Manuka Biologicals
Manuka Biologicals is a New Zealand-based B2B supplier of bioactive mānuka essential oil, steam-distilling MBTK™-graded oil from East Cape plantations for cosmetic brands, manufacturers, researchers, and distributors globally. The company is in receivership as of January 2025.
- Company typePrivate
- Founded2013
- HeadquartersOpotiki, New Zealand
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Manuka Biologicals does
Manuka Biologicals Limited is a New Zealand-based B2B supplier of bioactive mānuka essential oil, headquartered at 95 Factory Road, Opotiki. The company was originally established in 2013 and operates as a wholly owned subsidiary of Manuka Bioscience Limited; both entities entered receivership on 31 January 2025, with Daniel Stoneman and Neale Jackson of Calibre Partners appointed joint receivers.
The company steam-distills mānuka essential oil from Leptospermum scoparium leaves and branches harvested primarily from its East Cape plantations, producing two commercial grades — MBTK™ 10+ (minimum 10% β-triketones) and MBTK™ 20+ (minimum 20% β-triketones) — measured against the proprietary MβTK™ quality standard. Technical differentiation rests on a proprietary seed genetics program for elevated β-triketone content, satellite distillation units installed at plantation sites, in-house rapid plantation testing instruments, and a body of over 1,000 peer-reviewed publications supporting mānuka oil's bioactive properties. The company holds COSMOS, NATRUE, BioGrow, and B Corp certifications and reports over 5 million mānuka trees planted through joint ventures with multiple Māori iwi trusts (Maungaroa and Iwiroa in 2015, Te Whānau-ā-Apanui in 2016, plus three further iwi groups in 2017).
Commercially, Manuka Biologicals operates a sales-led B2B wholesale model, supplying bulk oil in 1kg, 5kg, and 10kg HDPE jerry-can or epoxy-coated aluminum packaging at approximately NZ$500-600 per kilogram to cosmetic brands, skincare manufacturers, consumer product manufacturers, research entities, and distributors globally. The go-to-market is content-driven, leveraging an educational blog, newsletter subscription, downloadable sales brochures, and a sample request program to qualify wholesale leads. Supply is sourced approximately 80% from hand-planted forests and 20% from wild-harvested plants, with a stated yield ratio of 1 tonne of foliage to 3-5 liters of oil and a 6-year bulk shelf life. The management team consists of Managing Director Nick Coughlan, Head of Operations Hein Wait, Head of Technical and Quality Control Dr Wayne Campbell, and Business Development Manager Tasha Carlos.
Manuka Biologicals firmographics
Firmographics- Name
- Manuka Biologicals
- Legal name
- Manuka Biologicals Limited (In Receivership)
- Website
- https://manukabiologicals.co.nz
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Manuka Biologicals is a New Zealand-based B2B supplier of bioactive mānuka essential oil, steam-distilling MBTK™-graded oil from East Cape plantations for cosmetic brands, manufacturers, researchers, and distributors globally. The company is in receivership as of January 2025.
- Ownership category
- akta.pro rank
Manuka Biologicals industry classification
Industry- Product category
- Essential Oils and Natural Cosmetic Ingredients
- NAICS
- Fats and Oils Refining and Blending (311225)
- SIC
- Medicinal Chemicals & Botanical Products (2833)
- akta.pro primary industry
- Natural Extracts & Essential Oils (Botanical/Citrus/Herb/Spice Extracts) (AFAJADAB)
- akta.pro secondary industry
- Aromatic & Essential Oil Crop Farming (Lavender, Lemongrass, Rosemary) (AFAGAGAF)
Keywords
Where Manuka Biologicals is headquartered
LocationHeadquarters
- HQ city
- Opotiki
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
Manuka Biologicals business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Bulk Manuka Oil Sales: Wholesale B2B sales of bulk mānuka essential oil to cosmetic brands, manufacturers, and distributors. Products sold in quantities of 1kg, 5kg, and 10kg in HDPE Jerry Cans or Premium Epoxy Coated Aluminum Flasks. Estimated wholesale prices of $500-600 per kilogram.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | MBTK™ 20+ Manuka Oil - 1kg quantity |
| Unit Pricing | Pay-as-you-go | MBTK™ 20+ Manuka Oil - 5kg quantity |
| Unit Pricing | Pay-as-you-go | MBTK™ 20+ Manuka Oil - 10kg quantity |
| Unit Pricing | Pay-as-you-go | MBTK™ 10+ Manuka Oil - standard grade |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Manuka Biologicals product offering
Product offeringCore offering
Manuka Biologicals produces and bulk-supplies 100% pure steam-distilled mānuka essential oil extracted from East Cape New Zealand Leptospermum scoparium, sold wholesale in 1kg, 5kg, and 10kg quantities to cosmetic brands, research entities, manufacturers, and distributors globally. The offering is differentiated by the proprietary MβTK™ quality standard grading β-triketone content (MBTK™ 10+ and MBTK™ 20+ grades), with COSMOS, NATRUE, BioGrow organic certifications supporting use as a natural antimicrobial bioactive ingredient in skincare, therapeutics, and consumer product formulations.
Product overview
Manuka Biologicals is a B2B supplier of bioactive mānuka essential oil ingredients derived from New Zealand's East Cape region. The company offers two product grades distinguished by β-triketone concentration: MBTK™ 10+ (10% β-triketones) and MBTK™ 20+ (20%+ β-triketones). Both products are 100% pure, steam-distilled oils used as natural antimicrobial ingredients in skincare, therapeutics, consumer products, and various industrial applications. The portfolio is unified by the proprietary MβTK™ quality standard, which quantifies and guarantees β-triketone potency levels.
Differentiator
Problem solved
Functional benefit
Brands
- MβTK™: Proprietary quality rating system for mānuka oil denoting the percentage of mānuka β-triketones, indicating antimicrobial potency.
- MBTK™ 20+ Manuka Oil
- MBTK™ 10+ Manuka Oil
Products and services
- MBTK™ 20+ Manuka Oil 100% pure steam-distilled East Cape mānuka essential oil with a minimum of 20% β-triketone content. Sold in 1kg, 5kg, and 10kg quantities in HDPE Jerry Cans or Premium Epoxy Coated Aluminum Flasks to cosmetic brands, research entities, manufacturers, and distributors for use as a natural antibacterial and antiviral ingredient in skincare, therapeutics, and consumer product formulations. Oil-soluble, recommended dosage 0.1% to 2%, 6-year shelf life in bulk. Backed by over 1,000 peer-reviewed publications and Cosmos approved.
- MBTK™ 10+ Manuka Oil 100% pure steam-distilled East Cape mānuka essential oil with a minimum of 10% β-triketone content, derived from pure steam distillation of East Cape mānuka leaves. Sold as a bioactive ingredient for cosmetic and wellness formulations to B2B customers seeking a lower-concentration tier for broader applications.
Quantifiable outcome
- Promotes collagen III production in human skin fibroblast cells 58% more effectively than vitamin C
- +6 more outcomes
Companies that use Manuka Biologicals
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Manuka Biologicals technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Manuka Biologicals partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Manuka Bioscience LimitedcoreManuka Biologicals is a wholly owned subsidiary of Manuka Bioscience Limited. The merger in 2021 leveraged R&D opportunities and combined mānuka oil assets. Both companies are currently in receivership as of January 31, 2025.
- Three Iwi Groups PartnershipcoreFormed partnerships with 3 further iwi groups in 2017 for mānuka plantations, expanding sustainable sourcing network and community partnerships.
- Te Whānau-ā-Apanui IwicoreCollaboration combining traditional Māori knowledge with modern production. Partnership ensures ethical sourcing respecting iwi land and supports sustainable supply chain designed to stand the test of time. Guided by kaitiakitanga (guardianship) principle.
- Maungaroa and Iwiroa TrustscoreMāori iwi trusts partnered in 2015 for joint ventures planting over 5 million mānuka seedlings. These partnerships support sustainable land use and community economic growth.
- ECION R&D PartnershipminorResearch and development partnership established in 2014 for collaborative innovation in mānuka oil applications and quality testing methodologies.
- Southern Cross LaboratoryminorPartnership for testing and quality control of mānuka oil products established in 2014.
- Incospharm Corp.minorConducted scientific research and clinical testing on MβTK™ 20+ Mānuka Oil's anti-inflammatory effects, including studies on mast cells, IL-6, and TNF-α inflammation markers.
- Monmouth UniversityminorResearch partnership with Monmouth University Biology department resulting in groundbreaking October 2024 study published in Molecules Journal on manuka oil triggering apoptosis in cancer cells.
Scale indicators7 records
Recent moves5 records
Expansion highlights4 records
Manuka Biologicals competitors and assessment
Company assessmentBroad incumbents
- Young Living Essential Oils: Major essential oils MLM with vertical 'Seed to Seal' supply chain model paralleling Manuka Biologicals' seed-to-oil traceability and sustainability narrative. Operates plantations globally with single-origin positioning for premium ingredients.
- Givaudan: World's largest flavors and fragrances company with extensive naturals and botanical extract portfolio serving cosmetic, personal care, and fine fragrance customers. Comparable as a B2B ingredient supplier with natural, traceable bioactive offerings.
- Robertet: France-based natural ingredients company specializing in essential oils, plant extracts, and natural aroma chemicals for the fragrance, flavor, and cosmetics industries. Comparable as a vertically integrated, certified-organic natural ingredients supplier.
- Symrise: Global flavors and fragrances house with a Diana Naturals division supplying botanical extracts and natural antimicrobials to cosmetic and personal care brands. Comparable as a B2B ingredient supplier targeting the same cosmetic-formulator customer base.
- International Flavors & Fragrances (IFF): Global ingredients company formed via the DuPont N&B merger, with a Health & Biosciences division supplying natural antimicrobials and botanical ingredients to cosmetic and personal care formulators. Comparable B2B ingredient platform.
- doTERRA: Large multi-level-marketing essential oils company offering a broad portfolio of single-source and blended essential oils, including tea tree and other antimicrobials. Comparable in essential oil category leadership, B2C-leaning, and global sourcing of traceable botanicals.
Direct peers
- Albert Vieille: French producer of essential oils and aromatic raw materials for perfumery, aromatherapy, and cosmetics, with geographic single-origin sourcing comparable to Manuka Biologicals' East Cape positioning. Comparable as a specialty B2B essential oil supplier with provenance-led differentiation.
- Melaleuca: US-based direct-selling company built around tea tree (Melaleuca alternifolia) oil with similar antimicrobial positioning in personal care and household products. Closest direct peer given comparable bioactive essential oil strategy and antimicrobial efficacy claims versus competing botanicals.
- Citróleo: Brazilian producer of essential oils and natural ingredients for the cosmetics, personal care, and pharmaceutical industries, with a B2B focus and certified-organic positioning. Closest direct peer as a regional specialty essential oil supplier with similar customer base.
- Biolandes: France-based natural extracts producer with global plantation footprint supplying aromatic raw materials to fragrance, flavor, and cosmetics industries. Comparable as a B2B vertically integrated natural ingredients supplier serving cosmetic formulators.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Manuka Biologicals social profiles
Digital presenceManuka Biologicals compliance and trust
Trust signalCompliance4 records
Manuka Biologicals financial estimates
Financial estimateRevenue estimate
Valuation estimate
Manuka Biologicals leadership team
Management profileNumber of profiles
Profiles4 records
Manuka Biologicals funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Manuka Biologicals M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Manuka Biologicals
What does Manuka Biologicals do?
Manuka Biologicals produces and bulk-supplies 100% pure steam-distilled mānuka essential oil extracted from East Cape New Zealand Leptospermum scoparium, sold wholesale in 1kg, 5kg, and 10kg quantities to cosmetic brands, research entities, manufacturers, and distributors globally. The offering is differentiated by the proprietary MβTK™ quality standard grading β-triketone content (MBTK™ 10+ and MBTK™ 20+ grades), with COSMOS, NATRUE, BioGrow organic certifications supporting use as a natural antimicrobial bioactive ingredient in skincare, therapeutics, and consumer product formulations.
Is Manuka Biologicals a public or private company?
Manuka Biologicals is a private company. It is classified as corporate owned and is currently operating.
When was Manuka Biologicals founded?
Manuka Biologicals was founded in 2013. It employs 11 to 50 people.
Where is Manuka Biologicals based?
Manuka Biologicals is headquartered in Opotiki, New Zealand, in the Oceania region.
How does Manuka Biologicals make money?
One revenue line is on record: bulk Manuka Oil Sales.
Who are Manuka Biologicals's main competitors?
Broad incumbents on record are Young Living Essential Oils, Givaudan, Robertet, Symrise, International Flavors & Fragrances (IFF) and doTERRA. Direct peers are Albert Vieille, Melaleuca, Citróleo and Biolandes.
Does Manuka Biologicals have an API?
No public API is recorded for Manuka Biologicals.
What industry is Manuka Biologicals in?
Manuka Biologicals's product category is Essential Oils and Natural Cosmetic Ingredients. Its primary akta.pro industry code is AFAJADAB, Natural Extracts & Essential Oils (Botanical/Citrus/Herb/Spice Extracts), with a secondary code of AFAGAGAF, Aromatic & Essential Oil Crop Farming (Lavender, Lemongrass, Rosemary). Its NAICS code is 311225 and its SIC code is 2833.