Construction Market Consultants

Name

Construction Market Consultants

Legal name

Construction Market Consultants, Inc.

Website

https://cmconl.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Suwanee

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Consulting Services: Project-based and retainer-based consulting engagements for business development, marketing, CRM implementation, and related professional services. Typical engagement duration 2-6 months.
2. Executive Placement/Recruiting: Contingency fee-based recruiting services for building envelope, curtainwall, ACM panels, fenestration positions, and business development roles across the AEC spectrum. Company guarantees all placements.
3. Training Programs: Webinar-based training modules under 'For Geniuses' series including Prospecting, LinkedIn, Social Media, and CRM training. Each module is 60, 90 or 120 minutes as one-on-one sessions.
4. Book Sales: Sale of educational books including 'Social Media For Geniuses' ($25) and 'Finding A New Job For Geniuses' through Gumroad platform.
5. Caddy Packages: Ad-hoc consulting support packages for companies not ready for full Building New Business 2.0 engagement, providing part-time seasoned expertise.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Construction Market Consultants is a professional services firm providing outsourced business development, marketing, CRM consulting, market research, and executive recruiting services tailored for the architecture, engineering, and construction (AEC) industry. Its flagship program, Building New Business 2.0, delivers a structured business development overhaul with a 120-160+ point audit and guaranteed results, offered as an alternative to hiring full-time in-house BD staff.

Product overview

Construction Market Consultants is a professional services firm offering a portfolio of business development, marketing, CRM, and recruiting solutions for the AEC (Architectural, Engineering, and Construction) industry. The core flagship offering is Building New Business 2.0™—a comprehensive, results-guaranteed business development overhaul program. Around this flagship, the company offers distinct service pillars: Marketing (collateral, branding, sales materials), CRM Consulting (implementation and training), Business Development Services, Market Research, Data Consulting (lead service optimization), Social Media Services, and Recruiting/Executive Placement. Supplementary offerings include the For Geniuses Series (educational webinars on prospecting, LinkedIn, social media, and CRM), the Business Development & Marketing Audit (160+ point diagnostic), Caddy Packages (on-demand advisory support), and published books including Social Media For Geniuses and Finding A New Job For Geniuses. The company also offers a Business Development Consultant Program for AEC professionals seeking to launch their own consultancies. All services are delivered as professional consulting engagements rather than software products.

Differentiator

Problem solved

Functional benefit

Products and services

• Building New Business 2.0 Flagship interactive business development solution for commercial design firms, general contractors, and specialty contractors. Provides a complete overhaul of business development and marketing processes including a comprehensive audit, customized action plans, and guaranteed results. Designed for firms without full-time business development staff, with typical engagement duration of 2-6 months.
• Marketing Services Turnkey marketing services for AEC firms including logo creation, sell sheets, qualification packages, collateral materials, sales presentations, website development, press releases, branding, and content creation.
• CRM Consulting Customer Relationship Management consulting including vendor selection, RFP development, implementation, data migration, end-user training, integration support, data standards, and right-sizing services. The firm is CRM-agnostic and works with BuildOne, Salesforce, Commence, SalesLogix, Zoho, and Cosential.
• Business Development Services Contract business development services including active prospecting, lead generation, pipeline development, CRM management, activity reporting, local market coverage, and face-to-face networking for AEC firms.
• Market Research Market research services including competitive research, profiles and assessments, market entry analysis, marketing audits, competitive monitoring, demand/market need analysis, client feedback, SWOT analysis, and prospect targeting.
• Recruiting and Executive Placement Contingency-fee recruiting services specializing in building envelope, curtainwall, ACM panels, fenestration, and Business Development positions across the AEC spectrum. Company guarantees all placements with no upfront costs.
• Data Consulting Consulting services for maximizing subscription lead service investments including guidance on Dodge Data, ConstructConnect, iSqFt, CDC News, Bid Clerk, ConstructionWire, and The BlueBook.
• Social Media Services Social media management and strategy services covering LinkedIn, Twitter, YouTube, Instagram, RSS feeds, blogging, and Facebook. The firm manages nearly 30 social media accounts for clients.
• For Geniuses Series Webinars One-on-one educational webinar modules including Prospecting For Geniuses, LinkedIn For Geniuses, Social Media For Geniuses, and CRM For Geniuses, each available in 60, 90, or 120-minute sessions.
• Business Development and Marketing Audit 160+ point diagnostic comparing current practices against industry best practices from hundreds of AEC firms. Available as a free audit before engagement or in paid versions including self-performing, self-performing with review, or self-performing with review and summary plan options.
• Caddy Packages On-demand consulting support for companies needing proposal reviews, marketing material tightening, SOQ development, prospect research, account management assistance, social media, marketing strategies, and CRM maintenance. Provides part-time seasoned expertise for companies not ready for the full Building New Business 2.0 engagement.
• LinkedIn For Geniuses Training One-on-one web session training on establishing personal and company LinkedIn profiles for maximum effect, covering posturing, profile strength levels, and engagement techniques.
• Social Media For Geniuses (Book) A guide for busy professionals to enhance understanding of social media for personal and professional growth, covering SMEO (Social Media Effort Optimization). Priced at $25.00 and sold through the Gumroad platform.
• Finding A New Job For Geniuses (Book) A guide providing techniques for job seekers including micro-consulting, leveraging talent pools, and tapping into private networking groups. Available through the Gumroad platform.
• Business Development Consultant Program A program for AEC professionals with business development backgrounds to launch their own consultancy, sharing plans and processes developed since 2001.

Quantifiable outcome

• 90%+ of contracts are inbound, attributed to LinkedIn and social media presence
• +3 more outcomes

Named customers9 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Commercial Construction & Renovation MagazineminorGTM or Marketing PartnerMedia partner referenced on website as a resource for AEC industry news and content.
• Your Partner In Success RadiominorGTM or Marketing PartnerPodcast partner hosted by Denise Griffitts. Bobby Darnell appears as guest/expert.
• Contractors, Closers & ConnectionsminorGTM or Marketing PartnerReferenced as a partner resource for construction industry networking and business development.
• Construction Law MusingsminorGTM or Marketing PartnerConstruction law blog/resource partner providing industry insights.
• The Marketing Sage (Jeffrey Slater)minorGTM or Marketing PartnerProducts marketing expert referenced as a resource for marketing professionals.
• Viveca Hess, J.D.minorGTM or Marketing PartnerLinkedIn expert whose audience is executives and professionals. Referenced as recommended resource.
• CRM Vendors (Salesforce, Zoho, BuildOne, Commence, SalesLogix, Cosential)coreTechnology or IntegrationCRM platforms that CMC works with for client implementations. Company describes itself as 'agnostic' and can work with multiple systems based on client needs.

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• FMI Corporation: FMI Corporation is a management consulting firm exclusively serving the engineering, construction, and built-environment industries, providing strategy, leadership, and business development advisory. It is a direct peer because it sells overlapping business development and management consulting services into the same AEC client base that CMC serves.
• JBKnowledge: JBKnowledge is a consultancy and managed services provider for construction technology, advising AEC firms on software selection, implementation, and digital transformation. It is a direct peer because both firms consult AEC clients on technology adoption (especially CRM and BIM) and provide implementation/training services, competing for the same technology budget at the same type of customer.
• SGW Studio: SGW Studio is a full-service marketing and creative agency that specializes exclusively in serving architecture, engineering, construction, and building product manufacturing clients. It is a direct peer because it sells the same AEC-targeted marketing, branding, and website services that CMC bundles into its Building New Business 2.0 program.
• MacKay Partners: MacKay Partners is a recruiting and executive search firm specializing exclusively in sales, marketing, and business development roles within the AEC industry. It is a direct peer because Lane Darnell's Recruiting and Executive Placement service line directly competes for the same building envelope, business development, and AEC commercial leadership placement mandates.

Broad incumbents

• Procore Technologies: Procore is the largest construction management SaaS platform, with an industry-wide ecosystem of certified consulting partners and certified implementation specialists. It is a broad incumbent peer because Procore's partner network includes AEC business development and CRM consulting firms that compete for parts of the same wallet CMC addresses, even though Procore itself is software rather than consulting.

Others

• ConstructConnect: ConstructConnect (formerly Construction Market Data, where founder Bobby Darnell worked for 13 years) is the leading provider of pre-bid construction project leads, market intelligence, and SaaS tools for the AEC industry. It is an adjacent ecosystem participant because CMC explicitly helps clients maximize value from ConstructConnect subscriptions (Data Consulting service line), making it a partner and competitor on different parts of the AEC data stack.
• SMPS (Society for Marketing Professional Services): SMPS is a national association for AEC marketing and business development professionals, providing education, credentialing, and conferences that overlap with CMC's 'For Geniuses' webinar series. It is an adjacent ecosystem player because SMPS members are both a pipeline of potential clients for CMC and a source of competing educational content and consulting talent.

Emerging players

• Catalyst AEC: Catalyst AEC is an emerging consultancy serving architecture and engineering firms with marketing, business development, and CRM implementation services. It is an emerging player peer because it offers overlapping CRM and AEC-specific marketing consulting services targeting the same architectural and engineering client profile as CMC.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Construction Market Consultants