Lib Tech
Lib Tech is a US-based, handcrafted board sports equipment manufacturer (snowboards, skis, surfboards, wakesurf boards) operating under Mervin Manufacturing since 1999, serving recreational and professional consumers through direct-to-consumer e-commerce and an authorized dealer network, with differentiation driven by proprietary construction technologies and elite athlete co-design partnerships.
- Company typePrivate
- Founded1999
- HeadquartersSequim, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Lib Tech does
Lib Tech is a US-based designer and manufacturer of handcrafted board sports equipment, operating since 1999 as a brand under Mervin Manufacturing, Inc. (with Mervin Head, Inc. as the parent holding entity). The company's product portfolio spans four core board categories—snowboards, skis, surfboards, and wakesurf boards—plus snowskates and apparel, all produced at its Sequim, Washington manufacturing facility with corporate headquarters in Seattle. The competitive differentiation rests on a portfolio of proprietary construction technologies and materials including Magne-Traction serrated steel edges, the Banana reverse-camber profile, ECO IMPACTO and ECO IMPACTO 2 LITE surfboard constructions, Bio-Matrix plant-based resin, Eco-Light upcycled foam, Ocean Bound recycled top sheets, and the Hammerbox fin system, several of which are registered trademarks or proprietary methods.
Lib Tech serves recreational and professional consumers across snowboarding, skiing, surfing, and wakesurfing segments, with premium unit pricing in the $849-$929 range for surfboards and signature models. The company distributes through a hybrid model combining direct-to-consumer e-commerce (lib-tech.com, supporting five currencies and multiple languages) with a North American authorized dealer network identified via an online dealer locator, fulfilling US orders via FedEx Ground from the Sequim warehouse. Strategic differentiation is reinforced by long-term co-development partnerships with elite athletes and shapers, notably Travis Rice (20+ year signature snowboard relationship), Matt Biolos of ...Lost Surfboards (multi-year Lib x Lost surfboard collaboration), and Kolohe Andino, which function as both product R&D and brand marketing assets.
The business model is straightforward unit-based retail: one-time purchase of physical goods, with revenue generated through direct product sales and dealer/retail distribution, periodic promotional pricing (current site-wide sales of 30% off snowboards/skis/apparel and 40% off surf/wakesurf), and a Pro Program for industry professionals. Lib Tech operates alongside sister brands GNU, Bent Metal, and the Mervin Made environmental technology platform within the Mervin Manufacturing corporate umbrella, and is privately held with no disclosed funding rounds or external investment.
Lib Tech firmographics
Firmographics- Name
- Lib Tech
- Legal name
- Mervin Manufacturing, Inc.
- Website
- https://lib-tech.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Lib Tech is a US-based, handcrafted board sports equipment manufacturer (snowboards, skis, surfboards, wakesurf boards) operating under Mervin Manufacturing since 1999, serving recreational and professional consumers through direct-to-consumer e-commerce and an authorized dealer network, with differentiation driven by proprietary construction technologies and elite athlete co-design partnerships.
- Ownership category
- akta.pro rank
Lib Tech industry classification
Industry- Product category
- Action Sports Board Equipment (Snowboards / Surfboards / Skis / Wakesurf Boards)
- NAICS
- Sporting and Athletic Goods Manufacturing (33992), Sporting Goods Retailers (45911)
- SIC
- Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Ski & Snowboard Equipment Retail (Skis, Boards, Boots, Bindings, Poles) (CRAMAJAA)
- akta.pro secondary industries
- Winter Sports (Ski/Snowboard) Retail (CRAMABAJ), Ski & Snowboard Apparel Retail (Outerwear, Base Layers, Gloves, Socks) (CRAMAJAB)
Keywords
Where Lib Tech is headquartered
LocationHeadquarters
- HQ city
- Sequim
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Lib Tech business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Direct Product Sales: Lib Tech generates revenue through direct-to-consumer sales of snowboards, skis, surfboards, wakesurf boards, and apparel through their e-commerce website and authorized dealer network. Products are sold at various price points with sales and discounts offered periodically.
- Dealer/Retail Distribution: Products are distributed through a network of authorized dealers and retail stores, with a dealer locator tool available on the website to find nearby shops.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Lost Big Rig Driver Surfboard |
| Unit Pricing | Pay-as-you-go | Lost Pisces FC Surfboard |
| Unit Pricing | Pay-as-you-go | Lost Super Smooth Operator Snowboard |
| Unit Pricing | Pay-as-you-go | B-Grade Boards |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Lib Tech product offering
Product offeringCore offering
Lib Tech handcrafts snowboards, skis, surfboards, wakesurf boards, and snowskates at its Mervin Manufacturing facility in Sequim, Washington, selling finished boards direct-to-consumer via lib-tech.com and through an authorized dealer network. Its lineup is differentiated by proprietary constructions such as Magne-Traction serrated edges, the Banana/C2 rocker-camber profile, and the ECO IMPACTO surfboard build (including ECO IMPACTO 2 LITE) that combine plant-based Bio-Matrix resin, upcycled foam, and recycled Ocean Bound top sheets. The company also retails board-sports apparel and operates a professional discount Pro Program for industry, military, and first-responder buyers.
Product overview
Lib Tech is a handcrafted board sports equipment company producing snowboards, skis, surfboards, wakesurf boards, snowskates, and apparel. The product portfolio centers on four core board categories: Snowboards (including Travis Rice signature series and directional/park/freestyle models), Skis (with Magne-Traction technology), Surfboards (featuring proprietary EcoImpacto and ECO IMPACTO 2 LITE constructions), and Wakesurf boards. Lib Tech collaborates with professional athletes and shapers including Travis Rice, Matt Biolos (Mayhem), and Kolohe Andino on signature products. All boards are handcrafted in the USA at the Mervin Manufacturing factory in Sequim, Washington. The company emphasizes environmentally friendly materials including bio-resin, upcycled foam, and recycled content. Notable technologies include Magne-Traction serrated edges, Hammerbox Fin Technology, Banana profile, and the proprietary 'dang difficult to ding' EcoImpacto surfboard construction.
Differentiator
Problem solved
Functional benefit
Brands
- GNU: Sister snowboard brand alongside Lib Tech within the Mervin family of brands.
- Bent Metal
- Mervin Made
Products and services
- Snowboards (Men's, Women's, Youth, Travis Rice Collection, Lib x Mayhem, Rippers, Accessories) Handcrafted snowboards for men, women, and youth featuring Banana and Magne-Traction technologies, including Travis Rice signature series (T.Rice Orca II, Golden Orca), directional free ride and volume-shifted designs, park/freestyle boards, and accessories, made in Sequim, Washington.
- Skis (Men's, Women's, Youth, Accessories) Handcrafted skis for men, women, and youth featuring Magne-Traction edge technology and C camber/rocker hybrid profiles for all-terrain and freestyle skiing, made in Sequim, Washington.
- Surfboards (Lib Tech and Mayhem / Lib x Lost models, Fins, Accessories + Apparel) Handcrafted surfboards featuring proprietary ECO IMPACTO and ECO IMPACTO 2 LITE constructions with "dang difficult to ding" durability, Bio-Matrix plant-based resin, upcycled foam, Hammerbox fin boxes, and FSC II compatibility — including the Lib x Mayhem collab line with Matt Biolos (Pisces, Big Rig Driver, Super Smooth Operator, Rocket Redux, RNF Retro, Quiver Killer, K.A. Swordfish, Freak Flag Bean Bag and Mick's Tape models).
- Wakesurf Boards (Boards, Rippers, Technology) Wake surf boards handcrafted in the USA from EcoImpacto construction with environmentally friendly materials, positioned as fast, rugged, and clean models for behind-the-boat progression.
- Snowskates Handcrafted Lib Tech snowskates designed for year-round riding across pavement and snow surfaces, sold alongside the brand's other board-sports equipment.
- Apparel Board-sports clothing and outerwear designed for the Lib Tech rider base, sold direct via lib-tech.com under the same environmental and performance positioning as the brand's boards.
Quantifiable outcome
- Surfboards resist dings with 'Dang Difficult to Ding' construction
- +2 more outcomes
Companies that use Lib Tech
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
Lib Tech technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature9 records
Lib Tech partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- Kona Big WaveminorMarketing collaboration for a special edition Kona x Lib Cold Brew product. Lib Tech and Kona Big Wave partnered to create a limited edition product with a giveaway campaign. Athletes including Eric Jackson, Devin Tubbs, Austen Sweetin, and others featured in collaborative content at locations including Mt. Baker, Baldface Valhalla, Park City, Woodward Park City, Brighton and Wasatch backcountry.
- Matt Biolos / ...Lost SurfboardscoreLong-standing collaboration producing Lib x Lost surfboard collection including Rocket Redux, RNF Retro, Quiver Killer, K.A. Swordfish, Mick's Tape, Freak Flag Bean Bag, Super Smooth Operator, and Pisces models. Matt Biolos is a legendary surf shaper who combines world tour performance with understanding of everyday surfer needs. Partnership has produced multiple successful surfboard models over 8+ years.
- Travis RicecorePro athlete collaboration producing Travis Rice signature snowboard models including T.Rice Orca II and Golden Orca. Partnership spans over 20 years with models like the T.Rice Pro. Travis Rice is a Natural Selection winner and world-class snowboarder who contributes to board design and development.
- Mervin ManufacturingcoreParent company that owns Lib Tech along with sister brands Gnu, Bent Metal, and Mervin Made. Mervin Manufacturing is headquartered in Seattle, WA with manufacturing in Sequim, WA. The company has over 25 years of experience in handcrafted board sports equipment.
- Kade MatsonminorSurf athlete featured in Lib x Mayhem Pisces collaboration content. Featured alongside Taj Lindblad, Hayden Rodgers, and Ian Crane in promotional content for the Pisces surfboard model.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Lib Tech competitors and assessment
Company assessmentDirect peers
- GNU Snowboards: GNU is the sister snowboard brand under Mervin Manufacturing, founded by the same craftspeople as Lib Tech. It competes directly in the same snowboard category through shared manufacturing and dealer distribution, giving a real-world read on Lib Tech's relative positioning within its own corporate family.
- Never Summer Industries: Never Summer is a US-based, family-owned snowboard manufacturer with proprietary construction methods and a similar mid-market premium positioning. Comparable to Lib Tech as an independent, technology-driven US maker competing on dealer relationships and graphic-driven brand identity.
- Burton Snowboards: Burton is the dominant global snowboard manufacturer with the largest market share in boards, bindings, boots, and outerwear. It is the closest direct competitor to Lib Tech across the snowboarding category, competing in the same pro-athlete and dealer-channel ecosystem.
- Ride Snowboards: Ride is a long-established US-based snowboard manufacturer offering all-mountain, park, and freestyle boards. It is directly comparable to Lib Tech in product lineup, price band, and dealer-channel distribution.
- Channel Islands Surfboards: Channel Islands is a premium performance surfboard shaper/brand with strong pro-surfer signature programs. Directly comparable to Lib Tech's Lib x Lost / Lib x Mayhem surfboard line in target customer, pro-athlete model strategy, and dealer-led distribution.
- ...Lost Surfboards: Lost is Matt Biolos's signature surfboard brand and Lib Tech's deepest co-development partner. Despite the partnership, Lost also sells its own surfboards independently, making it a directly competing brand for the same surfer customers that Lib Tech targets.
Broad incumbents
- K2 Snowboards: K2 Sports is a broad incumbent producing snowboards, skis, bindings, and boots alongside a wider portfolio of winter and outdoor equipment. Comparable to Lib Tech on snowboards and skis, but at a much larger scale and with broader product breadth that Lib Tech does not attempt.
- Rossignol Snowboards: Rossignol is a heritage French winter-sports incumbent producing skis, snowboards, and boots globally. It is a broad incumbent comparable to Lib Tech on the snowboard and ski categories, but operating at a far larger international scale.
- Salomon Snowboards: Salomon is a global winter-sports incumbent producing snowboards, skis, bindings, and boots as part of the Amer Sports portfolio (Arc'teryx, Atomic). It competes with Lib Tech across both ski and snowboard categories at substantially greater scale and global distribution.
Emerging players
- Firewire Surfboards: Firewire is known for performance-oriented, more eco-conscious surfboard constructions (EPS, epoxy, sustainable materials). It is comparable to Lib Tech's EcoImpacto positioning as a technology-led alternative to traditional PU/PE construction.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Lib Tech social profiles
Digital presenceLib Tech financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lib Tech leadership team
Management profileNumber of profiles
Profiles2 records
Lib Tech funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lib Tech M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lib Tech
What does Lib Tech do?
Lib Tech handcrafts snowboards, skis, surfboards, wakesurf boards, and snowskates at its Mervin Manufacturing facility in Sequim, Washington, selling finished boards direct-to-consumer via lib-tech.com and through an authorized dealer network. Its lineup is differentiated by proprietary constructions such as Magne-Traction serrated edges, the Banana/C2 rocker-camber profile, and the ECO IMPACTO surfboard build (including ECO IMPACTO 2 LITE) that combine plant-based Bio-Matrix resin, upcycled foam, and recycled Ocean Bound top sheets. The company also retails board-sports apparel and operates a professional discount Pro Program for industry, military, and first-responder buyers.
Is Lib Tech a public or private company?
Lib Tech is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lib Tech founded?
Lib Tech was founded in 1999. It employs 11 to 50 people.
Where is Lib Tech based?
Lib Tech is headquartered in Sequim, United States, in the North America region.
How does Lib Tech make money?
Two revenue lines are on record. Direct Product Sales are the primary driver. The others are dealer/Retail Distribution.
Who are Lib Tech's main competitors?
Direct peers on record are GNU Snowboards, Never Summer Industries, Burton Snowboards, Ride Snowboards, Channel Islands Surfboards and ...Lost Surfboards. Broad incumbents are K2 Snowboards, Rossignol Snowboards and Salomon Snowboards. Firewire Surfboards is listed as an emerging player.
Does Lib Tech have an API?
No public API is recorded for Lib Tech.
What industry is Lib Tech in?
Lib Tech's product category is Action Sports Board Equipment (Snowboards / Surfboards / Skis / Wakesurf Boards). Its primary akta.pro industry code is CRAMAJAA, Ski & Snowboard Equipment Retail (Skis, Boards, Boots, Bindings, Poles), with a secondary code of CRAMABAJ, Winter Sports (Ski/Snowboard) Retail. Its NAICS code is 33992 and its SIC code is 3949.