Ninety Four Feet

What Ninety Four Feet does

Ninety Four Feet is a privately held, second-generation family property development and construction company headquartered in Balaclava, Victoria, Australia. It develops residential, commercial, hotel, and land-lease projects across Australia and New Zealand, with named project brands spanning luxury urban apartments (51 Albert Auckland, Frankie Yarraville, Seasons Malvern), large mixed-use precincts (Open Court Balaclava, ESEN Maribyrnong, Hoffman Brickworks Brunswick), a $1B+ masterplanned community at Lakeview Te Taumata in Queenstown, a 55+ lifestyle community brand (Zest Living), and hospitality assets including the 42-storey Hotel Indigo Auckland and Bistro Sainé. The company's core technology is the use of cross-laminated structural timber (CLT) for carbon-conscious construction, most prominently deployed at Lakeview Te Taumata, alongside heritage adaptive reuse at Hoffman Brickworks Brunswick.

The firm serves four primary customer segments: affluent residential buyers seeking luxury apartments and sky residences with hotel-style amenities; hotel guests and travelers at the Hotel Indigo Auckland precinct; retirees and downsizers targeted by the Zest Living lifestyle community; and local communities benefiting from integrated community facilities such as childcare, co-working, and recreational spaces embedded within developments. The Rzechta family leads the company — Chairman Henry Rzechta, Managing Director Dean Rzechta, and CFO Jonty Rzechta — with a lean team of 1-10 employees supplemented by external architects and consultants. Revenue model is asset-development based: the company acquires sites, develops projects (often on speculative or pre-sold bases), and sells or retains completed units, with project end values disclosed ranging from $18m to over $1B. Marketing and distribution are direct, via project-specific websites, on-site display suites, and social media (Instagram, Facebook, LinkedIn). No external investors, venture capital, or private equity involvement is disclosed.

Name

Ninety Four Feet

Legal name

Ninety Four Feet

Website

https://94feet.com.au

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Ninety Four Feet is a second-generation, family-owned Australian property developer building residential, mixed-use, hotel, and lifestyle communities across Australia and New Zealand, including luxury apartments, the 42-storey Hotel Indigo Auckland, and the $1B+ Lakeview Te Taumata masterplan in Queenstown.

Ownership category

akta.pro rank

Product category

Property Development

NAICS

New Multifamily Housing Construction (except For-Sale Builders) (236116), Residential Building Construction (23611), Commercial and Institutional Building Construction (236220), Land Subdivision (2372)

SIC

Land Subdividers & Developers (No Cemeteries) (6552), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Multi-Family Residential Construction (Apartments, Condos, Townhomes) (IMAFABAB)

akta.pro secondary industries

Residential Green / High-Performance Home Construction (Net-Zero, Passive House) (IMAFABAH), Independent Living Community Development & Construction (Senior Housing Developers) (HLADAAAH)

Keywords

• Property development
• Residential construction
• Mixed-use developments
• Sustainable construction
• Real estate development

Headquarters

HQ city

Armadale

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Distribution channels2 records

Marketing channels4 records

Core offering

Ninety Four Feet is a family property development and construction company that develops, builds, and sells residential apartments, mixed-use precincts, hotels, and lifestyle communities across Australia and New Zealand. The portfolio spans luxury sky residences, adaptive reuse heritage projects, large-scale masterplanned communities, 55+ lifestyle communities, and integrated hospitality venues, with project end values ranging from $18 million to over $1 billion. The company applies carbon-conscious construction methods, including cross-laminated structural timber, and integrates community amenities such as childcare, co-working spaces, and recreational areas into its developments.

Product overview

Ninety Four Feet is a second-generation family property development business that creates residential, commercial, hotel, and land lease projects across Australia and New Zealand. The company operates through multiple named project brands including luxury residential developments (51 Albert Auckland, Frankie Yarraville, Seasons Malvern), mixed-use urban precincts (Open Court Balaclava, ESEN Maribyrnong, Hoffman Brickworks Brunswick), large-scale community projects (Lakeview Te Taumata), lifestyle communities (Zest Living), and hospitality venues (Bistro Sainé, Hotel Indigo Auckland). The portfolio spans from completed boutique developments to billion-dollar mixed-use masterplanned communities, unified by a focus on community benefit, sustainability, and family-oriented values.

Differentiator

Problem solved

Functional benefit

Brands

• Zest Living: Lifestyle 55+ community living designed around liveability and affordability for retirees and downsizers.
• Open Court
• Bistro Sainé

Products and services

• 51 Albert Auckland A luxury residential development featuring 30 sky residences positioned above Hotel Indigo Auckland in Auckland's CBD, offering sweeping harbour views and hotel-style living with concierge services, curated dining, and a private gym. With end value of $250m, completed.
• Lakeview Te Taumata A large-scale mixed-use development in Queenstown, New Zealand, targeting carbon-neutral construction through cross-laminated structural timber. Delivers over 1,000 new homes, three hotels, and extensive commercial developments including co-working spaces, with end value exceeding $1B. Currently under construction.
• Open Court Balaclava A commercial building and vertical community in Balaclava, Victoria, featuring activated laneways, an auditorium for community groups, rooftop garden and recreation spaces, and a half-basketball court. Serves as Ninety Four Feet headquarters. End value of $70m, completed 2024.
• ESEN Maribyrnong A mixed-use building in Maribyrnong, Melbourne, featuring ground floor commercial activation with 90 apartments, including a childcare centre and health and wellness service spaces.
• Frankie Yarraville A residential development of 125 apartments on a golf course in Yarraville, offering uninterrupted green views, abundant natural light, and multiple communal spaces. End value of $80m.
• Seasons Malvern A high-end residential development in Malvern's Golden Mile featuring 35 luxury apartments and 3 townhouses, including a repurposed historic church converted to a childcare centre. End value of $40m.
• Hoffman Brickworks Brunswick A heritage adaptive reuse project in Brunswick maintaining signature kilns and heritage features while delivering contemporary apartments and townhouses, including a ground floor café, for a community of approximately 3,000 residents. End value of $18m.
• Zest Living A lifestyle 55+ community concept designed around liveability and affordability for retirees and downsizers, with resort-style amenities. First location in Yarrawonga on Lake Mulwala. End value of $100m.
• Bistro Sainé A Mediterranean-French bistro and bar located at the base of 51 Albert in Auckland's CBD, featuring Executive Chef Yutak Son's contemporary European fare.
• Hotel Indigo Auckland New Zealand's tallest hotel building at 42 storeys, part of the 51 Albert precinct offering 225 thoughtfully designed rooms with diverse dining experiences, celebrating local stories and culture.

Quantifiable outcome

• Over 1,000 new homes planned for Lakeview Te Taumata Queenstown development
• +1 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Mirvac: ASX-listed Australian property developer with multi-family apartments, mixed-use precincts and retirement living (Aurora by Mirvac) — directly comparable business model and product mix across luxury residential and masterplanned communities.
• Cedar Woods Properties: ASX-listed residential developer focused on masterplanned communities and apartments across Australia — similar scale and segment focus to Ninety Four Feet's mid-rise residential pipeline.
• Peet Limited: ASX-listed residential developer with apartment and land communities across Australia and NZ — cross-Tasman peer with directly comparable project types and geographic footprint.
• Villa World: ASX-listed residential developer focused on house and land packages in Australian growth corridors — comparable in residential development segment and project pipeline economics.
• Hickory Group: Melbourne-based construction and development firm with multi-format residential and mixed-use projects including heritage adaptive reuse — regional peer with directly comparable product mix in Victoria.
• Greenland Australia: Australian arm of Greenland Hong Kong focused on high-rise residential and mixed-use developments in Melbourne and Sydney — directly comparable in luxury high-rise apartment segment.
• Hamton Property Group: Melbourne-based luxury residential developer with high-end apartments in premium inner-city locations — comparable in high-end Melbourne apartment segment and target customer (affluent buyers).

Broad incumbents

• Lendlease: Large diversified Australian developer with residential apartments, commercial precincts, and masterplanned communities globally — broader portfolio but overlapping capabilities in multi-family residential development.
• Stockland: ASX-listed diversified property developer with residential communities, retirement living (Stockland Retirement Living) and retail/commercial assets — comparable multi-format Australian focus including retirement living exposure.

Emerging players

• GURNER: Melbourne-based luxury residential developer with ultra-premium apartments and mixed-use projects (e.g., Saint Moritz, Lutwyche) — comparable premium positioning and luxury apartment focus in the same Victorian market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/94Feet
• LinkedInlinkedin.com/company/94-feet-pty-ltd
• Instagraminstagram.com/ninetyfour_feet
• Xx.com/ninetyfour_feet

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ninety Four Feet