TextilWirtschaft
TextilWirtschaft is the leading German-language weekly trade publication for the fashion and textile industry, providing news, proprietary market data via the TW-Testclub panel, annual rankings, and a portfolio of events to fashion retailers, brands, and suppliers across the DACH region.
- Company typePrivate
- Founded1946
- HeadquartersFrankfurt, Germany
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What TextilWirtschaft does
TextilWirtschaft is a German-language B2B trade publication for the fashion and textile industry, founded in 1946 and operated by Deutscher Fachverlag GmbH within the dfv Mediengruppe. It is described as the leading German trade title covering the sector, delivering news, market data, and analysis to fashion industry professionals, retailers, brands, and suppliers, with editorial leadership including Managing Editor Jörg Nowicki and Ressortleitung Tim Dörpmund. The brand serves the DACH region (Germany, Austria, Switzerland) via a German-language website (textilwirtschaft.de), a dedicated e-paper platform, a free daily newsletter, an Instagram channel, and a podcast, supplemented by a portfolio of recurring events such as TW Connect, TW Sustainability Day, TW Strategy Summit, and TW Forum.
The core product set combines editorial content with proprietary research services. The flagship data product, TW-Testclub, is the largest weekly sales data panel for German stationary textile retail, feeding TW Research alongside TW Imageanalysen (retail assortment and supplier evaluations), TW Working in Fashion (employer rankings and employer branding), and TW Rankings (annual rankings of largest German clothing retailers and European/German fashion brands). Underlying technology is a digital-first publishing stack with e-paper delivery, online event registration, and multi-channel content distribution rather than a software-as-a-service platform.
The business model mixes recurring subscription revenue (digital-only at €19 for 3 months, introductory 12-month at €349 and 24-month at €649, plus print+digital bundles and corporate/team licenses), advertising and sponsored content from fashion brands, and event sponsorships plus paid research subscriptions to TW Testclub and TW Rankings. GTM is sales-led and targeted at decision-makers across the German fashion industry, with a job board (tw.jobs) extending monetization into recruitment advertising. No revenue figures, funding events, or M&A activity are disclosed; the company operates as a private subsidiary brand of the dfv Mediengruppe.
TextilWirtschaft firmographics
Firmographics- Name
- TextilWirtschaft
- Legal name
- Deutscher Fachverlag GmbH
- Website
- https://textilwirtschaft.de
- Company type
- Private
- Founded year
- 1946
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- TextilWirtschaft is the leading German-language weekly trade publication for the fashion and textile industry, providing news, proprietary market data via the TW-Testclub panel, annual rankings, and a portfolio of events to fashion retailers, brands, and suppliers across the DACH region.
- Ownership category
- akta.pro rank
TextilWirtschaft industry classification
Industry- Product category
- Trade Publishing / Fashion Industry Media
- NAICS
- Periodical Publishers (513120), Newspaper, Periodical, Book, and Directory Publishers (5131)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Business, Finance & Industry Trade Magazines (MPAJAEAM)
Keywords
Where TextilWirtschaft is headquartered
LocationHeadquarters
- HQ city
- Frankfurt
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
TextilWirtschaft business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Digital Subscriptions: Digital-only subscriptions providing access to all TW articles, e-paper editions, and premium content. Options include 3-month, 12-month, and 24-month plans.
- Print + Digital Subscriptions: Combined print and digital subscription packages offering full access to all TW content including physical magazine delivery.
- Advertising: Advertising revenue from fashion industry brands seeking to reach TW's professional audience through display ads, sponsored content, and branded sections.
- Event Sponsorships: Revenue from branded events including TW Connect, TW Sustainability Day, TW Strategy Summit, and TW Forum. Events feature partner sponsors and networking opportunities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | 3-month digital access |
| Subscription | Annual | 12-month digital subscription (introductory) |
| Subscription | Multi-year contract | 24-month digital subscription (introductory) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
TextilWirtschaft product offering
Product offeringCore offering
TextilWirtschaft publishes a weekly German-language trade magazine and companion digital platforms (website, e-paper, newsletter) covering the fashion and textile industry. Beyond journalism, it sells proprietary market research products — including the TW-Testclub weekly retail sales data panel, TW Rankings, TW Imageanalysen, and TW Working in Fashion — and runs a portfolio of branded industry events such as TW Connect, TW Sustainability Day, TW Strategy Summit, and TW Forum. Revenue is generated from subscriptions, advertising, research services, and event sponsorships.
Product overview
TextilWirtschaft is a German trade publication covering the fashion and textile industry. The company operates a multi-platform media business combining digital and print content with proprietary research services. Core products include the TW-Testclub (weekly sales data panel), TW Imageanalysen (retail assortment studies), TW Working in Fashion (employer rankings), and TW Rankings (industry performance rankings). Supporting offerings include a free newsletter, E-Paper digital edition, and events such as TW Connect networking sessions, TW Sustainability Day conference, TW Strategy Summit, and TW Forum annual gathering.
Differentiator
Problem solved
Functional benefit
Brands
- TW Testclub: Weekly sales data panel for German fashion retail, part of TW Research offerings.
- TW Research
- TW Rankings
- TW Imageanalysen
- TW Working in Fashion
Products and services
- TW-Testclub
- TW Imageanalysen
- TW Working in Fashion
- TW Rankings
- TW Research
- TextilWirtschaft E-Paper
- TW Connect
- TW Sustainability Day
- TW Strategy Summit
- TW Forum
Quantifiable outcome
- TW-Testclub is the largest panel in German stationary textile retail
- +1 more outcomes
Companies that use TextilWirtschaft
Customer profileSegments3 records
Ideal customer profiles3 records
TextilWirtschaft technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
TextilWirtschaft partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ChannelEngineminorChannelEngine is a partner/sponsor for TW Connect Düsseldorf event, supporting the networking format for fashion industry professionals. TW Connect events bring together industry leaders for focused discussions on current topics.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
TextilWirtschaft competitors and assessment
Company assessmentDirect peers
- Women's Wear Daily (WWD): WWD is the leading global trade publication for the fashion and apparel industry, with daily news, data and events. It is the most direct English-language analogue to TextilWirtschaft's German fashion B2B coverage, sharing the same editorial, advertising and events business model.
- The Business of Fashion (BoF): BoF is a digital-first B2B fashion publication offering news, analysis, research and events to fashion executives globally. Like TextilWirtschaft it monetizes through subscriptions, research reports and event sponsorships targeted at fashion industry professionals.
- Drapers: Drapers is a UK-based B2B trade publication covering fashion retail, with news, data and events. It mirrors TextilWirtschaft's position as a national trade title focused on retail intelligence and industry events, although serving the UK rather than the German market.
- Vogue Business: Vogue Business is a B2B fashion industry publication offering news, analysis and events to fashion executives. It is comparable to TextilWirtschaft in targeting decision-makers with industry intelligence, but operates at a global rather than national level.
- FashionUnited: FashionUnited is a global B2B fashion news and jobs platform covering the apparel and textile industry. It overlaps with TextilWirtschaft's news and industry-intelligence offering, though it operates as a digital-first global aggregator rather than a country-specific weekly magazine.
- Sourcing Journal: Sourcing Journal is a B2B trade publication covering the apparel and textile supply chain, including sourcing, manufacturing and sustainability. It is comparable to TextilWirtschaft's coverage of textile industry supply, retail and sustainability topics for an industry-professional audience.
- Just-Style: Just-Style is a B2B publication covering the global apparel and footwear industry with news, analysis and research. It is comparable to TextilWirtschaft's industry intelligence offering for textile and fashion professionals, though English-language and global in scope.
Others
- TextilWirtschaft's own dfv siblings (e.g., Lebensmittel Zeitung, Horizont): Other dfv Mediengruppe trade titles such as Lebensmittel Zeitung and Horizont share the same corporate parent and B2B trade publishing model. They are not direct competitors but serve as comparable portfolio assets within the same specialized publishing group.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
TextilWirtschaft social profiles
Digital presenceTextilWirtschaft financial estimates
Financial estimateRevenue estimate
Valuation estimate
TextilWirtschaft leadership team
Management profileNumber of profiles
Profiles7 records
TextilWirtschaft funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TextilWirtschaft M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TextilWirtschaft
What does TextilWirtschaft do?
TextilWirtschaft publishes a weekly German-language trade magazine and companion digital platforms (website, e-paper, newsletter) covering the fashion and textile industry. Beyond journalism, it sells proprietary market research products — including the TW-Testclub weekly retail sales data panel, TW Rankings, TW Imageanalysen, and TW Working in Fashion — and runs a portfolio of branded industry events such as TW Connect, TW Sustainability Day, TW Strategy Summit, and TW Forum. Revenue is generated from subscriptions, advertising, research services, and event sponsorships.
Is TextilWirtschaft a public or private company?
TextilWirtschaft is a private company. It is classified as corporate owned and is currently operating.
When was TextilWirtschaft founded?
TextilWirtschaft was founded in 1946. It employs 1 to 10 people.
Where is TextilWirtschaft based?
TextilWirtschaft is headquartered in Frankfurt, Germany, in the Europe region.
How does TextilWirtschaft make money?
Four revenue lines are on record. Digital Subscriptions are the primary driver. The others are print + Digital Subscriptions, advertising and event Sponsorships.
Who are TextilWirtschaft's main competitors?
Direct peers on record are Women's Wear Daily (WWD), The Business of Fashion (BoF), Drapers, Vogue Business, FashionUnited, Sourcing Journal and Just-Style. TextilWirtschaft's own dfv siblings (e.g., Lebensmittel Zeitung, Horizont) is listed as an others.
Does TextilWirtschaft have an API?
No public API is recorded for TextilWirtschaft.
What industry is TextilWirtschaft in?
TextilWirtschaft's product category is Trade Publishing / Fashion Industry Media. Its primary akta.pro industry code is MPAJAEAM, Business, Finance & Industry Trade Magazines. Its NAICS code is 513120 and its SIC code is 2721.