Cimarron Sports

What Cimarron Sports does

Cimarron Sports is a family-owned manufacturer-direct retailer of athletic netting and sports training equipment, founded in 1995 and headquartered at 12215 East Skelly Drive in Tulsa, Oklahoma. The company designs and produces batting cage nets and frames (in six net weights ranging from #24 backyard to #84 heavy-duty), baseball turf, protection screens, backstops, hitting mats, and pitching mounds, alongside custom hand-sewn netting solutions and a professional installation service. It also resells complementary third-party hardware, including Spinball and Sports Attack pitching machines, Portolite mounds, and SKYTRAK launch monitors, with adjacent catalogs in softball, golf, soccer, pickleball, and lacrosse.

The business operates as a manufacturer-direct e-commerce company on a BigCommerce storefront, fulfilling orders from its Tulsa facility for coast-to-coast shipping, supplemented by a Become-a-Dealer reseller program and a Professional Installation Team for large institutional projects. Customers span three segments: individual and backyard users, schools and training facilities, and professional organizations including more than 25% of MLB team training facilities. Revenue is generated entirely through one-time product sales and professional installation services, with no subscription, licensing, or recurring component. Pricing ranges from roughly $25 accessories to over $17,000 for professional pitching machines, with most bundled packages priced between $1,000 and $3,000.

Name

Cimarron Sports

Legal name

Cimarron Sports

Website

https://cimarronsports.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Cimarron Sports is a Tulsa, Oklahoma-based, family-owned manufacturer and online retailer of sports netting, batting cages, and training equipment, serving backyard users, schools, training facilities, and professional baseball organizations across the United States since 1995.

Ownership category

akta.pro rank

Product category

Sports Training Equipment

NAICS

Sporting and Athletic Goods Manufacturing (33992), Sporting and Athletic Goods Manufacturing (339920), Sporting Goods Retailers (459110), Sporting Goods Retailers (45911)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Baseball & Softball Equipment Retail (CRAMAEAA)

akta.pro secondary industries

Team Sports Training Aids & Coaching Equipment Retail (CRAMAEAL), Golf Simulators, Nets & Practice Equipment Retail (CRAMAGAI), Team Sports Goals, Nets & Field Equipment Retail (CRAMAEAK), Physical Education & Athletics Equipment (Gym, Sports Gear, Scoreboards) (EDAEAIAG)

Keywords

• Sports netting equipment
• Batting cage systems
• Athletic training equipment
• Golf practice nets
• Baseball training solutions

Headquarters

HQ city

Tulsa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Direct Product Sales: Cimarron Sports generates revenue through direct-to-consumer e-commerce sales of sports netting and training equipment. Products include batting cage frames and nets, golf nets, pitching machines, turf, and accessories. The company sells directly through their website with order fulfillment from their Tulsa, Oklahoma facility.
2. Professional Installation Services: The company offers professional installation services for custom netting and large-scale projects, providing additional revenue beyond product-only sales.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Cimarron Sports manufactures and directly sells athletic netting and sports training equipment through its own e-commerce website. Its core offerings include batting cage nets (in six weight grades), steel batting cage frames, complete turnkey bundles, pitching machines, protection screens, backstops, synthetic turf, pitching mounds, and home plate hitting mats covering baseball, softball, golf, soccer, pickleball, and lacrosse. The company also provides custom hand-sewn netting solutions and professional installation services for large-scale institutional projects.

Product overview

Cimarron Sports is a 3rd generation family-owned manufacturer of athletic netting and sports training equipment founded in 1995, based in Tulsa, OK. The company operates as a manufacturer-direct retailer offering a comprehensive portfolio of sports training products organized into Baseball/Softball, Golf, and Other Sports categories. The core product lines include batting cage nets and frames (available in multiple gauges from #24 to #84 for various skill levels), complete batting cage bundles (SkillBuilder, Backyard, Rookie packages), pitching machines from third-party brands (Spinball, Sports Attack, Heater), protection screens and backstops, artificial turf, home plate hitting mats, pitching mounds (Portolite, ProMounds), and field accessories. Golf offerings include nets, frames, launch monitors (SKYTRAK), and putting greens. Additional sports coverage includes softball, soccer, pickleball, and lacrosse equipment. The company also provides custom netting solutions, professional installation services, and sells through both direct consumer and dealer channels. Products are trusted by over 25% of MLB organizations and positioned as Big League quality equipment.

Differentiator

Problem solved

Functional benefit

Products and services

• Baseball Batting Cage Nets

Quantifiable outcome

• Over 25% of Major League Baseball organizations trust Cimarron products for their training facilities
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• Spinball Pitching MachinescoreTechnology or IntegrationSpinball is a key brand partner offering professional-grade pitching machines including the iPitch, Wizard Two Wheel, and Three Wheel machines. Cimarron resells and installs these machines as part of their training solutions.
• Sports AttackcoreTechnology or IntegrationSports Attack provides the Hack Attack series pitching machines sold through Cimarron's platform. The partnership includes machines ranging from junior models to elite eHack Attack versions.
• Portolite Pitching MoundscoreTechnology or IntegrationPortolite is a key brand partner offering portable pitching mounds manufactured in the USA since 1992. Cimarron offers Portolite's complete lineup including game mounds, practice mounds, and youth mounds.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Jaypro Sports: Jaypro Sports is a manufacturer and direct retailer of sporting goods and athletic equipment including batting cages, goals, bleachers, and field equipment. Directly competes with Cimarron in team sports training equipment sold to schools, parks, and facilities via manufacturer-direct channels.

Broad incumbents

• BSN Sports: BSN Sports is one of the largest U.S. distributors of team sports equipment and uniforms, serving schools, leagues, and institutions. Overlaps with Cimarron's schools/facilities segment across batting cages, netting, pitching machines, and field equipment, but operates at much broader scale as a multi-category distributor.
• Anthem Sports:

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/1015113728626731
• LinkedInlinkedin.com/company/cimarron-sports
• Xx.com/CimarronSports

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cimarron Sports