Floor Care Concepts

Name

Floor Care Concepts

Legal name

Floor Care Concepts

Website

https://floorcareconcepts.net

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Sports Floor Installation and Refinishing Services

NAICS

Flooring Contractors (238330), Flooring Contractors (23833), Polish and Other Sanitation Good Manufacturing (325612), Floor Covering Retailers (449121)

SIC

Specialty Cleaning, Polishing And Sanitation Preparations (2842), Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Sports & Performance Flooring (Gym, Courts, Tracks) (IMADAJAI)

akta.pro secondary industries

Flooring Installation Materials & Accessories (Adhesives, Grouts, Trims, Transitions) (IMADAJAL), Specialty Floor Care (Strip/Wax, Burnish, Carpet & Upholstery) (BPABABAC), Carpet, Upholstery & Floor Care (Strip/Wax/Polish) (IMAIADAL), Floor Cleaners (Hard Floors) (CRAJACAC), Floor Care Equipment & Supplies Distribution (Buffers, Burnishers, Pads) (CRAOAGAE)

Keywords

• Sports floor refinishing
• Gymnasium floor installation
• Wood floor maintenance
• Synthetic sports flooring
• Athletic facility restoration

Headquarters

HQ city

Wyoming

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Sports Floor Installation Services: Custom maple gym floor system installations and synthetic/turf sports flooring installations. Includes residential, commercial, and institutional facilities. Services provided to over 200 school districts annually.
2. Floor Refinishing & Restoration Services: Sports floor refinishing using dustless equipment, typically completed in 1.5 days. Screen and recoat services, burnishing for gloss restoration, and full sand-down refinishing (3-4 weeks). Includes preparation, finishing, and post-service maintenance training.
3. Floor Care Products: Sale of gym floor finishes (Final Floor, All American series), cleaning products (No Streak, Solvent Cleaner, Daily Neutralizer), and maintenance chemicals. Safety Data Sheets indicate product formulations including polyaspartic coatings, epoxy systems, and water-based polyurethane finishes.
4. Floor Protection Products: Sale of matting solutions (entryway, logo mats, players' mats), floor coverings (GymPro Eco-Roll System, roll-out and tile systems), and protective equipment (Track Armor, Side Armor). Custom sizing up to 13' wide by any length up to 68'11".
5. Volleyball Equipment: Sale and installation of volleyball equipment including inserts, covers, and accessories. Products include A3 Plus, Summit CX3, Infinity I4, and Pro T4 models.
6. Insurance Claims Services: Water damage restoration and recovery services for gym floors, working with insurance companies through the entire claims process including documentation, communication, and full restoration.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Floor Care Concepts is a specialty sports floor care contractor that sells and installs custom maple gym floor systems and Action Herculan synthetic sports surfaces, while providing dustless refinishing, sand-down restoration, screen and recoat, repairs, and insurance-claim water damage recovery for schools and athletic facilities. The company also retails proprietary floor finishes (Final Floor, All American 50, All American 275), cleaning chemistries, the Speed Mop System, and protective floor coverings (Track Armor, Side Armor, Sports Floor Protection) to support ongoing maintenance programs.

Product overview

Floor Care Concepts is a sports floor care and installation company offering a comprehensive portfolio of products and services for gymnasium and athletic facility floors. The company operates a single-brand, full-service model encompassing proprietary floor finishes (Final Floor, All American 275, All American 50), cleaning products (Solvent Cleaner, Speed Mop System), and floor protection products (Side Armor, Track Armor, Sports Floor Protection). Services include maple and synthetic floor installations, sports floor refinishing and restoration, sand downs, auditorium stage installation and painting, repairs, specialty installs, and synthetic court resurfacing. The company primarily distributes Action Floors brand systems for synthetic flooring and works with over 200 school districts annually, providing complete lifecycle care from new installation through ongoing maintenance and restoration.

Differentiator

Problem solved

Functional benefit

Brands

• The Sports Floor Pros: Professional sports floor care team brand identity used by Floor Care Concepts

Products and services

• Maple Floor Installation Services Custom maple gym floor system installation for schools, athletic facilities, and institutions, including ProAction Flex floating resilient systems and Action AnchorFlex anchored resilient maples systems.
• Synthetic Flooring Systems Installation Installation of synthetic, turf and other sports flooring systems including Action Herculan TC Pro (tennis), Action ReFlex Spin, Action Herculan IG400, Action Herculan MF (Multi-Function), and Action Herculan SR (Spike Resistant) systems for athletic clubs, schools, parks, and recreation centers.
• Sports Floor Refinishing & Restoration Dustless refinishing and restoration services for sports floors using a life cycle-based approach. Includes screen and recoat, burnishing for gloss restoration, and full refinishing with 100% guarantee backed by maintenance training. Typically completed in 1.5 days.
• Sand Downs Service Full sand-down refinishing service that removes old ambering finish down to bare wood using a low-dust system, with re-gaming and logo capabilities. Process typically takes 3-4 weeks depending on floor size and condition.
• Auditorium Stage Installation Professional stage installation services including Action ProAir AR anchored resilient systems with tempered Plyron flooring for school auditoriums and performing arts centers.
• Auditorium Stage Painting Stage restoration, repaint, and stain services for auditoriums, including custom stain matching to school colors and faded border restoration.
• Floor Repairs Repair services for damaged gym floors including gouge and scrape repairs, volleyball insert replacement, and bleacher damage repairs.
• Specialty Installs Custom specialty installations including rotunda installations with maple flooring and brushed stainless steel, and press box floors.
• Synthetic Court Resurfacing Resurfacing services for synthetic courts including pickleball, tennis, and other sports surfaces.
• Insurance Claims Services Water damage and disaster recovery services for gymnasium floors, working with insurance companies through the entire claims process from initial assessment, documentation, and communication to full restoration completion.
• Final Floor (Water-Based Wood Floor Finish) 100% Urethane Water-Based Wood Floor Finish that is crosslinked, non-yellowing, with easy application, excellent gloss, outstanding durability, and speed burnishing capability. Distributed to schools and athletic facilities for ongoing maintenance.
• All American 275 (Oil Modified Gym Finish) Low VOC Oil Modified Gym Finish that exceeds MFMA Standards, with incredibly fast cure, highly resistant to abrasion, staining, scuffing, chipping, spills, and perspiration. Delivers overnight drying even in poor conditions and reaches greater hardness in three days.
• All American 50 (Oil Modified Urethane Gym Finish) Oil Modified Urethane Gym Finish that is VOC compliant, easy to apply with heavy weight bar, provides very light color that enhances wood beauty, minimizes oxidation, and offers chemical resistance against scratching, scuffing and rubber burn marks.
• Solvent Cleaner Waterless wood cleaner for tough cleaning jobs where moisture must be avoided. Non-viscous, pleasantly odor liquid that breaks up and removes stubborn oil-based soils, restores shine, and leaves no oil or film.
• Speed Mop System Proprietary damp mop system for wood floor maintenance using No Streak Floor Cleaner and Scrub & Recoat solution. Designed for 2-3 times per week use with cotton mop heads.
• Side Armor (Court-side Floor Protection) 100% recycled polyester nonwoven top cloth fused with non-skid extruded moisture barrier backing. Protects gym floor courtside areas from damage caused by spills, street shoe traffic, chairs, tables, carts, staging, and equipment.
• Track Armor (Running Track Protection) Protective covering system for running tracks that allows tracks to be used for non-running activities while protecting the surface from damage caused by cleats, wheels, and non-running shoes.
• Sports Floor Protection Products Includes entryway matting, gym floor coverings (roll out and tile systems), custom logo mats, and Players' Mats for game-side seating protection. Custom sizing up to 13' wide by any length up to 68'11".
• Volleyball Equipment Volleyball insert and cover replacement solutions including A3 Plus, Summit CX3, Infinity I4, and Pro T4 models for broken or busted volleyball inserts installed in gymnasium floors.

Quantifiable outcome

• 200+ school districts served annually
• +3 more outcomes

Named customers56 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

One partnership is on record.

• Action FloorscoreTechnology or IntegrationAction Floors is the primary manufacturer of floor systems sold and installed by Floor Care Concepts. The partnership involves distribution and installation of Action Herculan synthetic flooring products (TC Pro for tennis/pickleball, PB Pro, ReFlex Spin, IG400, MF Multi-Function, SR Spike Resistant), Action maple sports floor systems (ProAction Flex, AnchorFlex, ProAction Thrust, Cush I), and Action stage systems (ProAir AR). Floor Care Concepts serves as a certified installer for Action Floors products throughout Michigan.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Action Floor Systems: Manufacturer of maple and synthetic sports flooring systems. Floor Care Concepts is a certified installer/distributor of Action's products, making Action both a key supplier and the closest comparable in terms of sports flooring expertise and customer base.
• Robbins Sports Surfaces: Long-established sports floor manufacturer and installer offering maple and synthetic gym flooring, including refinishing and restoration services. A direct competitor serving schools and athletic facilities with similar lifecycle services.
• Apex Sports Floors: Regional sports floor installation and refinishing company serving schools and athletic facilities. A direct peer with comparable service offerings (install, refinish, sand downs) and similar customer profile.
• Kiefer Specialty Flooring: Specialty flooring company providing sports and athletic flooring installation, refinishing, and maintenance products. Comparable in scope to Floor Care Concepts, offering both services and proprietary maintenance products.
• MCI Sports Floors: Sports floor installation and refinishing company serving K-12 schools, colleges, and athletic facilities. Operating model closely mirrors Floor Care Concepts with installation, refinishing, and sand-down services.

Broad incumbents

• Connor Sports (Gerflor): Major manufacturer and installer of sports flooring systems including maple and synthetic surfaces, now part of Gerflor. Operates as a national/international broad incumbent with full-service installation and refinishing in the same sports floor category as Floor Care Concepts.
• Tarkett Sports: Global manufacturer of sports flooring including vinyl, rubber, and synthetic athletic surfaces. A broad incumbent in the same space, offering both installation services and products across gyms, running tracks, and multi-purpose facilities.

Emerging players

• SnapSports: Modular athletic flooring manufacturer focused on sport courts, gym floors, and playground surfaces. Comparable in the synthetic sports flooring category, particularly relevant for the pickleball and multi-sport court installations Floor Care Concepts performs.
• Parchment Construction: Regional specialty contractor providing sports flooring and athletic facility services. Comparable in scale and customer mix (K-12 schools, recreation centers) with installation and refinishing capabilities.

Regional players

• J&J Flooring Group: Commercial flooring contractor with sports and athletic flooring capabilities. While broader in scope, they overlap with Floor Care Concepts in installation and floor care services for institutional and athletic facilities.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/floorcareconcepts

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Floor Care Concepts