What RF&G Life Insurance does

RF&G Life Insurance Company Ltd is a Belize-domiciled, privately held life and health insurance carrier headquartered in Belize City. Founded in 2005 and operating as part of the Roe Group of Companies, the company provides a comprehensive portfolio of life and health insurance products to individuals, families, employers, and educational institutions across Belize through four branch offices (Belize City, San Ignacio, Orange Walk Town, Corozal Town) and a licensed sales agent network. Core life offerings include Term Life, Whole Life, Universal Life, Creditor Life, Critical Illness, Personal Accident, Last Expenses, and the Talent Builder Life Plan (a participating whole life product tied to educational savings), while health offerings comprise the Individual Total Care Plan, Individual Classic Plan, Dental & Vision Rider, Total & Permanent Disability, and Student Triple Protection Insurance. Group policies are sold to employer clients. The company does not operate a proprietary technology platform; its core systems support traditional policy administration, underwriting, claims processing, and customer service, with digital payments enabled through integrations with Belize Bank, Heritage Bank, Atlantic Bank, Digi Wallet, and E-Kyash.

Revenue is generated almost entirely through recurring insurance premiums collected on a scheduled basis from individual and group policyholders (subscription/recurring revenue model). The go-to-market is sales-led: licensed agents and branch staff conduct in-person consultations, supplemented by an active content marketing presence (website blog, Facebook, Instagram, LinkedIn, TikTok) and a SurveyMonkey-driven online quote request flow. The company is privately held within the Roe Group conglomerate, with its parent RF&G Insurance Company Limited holding an AM Best Financial Strength Rating of B++ (Good) and Long-Term Issuer Credit Rating of 'bbb' (Good) with a stable outlook, affirmed February 6, 2026. The parent also holds an estimated 47% share of Belize's property/casualty insurance market and in 2023 completed a 100% acquisition of M&C General Insurance Company Limited to extend Caribbean reach.

Name

RF&G Life Insurance

Legal name

RF&G Life Insurance Company Ltd

Website

https://rfglife.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

RF&G Life Insurance is a Belize-based life and health insurance carrier within the Roe Group of Companies, offering term, whole, universal, creditor, critical illness, accident, and group health products to individuals, families, employers, and schools across Belize via branch offices and a licensed agent network.

Ownership category

akta.pro rank

Product category

Life and Health Insurance

NAICS

Direct Life Insurance Carriers (524113), Direct Life, Health, and Medical Insurance Carriers (52411), Direct Health and Medical Insurance Carriers (524114)

SIC

Life Insurance (6311), Accident & Health Insurance (6321)

akta.pro primary industry

Whole Life Insurance (FSAIABAA)

akta.pro secondary industries

Universal Life (UL) Insurance (FSAIABAB), Final Expense Term Life Insurance (FSAIAAAI), Participating (Dividend) Whole Life Insurance (FSAIABAI)

Keywords

• Life insurance
• Health insurance
• Group benefits
• Insurance underwriting
• Claims administration

Headquarters

HQ city

Belize City

HQ country

Belize

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Life Insurance Premiums: RF&G Life Insurance generates revenue through recurring insurance premiums paid by policyholders. The company offers term life, whole life, universal life, creditor life, and other life insurance products with premium payments collected on a regular schedule.
2. Health Insurance Premiums: Revenue is generated from health insurance products including Individual Total Care, Individual Classic, and group policies with ongoing premium collections from enrolled members.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

RF&G Life Insurance Company Ltd sells life and health insurance products to individuals, families, employers, and educational institutions in Belize. Core offerings include term life, whole life, universal life, creditor life, personal accident, critical illness, last expenses, and talent builder life plans, plus individual and group health insurance plans with dental/vision and disability riders. The company underwrites policies, collects recurring premiums, and administers claims through four branch offices and a licensed sales agent network.

Product overview

RF&G Life Insurance is a Belize-based life and health insurance company offering a comprehensive portfolio of insurance products. The core offerings include Term Life, Whole Life, Universal Life, Creditor Life, Personal Accident, Critical Illness, and Last Expenses insurance products. Health insurance offerings comprise Individual Total Care Plan and Individual Classic Plan, with supplementary riders for Dental & Vision and Total & Permanent Disability coverage. The company also provides Group Policies for employers and specialized Student Triple Protection Insurance for educational institutions. A distinctive product is the Talent Builder Life Plan, a participating whole life plan combining life insurance with educational savings. Payment options include digital wallets (Digi Wallet, E-Kyash) and online banking through Belizean financial institutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Term Life Insurance Straightforward and affordable life insurance providing substantial death-benefit coverage for beneficiaries over a specified term period, targeted at individuals starting financial legacy planning.
• Whole Life Insurance Permanent life protection paired with a savings component that accumulates cash value over time, for individuals seeking lifelong coverage and time-tested guarantees.
• Universal Life Insurance Permanent life coverage with flexible premiums, a death benefit, and a tax-advantaged cash value component accessible during the policyholder's lifetime.
• Creditor Life Insurance Coverage designed to pay off specific debts such as mortgages, car loans, or business loans upon the policyholder's passing, protecting family assets from outstanding liabilities.
• Personal Accident Insurance Lump-sum benefit paid when accidental injury prevents the policyholder from performing normal day-to-day functions, helping cover rehabilitation costs and lost income.
• Critical Illness Insurance Tax-free, lump-sum payment upon diagnosis of covered conditions such as cancer, heart attack, or stroke, usable for treatment or living expenses.
• Talent Builder Life Plan Participating whole life plan combining life insurance coverage with strategic savings that builds cash value, which can be accessed at educational milestones to fund tuition.
• Last Expenses Insurance Simple life insurance policy covering immediate costs associated with passing, including funeral services, burial or cremation, and outstanding final bills.
• Individual Total Care Plan Premium health insurance plan offering first-dollar coverage with minimal out-of-pocket costs, an 80/20% co-payment structure, preventative wellness benefits, and high maximum coverage limits.
• Individual Classic Plan Cost-effective health insurance solution offering strong coverage for significant medical events with an 80/20% co-payment structure, an upfront deductible, and worldwide international coverage for travelers.
• Dental & Vision Rider Supplementary insurance rider covering routine cleanings, exams, preventative care, and essential dental procedures such as fillings, root canals, and endodontics.
• Total & Permanent Disability Coverage providing a financial safety net that protects the policyholder's income-earning ability in the event of total and permanent disability.
• Group Policies Employee benefit insurance packages designed for businesses to provide health and life coverage for their workforce, supporting talent attraction and retention.
• Student Triple Protection Insurance Specialized accident insurance for students and teachers delivering three benefits: lump-sum accidental death payment, disability compensation, and medical expense reimbursement.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Partnerships

One partnership is on record.

• M&C General Insurance Company LimitedmajorStrategic or Co-development Partner · 1 January 2023RF&G Insurance Company Limited (parent company of RF&G Life Insurance) completed 100% acquisition of M&C General Insurance Company Limited in 2023. This acquisition expanded RF&G's reach in the Caribbean market and provided M&C General with formalized corporate governance and more aggregate reinsurance coverage. The acquisition supported M&C General's enterprise risk management program.

Scale indicators2 records

Recent moves7 records

Expansion highlights3 records

Direct peers

• NCB Insurance Agency & Funds Limited: NCB Insurance is a Jamaica-listed insurance subsidiary of the National Commercial Bank group offering life and health insurance across the Caribbean. Comparable to RF&G Life as a bank-distribution-affiliated life insurer in the Caribbean region.
• British American Insurance Company (Caribbean): British American Insurance Company is a Jamaica-headquartered insurance group offering life, health, and general insurance across the Caribbean. Comparable to RF&G Life in serving small Caribbean markets with multi-line life/health offerings through agent networks.
• Guardian Life of the Caribbean: Guardian Life of the Caribbean is a Barbados-based life insurance carrier operating across multiple Caribbean jurisdictions. Comparable to RF&G Life as a regional life and health insurer with similar in-person agent distribution model and breadth of whole life, term, and group life products.
• Insurance Company of the West Indies (ICWI): ICWI is a Jamaica-based insurance group providing life, health, and general insurance across the Caribbean. Comparable to RF&G Life as a multi-line Caribbean insurance carrier with similar product mix and emphasis on health and life lines.
• Sagicor Life Jamaica Limited: Sagicor is a Caribbean-focused life and health insurer with operations across Jamaica, Trinidad, Barbados, and other territories. It is a direct regional peer to RF&G Life given its Caribbean life-insurance focus, similar product breadth (life, health, group, pensions), and distribution through agents and branches.

Broad incumbents

• Pan-American Life Insurance Group: Pan-American Life is a larger, established US-Latin America focused life and health insurer. Comparable as a broad incumbent in the regional life/health insurance space and a potential competitive reference for any deeper Central American/Caribbean push from RF&G Life.

Regional players

• Caribbean Insurance Limited (Belize): Caribbean Insurance Limited is a Belize-headquartered property and casualty insurance company and likely direct in-market competitor to RF&G (within the broader Roe Group's P&C operations). Comparable due to overlapping Caribbean geography and shared distribution patterns among Belize insurers, though it focuses more on P&C.
• Fatum Holding: Fatum Holding is a Curacao-based insurance group offering life and non-life insurance across the Dutch Caribbean and parts of the wider Caribbean. Comparable to RF&G Life as a regionally concentrated life/health insurer using traditional agent-led distribution in a small market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/rfglife
• LinkedInlinkedin.com/company/rfglife
• Instagraminstagram.com/rfglife
• TikToktiktok.com/@rfglife

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RF&G Life Insurance