Control Technology Company

What Control Technology Company does

Control Technology Company, doing business as Nexus Power, is a manufacturer's representative organization for electrical power solutions and equipment, founded in 1983 and headquartered in Billings, Montana. The company is organized into five specialized divisions — Utility/Renewables, Industrial, Commercial, Stock & Flow, and OEM — each led by a dedicated director with a focused sales strategy and supported by local inside and outside sales teams. Coverage spans 11 Western US states (Washington, Oregon, California, Idaho, Montana, Wyoming, Nevada, Utah, Arizona, Alaska, and Hawaii), and the company positions itself as moving beyond traditional rep distribution into engineered solutions.

The business model is commission-based: Nexus Power represents multiple electrical equipment manufacturers and earns revenue on sales, support, and engineered solutions delivered to distributors, manufacturers, and end users across its territory. A collaborative cross-divisional model is used to share expertise and deliver solutions that the company says exceed partner expectations. Go-to-market is sales-led, supplemented by a website with territory-based line cards, case studies segmented by customer type (Manufacturers, Distributors, End Users), and direct email/phone contact. Leadership is led by CEO Norm Lussier. No public revenue, funding, M&A, or partnership data is disclosed, and there is no evidence of proprietary technology, AI/ML capabilities, patents, or certifications in the available source material.

Name

Control Technology Company

Website

https://controltechco.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

11–50 employees

Short description

Control Technology Company (dba Nexus Power) is a manufacturer's representative for electrical power solutions and equipment, organized into five divisions (Utility/Renewables, Industrial, Commercial, Stock & Flow, OEM) and serving distributors, manufacturers, and end users across 11 Western US states.

Ownership category

akta.pro rank

Product category

Electrical Equipment Distribution

SIC

General Industrial Machinery & Equipment (3560)

akta.pro primary industry

Industrial Control Cabinets & Power Distribution (Panels, Switchgear for Automation) (IMAHAHAK)

akta.pro secondary industries

Power Conditioners & Voltage Regulators (HDACAJAD), Industrial Power & Energy Electronics Manufacturing Services (UPS, converters, inverters, chargers) (IMAGAGAI)

Keywords

• Electrical power solutions
• Manufacturer representative services
• Industrial electrical distribution
• Utility renewable equipment
• Engineered power solutions

Headquarters

HQ city

Billings

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Manufacturer's Representative Services: The company operates as a manufacturer's representative (manufacturer's reps) for electrical power solutions and equipment. They represent multiple manufacturers and provide sales, support, and engineered solutions to distributors, manufacturers, and end users across the Western United States. Revenue is generated through commissions and partnerships with manufacturers they represent.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Control Technology Company, doing business as Nexus Power, is a manufacturer's representative organization that sells electrical power solutions and equipment on behalf of multiple manufacturers. The company is structured into five dedicated divisions (Utility/Renewables, Industrial, Commercial, Stock & Flow, and OEM), each with a dedicated director, focused sales strategy, and local inside and outside sales teams serving manufacturers, distributors, and end users across 11 Western US States.

Product overview

Nexus Power is an electrical power solutions company organized into five separate but collaborative divisions (Utility/Renewables, Industrial, Commercial, Stock & Flow, and OEM), each with dedicated directors, focused sales strategies, and local inside and outside sales teams. The company operates as a manufacturer's representative across 11 Western States, leveraging a collaborative model to deliver innovative electrical power solutions and engineered products to manufacturers, distributors, and end users.

Differentiator

Problem solved

Functional benefit

Products and services

• Utility / Renewables Division Manufacturer's representation division providing utility-scale electrical power solutions and renewable energy integration support to utility customers and renewable energy developers across the Western US.
• Industrial Division Manufacturer's representation division delivering industrial electrical power solutions, power equipment, and engineered solutions to industrial customers across the Western US.
• Commercial Division Manufacturer's representation division serving commercial customers' electrical power infrastructure needs through local sales teams in each Western US territory.
• Stock & Flow Division Manufacturer's representation division focused on inventory and distribution of electrical power products, addressing stock-level and rapid product availability needs of distributor customers.
• OEM Division Manufacturer's representation division serving original equipment manufacturers with electrical power components and custom engineered solutions integrated into OEM products.

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• Border States Electric: Regional electrical distributor and manufacturer's rep serving utility, industrial, and commercial customers across the western and central US. Closest comparable to Nexus Power in both model (rep + distribution) and geographic footprint overlap.
• Consolidated Electrical Distributors (CED): Large US electrical distributor serving contractors, industrial, and utility customers through a branch network. Comparable in product breadth and customer overlap, though structured as a distributor rather than a rep firm.
• Elliott Electric Supply: Regional electrical distributor focused on the southern US with strong industrial and utility customer overlap. Comparable in mid-sized regional distributor profile and electrical power product line.

Broad incumbents

• Graybar: One of the largest US electrical, communications, and data networking distributors with national coverage. Comparable in that it serves utilities, industrial, and commercial customers with electrical power products, but at much greater scale and with owned inventory.
• WESCO International: Fortune 500 electrical and communications distributor serving utility, industrial, and commercial end-markets globally. Comparable product/market overlap with Nexus Power's divisions, but operates at enterprise scale with public-market transparency.
• Sonepar: Global family-owned electrical distribution group with a strong US presence. Directly competes in the same electrical power distribution channel Nexus Power serves, but with global scale and breadth.
• Rexel: Global electrical distribution and supply company serving contractors, industrial, and utility customers. Comparable in offerings and customer segments, though operates primarily through distribution rather than rep model.

Others

• Eaton: Global power management manufacturer producing electrical distribution equipment, UPS systems, and power conditioning products. Likely one of the principals Nexus Power represents; comparable as a manufacturer in the same product categories Nexus distributes.
• Schneider Electric: Global electrical equipment and automation manufacturer producing switchgear, power distribution, and industrial control products. Comparable as a likely principal or supply-side peer whose products flow through Nexus Power's distribution channel.
• Hubbell Incorporated: Manufacturer of electrical products including utility, industrial, and commercial power distribution equipment. Comparable as a likely principal whose products pass through rep firms like Nexus Power.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/control-technology-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Control Technology Company