Eslbase

What Eslbase does

Eslbase is a UK-based private online TEFL (Teaching English as a Foreign Language) marketplace and content resource founded in 2005 by Keith Taylor, operating from Bristol, United Kingdom with 1-10 employees and serving users in more than 100 countries. The platform connects three customer groups: TEFL teachers and job seekers, language schools and employers recruiting teachers, and accredited TEFL/TESOL course providers. Its core product, Eslbase.com, combines a TEFL job board (free and premium listings at £50 per six-week cycle), a directory of 298 accredited training centers across 82 countries, a searchable CV database of teacher candidates monetized via CV credits, and a free teaching resource library covering worksheets, lesson plans, flashcards, and grammar reference content for English language teachers.

The technology stack is built on WordPress with Google Analytics for usage tracking, Google reCAPTCHA for spam protection, and PayPal, Stripe, Lemon Squeezy, and Paythen as payment gateways. Premium job listings integrate with Google for Jobs. There is no proprietary AI, no API exposure, and no disclosed mobile application; the product is a self-serve web platform without sales intervention. The affiliated sub-brand School of TEFL offers accredited TEFL courses and is cross-promoted on the Eslbase homepage with explicit affiliate disclosure.

Eslbase's business model is a hybrid marketplace plus content monetization structure. Revenue is generated from six streams: premium job adverts (£50 per six weeks), CV credit bundles (£15 to £110), premium language school listings (£98 per year), sponsored placements in the course and school directories, affiliate commissions on outbound clicks to course providers, and recruitment referral fees when candidates placed via Eslbase are hired. Pricing is publicly disclosed on the site, primarily pay-as-you-go with no required subscriptions, and the editorial/advertising disclosure policy maintains a separation between paid and free placements. The company has remained bootstrapped with no disclosed venture or private equity investment, and operates as a single owner-operator team under founder Keith Taylor.

Name

Eslbase

Legal name

Eslbase

Website

https://eslbase.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Eslbase is a UK-based TEFL marketplace and content platform founded in 2005 that connects English teachers with accredited courses, language schools, and teaching jobs across 100+ countries, monetizing via premium listings, CV credits, and affiliate commissions.

Ownership category

akta.pro rank

Product category

Online Education Marketplace

NAICS

Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDAAACAM

Teacher Training & Professional Development for Adult ESL (TESOL/TEFL/CELTA for Adult Ed)

Education/Adult & Continuing Education/English as a Second Language (ESL) & Adult Language Learning

SECONDARYEDAGAHAB

Grammar, Vocabulary & Pronunciation Materials

Education/Educational Publishing & Learning Content/Language Learning Content & ESL/EFL Materials

SECONDARYEDAIAEAB

English Language Schools (ESL/EFL)

Education/International Education & Study Abroad/Overseas Language Schools & Immersion Programs

Keywords

• TEFL course directory
• ESL job board
• Teacher recruitment platform
• Teaching resources library
• Language school listings

Headquarters

HQ city

Bristol

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Premium Job Listings: Premium job advert placement at £50 per six weeks, featuring logo, 20 CV credits, daily list updates, email alerts to job seekers, photo/video inclusion, and Google for Jobs integration. Average 1564 views per advert versus 684 for free listings.
2. CV Credits: Employers purchase CV credits to search and contact teachers directly. Pricing tiers: 5 credits £15, 10 credits £26, 25 credits £60, 50 credits £110. No ongoing subscriptions, no credit expiry.
3. Language School Listings: Premium school listings at £98/year featuring search prominence, company info page, and inclusion on schools search page. Basic listing free for one location.
4. Affiliate Commissions: Commissions earned when users click affiliate links and make purchases or enquiries. Also receives referral commissions when candidates applied through Eslbase are hired by recruitment partners.
5. Sponsored Placements: Prominent placements purchased by advertisers for TEFL course and school listings, marked as 'Sponsored'. Payment does not influence acceptance standards.
6. Recruitment Partnerships: Commission-based referrals where Eslbase collects applications and forwards to employers, receiving commission when referred candidates are hired.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Eslbase operates an online TEFL marketplace platform (eslbase.com) that connects teachers with accredited TEFL/TESOL courses, language school employers, and free teaching resources. It provides a job board for English teaching positions worldwide, a directory of 298 accredited training centers across 82 countries, a CV database for employer-candidate matching, and a comprehensive free library of worksheets, lesson plans, and grammar guides for English language teachers.

Product overview

Eslbase operates a multi-faceted TEFL marketplace platform centered on Eslbase.com, which connects teachers with accredited TEFL courses, job listings, and language schools worldwide. The ecosystem includes School of TEFL, an affiliated course brand offering accredited programs, and the Grammar for English Teachers course for teacher professional development. Additional offerings include a free resource library of worksheets, activities, and lesson plans, comprehensive grammar reference content, and TEFL A-Z terminology guides. The platform functions as both a content publisher and a marketplace intermediary between course providers, employers, and teaching candidates.

Differentiator

Problem solved

Functional benefit

Brands

• School of TEFL: Accredited TEFL courses offered by the same team behind Eslbase, providing internationally recognised training courses through partnered centres worldwide.

Products and services

• Eslbase.com Platform Comprehensive TEFL resource platform and marketplace connecting teachers with accredited courses, job listings, language schools, and teaching resources. Serves as a marketplace bringing together course providers, employers, and teaching candidates worldwide.
• School of TEFL

Quantifiable outcome

• 298 accredited TEFL training centers listed across 82 countries
• +2 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature5 records

Partnerships

Nine partnerships are on record, tiered core, secondary and supporting.

• School of TEFLcoreStrategic or Co-development Partner · 1 January 2005School of TEFL is owned and operated by the same team as Eslbase, founded by Keith Taylor. It provides accredited TEFL courses through partner centers worldwide. Promoted on Eslbase homepage with special offers (up to $200 off). Cross-promotional relationship with explicit disclosure that links are for their own TEFL course business.
• TEFL Course ProviderscoreGTM or Marketing PartnerPaid listing partnerships with accredited TEFL course providers including TEFL Worldwide Prague (3500+ graduates), AVSE-TESOL (Australian Government regulated), AVO Language & Examination Centre (Cambridge CELTA), and TEFL Toulouse. Providers pay for featured placements and meet course listing standards.
• Recruitment PartnerssecondaryGTM or Marketing PartnerEmployers for whom Eslbase posts jobs on their behalf and may receive commission if a referred candidate is hired. Applications collected by Eslbase and forwarded to employer. Disclosure appears on relevant job pages.
• Affiliate PartnerssecondaryGTM or Marketing PartnerAffiliate relationships where Eslbase earns commission when users click links and make purchases or enquiries. Affiliate partnerships do not influence editorial decisions. Disclosed in advertising policy and noted on pages containing affiliate links.
• PayPal and StripesupportingTechnology or IntegrationPayment service providers used for secure transaction processing. Users transferred to secure PayPal or Stripe pages for payment. Payment gateways enable CV credit purchases and premium listing payments.
• Lemon SqueezysupportingTechnology or IntegrationPayment software provider enabling PayPal and Stripe payments. May store customer name, email, IP address, country, and postal code during payment processing. Also used for marketing platform storage.
• PaythensupportingTechnology or IntegrationPayment software provider enabling Stripe payments. May store customer name, email, and last 4 digits of payment method used.
• Google AnalyticssupportingTechnology or IntegrationWebsite analytics service processing usage data including approximate geographical location, browser type, operating system, referral source, and navigation patterns. Used for monitoring, analyzing, and improving website and services.
• Google reCAPTCHAsupportingTechnology or IntegrationSpam and abuse protection service analyzing IP address, browser characteristics, and interaction patterns to determine if users are human. Protects website from automated attacks.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• TEFL.com: TEFL.com operates one of the largest TEFL job boards and TEFL course directories globally. It is the most directly comparable marketplace competitor, connecting teachers with jobs and accredited training courses in a similar dual-sided model.
• Dave's ESL Cafe: Dave's ESL Cafe is one of the oldest ESL/TEFL job boards and teacher forums. It competes for the same teacher and employer audience with job listings, discussion forums, and ESL teaching resources, making it a direct marketplace peer.
• TEFL.net: TEFL.net provides TEFL job listings, course reviews, and teaching resources aimed at prospective and current English teachers. It is comparable to Eslbase as a content-and-marketplace hybrid serving the same teacher job-seeker persona.
• ESL Job Feed: ESL Job Feed aggregates ESL/TEFL teaching jobs from across the web. It overlaps with Eslbase's job board functionality by serving teachers searching for international and online ESL positions.
• BusyTeacher: BusyTeacher is a large free resource library for ESL teachers offering worksheets, lesson plans, and printables. It competes with Eslbase's free teaching resources as a content destination for the same teacher audience.
• ISL Collective: ISL Collective is a major ESL worksheet and resource-sharing platform with a global teacher community. It overlaps with Eslbase's free resource library as a comparable content-driven destination for ESL teachers.

Broad incumbents

• TEFL Org: TEFL Org is a large, established TEFL training provider that also lists jobs and produces teacher resources. It overlaps with Eslbase in teacher resources and job listings but is primarily a course provider rather than a neutral marketplace.
• i-to-i TEFL: i-to-i is a long-running TEFL/TESOL course provider offering certifications, teaching resources, and job guidance. It competes with Eslbase's School of TEFL sub-brand and shares the same teacher-training content category.
• LinkedIn: LinkedIn is the dominant professional networking and jobs platform increasingly used for ESL/TEFL recruitment. As a broad incumbent with overwhelming employer adoption, it represents the most significant indirect competitive threat to Eslbase's job board.

Emerging players

• GoOverseas: GoOverseas is a marketplace for teach-abroad and work-abroad programs, including TEFL placements. It is comparable as an emerging marketplace intermediary in the international English-teaching hiring category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/in/keith-taylor-elt
• Xx.com/eslbase
• Facebookfacebook.com/eslbase

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eslbase