Bridge Counseling
Bridge Counseling Associates is a 501(c)(3) nonprofit behavioral health organization founded in 1971, operating two CCBHC-designated campuses in Las Vegas with statewide telehealth, delivering mental health, substance abuse, crisis, psychiatric, and court-mandated services to individuals, families, youth, and underserved populations across Nevada.
- Company typePrivate
- Founded1971
- HeadquartersLas Vegas, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Bridge Counseling does
Bridge Counseling Associates, Inc. is a 501(c)(3) nonprofit behavioral health organization founded in 1971 in Las Vegas, Nevada, operating as the oldest nonprofit providing individual and family counseling in Southern Nevada. The organization delivers mental health and substance abuse treatment through two Certified Community Behavioral Health Clinic (CCBHC)-designated campuses and HIPAA-compliant telehealth reaching the entire state of Nevada, with crisis services available 24/7/365 via a dedicated hotline. Its service portfolio spans crisis intervention, individual/group/family therapy, intensive outpatient programs (8-10 hours weekly), psychiatric medication management via an on-site psychiatrist and nurse practitioner, targeted case management, and court-mandated programming for DUI offenders, U.S. Probation, and Bureau of Prisons clients. A 50+ clinician workforce, the majority dual-licensed in mental health and substance abuse, delivers evidence-based modalities including EMDR, cognitive behavioral, and psychodynamic approaches.
The organization operates under a hybrid nonprofit revenue model combining service billing (insurance, Medicaid, Medicare) with a sliding fee scale pegged to Federal Poverty Level guidelines, philanthropic grants (notably a $500,000 Nevada Women's Philanthropy grant in 2021), and donations. Strategic expansion since 2014 has included adding a second CCBHC campus in 2019, launching a Child and Youth Community Treatment Center in November 2021, and opening a new mental health facility in December 2024 to address rising suicide rates. Leadership under President/CEO David Robeck (since October 2014) has pivoted the organization from primarily substance abuse counseling toward integrated mental health and co-occurring disorder treatment, growing clinical headcount from 11 to over 50 dual-licensed clinicians.
Customer acquisition is driven by community-led and referral-based channels: courts, schools, physicians, family members, and community agencies refer clients, while earned media coverage following crisis response events and ongoing local press visibility generate top-of-funnel awareness. Institutional partnerships with the City of Las Vegas, federal probation, and Bureau of Prisons create mandated-program volume, while CCBHC Mentor status under the National Council positions the organization as an influencer within the national CCBHC ecosystem. As a nonprofit, there are no equity investors and no public ticker; governance is overseen by a board of directors with funding sourced from operations, grants, and donations.
Bridge Counseling firmographics
Firmographics- Name
- Bridge Counseling
- Legal name
- Bridge Counseling Associates, Inc.
- Website
- https://bridgecounseling.org
- Company type
- Private
- Founded year
- 1971
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Bridge Counseling Associates is a 501(c)(3) nonprofit behavioral health organization founded in 1971, operating two CCBHC-designated campuses in Las Vegas with statewide telehealth, delivering mental health, substance abuse, crisis, psychiatric, and court-mandated services to individuals, families, youth, and underserved populations across Nevada.
- Ownership category
- akta.pro rank
Bridge Counseling industry classification
Industry- Product category
- Behavioral Health Services
- NAICS
- Outpatient Mental Health and Substance Abuse Centers (621420), Child and Youth Services (62411), Other Individual and Family Services (624190)
- SIC
- Services-Social Services (8300), Services-Health Services (8000)
- akta.pro industry
- Behavioral Health & MTSS/RTI Tiered SEL SupportsEducation/Special Education & Learning Support Services/Social-Emotional Learning (SEL) & Mental Health Supports (School-Based)
Keywords
Where Bridge Counseling is headquartered
LocationHeadquarters
- HQ city
- Las Vegas
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Bridge Counseling business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others
Revenue model
- Government Grants and Philanthropy: Nonprofit receives grants from organizations such as Nevada Women's Philanthropy ($500,000 grant for youth treatment center) and operates as a 501(c)3 nonprofit organization.
- Insurance and Government Healthcare Programs: Accepts insurance, Medicaid, and Medicare for services provided. Payment processing through third-party processors.
- Sliding Fee Scale Revenue: Discounting/sliding fee schedule based on family size and income. No one denied access due to inability to pay.
- Donations: Accepts donations from public to support mission. 100% of donations assist in furthering the organization's mission.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Sliding Fee Scale based on Federal Poverty Level |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels4 records
Bridge Counseling product offering
Product offeringCore offering
Bridge Counseling Associates is a 501(c)(3) nonprofit Certified Community Behavioral Health Clinic (CCBHC) that delivers individual, group, and family mental health counseling, substance abuse treatment, crisis intervention, intensive outpatient programs (IOP), psychiatric medication management, and court-mandated treatment across two Las Vegas campuses and statewide telehealth. Services are delivered by 50+ dual-licensed clinicians to children, adolescents, and adults using a sliding-fee schedule indexed to the Federal Poverty Level.
Product overview
Bridge Counseling Associates is a 501(c)(3) nonprofit mental health and substance abuse counseling organization founded in 1971, operating as Nevada's oldest behavioral health agency and the oldest nonprofit providing individual and family counseling in Southern Nevada. The organization functions as a Certified Community Behavioral Health Clinic (CCBHC) with two CCBHC-designated campuses in Southern Nevada. Its service portfolio is organized around five interconnected core offerings: Crisis Services (24/7 immediate behavioral health support), Counseling Services (substance abuse treatment, mental health/family services, and court-mandated programs), Therapy Services (individual, group, and family therapy using Evidence Based Practices), Intensive Outpatient Program (8-10 hours weekly structured treatment), and Psychiatric Services (on-site medication management). Services are delivered through a multidisciplinary team of over 30 licensed therapists with dual licensure in mental health and substance abuse, with additional Telehealth capabilities enabling statewide reach. The organization serves individuals, families, youth, and court-mandated clients, and provides specialized programs including adolescent treatment, trauma/PTSD therapy, and problem gambling counseling.
Differentiator
Problem solved
Functional benefit
Products and services
- Crisis Intervention Services
Quantifiable outcome
- Expanded from 11 to 50+ dual-licensed clinicians under current leadership
- +1 more outcomes
Companies that use Bridge Counseling
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles3 records
Bridge Counseling technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Bridge Counseling partnerships and signals
Strategic signalScale indicators7 records
Recent moves9 records
Expansion highlights6 records
Bridge Counseling competitors and assessment
Company assessmentDirect peers
- WestCare Foundation: WestCare is a Nevada-founded, multi-state nonprofit behavioral health and human services organization offering crisis, mental health, and substance abuse treatment with sliding-fee access. It is the closest geographic and service-model peer to Bridge Counseling.
- Centerstone: Centerstone is one of the nation's largest nonprofit behavioral health providers, operating outpatient mental health and substance abuse clinics across multiple states with CCBHC designations. It mirrors Bridge's community-clinic, CCBHC-anchored nonprofit model at much larger scale.
- Devereux Advanced Behavioral Health: Devereux is a large nonprofit behavioral health organization serving children, adolescents, and adults with mental health and substance use needs. Its mission-driven, sliding-fee, evidence-based outpatient model parallels Bridge's community-clinic positioning.
- Aurora Behavioral Health System: Aurora Behavioral Health operates inpatient and outpatient mental health and substance abuse treatment programs. It is a service-line peer for Bridge's outpatient mental health and co-occurring disorders programming.
Broad incumbents
- Acadia Healthcare: Acadia Healthcare is one of the largest publicly traded behavioral health providers in the U.S., operating a broad portfolio of psychiatric and substance abuse treatment facilities. It is a broad incumbent that competes for the same patient populations and referral sources as Bridge, but at vastly greater scale.
- Universal Health Services (UHS) Behavioral Health: UHS operates one of the largest behavioral health hospital and outpatient networks in the U.S. through its Behavioral Health Care segment. It is a broad incumbent overlapping with Bridge on acute psychiatric, substance abuse, and outpatient mental health services.
Regional players
- Desert Hope Treatment Center: Desert Hope is an addiction treatment facility operating in the Las Vegas market, providing outpatient and residential substance abuse services. It is a regional peer competing for the same Southern Nevada referral and self-pay populations.
- New Vista Behavioral Health: New Vista is a California-based behavioral health provider offering outpatient mental health and substance abuse treatment with multiple locations. Comparable service mix but operating in an adjacent West Coast geography.
Emerging players
- Elements Behavioral Health: Elements Behavioral Health operates outpatient and residential mental health and addiction treatment programs primarily in California and the Western U.S. Comparable outpatient therapy, IOP, and co-occurring services targeting similar populations.
Others
- National Alliance on Mental Illness (NAMI): NAMI is a national nonprofit mental health advocacy and support organization. While not a direct clinical peer, NAMI functions as an adjacent ecosystem participant that drives referral demand and policy support for community behavioral health providers like Bridge.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Bridge Counseling social profiles
Digital presenceBridge Counseling compliance and trust
Trust signalCompliance2 records
Bridge Counseling financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bridge Counseling leadership team
Management profileNumber of profiles
Profiles3 records
Bridge Counseling funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bridge Counseling M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bridge Counseling
What does Bridge Counseling do?
Bridge Counseling Associates is a 501(c)(3) nonprofit Certified Community Behavioral Health Clinic (CCBHC) that delivers individual, group, and family mental health counseling, substance abuse treatment, crisis intervention, intensive outpatient programs (IOP), psychiatric medication management, and court-mandated treatment across two Las Vegas campuses and statewide telehealth. Services are delivered by 50+ dual-licensed clinicians to children, adolescents, and adults using a sliding-fee schedule indexed to the Federal Poverty Level.
Is Bridge Counseling a public or private company?
Bridge Counseling is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Bridge Counseling founded?
Bridge Counseling was founded in 1971. It employs 51 to 100 people.
Where is Bridge Counseling based?
Bridge Counseling is headquartered in Las Vegas, United States, in the North America region.
How does Bridge Counseling make money?
Four revenue lines are on record. Government Grants and Philanthropy is the primary driver. The others are insurance and Government Healthcare Programs, sliding Fee Scale Revenue and donations.
Who are Bridge Counseling's main competitors?
Direct peers on record are WestCare Foundation, Centerstone, Devereux Advanced Behavioral Health and Aurora Behavioral Health System. Broad incumbents are Acadia Healthcare and Universal Health Services (UHS) Behavioral Health. Regional players are Desert Hope Treatment Center and New Vista Behavioral Health. Elements Behavioral Health is listed as an emerging player. National Alliance on Mental Illness (NAMI) is listed as an others.
Does Bridge Counseling have an API?
No public API is recorded for Bridge Counseling.
What industry is Bridge Counseling in?
Bridge Counseling's product category is Behavioral Health Services. Its primary akta.pro industry code is EDAKAMAE, Behavioral Health & MTSS/RTI Tiered SEL Supports. Its NAICS code is 621420 and its SIC code is 8300.