Rosetto Realty Group

What Rosetto Realty Group does

Rosetto Realty Group, LLC is a privately held commercial real estate brokerage founded in 1985 by Ronald L. Rosetto and headquartered at 255 Main Street, Toms River, New Jersey. The firm operates two core divisions: a Commercial Real Estate Sales & Leasing Division that matches national, regional, and local tenants with retail and commercial sites throughout New Jersey, and a Commercial Real Estate Management Division that provides ongoing maintenance, landscaping, bookkeeping, bill payment, and rent collection for retail and professional/corporate buildings. Supplemental service lines include ground lease site facilitation, demographic and traffic-flow-based site selection consulting, 1031 Exchange replacement-asset assistance, and expert testimony before planning boards.

Revenue is generated through three streams: transactional brokerage commissions on sales and leases, recurring property management fees, and professional services fees for consulting engagements. Pricing is quote-based and negotiated per transaction; specific commission rates and management fees are not publicly disclosed. The three-person team consists of founder and president Ronald L. Rosetto (active 35+ years, $1B+ in closed transactions), sales and leasing agent Anthony Salvemini, and licensed sales agent Leslie Ovechka. The company's go-to-market is relationship-driven, relying on direct outreach to national retailers, referrals from existing clients, and memberships in CoStar Group, LoopNet, and the International Council of Shopping Centers (ICSC).

The technology stack is conventional: a professional website displays property listings, portfolio imagery, and client logos, but there is no proprietary platform, mobile application, public API, or developer-facing integrations. Customer-facing technology consists of website-based listing exposure only. The firm has built a deep book of enterprise retail relationships including McDonald's, CVS Pharmacy, Starbucks, TD Bank, Wawa, Home Depot, Dunkin' Donuts, Shop Rite, and Subway, among others, making it a recognized site-selection broker for national chain expansion in central New Jersey.

Name

Rosetto Realty Group

Legal name

Rosetto Realty Group, LLC

Website

https://rosettorealty.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

1–10 employees

Short description

Rosetto Realty Group is a central New Jersey commercial real estate brokerage founded in 1985, providing sales, leasing, property management, and site selection services to national, regional, and local retailers across Ocean and Monmouth counties.

Ownership category

akta.pro rank

Product category

Commercial Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (531210), Nonresidential Property Managers (531312), Real Estate Property Managers (53131), Other Activities Related to Real Estate (531390)

SIC

Real Estate Agents & Managers (For Others) (6531), Real Estate (6500), Operators Of Nonresidential Buildings (6512)

akta.pro primary industry

Commercial Real Estate Brokerage (Leasing & Sales) (FSAEAJAB)

akta.pro secondary industry

Real Estate Strategy & Portfolio Consulting (Corporate/Institutional) (BPAJANAB)

Keywords

• Commercial real estate brokerage
• Retail site selection
• Property management services
• Commercial property leasing
• 1031 exchange properties

Headquarters

HQ city

Toms River

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Commercial Real Estate Brokerage: Revenue generated from sales and leasing commissions on commercial and retail properties. The company facilitates transactions between landlords and tenants, earning fees typically based on transaction value.
2. Property Management: Ongoing management services including interior/exterior maintenance, landscaping, bookkeeping, bill payment, and rent collections for retail and professional/corporate buildings.
3. Consulting Services: Expert testimony before planning boards, site selection consulting, demographic studies, and resolution compliance services.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Rosetto Realty Group provides commercial and retail real estate brokerage, sales, and leasing services in central New Jersey, matching national, regional, and local tenants with commercial sites. The firm also operates a property management division that handles maintenance, landscaping, bookkeeping, bill payment, and rent collection for retail and professional buildings, and offers consulting, site selection research, and 1031 Exchange placement services.

Product overview

Rosetto Realty Group provides a full range of commercial and retail real estate services to the central New Jersey marketplace. The company operates through two core divisions: the Commercial Real Estate Sales & Leasing Division, which handles the sale and leasing of commercial and retail properties and specializes in matching tenants to sites, and the Commercial Real Estate Management Division, which provides comprehensive property management including maintenance, landscaping, bookkeeping, and rent collection. Additional offerings include Ground Lease Sites for specialized commercial development, Site Search and Site Selection services using market research and demographic analysis, Consulting Services with expert testimony capabilities, and 1031 Exchange Property assistance for investors seeking replacement assets.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercial Real Estate Sales & Leasing
• Commercial Real Estate Management Division
• Ground Lease Sites

Quantifiable outcome

• Over $1 billion in real estate transactions closed by founder Ronald L. Rosetto

Named customers30 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• International Council of Shopping Centers (ICSC)coreGTM or Marketing PartnerTrade association membership providing networking, education, and industry advocacy for shopping center and retail real estate professionals

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Marcus & Millichap: Large publicly traded CRE investment sales brokerage with deep retail and net-lease specialization. Rosetto already lists Marcus & Millichap as a counterparty, indicating direct overlap in NJ commercial investment and net-lease deal flow that both firms source.
• Cushman & Wakefield: Global full-service CRE firm with significant New Jersey retail and office presence. Competes for the same national tenant representation mandates (CVS, Starbucks, TD Bank) that Rosetto services, but at much larger scale.
• Colliers: Global CRE services firm with NJ retail and capital markets coverage. Overlaps with Rosetto on tenant rep for national retailers and on retail investment sales in the central NJ corridor.
• JLL (Jones Lang LaSalle): Global CRE and capital markets firm with an active New Jersey retail practice. Competes for the same national tenant site-selection assignments as Rosetto and serves many of the same enterprise clients.
• CBRE: World's largest CRE services firm with extensive NJ retail and capital markets teams. Represents the dominant competitive threat for the largest national retailer mandates that Rosetto has historically held.
• Newmark Group: Full-service CRE firm with strong NJ capital markets and retail tenant-rep presence. Comparable in that it serves both landlords and national tenants across office, retail, and industrial submarkets overlapping Rosetto's turf.

Direct peers

• NAI Global (NAI Mertz / NAI DiSabatino): Global CRE services franchise with multiple strong New Jersey offices covering brokerage, property management, and tenant representation. Closest comparable in business model mix (brokerage + property management) and NJ geographic focus.
• SVN International: CRE franchise model with multiple NJ-affiliated offices providing brokerage, property management, and tenant representation. Closely comparable in size, service mix, and relationship-driven GTM to Rosetto.
• Lee & Associates: Mid-sized national CRE brokerage with regional NJ coverage, focused on sales, leasing, and tenant/landlord representation. Operates with the same boutique relationship-driven model that defines Rosetto.

Regional players

• The Hampshire Companies: Established NJ-based real estate investment and management firm active in retail and commercial property across northern and central New Jersey. Overlaps with Rosetto on landlord-rep and ground-lease opportunities in the same regional footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/rosetto-realty-group-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rosetto Realty Group