Betty Nansen Teatret
Betty Nansen Teatret is a publicly funded Danish institutional theatre in Frederiksberg, Copenhagen, operating two stages and serving general audiences, schools, and loyalty members with contemporary drama, dance, and interdisciplinary productions sold via its own ticketing platform and partner retail outlets.
- Company typePrivate
- Founded1852
- HeadquartersFrederiksberg, Denmark
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Betty Nansen Teatret does
Betty Nansen Teatret is a privately operated Danish institutional theatre located at Frederiksberg Allé 57 in Copenhagen, with a second stage called Edison at Edisonsvej 10. The theatre is publicly funded through the Danish Ministry of Culture, Frederiksberg Municipality, and the Danish Arts Foundation, and is governed by a board with representatives from each of those funders. It presents contemporary performing arts across drama, dance, and interdisciplinary formats, anchored by the BETTY UDVIKLER development programme (launched in 2019 with Bikuben Foundation support) which codifies a collective co-creation methodology across extended workshop periods.
The core product is live performance, sold through a direct-to-consumer model: online via the bettynansen.dk website on the Tixly Denmark ticketing platform (switched from Billetten A/S on June 3, 2025), via physical retail at BilletBillet in Nørregade, Copenhagen, and at the venue box offices. Ticket prices span 80–485 DKK depending on production, with tiered fees (15 DKK ticket fee, 15 DKK order fee, 40 DKK phone fee, 75 DKK invoice fee), optional cancellation insurance via Secure My Booking, and 3-year gift cards. Ancillary revenue includes bar sales (with a 10% member discount), an annual art poster programme sold through Format Artspace, and commissions on cancellation insurance. Audience reach extends beyond walk-ins through the 'Vores Betty' loyalty programme (presale access, up to 50% discounts on selected tickets) and the cross-theatre 'Mit Teater' network connecting with Nørrebro Teater, Folketeatret, REPUBLIQUE/REVOLVER, and Østre Gasværk Teater.
Operationally, the theatre is in the middle of a leadership transition, with Niels Erling and Nanna Jelsgaard succeeding Elisa Kragerup and Eva Præstiin and scheduled to unveil their first season on August 14, 2026. The incoming leadership has signalled a programming mix spanning mainstream productions (e.g., Faust) and experimental 'turbo-theatre,' with international co-productions (Wiener Festwochen, Festival d'Avignon) on The Pelicot Trial under Milo Rau. Governance, HR, and compliance functions are run by a named team of approximately 25 staff and a six-member board.
Betty Nansen Teatret firmographics
Firmographics- Name
- Betty Nansen Teatret
- Legal name
- Betty Nansen Teatret
- Website
- https://bettynansen.dk
- Company type
- Private
- Founded year
- 1852
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Betty Nansen Teatret is a publicly funded Danish institutional theatre in Frederiksberg, Copenhagen, operating two stages and serving general audiences, schools, and loyalty members with contemporary drama, dance, and interdisciplinary productions sold via its own ticketing platform and partner retail outlets.
- Ownership category
- akta.pro rank
Betty Nansen Teatret industry classification
Industry- Product category
- Performing Arts
- NAICS
- Theater Companies and Dinner Theaters (71111), Performing Arts Companies (7111)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Community & Amateur Theatre (MPAGABAD)
- akta.pro secondary industry
- Hybrid Concerts & Live Shows (Venue + Remote Audience) (MPAGAOAE)
Keywords
Where Betty Nansen Teatret is headquartered
LocationHeadquarters
- HQ city
- Frederiksberg
- HQ country
- Denmark
- HQ region
- Europe
Offices2 records
Markets served
Betty Nansen Teatret business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Ticket Sales: Primary revenue stream from ticket sales for theatre performances and events. Ticket prices range from 80-485 DKK depending on performance.
- Bar Sales: Revenue from bar operations providing drinks to theatre patrons. Members receive 10% discount.
- Gift Cards: Gift cards valid for 3 years, usable for tickets and bar purchases.
- Art Posters: Annual art posters created in collaboration with contemporary artists, sold through Format Artspace gallery.
- Cancellation Insurance: Commission from Secure My Booking cancellation insurance offered at ticket purchase.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard ticket range for performances |
| Transaction based/ take rate | Pay-as-you-go | Ticket booking fees |
| One time/ perpetual license | One time/ perpetual license | Gift cards |
| Transaction based/ take rate | Pay-as-you-go | Cancellation insurance |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Betty Nansen Teatret product offering
Product offeringCore offering
Betty Nansen Teatret produces and presents contemporary live theatre performances at two venues in Frederiksberg, Copenhagen, including drama, dance, and experimental turbo-theatre productions. The theatre sells individual tickets (ranging from 80 DKK to 485 DKK depending on the production), runs a free loyalty membership program called Vores Betty with discounts and presale access, and offers ancillary services including bar service, gift cards, school visits, and an annual art poster program.
Product overview
Betty Nansen Teatret is a Danish theater venue offering live theatrical performances, primarily located at Frederiksberg Allé 57 in Copenhagen, with a secondary venue called Edison. The theater presents a variety of productions including drama, dance performances, and contemporary theater. Their primary services include ticket sales for performances, a membership program called 'Vores Betty' offering discounts and benefits, school visits, accessibility services, and gift cards. The theater operates primarily in Danish but also provides English language content. Performances range from classical works like Faust to contemporary pieces and experimental turbo-theatre.
Differentiator
Problem solved
Functional benefit
Brands
- BETTY DEVELOPS (Betty udvikler): Development initiative for exploring new and innovative approaches to performing arts, focusing on interdisciplinary genres, collective working processes, and production formats.
Products and services
- Live theatre performances Contemporary dramatic, dance, and experimental turbo-theatre productions staged at the main venue on Frederiksberg Allé 57 and the secondary Edison venue on Edisonsvej 10 in Copenhagen, presented to general audiences.
- BETTY UDVIKLER development programme Artistic development initiative exploring new and innovative approaches to performing arts, focusing on interdisciplinary genres, collective working processes, and production formats. Established in 2019 in collaboration with Bikuben Foundation.
- Vores Betty loyalty membership Free membership programme offering a 10% bar discount, up to 50% discount on selected tickets, presale access, and special offers on concerts and special events to engaged theatre-goers.
- School visits and educational programmes Curated theatrical experiences for school and educational groups visiting the theatre, supporting group bookings and accessibility accommodations.
- Gift cards Gift cards valid for 3 years, usable for ticket purchases and bar purchases at Betty Nansen Teatret. Subject to a 15 DKK order fee.
- Bar service On-site bar operations providing drinks to theatre patrons before, during, and after performances. Members receive a 10% discount.
- Annual art posters Annual art posters created in collaboration with contemporary artists, distributed and sold through the Format Artspace gallery at Nansensgade 35, Copenhagen. The program has featured 7+ contemporary Danish artists since the 2018/2019 season.
- Cancellation insurance (via Secure My Booking) Optional cancellation insurance offered at ticket purchase to cover cancellations due to illness, injury, or death, underwritten by Secure My Booking and earning the theatre a commission.
Quantifiable outcome
- Research article published in Journal for Artistic Research on collective co-creation methodology
- +2 more outcomes
Companies that use Betty Nansen Teatret
Customer profileSegments3 records
Ideal customer profiles3 records
Betty Nansen Teatret technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Betty Nansen Teatret partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor and core.
- Format ArtspaceminorGallery partner for Betty Nansen Theatre's annual art poster program. Art posters created by contemporary artists with complete creative freedom, available for purchase through the gallery at Nansensgade 35, Copenhagen.
- Scenit/TeaterbillettercoreTheatre collaboration network for shared ticketing, membership programs (Mit Teater), and cross-theatre benefits. Enables profile linking across partner theatres including Nørrebro Teater, Folketeatret, REPUBLIQUE/REVOLVER, and Østre Gasværk Teater.
- Vienna Festival (Wiener Festwochen)coreCo-production partner for The Pelicot Trial production. Project collaboration with Free Republic of Vienna and Festival d'Avignon, featuring Swiss director Milo Rau.
- Festival d'AvignonminorPartner in international co-production of The Pelicot Trial project.
- Tixly DenmarkcoreTicket system provider since June 3, 2025, replacing Billetten A/S. Provides online ticketing platform, seat selection, and order management.
- BilletBilletminorPhysical ticket retail outlet for walk-up ticket purchases in Nørregade, Copenhagen. Enables anonymous ticket buying for those preferring not to purchase online.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Betty Nansen Teatret competitors and assessment
Company assessmentDirect peers
- Nørrebro Teater: Copenhagen-based contemporary theatre and a confirmed Scenit/Teaterbilletter alliance partner of Betty Nansen, serving overlapping audiences with a comparable repertoire of drama and contemporary work.
- Folketeatret: Copenhagen commercial theatre also in the Scenit/Teaterbilletter network, presenting mainstream plays, musicals and contemporary productions to a broadly similar Copenhagen audience.
- Østre Gasværk Teater: Copenhagen mid-size theatre with a contemporary repertoire and Scenit/Teaterbilletter alliance partner, comparable in scale and programming style to Betty Nansen.
- Republique / Revolver: Copenhagen-based producing theatre partnership in the Scenit/Teaterbilletter alliance, focused on contemporary drama — a direct comparable in terms of artistic ambition and audience.
Regional players
- Göteborgs Stadsteater: Sweden's largest regional theatre with a contemporary repertoire and public-funding base; comparable operating model in a neighbouring Nordic market without direct geographic overlap with Betty Nansen.
Broad incumbents
- Münchner Kammerspiele: Munich's leading contemporary German-language theatre, with a similar auteur-driven, internationally co-produced repertoire and comparable public-funding structure.
- Toneelgroep Amsterdam / ITA: Netherlands' flagship contemporary repertory theatre, comparable on the axis of large-scale artistic-risk programming and international festival co-productions.
- Det Kongelige Teater (Royal Danish Theatre): Denmark's national theatre, operating multiple venues across Copenhagen with a full classical and contemporary repertoire. The most established direct comparable in the same geography and primary peer for public funding and audience share.
- Thalia Theater Hamburg: Major German city theatre with a strong contemporary, internationally co-produced repertoire — relevant peer for benchmarking programming and festival positioning.
- Schaubühne Berlin: Berlin's leading auteur/contemporary theatre, internationally recognised for innovative direction and collective creation models; comparable to Betty Nansen on artistic-methodology positioning rather than geography.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Betty Nansen Teatret social profiles
Digital presenceBetty Nansen Teatret financial estimates
Financial estimateRevenue estimate
Valuation estimate
Betty Nansen Teatret leadership team
Management profileNumber of profiles
Profiles12 records
Betty Nansen Teatret subsidiaries and ownership
Company hierarchySubsidiaries1 record
Betty Nansen Teatret funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Betty Nansen Teatret M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Betty Nansen Teatret
What does Betty Nansen Teatret do?
Betty Nansen Teatret produces and presents contemporary live theatre performances at two venues in Frederiksberg, Copenhagen, including drama, dance, and experimental turbo-theatre productions. The theatre sells individual tickets (ranging from 80 DKK to 485 DKK depending on the production), runs a free loyalty membership program called Vores Betty with discounts and presale access, and offers ancillary services including bar service, gift cards, school visits, and an annual art poster program.
Is Betty Nansen Teatret a public or private company?
Betty Nansen Teatret is a private company. It is classified as state government owned and is currently operating.
When was Betty Nansen Teatret founded?
Betty Nansen Teatret was founded in 1852. It employs 11 to 50 people.
Where is Betty Nansen Teatret based?
Betty Nansen Teatret is headquartered in Frederiksberg, Denmark, in the Europe region.
How does Betty Nansen Teatret make money?
Five revenue lines are on record. Ticket Sales are the primary driver. The others are bar Sales, gift Cards, art Posters and cancellation Insurance.
Who are Betty Nansen Teatret's main competitors?
Direct peers on record are Nørrebro Teater, Folketeatret, Østre Gasværk Teater and Republique / Revolver. Göteborgs Stadsteater is listed as a regional player. Broad incumbents are Münchner Kammerspiele, Toneelgroep Amsterdam / ITA, Det Kongelige Teater (Royal Danish Theatre), Thalia Theater Hamburg and Schaubühne Berlin.
Does Betty Nansen Teatret have an API?
No public API is recorded for Betty Nansen Teatret.
What industry is Betty Nansen Teatret in?
Betty Nansen Teatret's product category is Performing Arts. Its primary akta.pro industry code is MPAGABAD, Community & Amateur Theatre, with a secondary code of MPAGAOAE, Hybrid Concerts & Live Shows (Venue + Remote Audience). Its NAICS code is 71111 and its SIC code is 7900.