King's Academy
King's Academy is a coeducational, non-profit boarding and day school (Grades 7-12) in Madaba, Jordan, founded in 2007 by King Abdullah II, delivering an American liberal arts curriculum with AP courses to approximately 540 students from 43 nationalities.
- Company typePrivate
- Founded2007
- HeadquartersMadaba, Jordan
- Headcount—
- GTM typeB2C
- OfferingServices
What King's Academy does
King's Academy is a coeducational, private non-profit boarding and day school located on a purpose-built 144-acre (583-dunum) campus near Madaba, Jordan, approximately 30 minutes from Amman. Founded in 2007 by His Majesty King Abdullah II ibn Al Hussein — inspired by his own experience at Deerfield Academy — the school delivers an American liberal arts and sciences curriculum with Advanced Placement coursework to students in Grades 7 through 12. It serves approximately 540 students representing 43 nationalities and 12 of Jordan's governorates, with 63% residing on campus across nine dormitories. The academic program features 24-28 AP exam subjects, the AP Capstone designation (held by only ~100 schools worldwide), Harkness-style discussion pedagogy, a 1:6 student-faculty ratio, an average class size of 13, and 69% of faculty holding post-graduate degrees. The school holds NEASC accreditation, memberships in NAIS, BSA (UK), and SSAT, and maintains philosophical affiliation with the elite U.S. Eight Schools Association.
The business model is tuition-driven subscription recurring revenue across four primary pricing tiers: Upper School Boarding at US$53,250, Upper School Day at US$42,000, Middle School Day at US$26,600, and Arabic Year full-year boarding at US$56,250 (half-year $34,950), all billed annually with optional three-installment plans. A separate $140 application fee and $175 SSAT test fee apply. Approximately 40% of the student body receives need-based financial aid, with $5.3 million disbursed in 2025-2026 and $100 million cumulatively over the school's history, reflecting a mission-driven commitment to socioeconomic diversity. Distribution is hybrid: direct on-campus admissions (campus tours, interviews, Veracross-based online portal) combined with enterprise-style international field sales including annual recruitment travel to Vietnam, Indonesia, Saudi Arabia, China, UAE, and India, plus a network of educational agents and consultants. Supporting programs include 'Summer at King's Academy' (i2 STEM Camp, academic and sports camps) and the 'Arabic Year' short-term enrollment offering, both leveraging existing campus infrastructure for incremental revenue. The school is governed by a Board of Trustees chaired by Ali Kolaghassi and led by Head of School Penny Townsend following the January 2025 passing of founding head Dr. Eric Widmer.
King's Academy firmographics
Firmographics- Name
- King's Academy
- Legal name
- King's Academy
- Website
- https://kingsacademy.edu.jo
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Short description
- King's Academy is a coeducational, non-profit boarding and day school (Grades 7-12) in Madaba, Jordan, founded in 2007 by King Abdullah II, delivering an American liberal arts curriculum with AP courses to approximately 540 students from 43 nationalities.
- Ownership category
- akta.pro rank
King's Academy industry classification
Industry- Product category
- Private Boarding School
- NAICS
- Elementary and Secondary Schools (611110)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- International/Global Curriculum Schools (IB, Cambridge, etc.) (EDAJABAG)
Keywords
Where King's Academy is headquartered
LocationHeadquarters
- HQ city
- Madaba
- HQ country
- Jordan
- HQ region
- Middle East
Offices1 record
Markets served
King's Academy business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others
Revenue model
- Tuition - Upper School Boarding: Annual tuition for boarding students in Upper School (Grades 9-12) for 2025-2026 academic year: US $53,250 / 37,750 JD
- Tuition - Upper School Day: Annual tuition for day students in Upper School for 2025-2026 academic year: US $42,000 / 29,800 JD
- Tuition - Middle School: Annual tuition for Middle School day students for 2025-2026 academic year: US $26,600 / 18,860 JD
- Arabic Year Program: Full year boarding: US $56,250; Half year: US $34,950
- Financial Aid: Need-based grants provided to students; 40% of student body receives financial aid; $5.3 million awarded in 2025-2026
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Upper School Boarding (Grades 9-12) |
| Subscription | Annual | Upper School Day (Grades 9-12) |
| Subscription | Annual | Middle School Day (Grades 7-8) |
| Subscription | Annual | Arabic Year Boarding Full Year |
| Subscription | Annual | Arabic Year Boarding Half Year |
| One time/ perpetual license | Pay-as-you-go | Application Fee |
| Unit Pricing | Pay-as-you-go | SSAT Test Fee at King's |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels11 records
King's Academy product offering
Product offeringCore offering
King's Academy is a coeducational, non-profit boarding and day school serving grades 7-12 on a 144-acre purpose-built campus in Madaba, Jordan. It delivers an American liberal arts curriculum with 24-28 Advanced Placement subjects and the AP Capstone program, combined with bilingual Arabic-English instruction and Middle Eastern cultural studies. Approximately 540 students from 43 nationalities attend, with 63% boarding on campus and 40% receiving need-based financial aid; graduates matriculate at universities in 33 countries.
Product overview
King's Academy is a coeducational boarding and day school offering a unified educational program for Grades 7-12 in Jordan. The core offering is the main school program featuring American curriculum with AP courses (24-28 subjects) and AP Capstone. Supporting programs include Summer at King's Academy (i2 STEM Camp, academic and sports camps), Arabic Year (short-term Arabic language/culture enrollment), and Learning Center (academic support services). The school also participates in Global Online Academy as a founding member. Programs are designed for students from diverse backgrounds seeking preparation for top universities worldwide.
Differentiator
Problem solved
Functional benefit
Brands
- Arabic Year: A program offering high school students and recent graduates the opportunity for short-term enrollment at King's Academy, taking specialized courses in Arabic language, history and culture along with AP courses.
- Summer at King's Academy
Products and services
- King's Academy Main School (Grades 7-12 Boarding and Day Program) Coeducational boarding and day school for grades 7-12 offering an American liberal arts curriculum with 24-28 Advanced Placement subjects and the AP Capstone program, blending Middle Eastern history, traditions, language, and cultural values with global university preparation. Designed for students aged 12-18 from diverse international backgrounds.
- Summer at King's Academy Summer programs for students aged 6 and above, including the i2 STEM Camp, Academic Programs (Arabic Summer, English Foundations, Math Foundations), and Sports and Recreation Camps. Combines residential boarding experience with academic enrichment.
- Arabic Year Program Short-term enrollment program (full year or half year) offering specialized courses in Arabic language, history, and culture, combined with AP courses in science, world languages, mathematics, English, and the arts. Targeted at high school students and recent graduates seeking immersive Arabic and Middle Eastern cultural study.
Companies that use King's Academy
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles1 record
King's Academy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
King's Academy partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core, flagship and minor.
- Global Online Academy (GOA)coreKing's Academy is a founding member of Global Online Academy (GOA), whose programs offer students opportunities to pursue passions, learn with peers globally, and acquire modern learning skills. GOA courses connect King's students with counterparts worldwide.
- The Eight Schools Association (Andover, Choate, Deerfield, Exeter, Hotchkiss, Lawrenceville, Northfield Mount Hermon, St. Paul's)flagshipKing's Academy has a close philosophical affiliation with The Eight Schools, America's most prestigious boarding schools. These relationships enable student exchange and reciprocal visits, facilitating interaction across geographical, cultural and political frontiers.
- NEASC (New England Association of Schools and Colleges)coreNEASC accreditation signifies that King's Academy meets rigorous standards for American-style education and is recognized by colleges and universities worldwide.
- SSAT (Secondary School Admission Test Board)coreKing's Academy accepts SSAT scores for admissions and is a member of the SSAT organization.
- Enrollment Management Association (EMA)minorPartner organization for enrollment management best practices and recruitment events.
- Educational Agents and Consultants WorldwideminorNetwork of educational agents and consultants in Vietnam, Indonesia, Saudi Arabia, China, UAE, India and other countries who refer students to King's Academy.
Scale indicators22 records
Recent moves8 records
Expansion highlights5 records
King's Academy competitors and assessment
Company assessmentRegional players
- American School of Dubai: Pre-K through grade 12 American-curriculum school in Dubai, UAE, with strong AP and college-counseling programs. Targets overlapping MENA and expat families seeking premium American-style education and is a direct regional substitute for King's Academy's boarding offering.
- American Community School of Abu Dhabi: Pre-K through grade 12 American-curriculum school in Abu Dhabi, UAE, serving a comparable internationally mobile, premium-tuition GCC student base. Operates as a direct substitute for families choosing a regionally accessible US-credentialed school over sending their children to boarding schools like King's Academy.
Direct peers
- Deerfield Academy: Coeducational New England boarding school in Deerfield, Massachusetts, founded in 1797 and the direct inspiration for King's Academy (King Abdullah II attended Deerfield and modeled his Jordanian school on it). Same American liberal-arts-with-AP curriculum, similar residential model, and acknowledged cultural kinship through the Eight Schools affiliation.
- Northfield Mount Hermon: Coeducational boarding school in Gill, Massachusetts, and Eight Schools member. Operates the same American-credentialed residential model King's Academy uses, with strong international student recruitment and college-prep focus that competes in a similar admissions pool.
- The Lawrenceville School: Coeducational boarding school in Lawrenceville, New Jersey, and Eight Schools member. Shares the Harkness-influenced pedagogy and global university-placement focus that define King's Academy's academic positioning, and is part of the same Eight Schools reciprocal community.
- Choate Rosemary Hall: Coeducational boarding school in Wallingford, Connecticut, and Eight Schools member. Offers the same American-credentialed boarding experience with global university placement that King's Academy's Upper School mirrors, and is part of the reciprocal student-exchange network referenced in King's Eight Schools affiliation.
- Phillips Academy Andover: Elite coeducational boarding school in Andover, Massachusetts, founding member of the Eight Schools Association that King's Academy is philosophically affiliated with. Shares the American curriculum, AP Capstone program, Harkness-style pedagogy, and a global feeder base that competes for the same internationally mobile families.
- Phillips Exeter Academy: Coeducational boarding school in Exeter, New Hampshire, and another Eight Schools member. Originated the Harkness discussion method that King's Academy explicitly adopted; shares the American liberal-arts/AP curriculum model and competes for global university-bound students seeking premium US-style credentials.
- St. Paul's School: Coeducational boarding school in Concord, New Hampshire, and Eight Schools member. Offers a comparable residential liberal-arts-with-AP model and competes for international families seeking an elite American high-school credential, including reciprocal programming with King's Academy via the Eight Schools network.
- The Hotchkiss School: Coeducational boarding school in Lakeville, Connecticut, and Eight Schools member. Competes for the same globally mobile, college-prep-oriented families and offers a comparable residential liberal-arts model with rigorous AP and college counseling programs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
King's Academy social profiles
Digital presenceKing's Academy compliance and trust
Trust signalCompliance4 records
King's Academy financial estimates
Financial estimateRevenue estimate
Valuation estimate
King's Academy leadership team
Management profileNumber of profiles
Profiles9 records
King's Academy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
King's Academy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about King's Academy
What does King's Academy do?
King's Academy is a coeducational, non-profit boarding and day school serving grades 7-12 on a 144-acre purpose-built campus in Madaba, Jordan. It delivers an American liberal arts curriculum with 24-28 Advanced Placement subjects and the AP Capstone program, combined with bilingual Arabic-English instruction and Middle Eastern cultural studies. Approximately 540 students from 43 nationalities attend, with 63% boarding on campus and 40% receiving need-based financial aid; graduates matriculate at universities in 33 countries.
Is King's Academy a public or private company?
King's Academy is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was King's Academy founded?
King's Academy was founded in 2007.
Where is King's Academy based?
King's Academy is headquartered in Madaba, Jordan, in the Middle East region.
How does King's Academy make money?
Five revenue lines are on record. Tuition - Upper School Boarding is the primary driver. The others are tuition - Upper School Day, tuition - Middle School, arabic Year Program and financial Aid.
Who are King's Academy's main competitors?
Regional players on record are American School of Dubai and American Community School of Abu Dhabi. Direct peers are Deerfield Academy, Northfield Mount Hermon, The Lawrenceville School, Choate Rosemary Hall, Phillips Academy Andover, Phillips Exeter Academy, St. Paul's School and The Hotchkiss School.
Does King's Academy have an API?
No public API is recorded for King's Academy.
What industry is King's Academy in?
King's Academy's product category is Private Boarding School. Its primary akta.pro industry code is EDAJABAG, International/Global Curriculum Schools (IB, Cambridge, etc.). Its NAICS code is 611110 and its SIC code is 8200.