Howard Stern
Howard Stern is a privately held entertainment brand and production company operating The Howard Stern Show, a flagship uncensored celebrity-interview radio program distributed exclusively on SiriusXM channels Howard 100 and 101, with archive content now extending onto YouTube.
- Company typePrivate
- Founded-
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Howard Stern does
Howard Stern, operating through The Howard Stern Production Company, Inc., is a privately held entertainment personality and production business centered on The Howard Stern Show, a flagship U.S. radio program featuring long-form, uncensored celebrity interviews, comedic commentary, and live listener call-ins. The production entity is founder/owner-operated by Howard Stern personally, with no disclosed venture or institutional investment; WRI Tx operates the show's digital properties (website, social accounts, and howardstern.com) on its behalf. The core product is built around a permanent on-air team — co-host Robin Quivers, executive producer Gary Dell'Abate, Fred Norris, and Jon Hein — and is anchored by a multi-decade content archive (Sternthology).
The platform is distributed exclusively through SiriusXM satellite radio on dedicated channels Howard 100 (live show) and Howard 101 (Wrap Up Show, Sternthology Live!, Howard 101 Tapes), with live streaming available via the SXM app. In March 2026 the show expanded its distribution surface by launching a YouTube channel that makes curated celebrity interviews (Harry Styles, Mila Kunis, Bruce Springsteen, Hugh Jackman, Charli xcx) available on demand for the first time, updated weekly. Supporting technology is conventional broadcast and digital: satellite-radio production, live streaming via SXM, a WordPress-based website, and standard marketing integrations (Google Analytics, Mouseflow, social plug-ins).
Revenue is generated through two streams: (1) SiriusXM carriage / content licensing fees under the exclusive distribution agreement, and (2) broadcast advertising and on-air sponsorship reads, including cross-promotion of SiriusXM programming. Individual show pricing is not separately disclosed because the show is bundled inside SiriusXM subscription tiers. The audience is a horizontal segment of adult entertainment consumers subscribing to SiriusXM, with secondary free reach via YouTube. Operations are centered in New York (production) with a legal/affairs contact address in West Hollywood, and the company employs 51–100 people.
Howard Stern firmographics
Firmographics- Name
- Howard Stern
- Legal name
- The Howard Stern Production Company, Inc.
- Website
- https://howardstern.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Howard Stern is a privately held entertainment brand and production company operating The Howard Stern Show, a flagship uncensored celebrity-interview radio program distributed exclusively on SiriusXM channels Howard 100 and 101, with archive content now extending onto YouTube.
- Ownership category
- akta.pro rank
Howard Stern industry classification
Industry- Product category
- Satellite Radio Entertainment
- NAICS
- Radio Broadcasting Stations (516110), Radio and Television Broadcasting Stations (5161), Broadcasting and Content Providers (516)
- akta.pro primary industry
- Radio Program Syndication (Talk, Music, Sports) (MPABAMAE)
- akta.pro secondary industries
- News/Talk Radio Networks (MPABABAD), Talk/News/Sports Radio Networks & Syndication (MPAIAEAG)
Keywords
Where Howard Stern is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Howard Stern business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- SiriusXM Carriage Fee / Content Licensing: The Howard Stern Show is broadcast on dedicated SiriusXM channels (Howard 100 and Howard 101). Revenue is generated through carriage fees paid by SiriusXM to license exclusive Stern Show content for its satellite and streaming platform, similar to a radio network distribution agreement.
- Broadcast Advertising / Sponsorship: The show carries on-air sponsorships and advertising, with promotional content read on-air during live broadcasts. The show also promotes SiriusXM events and special programming.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Howard Stern product offering
Product offeringCore offering
The Howard Stern Show is a daily satellite radio program featuring long-form uncensored celebrity interviews, comedic commentary, and live listener call-ins, broadcast exclusively on SiriusXM channels Howard 100 and Howard 101. Companion programs (Wrap Up Show, Sternthology Live!, Howard 101 Tapes) and a YouTube channel extending curated celebrity interviews to a broader audience round out the offering. The official website (howardstern.com) provides show schedules, news, archives, and a Sternthology archive request system for listeners.
Product overview
Howard Stern operates a multimedia entertainment platform centered on The Howard Stern Show, a flagship radio program broadcast on SiriusXM (channels Howard 100/101). The ecosystem includes several companion programs: The Howard Stern Wrap Up Show (afternoon recap with Gary Dell'Abate and Jon Hein), Sternthology Live! (archive requests), and Howard 101 Tapes (archival content). Video content is distributed through a dedicated YouTube channel featuring curated celebrity interviews. The platform also offers live streaming via the SiriusXM app and maintains an archive request system for fans.
Differentiator
Problem solved
Functional benefit
Products and services
- The Howard Stern Show Flagship daily radio show featuring Howard Stern alongside co-host Robin Quivers, Fred Norris, and executive producer Gary Dell'Abate; offers uncensored celebrity interviews, comedic commentary, and live listener call-ins to a SiriusXM subscriber audience.
- Howard 100 and Howard 101 (SiriusXM Channels) Dedicated SiriusXM satellite radio channels carrying The Howard Stern Show (Howard 100) and companion programs including the Wrap Up Show, Sternthology Live!, and Howard 101 Tapes (Howard 101), accessible via satellite receivers and the SXM streaming app to SiriusXM subscribers.
- Howard Stern Wrap Up Show Post-show discussion program co-hosted by Gary Dell'Abate and Jon Hein with Stern Show staff, airing on Howard 101 after every live Howard Stern Show, providing commentary and recap of the day's episode.
- Sternthology Live! Archive-based program where host Rahsaan Rogers plays listener requests of favorite Stern Show moments from the show's archive, airing Wednesday through Friday on Howard 101.
- Howard 101 Tapes Daily archive program featuring the greatest moments from the Stern Show library, with requests played live on Howard 101.
- Howard Stern YouTube Channel YouTube channel featuring the show's biggest celebrity interviews, most memorable conversations, and revealing moments on demand, making select Stern Show content freely accessible to non-SiriusXM audiences worldwide.
Companies that use Howard Stern
Customer profileSegments1 record
Ideal customer profiles1 record
Howard Stern technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
Howard Stern partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- YouTubecoreIn March 2026, the show announced it is launching its greatest celebrity interviews on YouTube for the first time ever, with content including Harry Styles, Mila Kunis, Bruce Springsteen, Hugh Jackman, and Charli xcx interviews, with new curated content added weekly.
- SiriusXMcoreThe Howard Stern Show is broadcast exclusively on SiriusXM's dedicated satellite radio channels Howard 100 and Howard 101. This is a long-standing exclusive distribution partnership that is central to the show's delivery model, with live streaming also available through the SXM app.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Howard Stern competitors and assessment
Company assessmentBroad incumbents
- SiriusXM: Satellite-radio broadcaster that distributes The Howard Stern Show and is also its primary commercial counterparty. Comparable as the broader incumbent platform in the audio market that competes for listeners, ad dollars, and exclusive talent deals.
- iHeartMedia: Largest U.S. radio broadcaster and podcast publisher, operating hundreds of stations and producing syndicated talk personalities. Comparable as a broad incumbent that aggregates talk-radio audiences and competes with SiriusXM/Stern for ad inventory and celebrity guests.
- Spotify: Global audio streaming platform that has invested heavily in exclusive podcast deals (Joe Rogan, Call Her Daddy, Armchair Expert). Comparable as the broader incumbent distribution and monetization platform competing with SiriusXM for exclusive long-form audio IP.
Direct peers
- The Joe Rogan Experience: Long-form, uncensored celebrity-and-newsmaker interview show hosted by Joe Rogan and distributed via Spotify under an exclusive multi-year deal. Direct analog to the Howard Stern Show in format, guest profile, and reliance on a single major distribution partner for monetization.
- The Breakfast Club: Syndicated morning radio show featuring celebrity interviews, hip-hop culture, and uncensored conversation, distributed via iHeartMedia and REVOLT. Closely comparable to The Howard Stern Show as a personality-driven talk/interview program carried by a major broadcast radio network.
- Conan O'Brien Needs a Friend: Long-form celebrity interview podcast hosted by Conan O'Brien that is also broadcast on SiriusXM and distributed across major podcast platforms. Comparable to Howard Stern as a legacy TV/broadcast personality extending into uncensored long-form audio on SiriusXM.
Emerging players
- Call Her Daddy: Top-tier uncensored celebrity-and-culture podcast hosted by Alex Cooper, originally exclusive to Spotify and now distributed broadly across platforms. Comparable as an uncensored, personality-driven audio brand monetized through exclusive platform deals.
- SmartLess: Celebrity interview podcast hosted by Jason Bateman, Sean Hayes, and Will Arnett, distributed via Amazon/Wondery. Comparable to Howard Stern as a high-profile celebrity-interview show with a single dominant distribution partner and large mainstream audience.
- Armchair Expert: Long-form celebrity interview and culture podcast hosted by Dax Shepard, originally exclusive to Spotify. Comparable to Howard Stern as a long-form, uncensored interview format with high-profile guests and platform-exclusive distribution.
- The Pat McAfee Show: Daily sports, pop-culture, and celebrity interview show distributed via YouTube and ESPN. Comparable to Howard Stern as a personality-driven, multi-platform talk format with strong sponsor appeal and audience engagement.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Howard Stern social profiles
Digital presenceHoward Stern compliance and trust
Trust signalCompliance3 records
Howard Stern financial estimates
Financial estimateRevenue estimate
Valuation estimate
Howard Stern leadership team
Management profileNumber of profiles
Profiles5 records
Howard Stern funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Howard Stern M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Howard Stern
What does Howard Stern do?
The Howard Stern Show is a daily satellite radio program featuring long-form uncensored celebrity interviews, comedic commentary, and live listener call-ins, broadcast exclusively on SiriusXM channels Howard 100 and Howard 101. Companion programs (Wrap Up Show, Sternthology Live!, Howard 101 Tapes) and a YouTube channel extending curated celebrity interviews to a broader audience round out the offering. The official website (howardstern.com) provides show schedules, news, archives, and a Sternthology archive request system for listeners.
Is Howard Stern a public or private company?
Howard Stern is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Howard Stern founded?
Howard Stern was founded in -1. It employs 51 to 100 people.
Where is Howard Stern based?
Howard Stern is headquartered in New York, United States, in the North America region.
How does Howard Stern make money?
Two revenue lines are on record. SiriusXM Carriage Fee / Content Licensing is the primary driver. The others are broadcast Advertising / Sponsorship.
Who are Howard Stern's main competitors?
Broad incumbents on record are SiriusXM, iHeartMedia and Spotify. Direct peers are The Joe Rogan Experience, The Breakfast Club and Conan O'Brien Needs a Friend. Emerging players are Call Her Daddy, SmartLess, Armchair Expert and The Pat McAfee Show.
Does Howard Stern have an API?
No public API is recorded for Howard Stern.
What industry is Howard Stern in?
Howard Stern's product category is Satellite Radio Entertainment. Its primary akta.pro industry code is MPABAMAE, Radio Program Syndication (Talk, Music, Sports), with a secondary code of MPABABAD, News/Talk Radio Networks. Its NAICS code is 516110.