West Hawaii Today
West Hawaii Today is a daily newspaper serving the west side of Hawaii's Big Island (Kailua-Kona to Ka'u) with print, website, mobile apps, and a Print Replica e-edition. Privately held under Oahu Publications, it generates revenue from subscriptions, display/classified advertising, and statutorily required legal notices.
- Company typePrivate
- Founded1962
- HeadquartersKailua Kona, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What West Hawaii Today does
West Hawaii Today is a daily broadsheet newspaper founded in 1962 that serves the west side of Hawaii's Big Island, covering communities from North Kohala to Ka'u with headquarters in Kailua-Kona. It operates a multi-platform news distribution model spanning a physical print edition, a digital website (westhawaiitoday.com), native iOS and Android mobile apps, a PDF-based Print Replica e-edition, and email newsletters. Content covers local government, community events, Hawaii news, sports, entertainment, weather, obituaries, and classifieds.
The company is privately held as a subsidiary of Oahu Publications, a Hawaii media group that also operates the Hawaii Tribune-Herald and The Garden Island, providing shared digital platform infrastructure, customer service, and advertising coordination. Technology stack centers on a content management system with subscription/paywall access control supporting a freemium tier (7 premium stories per month free, unlimited for paid), a classifieds marketplace sub-platform, a dedicated WHT Jobs board, a Shop Local business directory, and a legal notices service tied to Hawaii Revised Statutes publication requirements.
Revenue is generated across seven streams: print subscriptions, digital subscriptions, retail/display advertising, classified advertising (employment, real estate, merchandise, garage sales), legal notice publishing, employment advertising, and obituary notices. The go-to-market is direct-to-consumer via subscriptions and inside sales (phone-based customer service at (808) 327-1652), with advertising sales handled through dedicated classifieds, retail, employment, national, and legal advertising desks integrated with Oahu Publications. A paywall was implemented on November 2, 2021, monetizing premium digital content for the first time.
West Hawaii Today firmographics
Firmographics- Name
- West Hawaii Today
- Legal name
- West Hawaii Today
- Website
- https://westhawaiitoday.com
- Company type
- Private
- Founded year
- 1962
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- West Hawaii Today is a daily newspaper serving the west side of Hawaii's Big Island (Kailua-Kona to Ka'u) with print, website, mobile apps, and a Print Replica e-edition. Privately held under Oahu Publications, it generates revenue from subscriptions, display/classified advertising, and statutorily required legal notices.
- Ownership category
- akta.pro rank
West Hawaii Today industry classification
Industry- Product category
- Regional Newspaper
- NAICS
- Newspaper Publishers (513110), Newspaper Publishers (51311)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711)
- akta.pro primary industry
- Local & Regional Newspapers (Print & Digital) (MPAJADAB)
- akta.pro secondary industry
- Newsletters & Email-Based News Publishers (B2B/B2C) (MPAJADAJ)
Keywords
Where West Hawaii Today is headquartered
LocationHeadquarters
- HQ city
- Kailua Kona
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
West Hawaii Today business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure
Revenue model
- Digital Subscriptions: Monthly and annual digital-only subscriptions providing unlimited access to website content and mobile app
- Print Subscriptions: Print newspaper subscriptions that include unlimited digital access
- Classified Advertising: Paid classified ads including announcements, business, garage sales, merchandise, pets, service directory, and schools categories
- Legal Notices: Legal advertising including court notices, foreclosures, completion of contract notices - required legal publications
- Employment Advertising: Job listings and employment-related classified advertising
- Real Estate Advertising: Real estate classifieds and display advertising for property listings
- Retail/Display Advertising: Display advertising in print and digital formats for retail businesses
- Obituary Advertising: Paid obituary notices and memorial advertising
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free Account - Limited digital access |
| Subscription | Monthly | Digital Subscription - Unlimited web and app access |
| Subscription | Annual | Print Subscription with Digital Access |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
West Hawaii Today product offering
Product offeringCore offering
West Hawaii Today is a daily broadsheet newspaper covering local news, sports, entertainment, weather, and community events for the west side of Hawaii's Big Island. It distributes content across print newspaper delivery, a digital website (westhawaiitoday.com), mobile applications, and a PDF Print Replica e-edition, complemented by a classifieds marketplace, jobs board, legal notices publishing, and a local business directory.
Product overview
West Hawaii Today is a local news media company offering a multi-platform news distribution model. The core product is the West Hawaii Today website delivering digital news content, complemented by the Print Replica e-edition that replicates the physical newspaper layout. Additional products include a Classifieds Marketplace for local listings, a Jobs Board (WHT Jobs), a Local Business Directory (Shop Local), Legal Notices services, Email Newsletters, and both Digital and Print Subscription tiers. The portfolio serves readers seeking local Hawaii news, sports, entertainment, and community information across digital and print channels.
Differentiator
Problem solved
Functional benefit
Products and services
- West Hawaii Today Website The main digital news platform providing local Hawaii news, sports, entertainment, features, obituaries, opinion, and classifieds content with both free and subscriber-exclusive articles for Big Island readers.
- Print Replica (E-Edition) A digital replica of the printed newspaper presented in PDF format, preserving the original layout, photographs, and advertisements, available for viewing on desktop, tablet, and mobile devices with offline download capability for subscribers.
- Classifieds Marketplace
- WHT Jobs (Job Board)
- Legal Notices Service
- Shop Local Business Directory
- Mobile App
- Digital Subscription Paid digital access providing unlimited articles on the website and mobile app, with tiered options including free accounts (7 premium stories per month) and paid subscriptions for full access.
- Print Subscription
- Email Newsletters
- Print Newspaper Edition Physical daily broadsheet newspaper covering local news, sports, entertainment, features, obituaries, and classifieds for West Hawaii Island readers.
Companies that use West Hawaii Today
Customer profileSegments4 records
Ideal customer profiles3 records
West Hawaii Today technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature1 record
West Hawaii Today partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Oahu Publications Inc.parent_companyParent company that owns and operates West Hawaii Today along with sister publications Hawaii Tribune-Herald and The Garden Island. Provides shared digital platform, customer service infrastructure, and advertising coordination across multiple Hawaii newspaper properties.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
West Hawaii Today competitors and assessment
Company assessmentDirect peers
- Honolulu Star-Advertiser: Hawaii's largest daily newspaper, also under Oahu Publications. While substantially larger, it shares the same parent infrastructure, advertising sales team, and statewide classified/legal notice network, making it a relevant comparable for revenue mix and product structure.
- Maui News: Daily newspaper serving Maui County under a different ownership group, but operating an analogous community-newspaper model with print, digital subscriptions, classifieds, and legal notice publication for a single Hawaiian island market.
- Hawaii Tribune-Herald: Sister publication under Oahu Publications, also serving Hawaii's Big Island (Hilo/east side). Operates on the same shared digital platform with identical subscription, classifieds, and paywall structure, making it the closest peer in product, audience, and business model.
- The Garden Island: Sister publication under Oahu Publications serving Kauai. Uses the same platform, subscription tiers, and product suite (classifieds, jobs, e-edition), making it functionally identical with only geography differing.
Emerging players
- Civil Beat: Hawaii-focused digital news outlet with statewide investigative and political coverage, including Big Island reporting. Operates a digital subscription model and competes directly for paying local-news subscribers.
- Big Island Video News: Video-first digital local news outlet covering Hawaii's Big Island — directly overlapping West Hawaii Today's geographic market with an alternative delivery format that competes for the same local audience and advertiser attention.
Regional players
- Pacific Business News: Business-focused regional publication under American City Business Journals covering Hawaii including the Big Island, competing for advertising from the same local real estate, retail, and professional services advertisers that buy WHT's display and classified inventory.
Broad incumbents
- Hawaii News Now: Statewide broadcast television news operation covering Hawaii including the Big Island, with significantly larger audience reach. Competes with WHT for local advertising and audience attention across overlapping coverage of Hawaii news and politics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
West Hawaii Today social profiles
Digital presenceWest Hawaii Today financial estimates
Financial estimateRevenue estimate
Valuation estimate
West Hawaii Today leadership team
Management profileNumber of profiles
West Hawaii Today funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
West Hawaii Today M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about West Hawaii Today
What does West Hawaii Today do?
West Hawaii Today is a daily broadsheet newspaper covering local news, sports, entertainment, weather, and community events for the west side of Hawaii's Big Island. It distributes content across print newspaper delivery, a digital website (westhawaiitoday.com), mobile applications, and a PDF Print Replica e-edition, complemented by a classifieds marketplace, jobs board, legal notices publishing, and a local business directory.
Is West Hawaii Today a public or private company?
West Hawaii Today is a private company. It is classified as corporate owned and is currently operating.
When was West Hawaii Today founded?
West Hawaii Today was founded in 1962. It employs 11 to 50 people.
Where is West Hawaii Today based?
West Hawaii Today is headquartered in Kailua Kona, United States, in the North America region.
How does West Hawaii Today make money?
Eight revenue lines are on record. Digital Subscriptions are the primary driver. The others are print Subscriptions, classified Advertising, legal Notices, employment Advertising, real Estate Advertising, retail/Display Advertising and obituary Advertising.
Who are West Hawaii Today's main competitors?
Direct peers on record are Honolulu Star-Advertiser, Maui News, Hawaii Tribune-Herald and The Garden Island. Emerging players are Civil Beat and Big Island Video News. Pacific Business News is listed as a regional player. Hawaii News Now is listed as a broad incumbent.
Does West Hawaii Today have an API?
No public API is recorded for West Hawaii Today.
What industry is West Hawaii Today in?
West Hawaii Today's product category is Regional Newspaper. Its primary akta.pro industry code is MPAJADAB, Local & Regional Newspapers (Print & Digital), with a secondary code of MPAJADAJ, Newsletters & Email-Based News Publishers (B2B/B2C). Its NAICS code is 513110 and its SIC code is 2711.