Yokel
Yokel, Inc. operates as a search engine and local shopping site in the United States. It offers stores and products directories in a range
- Company typePrivate
- Founded2005
- HeadquartersBoston, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Yokel does
Yokel, Inc. operates as a search engine and local shopping site in the United States. It offers stores and products directories in a range of categories, including home and garden, consumer electronics, computers, apparel, children's items, sporting goods, and appliances that enables shoppers to find what they are looking for at stores. The company was founded in 2005 and is based in Boston, Massachusetts.
Yokel firmographics
Firmographics- Name
- Yokel
- Legal name
- Yokel Technologies, Inc.
- Website
- http://www.yokel.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Yokel, Inc. operates as a search engine and local shopping site in the United States. It offers stores and products directories in a range
- Ownership category
- akta.pro rank
Where Yokel is headquartered
LocationHeadquarters
- HQ city
- Boston
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Yokel business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations
Revenue model
- Subscription Tiers: Three-tier subscription model: Free (no cost with basic features), Professional ($49/month for advanced features like automatic calculations and tax documents), and Enterprise ($59/month for restaurant chains with multi-location management, POS integration, and customer analytics). Revenue is recurring monthly subscription-based.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier for small restaurants getting started |
| Subscription | Monthly | Professional tier for established restaurants with regular engagement |
| Subscription | Monthly | Enterprise tier for restaurant chains and large organizations |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Yokel product offering
Product offeringCore offering
Yokel operates a mobile-first fundraising platform that connects restaurants with local schools, sports teams, and nonprofits to schedule and run give-back dining fundraisers. Restaurants set available days and times via a free mobile app, while community groups discover and instantly book events using QR codes, with automated approval workflows, donation tracking, and transparent reporting replacing the manual emails and spreadsheets traditionally used to coordinate such events.
Product overview
Yokel is a fundraising platform connecting restaurants, schools, and nonprofits. The product architecture consists of a core mobile application (available free on iOS and Android) with built-in QR code scheduling, complemented by tiered subscription plans. The Free tier provides basic fundraiser calendar, approval workflow, group messaging, custom business profile, and QR code generation. The Professional tier ($49/month) adds automatic donation calculations, credit card and bank linking, tax documents, and donation history dashboard. The Enterprise tier ($59/month) extends with customer spend analysis, attendee repeat identification, retargeting tools, multi-location management, and POS API integration for restaurant chains.
Differentiator
Problem solved
Functional benefit
Products and services
- Yokel Mobile App
Companies that use Yokel
Customer profileSegments3 records
Ideal customer profiles2 records
Yokel technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature10 records
Yokel partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- PlaidcorePlaid Inc. provides financial data aggregation services enabling Yokel to connect with users' bank accounts and credit cards. Users grant Yokel and Plaid the right to access and transmit personal and financial information from financial institutions for processing donations and ACH fund transfers.
- Apple App StorecoreYokel distributes its mobile application through the Apple App Store for iOS devices.
- Google Android Play StorecoreYokel distributes its mobile application through the Google Play Store for Android devices.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Yokel competitors and assessment
Company assessmentDirect peers
- ShopRaise: ShopRaise enables online shopping purchases to generate donations for schools, teams, and nonprofits—a directly comparable cause-marketing / fundraising platform for community groups.
- Dining for Good: Dining for Good facilitates restaurant give-back nights where a percentage of proceeds benefits a nonprofit or school—overlapping directly with Yokel's restaurant-hosted fundraiser model.
- Restaurant.com: Restaurant.com operates restaurant deals, gift certificates, and dining-cause promotions—a comparable marketplace model that connects restaurants with local-cause-driven customers.
- FlipGive: FlipGive is a team and group fundraising platform that turns everyday online shopping into funds raised for sports teams, schools, and nonprofits—directly comparable to Yokel's restaurant-facilitating group fundraising model.
- Booster (Boosterthon): Booster is a fundraising and spiritwear platform serving schools, sports teams, and youth organizations—comparable to Yokel in serving community fundraising groups as a primary customer segment.
Emerging players
- Givebutter: Givebutter is a modern fundraising platform for nonprofits offering donation pages, events, and auctions—an adjacent fundraising SaaS targeting the same nonprofit customer base as Yokel's group side.
Broad incumbents
- Toast: Toast is a dominant restaurant point-of-sale and operations platform—a broad incumbent in restaurant tech that could trivially add community fundraising features and compress Yokel's space.
- OpenTable: OpenTable is the leading restaurant reservation platform and connects restaurants with diners—a broad incumbent that overlaps with Yokel on restaurant-side demand activation and community traffic.
- Square for Restaurants: Square for Restaurants is an integrated POS and payments suite for SMBs and chains—comparable as a broad restaurant-tech incumbent whose embedded POS API integrations compete with Yokel's Enterprise POS API strategy.
- ChowNow: ChowNow is an online ordering and direct-to-consumer platform for independent restaurants—an adjacent incumbent that helps restaurants drive traffic and could bundle cause/fundraiser features.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Yokel social profiles
Digital presenceYokel compliance and trust
Trust signalCompliance2 records
Yokel financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yokel leadership team
Management profileNumber of profiles
Yokel funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yokel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yokel
What does Yokel do?
Yokel operates a mobile-first fundraising platform that connects restaurants with local schools, sports teams, and nonprofits to schedule and run give-back dining fundraisers. Restaurants set available days and times via a free mobile app, while community groups discover and instantly book events using QR codes, with automated approval workflows, donation tracking, and transparent reporting replacing the manual emails and spreadsheets traditionally used to coordinate such events.
Is Yokel a public or private company?
Yokel is a private company. It is classified as unknown and is currently operating.
When was Yokel founded?
Yokel was founded in 2005. It employs 1 to 10 people.
Where is Yokel based?
Yokel is headquartered in Boston, United States, in the North America region.
How does Yokel make money?
One revenue line is on record: subscription Tiers.
Who are Yokel's main competitors?
Direct peers on record are ShopRaise, Dining for Good, Restaurant.com, FlipGive and Booster (Boosterthon). Givebutter is listed as an emerging player. Broad incumbents are Toast, OpenTable, Square for Restaurants and ChowNow.
Does Yokel have an API?
Yes. POS API Integration is available as a feature on the Enterprise pricing tier, enabling integration with point-of-sale systems for restaurant chains and large organizations. No public API documentation or developer portal is available in the provided sources.