LAKE FRONT PROPERTIES
Lake Front Properties is a privately held, owner-operated independent real estate brokerage in Lexington, North Carolina, that buys and sells lakefront and waterfront properties for retail residential buyers and sellers across the High Rock Lake, Badin Lake, and Lake Tillery submarkets and surrounding counties.
- Company typePrivate
- Founded-
- HeadquartersLexington, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What LAKE FRONT PROPERTIES does
Lake Front Properties is a privately held, owner-operated real estate brokerage headquartered at 8225 Linwood-Southmont Road, Lexington, North Carolina, specializing in buying and selling lakefront and waterfront properties. The firm serves retail residential customers — primary-residence buyers, retirees, vacation-home purchasers, and individual sellers — primarily across the High Rock Lake, Badin Lake, and Lake Tillery submarkets and across at least six surrounding counties (Davidson, Rowan, Guilford, Randolph, Stanly, Montgomery). Its core service is traditional agent-represented brokerage with full transaction support.
The company's product surface combines a standard property search portal (with MLS-sourced listings, price/location/bed/bath/sqft filters, and automated email listing alerts) with in-house marketing services (professional photography, drone videography, listing exposure via Canopy MLS and Triad MLS) and a curated vendor network (inspectors, lenders, contractors, plumbers, electricians, stagers). BelleRose Estate operates as a related brand. The underlying technology is a website and listing platform built on a third-party site framework (powered by QuickTours/CloseHack) and standard MLS IDX feeds; there are no proprietary technology assets, AI capabilities, or differentiated software products.
Revenue is generated entirely through real estate commissions on buyer- and seller-side representation (transaction-fee model) and, to a lesser extent, listing/marketing services. The firm employs 7 agents, all local to the High Rock Lake area, led by owner Leigh Chase. Go-to-market is sales-led and direct: agents source and close transactions themselves, with no resellers, channel partners, or institutional customer relationships. The business is a classic small independent brokerage whose competitive position rests on local expertise, personal service, and a differentiated marketing toolkit for waterfront listings, rather than on scale, technology, or capital structure.
LAKE FRONT PROPERTIES firmographics
Firmographics- Name
- LAKE FRONT PROPERTIES
- Legal name
- Lake Front Properties
- Website
- https://lakefp.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Lake Front Properties is a privately held, owner-operated independent real estate brokerage in Lexington, North Carolina, that buys and sells lakefront and waterfront properties for retail residential buyers and sellers across the High Rock Lake, Badin Lake, and Lake Tillery submarkets and surrounding counties.
- Ownership category
- akta.pro rank
LAKE FRONT PROPERTIES industry classification
Industry- Product category
- Residential Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (5312), Other Activities Related to Real Estate (531390)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Recreational Land Brokerage (Hunting, Fishing, Wildlife) (BPAJADAD)
- akta.pro secondary industry
- Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)
Keywords
Where LAKE FRONT PROPERTIES is headquartered
LocationHeadquarters
- HQ city
- Lexington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
LAKE FRONT PROPERTIES business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales
Revenue model
- Real Estate Commissions: Traditional real estate brokerage revenue through buyer and seller agent commissions on property transactions. Agents represent buyers and sellers in lakefront property transactions.
- Listing Services: Professional real estate listing services including photography, drone videography, and marketing support for sellers
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Commission Rate |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
LAKE FRONT PROPERTIES product offering
Product offeringCore offering
Lake Front Properties is a full-service real estate brokerage that specializes in the sale of lakefront residential properties around High Rock Lake in Lexington, North Carolina. The firm provides buyer-side representation, seller-side listing representation, MLS marketing, and enhanced visual marketing using drone videography to showcase waterfront homes.
Product overview
Lake Front Properties is a real estate brokerage offering a unified platform of property buying and selling services centered around High Rock Lake and surrounding North Carolina communities. The core offering consists of agent-represented buying and selling services for lakefront properties, complemented by a proprietary home search platform with MLS integration. Additional value-added services include drone videography, professional photography, marketing support, vendor referrals (inspectors, lenders, contractors), listing alerts, and investment consulting. The company operates as a single-service brokerage rather than a modular software platform.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Properties sold quickly - one unfinished house sold in less than 36 hours with cash offer over listing price
- +1 more outcomes
Companies that use LAKE FRONT PROPERTIES
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles1 record
LAKE FRONT PROPERTIES technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
LAKE FRONT PROPERTIES partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor and core.
- Home Inspectors NetworkminorTrusted professionals who ensure homes are safe, sound, and ready for sale or purchase with thorough inspections.
- Lenders NetworkminorReliable lenders connected to help clients secure the best financing options for smooth and stress-free home-buying.
- Professional PhotographersminorHigh-quality, professional photography services to highlight property features and attract more buyers.
- Contractor NetworkminorVetted contractors for repairs and upgrades from small fixes to major renovations.
- Plumber NetworkminorTrusted plumbers for inspections, repairs, and upgrades to maintain top plumbing conditions.
- Electrician NetworkminorSkilled electricians for wiring updates and lighting enhancements for safe and efficient homes.
- Canopy MLScoreMultiple Listing Service providing comprehensive property listing data and distribution for the company's real estate listings.
- Triad MLScoreTRIADMLS IDX listing service for property data distribution in the Piedmont Triad region.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
LAKE FRONT PROPERTIES competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
LAKE FRONT PROPERTIES social profiles
Digital presenceLAKE FRONT PROPERTIES financial estimates
Financial estimateRevenue estimate
Valuation estimate
LAKE FRONT PROPERTIES leadership team
Management profileNumber of profiles
LAKE FRONT PROPERTIES funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LAKE FRONT PROPERTIES M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LAKE FRONT PROPERTIES
What does LAKE FRONT PROPERTIES do?
Lake Front Properties is a full-service real estate brokerage that specializes in the sale of lakefront residential properties around High Rock Lake in Lexington, North Carolina. The firm provides buyer-side representation, seller-side listing representation, MLS marketing, and enhanced visual marketing using drone videography to showcase waterfront homes.
Is LAKE FRONT PROPERTIES a public or private company?
LAKE FRONT PROPERTIES is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was LAKE FRONT PROPERTIES founded?
LAKE FRONT PROPERTIES was founded in -1. It employs 1 to 10 people.
Where is LAKE FRONT PROPERTIES based?
LAKE FRONT PROPERTIES is headquartered in Lexington, United States, in the North America region.
How does LAKE FRONT PROPERTIES make money?
Two revenue lines are on record. Real Estate Commissions are the primary driver. The others are listing Services.
Does LAKE FRONT PROPERTIES have an API?
No public API is recorded for LAKE FRONT PROPERTIES.
What industry is LAKE FRONT PROPERTIES in?
LAKE FRONT PROPERTIES's product category is Residential Real Estate Brokerage. Its primary akta.pro industry code is BPAJADAD, Recreational Land Brokerage (Hunting, Fishing, Wildlife), with a secondary code of BPAJAAAE, Residential Investment Property Brokerage (SFR/Small Multifamily). Its NAICS code is 5312 and its SIC code is 6531.