Golfy Réseau

What Golfy Réseau does

Golfy Réseau (legal entity GOLFY CLUB RESEAU SAS) is a French private company founded in 1990 and headquartered in Baillargues, near Montpellier, operating a subscription-based golf membership network. The company connects 52,000+ active golfers with 190+ partner golf courses across five European countries (France, Belgium, Switzerland, Spain, and Italy), offering two annual membership tiers — the Indigo card at €79/year and the Platine card at €191/year — that grant 25–30% green-fee discounts at partner clubs. The product portfolio extends beyond the core cards to include the Yards loyalty program, the Golfystador gamification system, curated Coups de Cœur golf-and-stay packages, and the GolfyPass export-market offering.

The technical platform consists of a digital e-Card membership credential, a mobile application, an online tee-time reservation engine at grip-resa.com, and Stripe-based payment processing. Distribution is layered through country-specific partners (Golf.be in Belgium, Clément Alleaume in Switzerland) and travel-channel partnerships (Havas Voyages, MSC Croisières) that broaden member acquisition beyond direct-to-consumer.

Revenue is generated from three streams: (1) recurring annual subscription fees from Indigo and Platine cardholders, (2) transactional commissions on green-fee reservations booked through grip-resa.com at partner courses, and (3) affiliate referral fees from golf-travel packages and hotel bookings. The company operates as a bootstrapped, privately held entity with approximately 30 employees and no disclosed outside funding rounds.

Name

Golfy Réseau

Legal name

GOLFY Réseau SAS

Website

https://www.golfy.fr

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

Golfy Réseau is a country club that provides golf courses, training, events, competitions, and travel accommodation services.

Ownership category

akta.pro rank

Product category

Golf Membership Network

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industry

Travel Subscription, Membership & Deal Clubs (THAKAAAL)

Keywords

• Golf membership network
• Golf course discounts
• Loyalty program
• Golf travel packages
• Golf reservation platform

Headquarters

HQ city

Baillargues

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure, Supply Chain

Revenue model

1. Golfy Card Membership Fees: Annual subscription fees from two card tiers: Indigo at €79/year providing 25% green-fee discounts, and Platine at €191/year providing 30% green-fee discounts plus one complimentary green-fee. Club members receive Platine at €96/year without the free green-fee. Cards are valid for one year from purchase date.
2. Green-fee Reservations Commission: Platform fee revenue from facilitating green-fee bookings at partner courses through grip-resa.com. Golfy acts as intermediary, directing customers to partner golf courses.
3. Golf Stay Bookings: Golfy facilitates booking of golf packages combining accommodation and green-fees at partner hotels and resorts. While Golfy does not charge commission to customers, the platform drives revenue through partner volume and card adoption.

Pricing tiers

Go-to-market motion2 records

Distribution channels7 records

Marketing channels7 records

Core offering

Golfy Réseau operates a subscription-based golf membership network providing discounted green-fees and stay packages at 190+ partner golf courses across France, Belgium, Switzerland, Spain, and Italy. Members purchase annual cards (Indigo at €79 or Platine at €191) that unlock 25-30% discounts on partner course fees, Yards loyalty points redeemable for rewards, and Golfystador gamification rewards for course exploration.

Product overview

Golfy Réseau operates as a golf membership network platform offering a card-based loyalty system with two tiers (Indigo and Platine) providing discounts on green-fees and stays across 190+ partner courses in France, Belgium, Switzerland, Spain, and Italy. The core product portfolio centers on the Golfy Cards (Indigo and Platine) which provide discount access and Yards loyalty points. Supporting offerings include the Golfystador challenge program for course discovery, curated Coups de Cœur and Golfy Week stay packages, an online reservation platform (grip-resa.com) for booking green-fees, a mobile application for digital card access and account management, and GolfyPass export bundles. The Golfy Cards serve as the primary revenue driver, with complementary programs (Yards loyalty, Golfystador) driving engagement and retention across the 52,000-member community.

Differentiator

Problem solved

Functional benefit

Brands

• Golfy Card: Membership card program offering discounts on green fees and accommodation at partner establishments. Available in Indigo and Platine tiers.
• Golfystador

Products and services

• Carte Golfy Indigo Annual membership card priced at €79/year offering 25% discount on green-fees at partner golf courses, 15% discount on Coups de Cœur stays, and Yards loyalty points.
• Carte Golfy Platine Premium annual membership card priced at €191/year offering 30% discount on green-fees, one complimentary 18-hole green-fee included, and the ability to extend the same discounts to one guest.
• Golfystador Program Progression challenge program where members earn star status (1 to 5 stars) by playing different courses in the network, with surprise gifts at each level.
• Yards Loyalty Program Points-based loyalty system where members earn Yards (10 per €1 on green-fees, 5-7.5 per €1 on stays, 2.5 per €1 on other partner spending) redeemable for gifts and free green-fees.
• Coups de Cœur Stays Curated golf vacation packages featuring accommodation at or near partner golf courses, with themed experiences including Golf & Wellness, Seaside, Mountain, Golf & Gastronomy, and Golf & Wine.
• Golfy Week Annual golf event program offering members the opportunity to discover destinations in the Golfy Network through organized week-long competitions.
• Golfy Mobile Application iOS and Android mobile application providing digital access to the Golfy Card, course geolocation, stay browsing, account management, Yards tracking, and Golfystador status progression.
• Green Fee Reservation Platform (grip-resa.com) Online booking platform integrated with the Golfy website enabling members to reserve green-fees and associated services at partner golf courses.
• GolfyPass Pre-packaged golf bundles for export markets consisting of one Indigo Golfy Card plus 3 to 5 pre-purchased green-fees redeemable at participating courses.
• Bonnes Adresses Curated directory of partner establishments including restaurants, spas, and local attractions near golf courses, where members earn 2.5 Yards per €1 spent.
• Golf à la Carte Customized golf vacation service operated in partnership with Havas Voyages and MSC Croisières, offering bespoke international golf travel arrangements including premium hotels and cruise options.

Quantifiable outcome

• 25-30% savings on green-fees at partner courses
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Ten partnerships are on record, tiered core, minor and support.

• Havas VoyagescoreStrategic or Co-development PartnerGolfy has partnered with Havas Voyages for custom golf trip packages. The partnership enables 'Golf à la Carte' unit offering bespoke golf vacations worldwide, with dedicated quote request functionality on the Golfy website. Extends Golfy's reach beyond European network to global destinations.
• MSC CroisièresminorStrategic or Co-development PartnerPartnership with MSC Croisières offering golf cruise packages. MSC Yacht Club partnership provides exclusive benefits for Golfy members on cruise bookings.
• Gritchen AffinitysupportImplementation/ SI/ Consulting PartnerInsurance broker managing the supplementary benefits program for Golfy card members. Handles claim processing and benefit management through Gritchen Tolède et Associés. Provides interruption coverage, lesson compensation, and hole-in-one bar coverage.
• Grip-resa.comcoreTechnology or IntegrationOnline reservation platform for green-fee bookings at partner golf courses. Integrated with Golfy website via direct link. Handles booking mechanics and player registration.
• Golf.becoreChannel Partner/ Reseller/ DistributorOfficial export distributor for Golfy in Belgium. Markets and sells Golfy cards to Belgian golfers. Website: golf.be.
• Clément AlleaumecoreChannel Partner/ Reseller/ DistributorOfficial export distributor for Golfy in Switzerland. Manages card distribution and customer service for Swiss market.
• FFGolf (Fédération Française de Golf)supportOthersFrench Golf Federation. Golfy collects FFG license numbers from members for competition eligibility and tracking. Federation-affiliated clubs receive preferential corporate card rates.
• Leading CoursesminorGTM or Marketing PartnerGolf course discovery and review platform. Partner directory listing providing visibility to Leading Courses user base.
• Partner Golf Courses (190+)coreOthersNetwork of 190+ independent golf courses across France, Belgium, Switzerland, Spain, and Italy that have signed partnership conventions with Golfy Club Réseau SAS to offer preferential rates to cardholders.
• Partner Hotels and ResortscoreOthersOver 190 hotels and resorts partnered with Golfy offering reduced rates to card members. Includes Domaines and Resorts with on-site golf, and nearby partner hotels.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• LeClub Golf: French golf network offering membership cards with green-fee discounts at partner courses across France. Direct competitor to Golfy in the French market and one of the main alternatives for golfers comparing subscription networks.
• Open Golf Club: French golf network offering flexible subscription packages (Play & Pass, subscriber cards) for access to multiple partner courses. Directly competes with Golfy for the same French golfer subscription wallet.

Broad incumbents

• GolfNow: Global golf tee-time booking platform owned by NBC Sports. Comparable business model in terms of facilitating green-fee bookings, but operates globally and primarily as a transaction platform rather than annual subscription membership.
• Golfbreaks: Established UK-based golf travel company offering golf vacation packages to European and worldwide destinations. Overlaps with Golfy's Coups de Cœur and Golf à la Carte travel offerings.

Emerging players

• Leading Courses: European golf course discovery and review platform with booking functionality. Golfy already partners with Leading Courses for visibility, indicating comparable golf-course marketplace positioning in continental Europe.
• PlayMoreGolf: UK flexible golf membership scheme offering discounted rounds at partner courses via a single subscription. Comparable subscription-based discount model to Golfy's Indigo/Platine cards, but UK-focused.

Regional players

• UGOLF: Leading French operator of urban and public golf courses under the Groupe Golfissimo umbrella. Comparable in operating golf facilities accessible to Golfy members, though UGOLF is a course operator rather than a network aggregator.
• TeeTimes Golf: UK-based golf booking platform offering discounted tee times at partner courses. Similar aggregator/booking model but focused on the UK and Iberian markets, providing indirect European competition.
• Greenfee365: European online platform for booking discounted green-fees at partner golf courses. Operates in similar markets (Spain, Portugal, France) with comparable discount-driven booking model.

Others

• FFGolf: French Golf Federation – the national governing body for golf in France. While not a direct competitor, FFGolf affiliations with member clubs and licensing programs intersect with Golfy's B2B club and tournament participation offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/golfy

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Golfy Réseau