Namibia Asset Management
Namibia Asset Management is a Windhoek-based, NSX-listed asset manager (the largest locally owned in Namibia) offering six unit trust funds to retail and institutional investors, with investment capabilities delivered via a long-standing partnership with Coronation Investment Management SA.
- Company typePublic
- Founded1996
- HeadquartersWindhoek, Namibia
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Namibia Asset Management does
Namibia Asset Management (NAM) is a Windhoek-headquartered, Namibia Stock Exchange-listed (ticker: NA) asset management company operating as the largest locally owned manager in the Namibian market and the only Namibian-listed pure-play asset manager on the NSX. Founded in 1996 as a subsidiary of NHI and rebranded in 2006, NAM operates through its subsidiary Namibia Unit Trust Managers Ltd (NUTM) and serves both retail individual investors and institutional clients in Namibia.
The company's core offering is a suite of six unit trust funds spanning money market (NAM Money Market Fund), fixed income (NAM Strategic Income Fund), defensive balanced (NAM Balanced Defensive Fund), capital-preservation balanced (NAM Capital Plus Fund), growth balanced (NAM Balanced Plus Fund, which surpassed N$1 billion in AUM in 2021), and global equity (NAM Coronation Optimum Growth Feeder Fund). Distribution is multi-channel: a direct self-service online portal (launched 2023), direct institutional/corporate sales, a financial-adviser network, and NAMFISA-regulated distribution. Investment management capability is sourced primarily through a strategic partnership with Coronation Investment Management SA (South Africa), in place since 2007, which provides access to institutional-grade research and offshore product structuring.
NAM's revenue model is based on recurring annual management fees charged on AUM, with optional separate financial-adviser fees layered on top for advised clients. Minimum entry thresholds are deliberately low (N$5,000 lump sum or N$500/month debit order for standard funds; N$10,000 lump sum for the Money Market Fund), supporting broad retail distribution. With group AUM exceeding N$20 billion as of 2015, the business model is structurally fee-yield-driven and benefits from stable asset valuations and recurring debit-order inflows rather than transactional revenue. The company employs 101–250 staff, has appointed a new-generation CEO (Tarah Shaanika, 2021) and CFO (Janita Breedt, 2024), and has progressively expanded its independent board through 2024 and 2026.
Namibia Asset Management firmographics
Firmographics- Name
- Namibia Asset Management
- Legal name
- Namibia Asset Management Ltd
- Website
- https://namasset.com.na
- Company type
- Public
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Namibia Asset Management is a Windhoek-based, NSX-listed asset manager (the largest locally owned in Namibia) offering six unit trust funds to retail and institutional investors, with investment capabilities delivered via a long-standing partnership with Coronation Investment Management SA.
- Ownership category
- akta.pro rank
Namibia Asset Management industry classification
Industry- Product category
- Unit Trust Asset Management
- NAICS
- Portfolio Management and Investment Advice (523940), Open-End Investment Funds (525910)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Registered Investment Advisor (RIA) Wealth Management (FSAEABAA)
Keywords
Where Namibia Asset Management is headquartered
LocationHeadquarters
- HQ city
- Windhoek
- HQ country
- Namibia
- HQ region
- Africa
Offices1 record
Markets served
Namibia Asset Management business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Annual Management Fees: NAM generates revenue through annual management fees charged on each fund. These fees cover professional investment management and administration. All fees are fully disclosed on each fund's factsheet. The company does not charge initial fees or transaction fees.
- Financial Adviser Fees: Optional fee arrangement where NAM deducts agreed adviser fees from client accounts and pays them directly to financial advisers if clients have such arrangements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Monthly | Standard Unit Trust Funds - N$5,000 lump sum or N$500/month debit order |
| Unit Pricing | Pay-as-you-go | Money Market Fund - N$10,000 lump sum only |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Namibia Asset Management product offering
Product offeringCore offering
Namibia Asset Management is a Namibian asset management company that offers six professionally managed unit trust funds covering money market, income, balanced defensive, capital plus, balanced plus, and optimum growth strategies. Investors access these funds through a digital onboarding platform with minimum investments of N$5,000 lump sum or N$500 per month debit order (N$10,000 for the Money Market Fund), earning revenue from annual management fees with no initial or transaction fees.
Product overview
Namibia Asset Management (NAM) operates as a unit trust fund management company offering a platform of six distinct unit trust funds designed for different investment goals, time horizons, and risk profiles. The product portfolio includes: the NAM Coronation Money Market Fund (income, low risk, 1/10 rating) and NAM Coronation Strategic Income Fund (income, 2/10 rating) for risk-averse investors; the NAM Coronation Balanced Defensive Fund (income and growth, 4/10 rating) and NAM Coronation Capital Plus Fund (income and growth, 5/10 rating) for moderate investors; and the NAM Coronation Balanced Plus Fund (long-term growth, 6/10 rating) and NAM Coronation Optimum Growth Fund (long-term growth, 7/10 rating, globally diversified) for growth-oriented investors. The platform is supported by digital tools including an Investment Calculator and Online Client Portal. NAM's subsidiary Namibia Unit Trust Managers Ltd (NUTM) administers the investments, with technical partnership from Coronation Investment Management SA.
Differentiator
Problem solved
Functional benefit
Brands
- NAM Unit Trust Managers: NAMFISA registered unit trust management company administering NAM's unit trust funds
Products and services
- NAM Coronation Money Market Fund A money market unit trust fund providing higher income than fixed deposits and call accounts, offering exposure to diversified money market instruments with capital protection as the primary objective. Suitable for investors seeking alternatives to bank deposits or short-term parking of capital over a 1-year or longer horizon. Minimum investment of N$10,000 lump sum only.
- NAM Coronation Strategic Income Fund An income unit trust fund designed to achieve higher returns than traditional money market or pure income funds through tactical management of money market instruments while aiming to protect capital. Suitable for investors over 12-36 month horizons.
- NAM Coronation Balanced Defensive Fund A defensive balanced unit trust fund managed primarily to protect capital over any twelve-month period while achieving reasonable investment growth over the long run. Designed for cautious investors requiring annual income drawdown over 3+ year periods.
- NAM Coronation Capital Plus Fund A conservative unit trust fund targeting annualized returns of inflation plus 4% over time with less volatility than average balanced funds. Holds maximum 60% in growth assets such as shares and listed property. Suitable for investors with low volatility tolerance over 3-5 year horizons.
- NAM Coronation Balanced Plus Fund A balanced growth unit trust fund aiming to maximize long-term returns with strong bias towards shares, targeting the best possible investment growth within Regulation 13 of the Pension Funds Act constraints. Suitable for investors seeking long-term growth with moderate risk. Exceeded N$1 billion in AUM in 2021.
- NAM Coronation Optimum Growth Fund A globally diversified growth feeder fund feeding 100% into the Coronation Optimum Growth Fund, providing exposure to developed and emerging markets across multiple asset classes. Benchmarked against a composite of MSCI World (35%), MSCI Emerging Markets (35%), and Barclays Global Aggregate Bond (30%) indices. Targets competitive after-inflation returns over 5+ year periods.
Quantifiable outcome
- AUM exceeded N$20 billion milestone
- +3 more outcomes
Companies that use Namibia Asset Management
Customer profileSegments3 records
Ideal customer profiles2 records
Namibia Asset Management technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Namibia Asset Management partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered supporting, key and core.
- Local Audit FirmsupportingPartnership established in 2021 with a local audit firm to co-fund Chartered Accountant students. Through this partnership, students receive mentoring and vacation work opportunities as additional intervention to support their studies and careers.
- UNAM FoundationkeyPartnership established in 2019 where UNAM Foundation administers NAM bursaries. The foundation identifies bursary recipients in line with NAM requirements and disburses funds to institutions of higher learning where recipients are enrolled. This partnership has proven effective in managing the bursary scheme.
- Coronation Investment Management SAcoreLong-standing technical partnership with Coronation Investment Management SA, a South African investment management firm. NAM Coronation-branded funds (Money Market, Strategic Income, Balanced Defensive, Capital Plus, Balanced Plus, Optimum Growth) are managed under this partnership. The NAM Optimum Growth Fund feeds 100% into the Coronation Optimum Growth Fund, providing access to global diversified portfolio management capabilities.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Namibia Asset Management competitors and assessment
Company assessmentBroad incumbents
- Ninety One (Investec Asset Management): Ninety One is a large dual-listed (LSE/JSE) global asset manager spun out of Investec, offering unit trusts and institutional mandates across emerging and developed markets. Comparable to NAM as a pooled-fund manager with global capability, although operating at materially larger scale.
- Old Mutual Investment Group: Old Mutual Investment Group is a large multi-affiliate asset manager offering unit trusts, institutional mandates, and alternative strategies across Southern Africa. It is comparable to NAM as a unit trust competitor and has a Namibian presence (Old Mutual Namibia) that directly overlaps with NAM's market.
- Sanlam Investments: Sanlam Investments manages unit trusts, institutional portfolios, and alternative strategies across Southern Africa and is part of the Sanlam group with operations in Namibia (Sanlam Namibia). Comparable to NAM through direct unit trust competition and overlapping institutional client base.
- Momentum Investments: Momentum Investments (part of Momentum Metropolitan Holdings) is a South African asset manager offering multi-asset unit trusts and institutional portfolios. It is comparable to NAM as a unit trust competitor with overlap in the institutional pension fund space governed by similar regulation.
Emerging players
- Point Capital (African Dawn): Point Capital is a smaller South African asset manager offering unit trusts and bespoke portfolio management. Comparable to NAM as a smaller, multi-fund manager targeting the Southern African retail and institutional market with overlapping distribution through financial advisers.
- Mergence Investment Managers: Mergence is a South African boutique asset manager offering unit trusts and institutional mandates focused on responsible investing. Comparable to NAM as a smaller, specialized multi-fund manager serving the Southern African retail and institutional market.
Direct peers
- Coronation Fund Managers: Coronation Fund Managers is a South African asset manager that runs the underlying funds feeding NAM's six unit trusts. It is NAM's strategic technical partner and is the most directly comparable business — both operate unit trust / pooled fund vehicles across the risk spectrum, with Coronation being materially larger and listed on the JSE.
- Allan Gray South Africa: Allan Gray is one of South Africa's largest independent investment managers running unit trusts and institutional mandates with a similar balanced-fund philosophy. Comparability rests on identical business model (multi-fund unit trust platform) and overlapping target market (Southern African retail and institutional investors).
- Stanlib: Stanlib is a South African asset manager operating a large multi-fund unit trust range distributed through Standard Bank and independent advisers. Comparable to NAM in that it sells pooled funds through financial advisers and direct channels across the Southern African retail and institutional market.
- Cadiz Asset Management: Cadiz Asset Management is a smaller, independent South African asset manager offering unit trusts across the risk spectrum. Comparable to NAM in business model and scale (small/mid asset manager), although it operates primarily in South Africa rather than Namibia.
Market position
Strengths3 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Namibia Asset Management social profiles
Digital presenceNamibia Asset Management financial estimates
Financial estimateRevenue estimate
Valuation estimate
Namibia Asset Management leadership team
Management profileNumber of profiles
Profiles16 records
Namibia Asset Management subsidiaries and ownership
Company hierarchySubsidiaries1 record
Namibia Asset Management funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Namibia Asset Management M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Namibia Asset Management
What does Namibia Asset Management do?
Namibia Asset Management is a Namibian asset management company that offers six professionally managed unit trust funds covering money market, income, balanced defensive, capital plus, balanced plus, and optimum growth strategies. Investors access these funds through a digital onboarding platform with minimum investments of N$5,000 lump sum or N$500 per month debit order (N$10,000 for the Money Market Fund), earning revenue from annual management fees with no initial or transaction fees.
Is Namibia Asset Management a public or private company?
Namibia Asset Management is a public company. It is classified as public and is currently operating.
When was Namibia Asset Management founded?
Namibia Asset Management was founded in 1996. It employs 101 to 250 people.
Where is Namibia Asset Management based?
Namibia Asset Management is headquartered in Windhoek, Namibia, in the Africa region.
How does Namibia Asset Management make money?
Two revenue lines are on record. Annual Management Fees are the primary driver. The others are financial Adviser Fees.
Who are Namibia Asset Management's main competitors?
Broad incumbents on record are Ninety One (Investec Asset Management), Old Mutual Investment Group, Sanlam Investments and Momentum Investments. Emerging players are Point Capital (African Dawn) and Mergence Investment Managers. Direct peers are Coronation Fund Managers, Allan Gray South Africa, Stanlib and Cadiz Asset Management.
Does Namibia Asset Management have an API?
No public API is recorded for Namibia Asset Management.
What industry is Namibia Asset Management in?
Namibia Asset Management's product category is Unit Trust Asset Management. Its primary akta.pro industry code is FSAEABAA, Registered Investment Advisor (RIA) Wealth Management. Its NAICS code is 523940 and its SIC code is 6282.