ZenFisio

What ZenFisio does

ZenFisio is a Brazilian vertical-SaaS company that provides a cloud-based practice-management and marketing system for physiotherapy clinics, occupational therapy practices, Pilates studios, and aesthetics clinics. The platform is built on AWS infrastructure, accessible via web, iOS, and Android (with a separate patient-facing app called FiqueZen), and integrates NFS-e electronic invoicing across more than 3,200 Brazilian municipalities, Google Calendar two-way sync, WhatsApp Business communication, and Microsoft Clarity for usability analytics. Functional scope spans scheduling, electronic patient records (prontuário eletrônico) with physiotherapy-specific evaluation templates, treatment planning, financial management (cash flow, receivables/payables, commissions, DRE), an integrated ZenPago payment-link service (credit card up to 12x, boleto, PIX), and a marketing suite with auto-published clinic websites, email/SMS/WhatsApp campaigns, NPS surveys, and a clinic profile on the BuscaFisio directory.

The company monetizes through a three-tiered monthly subscription (Profissional R$79, Equipe R$179, Clínica R$439) with discounts of up to ~33% on biennial commitments, a long tail of add-on modules (Financial, Marketing, SMS, WhatsApp reminders, additional professionals, NFS-e invoice packages, multi-clinic, ZenPago), ZenPago per-transaction fees, and one-time data-import fees. Distribution is direct, product-led, and exclusively domestic to Brazil: a 14-day no-credit-card free trial on the website, self-serve mobile app downloads, an affiliate/partner program paying referrers a 10% monthly discount, a CREFITO-5 institutional partnership, and inbound funnels through the SouFisio blog, YouTube channel, and BuscaFisio directory. The company is privately held under ZenFisio Tecnologia da Informação Ltda (CNPJ 35.824.553/0001-43), headquartered in Ijuí, Rio Grande do Sul, founder-controlled by Cledison Eduardo Fritzen (also serving as Data Protection Officer), bootstrapped with no disclosed institutional funding, and serves roughly 3,000 health businesses with 105,094 active professional users across Brazil.

Name

ZenFisio

Legal name

ZenFisio Tecnologia da Informação Ltda

Website

https://zenfisio.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

ZenFisio is a Brazilian vertical-SaaS clinic-management and marketing platform serving physiotherapy clinics, occupational therapy practices, Pilates studios, and aesthetics clinics, built on AWS and distributed via a 14-day self-serve free trial to roughly 3,000 health businesses nationwide.

Ownership category

akta.pro rank

Product category

Healthcare practice management software

NAICS

Computer Systems Design and Related Services (54151)

SIC

Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Personal Care & Wellness Booking Platforms (Beauty, Fitness, Spa) (BPAMAHAF)

Keywords

• Clinic management software
• Physiotherapy practice software
• Electronic medical records
• Healthcare SaaS platform
• Patient scheduling system

Headquarters

HQ city

Ijuí

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

1. SaaS Subscription Plans: Three-tiered monthly subscription model (Profissional R$79, Equipe R$179, Clínica R$439) with discounts for semi-annual (1 month free), annual (3 months free, ~25% discount), and biennial (8 months free, ~33% discount) commitments. Prices are locked for 12 months after initial subscription. Annual price adjustments occur in March each year for new subscribers. Payment via credit card, boleto, and PIX (biennial only). No cancellation fees or loyalty contract required.
2. Add-on Modules: Optional paid add-ons on top of base subscriptions including: Financial Manager (R$29–R$39/month depending on plan), ZenFisio Marketing (R$39–R$69/month), additional professionals (R$25–R$29/month each), NFS-e invoice packages of 20/50/100 monthly notes (R$9/R$19/R$29/month), SMS packages of 50 messages (R$15/month), WhatsApp reminder packages of 50 (R$20/month), ZenPago payment module (R$19–R$39/month plus per-transaction fees), and multi-clinic units (R$29–R$79/month per additional location).
3. ZenPago Transaction Fees: ZenPago charges transaction fees on each payment collected through the platform when the optional ZenPago module is active. Fees apply to credit card (with installment option up to 12x), boleto, and PIX payment methods. Automatic withdrawal and receivables anticipation available with applicable fees.
4. Data Import Service: One-time fee for migrating patient, appointment, and financial data from other clinic management systems into ZenFisio. Import fee ranges from R$100 to R$300 depending on data format and volume. Patient CSV imports can be done by the user; structured data imports are handled manually by ZenFisio staff.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

ZenFisio is a cloud-based SaaS clinic management system built primarily for Brazilian physiotherapy clinics, pilates studios, aesthetics clinics, and occupational therapy practices. The platform centralizes appointment scheduling, electronic patient records (prontuário eletrônico), clinical evaluations, financial control, NFS-e electronic invoicing, marketing automation, and the FiqueZen patient-facing mobile app into a single subscription offering, with add-on modules for payments (ZenPago), marketing, multi-clinic units, and electronic invoicing packages.

Product overview

ZenFisio is a unified platform consisting of a core management system (Sistema ZenFisio) for physiotherapy and healthcare clinic operations, complemented by several integrated modules and sub-brands. The core system provides appointment scheduling, patient records, electronic medical records, and financial management, while add-on modules like FiqueZen (patient-facing mobile app), ZenPago (payment processing), ZenFisio Marketing (website and campaign tools), and BuscaFisio PRO (online scheduling and directory) extend functionality. Additional platforms include BuscaFisio (search marketplace) and SouFisio (educational blog).

Differentiator

Problem solved

Functional benefit

Brands

• FiqueZen: Application for patients and clients of clinics using ZenFisio to check appointments, access medical records, and communicate with healthcare providers.
• ZenPago
• BuscaFisio
• SouFisio
• FisioPod

Products and services

• Sistema ZenFisio Cloud-based clinic management and marketing SaaS for healthcare professionals, primarily physiotherapy clinics, private practices, and studios. Includes appointment scheduling, patient records (prontuário eletrônico), electronic medical records, financial control, NFS-e electronic invoicing (via add-on), marketing automation, and integrated payments (via ZenPago add-on). Sold via three monthly subscription tiers plus à-la-carte modules.
• FiqueZen Patient-facing mobile application for clients of ZenFisio clinics. Allows patients to view appointment schedules, access medical records and treatment history, confirm attendance, request new appointments, and receive push notification reminders. Available on iOS and Android, included with ZenFisio subscriptions.
• ZenPago Payment link and collections service for ZenFisio clinics enabling online invoicing with credit card (up to 12x), boleto bancário, and PIX payment methods. Includes automatic balance transfer within 1 business day, receivables anticipation, and integration with ZenFisio's financial manager. Subject to monthly subscription plus per-transaction fees.
• BuscaFisio PRO Online appointment scheduling and professional directory subscription offering clinics a complete profile page, online appointment requests, and priority placement visibility in BuscaFisio search results and Google search. Sold as a separate SaaS subscription with a 7-day free trial; current ZenFisio customers can also upgrade to PRO.
• ZenFisio Marketing Marketing automation add-on module for ZenFisio customers providing a customizable clinic website, online appointment booking, email campaigns segmented by client activity, automated birthday messages, NPS satisfaction surveys, pre-made social media image templates with stock image bank, and clinic profile listing on the BuscaFisio directory. Sold as a monthly add-on subscription priced by base tier.
• BuscaFisio National directory platform for physiotherapy, aesthetics, and pilates clinics and professionals across Brazil. Allows patients to find practitioners by location, specialty, insurance provider, and services offered, with clinic ratings and reviews (moderated) and priority placement for paying PRO members.

Quantifiable outcome

• 4,223,074 registered patients and 48+ million appointments recorded across the platform, demonstrating broad adoption and sustained usage.
• +5 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature9 records

Partnerships

Four partnerships are on record, tiered minor and core.

• FisioPod (Podcast)minorGTM or Marketing Partner · 1 January 2024ZenFisio was the official sponsor of the first season (2024) of FisioPod, a podcast dedicated to entrepreneurship and valorization of physiotherapy professionals. ZenFisio founder and CEO Cledison Fritzen appeared as a guest in episode 10. The sponsorship provided ZenFisio brand exposure to over 128,000 podcast viewers across YouTube and Instagram, targeting the physiotherapy professional community.
• CREFITO-5 (Conselho Regional de Fisioterapia e Terapia Ocupacional da 5ª Região)minorGTM or Marketing PartnerCREFITO-5, the Regional Council of Physiotherapy and Occupational Therapy for Rio Grande do Sul, is listed as a 'Parceiro ZenFisio' (ZenFisio Partner), offering discount programs for professionals who are accredited with the council. This partnership primarily benefits ZenFisio's customer acquisition within the RS region by providing a credibility signal through association with the official regulatory body.
• AWS (Amazon Web Services)coreTechnology or IntegrationZenFisio's entire cloud infrastructure — servers, data storage, and computing — is hosted on AWS servers, providing high availability through communication redundancy, automated daily backups, and advanced security policies against failures and cyberattacks. AWS is a fundamental infrastructure dependency for the platform's reliability.
• Google (Calendar & Maps)coreTechnology or IntegrationZenFisio offers bidirectional synchronization with Google Calendar, allowing clinics to sync appointment data between ZenFisio and their Google calendars. The BuscaFisio platform also integrates with Google Maps for geolocation-based professional searches, enabling patients to find clinics near their location. Both integrations are standard APIs.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/SistemaZenFisio
• Facebookfacebook.com/sistemazenfisio
• LinkedInlinkedin.com/company/zenfisio
• Instagraminstagram.com/zenfisio

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ZenFisio