Magenta Security
Magenta Security Services is a UK-based SIA-licensed security company, founded in 1995 and headquartered in Hounslow, providing directly employed security guards, mobile patrols, CCTV monitoring, K9 security, keyholding, and facilities management to enterprise and public-sector clients across England.
- Company typePrivate
- Founded1995
- HeadquartersHounslow, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Magenta Security does
Magenta Security Services Ltd is a UK-based private security company founded in 1995 by Managing Director Abbey Petkar and headquartered in Hounslow, England. The company delivers SIA-licensed manned guarding, mobile patrols, K9 security teams, event security, keyholding and alarm response, security concierge, and integrated CCTV monitoring and surveillance to commercial, industrial, public-sector and event clients across England, with seven named regional service areas and a 24/7 nationwide control room.
Its underlying technology stack centres on IP CCTV for web-based remote monitoring (priced from £1 per camera on a usage basis), GPS tracking for guard monitoring, NFC technology with gyroscopic sensors for patrol verification, and an exclusive 2024-launched solar-powered CCTV camera line. All officers are directly employed rather than subcontracted, and the company layers facilities management services (car park management, commercial cleaning, front of house, mailroom security) and a Threat Evolution cyber security training division on top of its core physical security offering.
Magenta Security earns revenue through bespoke, quote-based multi-year contracts for manned guarding and bundled services, supported by recurring subscription/usage-based pricing for web-based CCTV monitoring. It is positioned in the top 5% of the SIA's Approved Contractor Scheme, holds NSI Gold, SafeContractor, Which? Trusted Trader and Cyber Essentials certifications, and is the first security company in Europe to achieve ISO 14001 and the first and only Carbon Neutral+ security company in the UK. Reference customers include The Royal Parks, Transport for London and the Ministry of Defence.
Magenta Security firmographics
Firmographics- Name
- Magenta Security
- Legal name
- Magenta Security Services Ltd
- Website
- https://magentasecurity.co.uk
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Magenta Security Services is a UK-based SIA-licensed security company, founded in 1995 and headquartered in Hounslow, providing directly employed security guards, mobile patrols, CCTV monitoring, K9 security, keyholding, and facilities management to enterprise and public-sector clients across England.
- Ownership category
- akta.pro rank
Magenta Security industry classification
Industry- Product category
- Manned Security Services
- NAICS
- Security Guards and Patrol Services (561612), Security Systems Services (except Locksmiths) (561621), Investigation and Security Services (5616)
- SIC
- Services-Detective, Guard & Armored Car Services (7381), Services-Facilities Support Management Services (8744)
- akta.pro primary industry
- Manned Guarding & Site Security (Static Guards) (BPABAMAA)
- akta.pro secondary industries
- Mobile Patrol & Alarm Response (BPAKAAAB), Remote Video Guarding / Virtual Patrol (Guard + CCTV) (BPAKAAAL)
Keywords
Where Magenta Security is headquartered
LocationHeadquarters
- HQ city
- Hounslow
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Magenta Security business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Security Guard Services: Provision of fully licensed, SIA-approved security guards providing visible deterrence, incident response, and access control. Guards are directly employed full-time staff, not subcontractors.
- Mobile Security Patrols: Highly visible mobile patrols for customers without the need for static guards. Available 24/7 with rapid response capabilities.
- CCTV Security & Monitoring: Integrated surveillance solutions combining monitoring, incident verification and recorded evidence. Web-based CCTV monitoring from £1 per camera.
- K9 Security Services: Expert K9 security teams for 24/7 protection with trained dogs and licensed handlers for large or high-risk environments.
- Keyholding & Alarm Response: 24/7 alarm response and secure keyholding services designed to protect premises while removing risk from internal staff.
- Event Security: Structured crowd management and event protection for corporate functions, festivals and large public gatherings nationwide.
- Security Concierge: Security services integrated with customer care at building entrances, controlling access, responding to emergencies, and providing customer support.
- Facilities Management Services: Additional services including car park management, commercial cleaning, front of house, and mailroom services.
- Cyber Security Training: Training programs via Threat Evolution division covering cybersecurity awareness, threat recognition, and response protocols.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Web-based CCTV monitoring starting at £1 per camera |
| Other | Multi-year contract | Custom security packages tailored to client needs |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Magenta Security product offering
Product offeringCore offering
Magenta Security provides integrated manned and technology-enabled security services across the UK, delivering SIA-licensed static security guards, mobile patrols, K9 security teams, event security, keyholding and alarm response, security concierge, and CCTV security and remote monitoring, alongside complementary facilities management services including car park management, commercial cleaning, front of house and mailroom services, plus a Threat Evolution division offering cyber security training. All services are delivered by directly employed personnel and supported by a 24/7 nationwide control room, with web-based CCTV monitoring available from £1 per camera.
Product overview
Magenta Security is a security services company providing a portfolio of integrated security and facilities management services across the UK. The core offering consists of SIA-licensed manned guarding services (static security guards and mobile patrols), supported by technology-enabled services including CCTV security and monitoring, K9 security teams, event security, keyholding and alarm response, and security concierge. The company operates specialized divisions for maritime security and cyber security training (Threat Evolution). A complementary facilities management arm adds car park management, commercial cleaning, front of house management, and mailroom security as add-on services. All services are backed by a 24/7 control room with GPS/NFC monitoring and are delivered by directly employed, fully vetted security personnel. The company also offers web-based CCTV monitoring starting from £1 per camera.
Differentiator
Problem solved
Functional benefit
Brands
- Threat Evolution: A specialist division of Magenta Security Services providing cyber security training, assessment and consultation services.
Products and services
- Security Guards Fully licensed, SIA-approved security guards providing visible deterrence, incident response and access control for commercial, industrial and public-facing environments across the UK. Officers are directly employed by Magenta Security rather than subcontractors, hold valid SIA licences, are fully vetted, and are backed by public liability insurance exceeding £10 million and a 24/7 control room.
- Mobile Security Patrols Highly visible mobile patrols for customers who do not require static guards, delivering scheduled or random site inspections, lock-up and unlock services and rapid response coverage 24/7 nationwide.
- CCTV Security Integrated surveillance solutions combining monitoring, incident verification and recorded evidence to enhance site visibility and control for commercial and industrial customers across the UK.
- Web Based CCTV Monitoring Web-based CCTV remote monitoring service powered by IP CCTV technology, monitored by SIA licensed security officers from a 24/7 control room from £1 per camera, scalable by the minute and also available for mobile CCTV towers.
- K9 Security Expert K9 security teams providing 24/7 protection with trained dogs and licensed handlers for enhanced detection and deterrence in large or high-risk environments.
- Event Security Structured crowd management and event protection for corporate functions, festivals and large public gatherings nationwide, with services covering access control, emergency response and VIP protection.
- Key Holding & Alarm Response 24/7 alarm response and secure keyholding services designed to protect premises while removing risk from internal staff, backed by NSI Gold accredited response and Magenta's 24/7 control room.
- Security Concierge Security guards combining traditional security services with a strong focus on customer care, stationed at building entrances to control access, respond to emergencies and provide customer support.
- Maritime Security Maritime security services for UK ports, with guards holding a maritime security licence in addition to their standard SIA licence, available as static security or mobile patrol for port, border control and cargo terminal environments.
- Reception Security Specialised form of manned guarding combining traditional security duties with front-of-house responsibilities, providing a professional first point of contact while maintaining vigilant security.
- Gatehouse Security Security checkpoint service staffed by professional security guards controlling and regulating access to a site, operating barriers, gates and bollards with ANPR systems.
- Wedding Security Discreet and dependable security services for weddings, providing directions, escorting guests, checking invitations, performing health and safety procedures and administering first aid.
- Cyber Security Training (Threat Evolution) A specialist division of Magenta Security providing cyber security training, assessment and consultation services including phishing awareness, threat recognition and incident reporting training delivered via an online platform.
- Solar Powered CCTV Cameras Exclusive state-of-the-art solar-powered CCTV cameras deployed as both a monitoring tool and a means to reduce customer energy consumption, supporting Magenta's sustainable security offering and complementing its web-based CCTV monitoring service.
- Car Park Management Car park management services including verifying access permissions, patrolling, removing trespassers, searching suspicious vehicles, monitoring deliveries, and performing health and safety checks.
- Commercial Cleaning 24/7 commercial cleaning services available at any schedule, provided with the same control room integration and award-winning customer service as Magenta's security offerings.
- Front of House Professional and reliable front of house management services provided by energetic staff managed with the same standards as Magenta's security guards.
- Mailroom Security Mail screening service provided by licensed security guards trained in the use of mail screening equipment, including delivery logging and mail distribution.
Quantifiable outcome
- Reduced carbon footprint from 450-500 tons to 8-11 tons annually
- +3 more outcomes
Companies that use Magenta Security
Customer profileNamed customers3 records
Segments12 records
Ideal customer profiles4 records
Magenta Security technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Magenta Security partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Carbon Footprint LtdcoreCarbon emissions auditing and management organization that certified Magenta Security as a Carbon Neutral+ Organisation. Partner helps measure, reduce and offset carbon emissions as part of structured environmental strategy.
- Business DeclaresminorSustainability partnership organization that helps Magenta keep abreast of new developments and monitor carbon footprint.
- B LabminorOrganization helping provide holistic approach to CSR projects and sustainable business practices.
- National Security Inspectorate (NSI)coreNSI Gold Member - audit and certification body for security industry ensuring compliance with standards for static site guarding, mobile security, keyholding and BS10800.
- Security Industry Authority (SIA)coreGovernment body regulating private security industry in UK. Magenta Security operates as SIA Approved Contractor with all officers holding valid SIA licenses.
Scale indicators6 records
Recent moves2 records
Expansion highlights5 records
Magenta Security competitors and assessment
Company assessmentBroad incumbents
- Securitas AB: World's largest security services group with significant UK presence offering manned guarding, mobile patrols, and electronic security. A broad incumbent with global resources that competes with Magenta across multiple verticals and service lines.
- Allied Universal (formerly G4S): Global security services giant with substantial UK security guarding and monitoring services following G4S acquisition. Broad incumbent competing on similar contracts but with much larger scale and international footprint.
Direct peers
- Mitie Security: UK-listed security and facilities management provider offering manned guarding, mobile patrols, CCTV monitoring, and keyholding. Direct competitor with comparable service portfolio and vertical coverage across the UK.
- Kingdom Services Group: UK-focused security services provider offering manned guarding, mobile patrols, keyholding, and event security with a strong regional footprint. Direct competitor for similar enterprise and public-sector contracts.
- Corps Security: Long-established UK security guarding specialist with strong corporate and public-sector client base. Direct competitor with similar SIA-approved contractor positioning and high-end service focus.
- Bidvest Noonan: UK and Ireland security and facilities services provider offering manned guarding, mobile patrols, and integrated FM services. Comparable direct competitor in similar verticals, particularly corporate and public sector.
- Axis Security Services: UK specialist security services provider focused on manned guarding, reception/concierge, and security technology integration. Direct competitor with similar premium positioning and corporate client base.
- FGH Security: UK security services firm offering manned guarding, event security, and venue protection. Direct competitor particularly in event and venue security segments.
- Carlisle Security: UK-based security services provider offering manned guarding, mobile patrols, and electronic security across multiple sectors. Comparable direct competitor with similar geographic and vertical coverage.
- VSG (Vision Security Group): UK-based security services provider offering manned guarding, mobile patrols, CCTV, and keyholding. Direct competitor with similar SIA-approved contractor status and enterprise client base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Magenta Security social profiles
Digital presenceMagenta Security compliance and trust
Trust signalCompliance10 records
Magenta Security financial estimates
Financial estimateRevenue estimate
Valuation estimate
Magenta Security leadership team
Management profileNumber of profiles
Profiles1 record
Magenta Security funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Magenta Security M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Magenta Security
What does Magenta Security do?
Magenta Security provides integrated manned and technology-enabled security services across the UK, delivering SIA-licensed static security guards, mobile patrols, K9 security teams, event security, keyholding and alarm response, security concierge, and CCTV security and remote monitoring, alongside complementary facilities management services including car park management, commercial cleaning, front of house and mailroom services, plus a Threat Evolution division offering cyber security training. All services are delivered by directly employed personnel and supported by a 24/7 nationwide control room, with web-based CCTV monitoring available from £1 per camera.
Is Magenta Security a public or private company?
Magenta Security is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Magenta Security founded?
Magenta Security was founded in 1995. It employs 101 to 250 people.
Where is Magenta Security based?
Magenta Security is headquartered in Hounslow, United Kingdom, in the Europe region.
How does Magenta Security make money?
Nine revenue lines are on record. Security Guard Services are the primary driver. The others are mobile Security Patrols, CCTV Security & Monitoring, K9 Security Services, keyholding & Alarm Response, event Security, security Concierge, facilities Management Services and cyber Security Training.
Who are Magenta Security's main competitors?
Broad incumbents on record are Securitas AB and Allied Universal (formerly G4S). Direct peers are Mitie Security, Kingdom Services Group, Corps Security, Bidvest Noonan, Axis Security Services, FGH Security, Carlisle Security and VSG (Vision Security Group).
Does Magenta Security have an API?
No public API is recorded for Magenta Security.
What industry is Magenta Security in?
Magenta Security's product category is Manned Security Services. Its primary akta.pro industry code is BPABAMAA, Manned Guarding & Site Security (Static Guards), with a secondary code of BPAKAAAB, Mobile Patrol & Alarm Response. Its NAICS code is 561612 and its SIC code is 7381.