What Pitaya Entertainment does

Pitaya Entertainment is a privately held Spanish-language podcast network founded in February 2021 by former UMPG chief Zach Horowitz in partnership with four Latin industry leaders, headquartered under New York law as Pitaya Entertainment, LLC. The company acquires, produces, and distributes a catalog of 50+ Spanish-language podcasts hosted by established Latino talent — journalists, actors, entertainers, and digital personalities — and distributes them across YouTube (claimed as the #1 platform among Latino audiences), Spotify, Apple Podcasts, Amazon Music, iHeart Radio, Pandora, and Deezer. Its hosts collectively command more than 120 million social media followers, and the company claims its podcasts are played tens of millions of times per month.

The core product is the network itself: a curated set of entertainment, sports, true crime, personal growth, immigration, news, and business podcasts marketed directly to Spanish-speaking audiences in the United States and Mexico. The technical stack consists of standard podcast hosting and distribution through third-party platforms rather than proprietary audio technology; there is no disclosed SDK, API, or AI capability. The company operates with a lean 1–10 person team, indicating an asset-light model focused on talent partnerships, content operations, and sales.

Revenue is generated primarily through advertising and sponsorships sold directly to consumer brands seeking access to Spanish-speaking audiences in the US and Mexico. The company's advertiser roster includes JCPenney, DoorDash, AT&T, Target, Mastercard, Toyota, McDonald's, Starbucks, Amazon Prime, FedEx, Airbnb, and other consumer and financial-services enterprises; ad pricing is custom-negotiated and not publicly disclosed. Monetization extends beyond podcast inventory to host social media channels, leveraging the 120M+ aggregate following. Strategic growth has been content- and partnership-driven, with alliances including Dixo (Mexico's first podcast network), TVNotas (a major Mexican entertainment magazine), and Campanario Entertainment.

Name

Pitaya Entertainment

Legal name

Pitaya Entertainment, LLC

Website

https://pitaya.fm

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Pitaya Entertainment is a privately held, New York–based podcast network distributing 50+ Spanish-language podcasts across YouTube and major podcast platforms to Latino audiences in the US and Mexico, monetizing through advertising sales to major consumer brands.

Ownership category

akta.pro rank

Product category

Podcast Network

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)

akta.pro primary industry

Podcast Networks & Studio Platforms (MPAIADAC)

Keywords

• Podcast network operator
• Spanish-language podcasting
• Digital audio advertising
• Latino audio content
• Audio content distribution

Headquarters

HQ city

Not specified

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Supply Chain

Revenue model

1. Advertising and Sponsorship: Pitaya Entertainment generates revenue by selling advertising placements within their podcasts. Their advertising page explicitly markets to brands seeking to reach millions of Latinos across YouTube, podcast apps, and social media. They highlight their 'brand safe' content and ability to reach specific demographics. They offer additional advertising opportunities on hosts' social media channels.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Pitaya Entertainment is a Spanish-language podcast network that produces, acquires, and distributes more than 50 podcast series hosted by major Latino entertainment, journalism, and sports personalities across YouTube, Spotify, Apple Podcasts, Amazon Music, iHeart Radio, Pandora, and Deezer. The company monetizes this audience through brand advertising and sponsorships sold to consumer marketers targeting U.S. and Mexican Hispanic consumers, with hosts' collective social media footprint exceeding 120 million followers.

Product overview

Pitaya Entertainment is a global leader in podcasts for Latinos—a podcast network distributing Spanish-language audio content hosted by major Latino stars. The company operates as a platform hosting over 70 individual podcasts distributed across Spotify, Apple Podcasts, YouTube, Amazon Music, iHeart Radio, Pandora, and Deezer. Key shows include La Entrevista con Yordi Rosado, De Todo Un Mucho (Martha Higareda and Yordi Rosado), Narcosistema (Anabel Hernández), La Verdad del Ser (Maria Celeste Rios), Jorge Ramos: Así Veo las Cosas, EN SHOCK (Jorge Carbajal and El Filip), and business podcasts by Luis Ramos. Content spans entertainment news, celebrity gossip, sports (NBA, NFL, MMA, soccer), true crime, spirituality, personal growth, politics, immigration, comedy, and music. The company generates tens of millions of monthly podcast streams and reaches over 120 million social media followers through its hosts. In addition to podcast distribution, the company offers brand advertising services for Fortune 500 companies targeting Latino audiences.

Differentiator

Problem solved

Functional benefit

Products and services

• Pitaya Entertainment Podcast Network Spanish-language podcast network distributing 50+ shows hosted by major Latino stars across YouTube, Spotify, Apple Podcasts, Amazon Music, iHeart Radio, Pandora, and Deezer; reaches tens of millions of listeners monthly.
• Brand Advertising Services Advertising platform enabling brands to place sponsorships and ads across Pitaya's podcast network and hosts' social media channels, reaching millions of Latinos and aggregating 120M+ social followers.
• La Entrevista con Yordi Rosado Spanish-language interview podcast hosted by Yordi Rosado featuring conversations with celebrities, journalists, and influential personalities.
• De Todo Un Mucho Weekly Spanish-language entertainment podcast hosted by actress Martha Higareda and broadcaster Yordi Rosado covering diverse topics from paranormal to romance.
• Envinadas Spanish-language conversation podcast hosted by Mariana Botas, Daniela Luján, and Jessica Segura discussing personal experiences over wine.
• Pinky Promise Spanish-language entertainment podcast hosted by Karla Díaz featuring celebrity interviews, gossip, confessions, and anecdotes with music and acting personalities.
• Javier Ceriani Spanish-language entertainment news podcast hosted by Emmy-winning journalist Javier Ceriani featuring celebrity gossip and exclusive stories.
• Jorge Ramos: Así Veo las Cosas Spanish-language news and analysis podcast hosted by renowned journalist Jorge Ramos analyzing events impacting Hispanic and immigrant communities in the US.
• Narcosistema Spanish-language investigative journalism podcast hosted by Anabel Hernández exposing organized crime networks, cartels, and their connections to Mexican politics and society.
• La Suerte de la Fea Spanish-language entertainment podcast hosted by Angélica Vale revisiting the iconic telenovela 'La Fea Más Bella' with behind-the-scenes stories, co-hosted by El Filip.
• Libros para Emprendedores Spanish-language business podcast by Luis Ramos summarizing books on entrepreneurship, marketing, and personal development; ranked the world's #1 Spanish-language business podcast.
• La Mesa del Tijereo Spanish-language comedy podcast hosted by Guadalupe Juárez and Daniela Acosta transforming everyday gossip into honest conversations about relationships, published twice weekly.
• La Verdad del Ser Spanish-language spirituality podcast by Maria Celeste Rios exploring metaphysics, universal laws, and self-development based on Conny Mendez's teachings.
• El Filip Spanish-language daily entertainment podcast hosted by Felipe Cruz 'El Filip' covering Mexican cinema history, celebrity biographies, and pop culture.
• EN SHOCK Spanish-language entertainment news and celebrity gossip podcast hosted by Jorge Carbajal and El Filip, broadcasting since February 2017.
• El Podcast de La Máquina Spanish-language sports podcast dedicated to Cruz Azul football club hosted by Javier Alarcón, Emanuel 'Tito' Villa, Chaco Giménez, and Adrián Esparza.
• Overdogs Español con Lazy Boy Spanish-language MMA analysis podcast hosted by Ronaldo 'Lazy Boy' Rodríguez covering UFC, Dirty Boxing Championship, and BKFC content.
• Overdogs Brasil con Glover Teixeira Portuguese-language MMA podcast hosted by Renato Moicano and Marcos da Matta with guest Glover Teixeira, providing technical analysis.
• Pinto LAKERS Spanish-language Los Angeles Lakers and NBA podcast hosted by Pancho Pinto offering news, analysis, and live reactions after each game.
• ChingonaMente Spanish-language personal transformation podcast hosted by entrepreneur Adriana Gallardo featuring interviews with guests who overcame adversity.
• Cara a Cara con Rodner Spanish-language celebrity interview podcast hosted by Emmy-winning journalist Rodner Figueroa featuring vulnerable conversations with industry figures.
• The Raid English-language investigative podcast hosted by John Carlos Frey examining ICE immigration raids and deportation efforts.
• Vampiro Podcast Spanish-language entertainment and paranormal podcast hosted by Vampiro Canadiense, international wrestling legend, reaching approximately one million people weekly.
• Gustavo Adolfo Infante TV Spanish-language entertainment news podcast hosted by Gustavo Adolfo Infante, a veteran Mexican entertainment journalist with 40+ years of experience.
• La Taquilla con René Franco Spanish-language entertainment and celebrity news podcast hosted by René Franco since 1996, covering art, entertainment, social, and political topics.
• La Saga Podcasts Spanish-language news podcast portfolio hosted by renowned journalist Adela Micha featuring 'Me Lo Dijo Adela', 'Solo con Adela', and 'Saga Live' programs.
• 5INCO MENTARIOS Spanish-language Gen Z conversation and entertainment podcast hosted by five influencers (Alejandro Sago, Luis Chaparro, Malleza, Rodrigo Zermeño, Sophie Durand) with 18 million combined social followers.
• Mejor Q' Ayer Spanish-language personal growth podcast hosted by actor Luis Ernesto Franco featuring honest conversations about growth, discipline, and purpose.
• Caminos con Luz Spanish-language spiritual development podcast hosted by Luz María Zetina exploring personal growth and transformation pathways.
• Casi 40 Spanish-language women's lifestyle podcast hosted by Michelle Rodríguez and Caro Campos exploring what it means to turn forty.
• Gustavo Macalpin Spanish-language political news podcast hosted by Gustavo Macalpin translating political topics into accessible language.
• BerisTIME con Elisa Beristain Spanish-language entertainment news podcast hosted by Elisa Beristain featuring celebrity interviews and exclusive coverage.
• Treintastic Spanish-language women's lifestyle podcast hosted by Cecilia Salamanca and Jessica de Luna exploring topics relevant to women in their thirties.
• El Alarido Spanish-language paranormal and horror storytelling podcast hosted by Omar Benhumea and El Filip featuring urban legends and suspenseful tales.
• Inmigración Podcast con la Abogada Nancy Spanish-language immigration law podcast hosted by attorney Nancy Reyes Guarderas answering listener questions about migration topics.
• Songbook Spanish-language music interview podcast hosted by Madison (Daniel Dayz and Joe Demikeli) featuring conversations and live musical performances with guest artists.
• Dixo Daily Spanish-language daily news podcast featuring rotating expert perspectives including Nacho Montes de Oca, Macario Schettino, and Alejandro Rosas.
• El Diario de Omar y Argelia Spanish-language lifestyle podcast hosted by radio personalities Omar Velasco and Argelia Atilano sharing personal stories as a married couple.
• Ponchote Podcast Spanish-language daily entertainment podcast hosted by Alfonso Martínez covering controversial topics in the entertainment industry.
• El Mitangrit de Horacio Spanish-language celebrity interview podcast hosted by Horacio Villalobos featuring exclusive conversations with entertainment personalities.
• Alex 'El Genio' Lucas Spanish-language radio entertainment show hosted by Alex 'El Genio' Lucas featuring live interactions with listeners and celebrity guests.
• RG La Deportiva Spanish-language sports radio station and podcast offering more than 14 hours of daily live sports event coverage with focus on football.
• Vampiro TV Spanish-language entertainment platform hosted by Vampiro featuring paranormal content, professional wrestling, lifestyle programming, and live radio interactions.
• Ad Propositum Spanish-language self-improvement podcast hosted by Efrén Martínez exploring purpose, authenticity, and personal development based on Viktor Frankl's philosophy.
• Algo mal Spanish-language comedy podcast hosted by Meme Sáenz and Yordi Estrada featuring irreverent humor.
• Los Insiders Spanish-language sports journalism podcast focusing on Mexican football club inner workings and behind-the-scenes stories.
• Más allá de la nota Spanish-language entertainment journalism podcast hosted by María Luisa Valdés Doria sharing anecdotes from her career covering celebrities.
• re:Invéntate Spanish-language personal transformation podcast hosted by Luis Ramos offering strategies for embracing change and reinventing oneself.
• Tu Marca Personal Spanish-language professional branding podcast by Luis Ramos providing weekly strategies for building a coherent, ethical, and profitable personal brand.
• Chismecito pa' llevar Spanish-language entertainment news podcast produced in partnership with TVNotas, featuring exclusive coverage from the magazine's weekly edition.
• Infinitos Spanish-language personal growth podcast hosted by Martha Higareda.
• Pesadillas Criminales Spanish-language true crime podcast about impactful murders in Latino communities.
• Testimonio Paranormal Spanish-language horror podcast about paranormal phenomena.
• Que Pase el Desgraciado Spanish-language entertainment podcast hosted by Laura Bozzo.
• Hoy Toca Spanish-language entertainment podcast hosted by Manelyk González.
• Por Mis Pelotas Spanish-language football podcast hosted by El Nefasto.
• Barrio! Spanish-language storytelling podcast hosted by El Morro.
• Tu Destino Spanish-language podcast hosted by El Niño Prodigio on destiny and personal growth.
• Sin Calzones Spanish-language comedy podcast hosted by actor Nicola Porcella.
• El Dasa-hev Spanish-language motivational podcast hosted by El Dasa.
• ¡Cuéntamelo Todo! Spanish-language entertainment podcast hosted by Carolina Sandoval 'La Venenosa'.
• Que Madrazo Celebrities Edition Spanish-language entertainment podcast in partnership with Campanario Entertainment, hosted by Oscar Madrazo.

Named customers20 records

Segments2 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Campanario EntertainmentminorStrategic or Co-development Partner · 28 July 2025Joint podcast production with Campanario Entertainment to launch '¡Que madrazo celebrities edition!' hosted by Oscar Madrazo. Represents content partnership for celebrity/entertainment podcast programming.
• TVNotascoreStrategic or Co-development Partner · 1 October 2024Strategic alliance with TVNotas to produce and distribute podcasts. TVNotas is a major Mexican celebrity and entertainment magazine. This partnership expands content offerings with shows like 'Chismecito pa llevar' and 'El Mitangrit de Horacio' based on TVNotas content.
• DixocoreStrategic or Co-development Partner · 22 July 2024Strategic partnership with Dixo, described as 'la primera red de podcasts de México' (the first podcast network of Mexico), for podcast production and distribution. Dixo is a Mexico-based podcast network that brings additional Mexican market expertise and audience reach to Pitaya's network.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Cadence13 (Audacy): Podcast network and studio that partners with talent to develop, produce, and monetize shows — closely analogous operating model to Pitaya's host-partnership and ad-sales approach.
• Wondery: Podcast network owned by Amazon that aggregates premium host-led shows across multiple genres and monetizes through advertising — same network model as Pitaya, though English-language and at significantly larger scale.
• Dixo: Mexico's first dedicated podcast network and a Pitaya strategic partner — directly comparable as a Spanish-language podcast network serving Mexican audiences with a host-partnership model.
• Sonoro: Spanish-language premium podcast network and media company producing celebrity-driven audio content for Latino audiences — directly comparable format and target demographic to Pitaya.
• Radio Ambulante: Pioneering Spanish-language narrative podcast distributed through NPR, focusing on Latin American storytelling — comparable language and audience, though nonprofit and storytelling-focused rather than commercial ad-driven.
• Pushkin Industries: Independent podcast network co-founded by Malcolm Gladwell and Jacob Weisberg that partners with high-profile talent to produce and monetize premium shows — directly analogous talent-partnership network model to Pitaya's.

Broad incumbents

• iHeartPodcasts: The podcast arm of iHeartMedia, operating one of the largest U.S. podcast networks with broad advertiser reach and multi-platform distribution — overlapping business model with Pitaya but at vastly greater scale and English-focused.
• Univision / TelevisaUnivision: Largest Spanish-language media company in the Americas, with radio and digital audio assets targeting the same U.S. Hispanic and Mexican audiences as Pitaya — overlapping audience but broader video/broadcast portfolio.

Regional players

• Prisa Podcast: Podcast division of Spanish-language media conglomerate Prisa (Cadena SER, Los 40, AS), producing Spanish-language audio content — directly comparable to Pitaya in language and audio focus but operating primarily in Spain rather than the U.S./Mexico.
• Spanish Broadcasting System (SBS): U.S. Spanish-language radio and digital audio operator targeting Hispanic audiences — overlapping audience and advertiser base with Pitaya but operating primarily via terrestrial radio rather than on-demand podcasting.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/DeTodoUnMucho
• LinkedInlinkedin.com/company/pitaya-entertainment
• Xx.com/pitayafm
• Facebookfacebook.com/pitayafm

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pitaya Entertainment