Puredia
Puredia is a privately held B2B ingredient supplier specializing in organic sea buckthorn and botanical extracts (Omegia, CyanthOx, CardiOmegia, SeaBerry) for nutraceutical, pharmaceutical, functional food, and personal care manufacturers, leveraging proprietary extraction technologies and vertically integrated farms on the Qinghai-Tibet Plateau.
- Company typePrivate
- Founded2011
- HeadquartersIrvine, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Puredia does
Puredia Corporation Ltd. is a privately held B2B ingredient supplier specializing in organic sea buckthorn-derived and complementary botanical extracts for the nutraceutical, pharmaceutical, functional food, and personal care industries. The company positions itself with over 30 years of pharmaceutical and nutraceutical industry experience, vertically integrated from 23,000 acres of organic-certified wild sea buckthorn farms on the Qinghai-Tibet Plateau (at 3,000+ meters altitude) through an on-site international-standard factory in China. Its commercial headquarters is in Hong Kong (Tsim Sha Tsui East, Kowloon) with a US presence indicated in Irvine, California.
The company's core technology stack centers on proprietary extraction and processing methods — supercritical CO2 extraction, CyantOx™ water extraction with macro porous resin column chromatography (91.5% polyphenol purity), CrystDry™ technology (converting omega oils into free fatty acid powders with 90%+ conversion and enhanced bioavailability), TRI-CAP™ microencapsulation (enabling water-soluble Omega 7 formulations), and high-concentration Omega 7 purification (50%+ from a 35-40% natural base). These feed a portfolio of seven branded ingredients — Omegia™, CardiOmegia™, CyanthOx™, SeaBerry™, Algia™, OmegiaDHA™, and OPDHA™ — plus a secondary line of herbal extracts (resveratrol, quercetin, rhodiola, ginkgo, milk thistle, and others). Clinical substantiation is a core commercial lever, with published claims including 49% skin hydration improvement, 50% vaginal lining integrity improvement, 44% CRP reduction, 9x antioxidant strength vs. grape seed extract, and 91% mitochondrial ATP increase.
Puredia's business model is enterprise B2B ingredient sales, priced via quote-based enquiry through the company website, with multi-year contracts typical. Go-to-market relies on direct field sales, participation in major trade shows (Vitafoods Europe/Asia, SupplySide West, CNIC), content marketing through a clinical-research-heavy science section, and regional distribution partners for specific markets (e.g., Solchem Nature for Spain). The customer base spans nutraceutical manufacturers, pharmaceutical companies, functional food/beverage producers, and personal care brands, with horizontal segmentation across women's health, cardiovascular/metabolic health, anti-aging/longevity, and beauty-from-within use cases. Certifications — USDA Organic, EU Organic, Canada Organic, Non-GMO, NSF GMP, ISO, HACCP, BRC, Halal, Kosher, Gluten-Free — are positioned as key buyer-facing assets.
Puredia firmographics
Firmographics- Name
- Puredia
- Legal name
- Puredia Corporation Ltd.
- Website
- https://puredia.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Puredia is a privately held B2B ingredient supplier specializing in organic sea buckthorn and botanical extracts (Omegia, CyanthOx, CardiOmegia, SeaBerry) for nutraceutical, pharmaceutical, functional food, and personal care manufacturers, leveraging proprietary extraction technologies and vertically integrated farms on the Qinghai-Tibet Plateau.
- Ownership category
- akta.pro rank
Puredia industry classification
Industry- Product category
- Nutraceutical Ingredients
- NAICS
- Spice and Extract Manufacturing (311942)
- SIC
- Medicinal Chemicals & Botanical Products (2833)
- akta.pro primary industry
- Herbal & Botanical Supplements (CRADAGAD)
- akta.pro secondary industry
- Extracts, Oleoresins & Essential Oils (Spice Extracts for Flavoring) (AFAJANAJ)
Keywords
Where Puredia is headquartered
LocationHeadquarters
- HQ city
- Irvine
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Puredia business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Nutraceutical Ingredients B2B Sales: B2B ingredient supplier model selling proprietary sea buckthorn extracts, omega formulations, and herbal extracts to nutraceutical, pharmaceutical, functional food, and personal care product manufacturers. Products sold in multiple formats including oils, powders, capsules, and softgels.
- Branded Ingredient Sales: Sales of proprietary branded ingredient formulations including Omegia™, CardiOmegia™, CyanthOx™, Algia™, and SeaBerry™ to manufacturing clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | B2B ingredient quotation system |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Puredia product offering
Product offeringCore offering
Puredia is a B2B ingredient supplier that manufactures and supplies proprietary botanical and nutraceutical extracts — primarily sea buckthorn-derived ingredients, microalgae DHA, and herbal extracts — to nutraceutical, pharmaceutical, functional food, and personal care product manufacturers. The company produces branded ingredient formulations (Omegia™, CardiOmegia™, CyanthOx™, Algia™, SeaBerry™) in multiple formats including oils, powders, capsules, and softgels, leveraging proprietary extraction technologies (CrystDry™, TRI-CAP™, MRCC) sourced from 23,000 acres of organic certified farms on the Qinghai-Tibet Plateau.
Product overview
Puredia is a B2B ingredient supplier specializing in botanical and nutraceutical extracts for the pharmaceutical and nutraceutical industries. The core product portfolio centers on sea buckthorn (SeaBerry™) ingredients processed from organic farms on the Tibetan Plateau, featuring three main branded ingredients: Omegia™ (omega 3/6/7/9 complex for beauty and women's health), CyanthOx™ (high-purity polyphenol extract for anti-aging), and CardiOmegia™ (omega 7 for cardiovascular health). The company also supplies microalgae DHA, goji berry, and various herbal extracts (resveratrol, quercetin, rhodiola, etc.). Products are available in multiple forms including oils, powders, and microencapsulated formats. The proprietary CrystDry™ Technology enables conversion of omega oils to free fatty acid powders with enhanced bioavailability.
Differentiator
Problem solved
Functional benefit
Brands
- SeaBerry: Sea buckthorn product line including fruit powder, omega powder, fruit oil, seed oil, puree, baby leaf powder, and tea.
- Omegia
- Omegia®
- CardiOmegia
- CyanthOx
- Algia
- OmegiaDHA
- OPDHA
- CrystDry
- TRICAP
Products and services
- Omegia™ Organic Omega 3, 6, 7, 9 formula with beta-carotene and vitamin E for beauty-from-within and menopause support. Clinically proven to improve skin hydration by 49%, vaginal lining integrity by 50%, and reduce wrinkles by 14%. Sold as a B2B ingredient to nutraceutical and personal care manufacturers.
- CyanthOx™ Proprietary sea buckthorn polyphenol extract with 91.5% purity containing proanthocyanidins. 9x stronger antioxidant than grape seed extract and 1.7x stronger than pine bark extract. Supports anti-aging through collagen synthesis, stem cell stimulation, and antioxidant activity. Sold as a B2B ingredient to nutraceutical manufacturers.
- CardiOmegia™ High-concentration Omega 7 in natural triglyceride form for cardiovascular health. Reduces C-Reactive Protein by 44%, triglycerides by 15%, and LDL by 8%. Available in synergy formula with DHA (Omega 10). Sold as a B2B ingredient to nutraceutical and pharmaceutical manufacturers.
- SeaBerry™ Sea Buckthorn Ingredients Organic sea buckthorn core ingredients including fruit powder, omega powder, fruit oil, seed oil, puree, baby leaf powder, and tea. Sourced from Tibetan Plateau at 3,000-4,500 meters altitude. Sold as B2B ingredients to food, beverage, nutraceutical, and personal care manufacturers.
- Microalgae DHA Algae-based DHA products including oil, powder, OmegiaDHA™, and OPDHA™ formulations for cardiovascular, cognitive, and visual health support. Sold as B2B ingredients to nutraceutical manufacturers.
- Algia™ 30% DHA Powder 30% DHA powder produced using CrystDry™ Technology, achieving 1.81x higher bioavailability than conventional algal oil DHA. 0.76g per day meets EFSA RDI of 250mg DHA. Sold as a B2B ingredient.
- Goji Ingredients Goji berry products including fruit powder, puree, polysaccharide extract, and seed oil. Sold as B2B ingredients to nutraceutical and food manufacturers.
- Herbal Extracts Various standardized herbal extracts including Cistanche, Echinacea, Ginkgo, Green Tea, Milk Thistle, Monk Fruit, Quercetin (≥98% anhydrous), Resveratrol (≥50% or ≥98% trans-resveratrol from Japanese Knotweed), and Rhodiola (≥3% Salidroside). Sold as B2B ingredients to nutraceutical manufacturers.
Quantifiable outcome
- Omegia™ improves vaginal lining integrity by 50% and elasticity by 33%
- +7 more outcomes
Companies that use Puredia
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles3 records
Puredia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Puredia partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Solchem NatureregionalSolchem Nature serves as the marketing and distribution partner for Puredia SeaBerry™ products in the Spanish market. They market sea buckthorn superfood products cultivated in Tibet using responsible and organic farming practices. The partnership enables Puredia to reach European consumers through established local distribution channels.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Puredia competitors and assessment
Company assessmentDirect peers
- Indena: Indena is one of the world's leading botanical extract suppliers serving pharmaceutical and nutraceutical manufacturers globally. Directly comparable to Puredia as a B2B ingredient specialist with proprietary extraction technology and clinical-grade documentation; both sell standardized botanical actives to formulators rather than finished consumer brands.
- Botanic Healthcare: Botanic Healthcare is an Indian manufacturer of standardized botanical extracts, herbal powders, and nutraceutical ingredients serving global supplement brands. Comparable to Puredia as a vertically integrated botanical extract supplier with proprietary processing and multi-product portfolio for B2B export markets.
- Nexira: Nexira is a French supplier of natural plant-based ingredients (botanical extracts, algae derivatives, acacia fibers) for nutraceutical, food, and personal care markets. Comparable to Puredia in selling proprietary branded ingredients (Inavea™, Oli-Ola™) backed by clinical studies to B2B formulators globally.
- Polaris: Polaris is a French specialist in marine and plant-based lipid extraction, producing omega-3 concentrates (EPA/DHA) and phospholipid ingredients. Direct peer to Puredia's Algia™ DHA and omega portfolio, with comparable proprietary lipid purification technology and B2B nutraceutical sales motion.
- Martin Bauer Group: Martin Bauer is a global supplier of botanical extracts, teas, and plant-based ingredients serving the food, beverage, and nutraceutical industries. Direct peer in vertical integration from plant cultivation through extraction to standardized B2B ingredient supply with similar quality and certification standards.
- Euromed: Euromed is a Spanish botanical extract manufacturer producing standardized herbal and fruit extracts (including sea buckthorn) for nutraceutical, pharmaceutical, and functional food markets. Direct competitor in standardized sea buckthorn ingredients with similar B2B go-to-market and clinical-evidence positioning.
- Sabinsa: Sabinsa is a leading manufacturer and supplier of standardized herbal extracts, cosmeceuticals, and nutraceutical ingredients with proprietary branded ingredients and clinical research. Highly comparable to Puredia: similar branded-ingredient strategy, IP-protected processing, and global B2B sales to supplement and functional food manufacturers.
- Aker BioMarine: Aker BioMarine is a Norwegian biotech company and leading supplier of krill-derived omega-3 ingredients (Superba™ krill oil) for nutraceutical applications. Comparable to Puredia on the omega and microalgae DHA side of the portfolio, with similar proprietary extraction and branded ingredient strategy targeting B2B supplement manufacturers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Puredia social profiles
Digital presencePuredia compliance and trust
Trust signalCompliance10 records
Puredia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Puredia leadership team
Management profileNumber of profiles
Profiles1 record
Puredia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Puredia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Puredia
What does Puredia do?
Puredia is a B2B ingredient supplier that manufactures and supplies proprietary botanical and nutraceutical extracts — primarily sea buckthorn-derived ingredients, microalgae DHA, and herbal extracts — to nutraceutical, pharmaceutical, functional food, and personal care product manufacturers. The company produces branded ingredient formulations (Omegia™, CardiOmegia™, CyanthOx™, Algia™, SeaBerry™) in multiple formats including oils, powders, capsules, and softgels, leveraging proprietary extraction technologies (CrystDry™, TRI-CAP™, MRCC) sourced from 23,000 acres of organic certified farms on the Qinghai-Tibet Plateau.
Is Puredia a public or private company?
Puredia is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Puredia founded?
Puredia was founded in 2011. It employs 101 to 250 people.
Where is Puredia based?
Puredia is headquartered in Irvine, United States, in the North America region.
How does Puredia make money?
Two revenue lines are on record. Nutraceutical Ingredients B2B Sales are the primary driver. The others are branded Ingredient Sales.
Who are Puredia's main competitors?
Direct peers on record are Indena, Botanic Healthcare, Nexira, Polaris, Martin Bauer Group, Euromed, Sabinsa and Aker BioMarine.
Does Puredia have an API?
No public API is recorded for Puredia.
What industry is Puredia in?
Puredia's product category is Nutraceutical Ingredients. Its primary akta.pro industry code is CRADAGAD, Herbal & Botanical Supplements, with a secondary code of AFAJANAJ, Extracts, Oleoresins & Essential Oils (Spice Extracts for Flavoring). Its NAICS code is 311942 and its SIC code is 2833.