HRsolar
HRsolar is a Dutch manufacturer of solar boilers (Ella, All Senz) and integrated PVT-plus-heat-pump systems (Qpanel, Qube), serving residential homeowners, construction projects, horticulture, and small commercial sites in the Netherlands via a certified dealer network, direct webshop, and project sales.
- Company typePrivate
- Founded2000
- HeadquartersDe Lier, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What HRsolar does
HRsolar B.V. is a Netherlands-based manufacturer of solar thermal and photovoltaic-thermal (PVT) systems for residential and small-commercial buildings, headquartered in De Lier and operating as part of the HRsolar group. The company's core products are solar boilers (zonneboilers) — the Ella and All Senz models — which heat tap water using rooftop solar collectors and are marketed as saving up to 50-60% on gas costs for water heating. Since 2023, HRsolar's order fulfillment has been consolidated into HR energy BV (formerly Qsilence BV), which also sells the higher-value PVT system line: Qpanel PVT panels that simultaneously generate electricity and capture heat, the Qube heat pump, and supporting components (Qstore tank, Qfluid heat-transfer fluid, Qback-up, Qbooster). All systems are designed and manufactured in the Netherlands, and the Qube heat pump exposes Modbus connectivity while the LinQ app provides system performance monitoring.
The company's revenue model is hardware sales, both one-off system purchases and project-based B2B installations, distributed through a national network of certified dealer-installers, a direct-to-consumer webshop (now hosted on hr-energy.com), and direct project sales to construction, real estate, horticulture, and hospitality buyers. Pricing is not publicly disclosed and is quote-based through dealers, with end customers able to claim up to €2,048 in ISDE government subsidies for qualifying solar boiler installations. Primary customers are Dutch residential homeowners seeking to reduce gas consumption and tapwater heating costs; secondary segments include construction/real estate developers, horticultural operators, and small commercial or hospitality sites needing fully gas-free heating solutions.
The company is private, employs between 11 and 50 people, and has no disclosed funding rounds, acquisitions, or non-Dutch operations. Its strategic positioning combines 20+ years of in-house Dutch manufacturing experience, a national certified-dealer footprint, ISDE subsidy alignment, and an integrated product roadmap that extends from simple solar boilers into combined PVT-plus-heat-pump systems with smart monitoring.
HRsolar firmographics
Firmographics- Name
- HRsolar
- Legal name
- HRsolar B.V.
- Website
- https://hrsolar.nl
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- HRsolar is a Dutch manufacturer of solar boilers (Ella, All Senz) and integrated PVT-plus-heat-pump systems (Qpanel, Qube), serving residential homeowners, construction projects, horticulture, and small commercial sites in the Netherlands via a certified dealer network, direct webshop, and project sales.
- Ownership category
- akta.pro rank
HRsolar industry classification
Industry- Product category
- Solar Water Heaters
- NAICS
- Heating Equipment (except Warm Air Furnaces) Manufacturing (333414), Power Boiler and Heat Exchanger Manufacturing (33241), Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341)
- SIC
- Heating Equip, Except Elec & Warm Air; & Plumbing Fixtures (3430), Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)
- akta.pro primary industry
- Solar Thermal & CSP Systems (Collectors, Receivers, Thermal Storage, CSP EPC) (EUAMABAL)
- akta.pro secondary industries
- Heat Transfer Equipment (Heat Exchangers, Boilers, Condensers) (IMAHAEAC), Solar PV Module Manufacturing (Cells, Modules, Thin-Film) (EUAMABAD)
Keywords
Where HRsolar is headquartered
LocationHeadquarters
- HQ city
- De Lier
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
HRsolar business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Solar boiler systems: Sale of HRsolar branded solar boiler systems (Ella, All Senz) for residential tapwater heating. These are one-time hardware purchases sold through dealers and direct channels.
- PVT systems: Sale of PVT (Photovoltaic Thermal) systems including Qpanel panels, Qube heat pumps, and related components for complete heating, cooling and hot water solutions.
- Qsilence PVT products: Sale of Qsilence branded PVT products through the HR energy platform, previously sold under Qsilence BV.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | One time/ perpetual license | ISDE subsidy for solar boilers |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
HRsolar product offering
Product offeringCore offering
HRsolar manufactures and sells solar boiler (zonneboiler) systems — including the Ella and All Senz product lines — that use solar collectors to heat residential tap water, alongside PVT (photovoltaic thermal) products such as Qpanel panels and Qube heat pumps that combine electricity generation and heat capture in a single installation. The systems are designed and produced in the Netherlands and sold primarily through a Dutch network of certified dealers/installers, with complementary direct-to-consumer and B2B project sales channels.
Product overview
HRsolar (now operating under HR energy) offers a product portfolio centered on solar thermal and PVT (photovoltaic thermal) systems for residential and commercial buildings. The core product lines include: (1) HRsolar zonneboilers (solar water heaters) with two main models: Ella and All Senz, designed to heat tap water using solar collectors and can save 50-60% on gas costs for water heating; (2) PVT systems combining electricity generation and heat capture, featuring Qpanel PVT panels, Qube PVT heat pumps, and supporting components including Qstore storage, Qfluid heat transfer fluid, Qback-up, and Qbooster. Both systems integrate with LinQ for smart monitoring via app. The products are manufactured in the Netherlands and target Dutch homeowners seeking to reduce gas consumption and advance sustainability.
Differentiator
Problem solved
Functional benefit
Brands
- Ella zonneboiler: Solar boiler system for efficient tapwater heating, capable of saving up to 60% on energy costs for tapwater.
- All Senz zonneboiler
Products and services
- Ella zonneboiler Solar boiler system for efficient residential tapwater heating using solar energy, capable of saving up to 60% on energy costs for tapwater heating; part of the HRsolar zonneboiler portfolio.
- All Senz zonneboiler Future-proof and expandable solar boiler system that can be combined with various technologies including heat pumps; designed for versatility and long-term sustainability in residential solar tapwater heating.
- Qube PVT-warmtepomp Compact but powerful PVT heat pump that heats homes, provides hot water, and can also cool; fully electric, without gas, designed for residential use and integrated with Qpanel PVT panels. Supports Modbus connectivity for building management system integration.
- Qpanel PVT-paneel PVT (photovoltaic thermal) panel that simultaneously generates electricity (like standard solar panels) and captures heat from sunlight and outside air for use in the Qube heat pump-based heating system.
- Nero zonnecollector Solar collector with the exact same dimensions as a standard PV solar panel and a Full Black design, enabling seamless roof integration alongside solar PV panels with no height or color differences.
- Qsilence PVT Sub-brand of HR energy PVT systems emphasizing quiet operation, encompassing the PVT product range previously sold under Qsilence BV.
Quantifiable outcome
- Up to 60% savings on tapwater heating energy costs
- +3 more outcomes
Companies that use HRsolar
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
HRsolar technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
HRsolar partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- RVO (Rijksdienst voor Ondernemend Nederland)minorRVO administers the ISDE (Investeringssubsidie Duurzame Energie) subsidy scheme which HRsolar products qualify for. This government organization provides financial incentives to homeowners purchasing solar boiler systems, indirectly supporting HRsolar's sales through subsidy availability.
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
HRsolar competitors and assessment
Company assessmentBroad incumbents
- BDR Thermea Group: BDR Thermea Group is a Netherlands-based global leader in heating and hot water solutions (brands include Remeha, Daalderop, Brötje). It is a broad incumbent competing directly with HRsolar in Dutch residential solar water heating and hybrid heat pump systems, with substantially larger scale and international reach.
- Viessmann: Viessmann is a German manufacturer of heating, industrial and refrigeration systems, including solar thermal collectors and heat pumps. It competes with HRsolar in the Dutch residential solar boiler market with a much broader product portfolio and global manufacturing footprint.
- Vaillant: Vaillant is a German heating technology company offering solar thermal, heat pumps, and gas boilers for residential and commercial applications. It is a direct competitor to HRsolar in the Dutch residential renewable heating market through its established dealer and installer network.
- Bosch Thermotechnology: Bosch Thermotechnology manufactures heating and hot water solutions including solar thermal systems and heat pumps under brands such as Worcester and Buderus. It competes with HRsolar across European residential heating markets with deep installer relationships and strong R&D scale.
- Daikin Europe: Daikin is a global HVAC and heat pump manufacturer with a growing presence in residential heating solutions. It competes with HRsolar's PVT heat pump product line and is rapidly expanding its Dutch distribution to capture the energy-transition-driven heating upgrade market.
- NIBE Energy Systems: NIBE is a Swedish manufacturer of sustainable heating solutions including heat pumps and solar thermal systems. It is an increasingly relevant competitor to HRsolar in the Dutch residential heating market as heat pump adoption accelerates.
Direct peers
- Stiebel Eltron: Stiebel Eltron is a German manufacturer specializing in renewable residential heating including solar thermal, heat pumps, and hot water systems. It is a direct competitor to HRsolar in solar water heating technology with overlapping product positioning and comparable target customers in Western Europe.
- Solvis: Solvis is a German specialist manufacturer of solar thermal systems and hybrid heating solutions for residential applications. It is a direct peer to HRsolar with comparable technology focus, similar scale, and overlapping customer base of environmentally-conscious homeowners.
- Wolf GmbH: Wolf is a German manufacturer of heating, ventilation, and solar thermal systems, now part of the Bosch group. It competes with HRsolar in residential solar water heaters and condensing boilers across European markets, with established dealer channels in the Netherlands.
Emerging players
- Energie Solar Sistemleri: Energie Solar is a Turkish manufacturer of solar water heaters and solar collectors exporting across Europe. It represents an emerging price-competitive challenger in the European residential solar thermal market served by HRsolar.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
HRsolar social profiles
Digital presenceHRsolar financial estimates
Financial estimateRevenue estimate
Valuation estimate
HRsolar leadership team
Management profileNumber of profiles
Profiles1 record
HRsolar funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HRsolar M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HRsolar
What does HRsolar do?
HRsolar manufactures and sells solar boiler (zonneboiler) systems — including the Ella and All Senz product lines — that use solar collectors to heat residential tap water, alongside PVT (photovoltaic thermal) products such as Qpanel panels and Qube heat pumps that combine electricity generation and heat capture in a single installation. The systems are designed and produced in the Netherlands and sold primarily through a Dutch network of certified dealers/installers, with complementary direct-to-consumer and B2B project sales channels.
Is HRsolar a public or private company?
HRsolar is a private company. It is classified as corporate owned and is currently operating.
When was HRsolar founded?
HRsolar was founded in 2000. It employs 11 to 50 people.
Where is HRsolar based?
HRsolar is headquartered in De Lier, Netherlands, in the Europe region.
How does HRsolar make money?
Three revenue lines are on record. Solar boiler systems are the primary driver. The others are PVT systems and qsilence PVT products.
Who are HRsolar's main competitors?
Broad incumbents on record are BDR Thermea Group, Viessmann, Vaillant, Bosch Thermotechnology, Daikin Europe and NIBE Energy Systems. Direct peers are Stiebel Eltron, Solvis and Wolf GmbH. Energie Solar Sistemleri is listed as an emerging player.
Does HRsolar have an API?
No public API is recorded for HRsolar.
What industry is HRsolar in?
HRsolar's product category is Solar Water Heaters. Its primary akta.pro industry code is EUAMABAL, Solar Thermal & CSP Systems (Collectors, Receivers, Thermal Storage, CSP EPC), with a secondary code of IMAHAEAC, Heat Transfer Equipment (Heat Exchangers, Boilers, Condensers). Its NAICS code is 333414 and its SIC code is 3430.