Walmag Magnetics

What Walmag Magnetics does

Walmag Magnetics (WALMAG MAGNETICS s.r.o.) is a Czech manufacturer of industrial magnetic clamping and lifting systems, headquartered in Kroměříž, Czech Republic. The company designs, manufactures, and assembles three core product families: permanent lifting magnets (NEO, NEO HOT, REVOLIFT, BM, BMP series) for material handling in warehouses, steel plants, and metallurgy; magnetic chucks (Mastermill, Neomill, Neomicro, Alustar, Circu EM/EP) for clamping workpieces during milling, grinding, and turning operations; and demagnetizers (TDM tunnel, DM table) for removing residual magnetism. Underlying technology is built around neodymium-based permanent magnets, electropermanent magnetic systems, and electromagnets, with differentiated construction techniques including fully welded (not bolted) magnet bodies for durability.

The company serves industrial customers across steel production, machining/manufacturing, warehousing/logistics, and automated production verticals. Notable enterprise customers include Siemens (electric motors), thyssenkrupp rothe erde (wind turbine slewing bearings), SCHOTT (automotive airbag igniters), EROWA (zero-point pallet systems), and Strojírna Slavíček Industries. Revenue is generated primarily through direct B2B sales of catalog and custom-engineered magnetic systems, supplemented by an e-commerce eshop and professional service revenue (inspection, certification, refurbishment, training). Pricing is quote-based, not publicly disclosed, with standard 14-day invoice terms and written contracts required for transactions above CZK 200,000. Custom product manufacturing lead times run 4-6 weeks.

Walmag became an independent, Czech-owned company in 2011 following a management buyout from the Walker Magnetics Group (USA), under which it had operated for two decades. Since independence, the company has more than doubled turnover (2.5x), doubled headcount, and expanded exports from a limited base to 65+ countries as of latest reporting, with 2022 turnover exceeding €5.5 million. The company operates with ISO 9001 quality certification and ČSN EN 13 155 compliance for lifting magnet inspections.

Name

Walmag Magnetics

Legal name

WALMAG MAGNETICS s.r.o.

Website

https://walmagmagnetics.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

51–100 employees

Short description

Walmag Magnetics is a Czech manufacturer of permanent lifting magnets, electropermanent magnetic chucks, and demagnetization systems serving steel, machining, and automated production industries across 65+ countries.

Ownership category

akta.pro rank

Product category

Industrial Magnetic Lifting and Clamping Equipment

NAICS

Engine, Turbine, and Power Transmission Equipment Manufacturing (3336), Relay and Industrial Control Manufacturing (335314)

SIC

Motors & Generators (3621), Construction, Mining & Materials Handling Machinery & Equip (3530)

akta.pro primary industry

Transformers & Magnetics (Power/Signal) (HDAHANAD)

Keywords

• Industrial lifting magnets
• Magnetic chucks
• Permanent magnets
• Workpiece clamping
• Demagnetization equipment

Headquarters

HQ city

Kromeriz

HQ country

Czechia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Magnetic Product Sales: Direct sales of lifting magnets, magnetic chucks, and demagnetizers to industrial customers. Products include permanent, electropermanent, and electromagnetic variants. Both standard catalog items and custom-made solutions. Manufacturing lead time of 4-6 weeks for custom products.
2. Service and After-Sales: Professional warranty and post-warranty services including repairs, refurbishment, inspection, and certification of lifting magnets. Operator training. Service covers both Walmag products and other brands.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Walmag Magnetics designs, manufactures and assembles magnetic clamping and lifting systems for industrial customers. The portfolio spans permanent lifting magnets (NEO, NEO HOT, REVOLIFT, BM, BMP), permanent and electropermanent/electromagnetic chucks for milling, grinding, and turning (Mastermill, Neomill, Neomicro, Alustar, Circu EM/EP), and demagnetizers (TDM tunnel, DM table), complemented by warranty service, inspection and certification per ČSN EN 13 155, refurbishment, and operator training.

Product overview

Walmag Magnetics is a Czech manufacturer offering a comprehensive portfolio of magnetic clamping and lifting systems for industrial applications. The product line centers on three core categories: permanent lifting magnets (NEO, NEO HOT, REVOLIFT, BM, BMP series), magnetic chucks for machining (Mastermill, Neomill, Neomicro, Alustar, Circu EM/EP series), and demagnetization equipment (TDM tunnel demagnetizers, DM table demagnetizers). REVOLIFT represents their latest generation lifting magnet featuring smart NFC technology and Load Test functionality. The Mastermill electropermanent chuck integrates with CNC machine controls for unified machining operations. The company provides complete lifecycle support including warranty service, inspection/certification per EU standards, refurbishing, and operator training. Products serve steel warehouses, machining facilities, automotive, aerospace, and wind energy sectors. All products are designed, manufactured, and assembled in the Czech Republic with ISO 9001 quality certification.

Differentiator

Problem solved

Functional benefit

Brands

• REVOLIFT: New generation permanent lifting magnet with Load Test feature, ergonomic switch lever, NFC chip, and QR code tags for safety and documentation
• NEO / NEO HOT
• Mastermill
• Neomill
• Neolift
• Circu
• Alustar
• Neostar

Products and services

• NEO Permanent Lifting Magnet Permanent lifting magnet with neodymium core and Easy Switch handle operated by one hand. Welded construction, available in 250–2000 kg capacities for flat and round profiles; for warehouses, workshops and production facilities.
• REVOLIFT Permanent Lifting Magnet New-generation permanent lifting magnet with Load Test function (tests lifting capacity before operation), NFC chip for digital safety certificates, improved ergonomic switch lever and epoxide tags. Lifts flat profiles up to 2 tons or round profiles up to 1 ton; max load temperature 80°C.
• NEO HOT Lifting Magnet Permanent lifting magnet designed for handling hot loads with temperatures up to 140°C, with welded construction and neodymium core.
• BM Lifting Magnet Industrial lifting magnet for factory use, with robust construction and optional radio remote control (BM2500 SPC) using two suspension lugs on the base.
• BMP Battery-Powered Lifting Magnet Battery-operated lifting magnet activated by a switch button; no manual force required and can be more powerful than permanent magnets; automatically demagnetises load when turned off.
• Mastermill Electropermanent Magnetic Chuck Electropermanent magnetic chuck for milling, grinding, and turning operations, customisable for 4- and 5-axis machining centres. 5-side machining capability, no workpiece deformation, low vibrations, integrates with CNC machine control for unified operation, no steady power required after activation.
• Neomill Permanent Magnetic Chuck Permanent magnetic chuck for precision machining; available in compact versions for pallet systems and vertical applications, providing firm clamping with accessibility from multiple sides.
• Mastermill SQ50 Magnetic Chuck Permanent magnetic chuck with magnetic cubes that firmly clamp entire workpiece surface for 5-side machining without deformation. Dimensions 420×800mm; used for milling slabs and large workpieces.
• Circu EM Electromagnetic Chuck Circular electromagnetic chuck with radial poles for turning and grinding operations, available in diameters including 800mm and 1500mm for large-scale machining.
• Circu EP Electropermanent Magnetic Chuck Round electropermanent magnetic chuck for grinding and turning with 1500mm diameter clamping surface, combining benefits of permanent and electromagnetic technology.
• Alustar Permanent Magnetic Chuck Circular permanent magnetic chuck designed for lathes and grinders with 800mm diameter for holding workpieces during machining operations.
• Neomicro Magnetic Chuck Compact magnetic pallet chuck for automated machining cells and EROWA zero-point clamping systems; designed for small and thin workpiece handling with robotic loading systems.
• TDM Tunnel Demagnetizer Automated demagnetization system for continuous operation that can demagnetize entire boxes of metal parts at once; used in automated production lines for aerospace and automotive industries.
• DM Table Demagnetizer Table-mounted demagnetizer for manual and belt demagnetization of workpieces, removing residual magnetism from ferromagnetic materials after machining.
• Inspection and Certification Service Regular mandatory inspections of lifting magnets per ČSN EN 13 155 standard with tear-off force testing at 3× load capacity, mobile test bench service and certificate issuance for safe operation compliance.
• Refurbishment and Repair Service Complete refurbishment of old or inoperative lifting magnets and magnetic chucks, including service for other manufacturers' products, with products emerging functional and visually restored.
• Installation and Operator Training Service On-site installation of new magnetic devices and operator training services delivered by trained service technicians.

Quantifiable outcome

• Clamping a workpiece with magnetic chuck is 40-50% quicker than manual clamping
• +4 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• EROWAcoreStrategic or Co-development PartnerSwiss zero-point pallet system specialist. EROWA manufactures modular pallet systems using Walmag's Neomicro magnetic chucks, enabling automated clamping of parts for machining outside the machine, eliminating production pauses.
• EUTECHcoreStrategic or Co-development PartnerEngineering production company (former alarm clock producer). Uses customized Mastermill magnetic chuck for multi-axis machining centers producing parts for robotics and aerospace.

Scale indicators9 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Industrial Magnetics Inc. (IMI) / Walker Magnetics: Acquirer of Walker Magnetics Group — Walmag's former parent and direct lineage holder of magnetic chuck/lifting magnet technology dating to the 1890s. Closest comparable by product line and history, but with a North American base and substantially larger scale.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCL92II-l--cmTTKIW-Q6tCg
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/walmag-magnetics-s.r.o.
• Instagraminstagram.com/walmagmagnetics
• Xx.com/walmagmagnetics

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Walmag Magnetics