What McKinsey.org does

McKinsey.org is the philanthropic initiative of McKinsey & Company, launched in 2017 and headquartered in New York, that delivers free management consulting-derived programs to eligible nonprofits and individual learners worldwide. The initiative operates three flagship programs: the Organizational Health Index (OHI) for Nonprofits, a diagnostic tool that measures nine outcomes of organizational health (Direction, Leadership, Work environment, Accountability, Coordination and control, Capabilities, Motivation, Innovation and learning, External orientation) and benchmarks results against a proprietary dataset of more than 20 years of McKinsey research and 55 management practices; Ability to Execute (A2E) for Nonprofits, a six-month multi-modal learning journey launched in 2022 covering nine essential workplace skills through behavioral assessments, peer coaching, interactive McKinsey-led workshops, and self-paced digital modules, with Credly-issued digital badges on completion; and McKinsey.org Forward, a self-paced online learning program for individuals.

The business model is purely philanthropic: all programs are provided at no cost to participants and McKinsey.org has no independent revenue stream, operating as a corporate social responsibility vehicle funded by McKinsey & Company. Distribution is direct-to-applicant — nonprofits apply through an online portal for OHI and A2E, while individuals self-enroll in Forward — with global reach evidenced by named participants across education (Akanksha Foundation, Teach for Malaysia, JA Europe), youth development (INJAZ Algeria), workforce development (Per Scholas, which has upskilled 30,000+ workers), urban community services (SHOFCO, reaching 2M+ people in Kenya with 1,000 employees), healthcare (Jacaranda Health), social policy (Indus Action), and indigenous community development (Cape York Partnership). Marketing relies primarily on McKinsey's brand equity, participant testimonials, blog content on McKinsey.org, and LinkedIn, with no paid acquisition motion.

Name

McKinsey.org

Legal name

McKinsey.org (McKinsey & Company)

Website

https://mckinsey.org

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

McKinsey.org is the philanthropic initiative of McKinsey & Company, offering free management consulting-derived programs — Organizational Health Index, Ability to Execute, and Forward — to eligible nonprofits and individual learners globally.

Ownership category

akta.pro rank

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Philanthropic/Free Program Delivery: McKinsey.org is a nonprofit initiative funded by McKinsey & Company. All programs are provided at no cost to nonprofits and individuals. The organization operates as a corporate social responsibility/philanthropy vehicle rather than a revenue-generating entity.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

McKinsey.org delivers three free flagship programs: the Organizational Health Index (OHI) for Nonprofits, a diagnostic tool measuring nine organizational health outcomes across an organization; Ability to Execute (A2E) for Nonprofits, a six-month multi-modal learning journey covering nine essential skills; and McKinsey.org Forward, an online learning journey for individuals. All programs are provided at no cost to eligible nonprofits and individuals as a philanthropic initiative of McKinsey & Company.

Product overview

McKinsey.org offers three flagship programs at no cost for nonprofits and individuals. The Organizational Health Index (OHI) for Nonprofits is a diagnostic assessment tool that surveys employees to measure nine organizational health outcomes and provides improvement recommendations. The Ability to Execute (A2E) for Nonprofits is a six-month multi-modal learning program featuring behavioral assessments, peer coaching, workshops, and digital learning modules. McKinsey.org Forward is an online self-paced learning program for individuals seeking to develop practical workplace skills. These programs work together to help nonprofits improve their organizational effectiveness and help individuals advance their careers.

Differentiator

Problem solved

Functional benefit

Brands

• Organizational Health Index (OHI) for Nonprofits: A program that diagnoses nonprofit's current ways of working, measuring nine key outcomes of organizational health.
• Ability to Execute (A2E) for Nonprofits
• McKinsey.org Forward

Products and services

• Organizational Health Index (OHI) for Nonprofits A diagnostic program for nonprofit organizations that measures nine key outcomes of organizational health (Direction, Leadership, Work environment, Accountability, Coordination and control, Capabilities, Motivation, Innovation and learning, External orientation) through an organization-wide employee survey. Includes 55 management practices, a comprehensive health report, benchmark comparisons against McKinsey's nonprofit database, and best-practice resources for improvement.
• Ability to Execute (A2E) for Nonprofits A six-month multi-modal learning program for nonprofit employees from frontline to senior leaders that builds organizational capability across nine essential skills including structured communications, running productive meetings, and organizational change management. Includes a kickoff session, interactive workshops with McKinsey experts, peer learning, self-paced digital learning modules, pre- and post-program behavioral assessments, a capstone celebration, a Credly verifiable digital badge for completers, and a co-created sustainment plan to embed new behaviors organization-wide.
• McKinsey.org Forward A self-paced online learning journey designed for individuals to develop new ways of thinking and boost confidence with practical workplace skills transferable across industries and roles.

Quantifiable outcome

• Participants report their organizations can better deliver on their mission as a result of the A2E program
• +3 more outcomes

Named customers10 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

One partnership is on record.

• McKinsey & CompanycoreStrategic or Co-development PartnerMcKinsey.org is an initiative of McKinsey & Company, operating as the firm's philanthropic arm to provide free access to McKinsey's management tools and methodologies. McKinsey provides the expertise, methodologies (including the OHI framework), and operational support to deliver programs to nonprofits and individuals at no cost.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Bridgespan Group: Nonprofit and philanthropic advisory firm providing strategy, capacity-building, and consulting services to mission-driven organizations. Directly comparable in offering free/subsidized consulting to the social sector and in serving similar nonprofit leadership audiences.
• Taproot Foundation: Nonprofit that connects nonprofits with skilled professionals for pro bono consulting engagements focused on organizational capacity building. Highly comparable model — leveraging business expertise to strengthen nonprofit operations and mission delivery.
• BCG Foundation: Philanthropic arm of Boston Consulting Group providing pro bono consulting and capacity-building support to nonprofits and social enterprises. Closest peer in operating model — a top-tier consulting firm's CSR vehicle delivering management support to nonprofits.
• Bain & Company (Social Impact practice): Bain & Company's social impact practice delivers pro bono consulting and capability-building support to nonprofits and social sector clients worldwide. Directly comparable as another top consulting firm providing capacity-building services to mission-driven organizations.
• BoardSource: Nonprofit focused on strengthening nonprofit leadership, governance, and organizational effectiveness through training, resources, and consulting. Comparable in targeting nonprofit organizational health and leadership capability building.
• Ashoka: Global organization supporting social entrepreneurs with capacity-building resources, leadership development, and network access. Comparable in providing non-financial capability-building support to mission-driven leaders and organizations.
• New Profit: Venture philanthropy fund that pairs unrestricted capital with capacity-building advisory support to high-impact nonprofits. Comparable in combining funding/programmatic support with intensive organizational development services for nonprofits.
• Points of Light: Global nonprofit organization focused on engaging volunteers and supporting nonprofit effectiveness through training and capacity-building programs. Comparable target audience (nonprofits) and comparable capability-building service model.
• Independent Sector: National membership coalition of nonprofits, foundations, and corporations focused on strengthening the nonprofit sector through research, advocacy, and capacity-building resources. Comparable as an organization dedicated to nonprofit sector effectiveness.
• Echoing Green: Nonprofit identifying and supporting emerging social entrepreneurs through fellowships, leadership development, and capacity-building support. Comparable in providing capability-building and leadership development to social sector leaders.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/mckinsey-org

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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