South of Perth Yacht Club
South of Perth Yacht Club is a private, member-owned yacht club on the Swan River in Applecross, Perth, offering marina facilities, sailing education, racing across multiple disciplines, venue hire, and a members' bar and restaurant.
- Company typePrivate
- Founded1945
- HeadquartersApplecross, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What South of Perth Yacht Club does
South of Perth Yacht Club (SoPYC) is a private, member-owned yacht club established in 1945 and headquartered at Coffee Point, 2 Canning Beach Road, Applecross, Western Australia — on the Swan and Canning Rivers less than 10 minutes from Perth CBD. It operates a full-service waterfront facility including a marine travel lift accommodating vessels 6-18 metres, hardstand, marina pens and moorings, undercover dinghy storage, a members' bar and restaurant, and a functions venue (Ballroom, Wardroom, Promenade Marquee) capable of seating 250 or hosting 2,000 cocktail-style. The club is governed by a Management Committee led by Commodore Brian Cross and Vice Commodore Amanda Watson, with a professional management team under General Manager John Pedretti overseeing on-water, finance, facilities, F&B and event functions.
SoPYC runs an unusually broad sailing programme across multiple disciplines — Off the Beach dinghies (Optimist, O'pen Skiff, ILCA, Flying 15, Viper 640, 29er, Windsurfer LT), Keelboats (Divisions 1-3), Ocean Racing (Geraldton Ocean Classic, Billy Run, Pieces of Eight), Power Boating with Time-Trialling, a Cruising Section, E-Sailing, Radio Sailing (DF95), St Ayles Skiff and Sailability@SoPYC for sailors with disabilities. The Sailing Academy delivers structured Learn to Sail pathways — Tackers (7-12), Out There Sailing (12-17), adult dinghy and keelboat courses, wing foiling, windsurfing and instructor training — alongside coaching and performance development.
The business model combines recurring subscription revenue from multiple membership tiers, recurring marina and hardstand fees, transactional regatta entry fees, fee-for-service sailing education, professional venue hire for weddings and corporate events, and managed F&B operations in the members' bar and restaurant. Marketing and distribution rely on the club's own website, Facebook section groups, Revolutionise and TopYacht event systems, a Crew Finder bulletin board, and word-of-mouth referrals. Partnerships span Ocean Racing WA, the Cruising Yacht Club of Australia, Geraldton Yacht Club, Rotary Club of Melville, Sailability WA, SailGP, Swan River Sailing and various government and marine industry supporters.
South of Perth Yacht Club firmographics
Firmographics- Name
- South of Perth Yacht Club
- Legal name
- South of Perth Yacht Club
- Website
- https://sopyc.com.au
- Company type
- Private
- Founded year
- 1945
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- South of Perth Yacht Club is a private, member-owned yacht club on the Swan River in Applecross, Perth, offering marina facilities, sailing education, racing across multiple disciplines, venue hire, and a members' bar and restaurant.
- Ownership category
- akta.pro rank
South of Perth Yacht Club industry classification
Industry- Product category
- Yacht Club and Sailing Services
- NAICS
- Marinas (713930), Marinas (71393)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Sailing Experiences (Lessons, Regattas, Day Sails) (THAJAJAG)
- akta.pro secondary industry
- Sailing & Water Sports Teams/Clubs (Sailing, Rowing, Surfing) (MPAKABAH)
Keywords
Where South of Perth Yacht Club is headquartered
LocationHeadquarters
- HQ city
- Applecross
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
South of Perth Yacht Club business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Membership Fees: Annual membership subscriptions across multiple categories including Family, Ordinary, Country, Centreboard, Associate, Social, Junior, Crew, and Introductory Crew. Voting and non-voting options available.
- Marina and Facility Services: Revenue from boat pens, moorings, travel lift services, hardstand fees, and rack storage for vessels. Travel lift accommodates vessels from 6-18 metres with pricing including lift/launch, day hardstand, environmental levy, and cleaning.
- Venue Hire and Functions: Event venue rental including Ballroom, Wardroom, and Promenade Marquee for weddings (up to 250 seated), corporate events, Christmas parties, seminars, and school formals. Direct beach access and outdoor lawns available.
- Regatta and Event Fees: Entry fees for hosted regattas including ILCA State Championships, Flying 15 WA State Championships, Goolugatup Sailing Carnival, and ocean races like Geraldton Ocean Classic. Race management and support services.
- Sailing Education Programs: Revenue from structured Learn to Sail courses for Junior (Tackers 6-12), Youth (Out There Sailing 12-17), and Adults. Includes school group programs and corporate charter experiences.
- Food and Beverage: Members bar and restaurant providing dining and bar services. Quarterly voucher levies and 30-day charge account options for members.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Family Membership - Full voting rights and access to all club facilities including bar/restaurant, pens, moorings, travel lift, rack storage |
| Subscription | Annual | Ordinary Membership - Voting rights with full facility access |
| Subscription | Annual | Country Membership - For members residing outside the region |
| Subscription | Annual | Social Membership - Non-voting access to social facilities |
| Subscription | Annual | Introductory Crew Membership - Entry-level for new crew members |
| Unit Pricing | Pay-as-you-go | Travel Lift and Hardstand Services |
| Other | Multi-year contract | Wedding and Event Venue Hire |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
South of Perth Yacht Club product offering
Product offeringCore offering
South of Perth Yacht Club operates a full-service waterfront yacht club providing marina facilities with travel lift and hardstand, structured sailing education from junior to adult levels, competitive racing across keelboat, dinghy, ocean and powerboat divisions, venue hire for weddings and corporate events, and a members' bar and restaurant. Revenue is generated through membership subscriptions, facility rental, regatta entry fees, sailing course fees, and food and beverage operations.
Product overview
South of Perth Yacht Club is a community sailing organization offering a comprehensive range of boating programs and facilities. The club operates as a unified platform providing Learn to Sail Programs for juniors, youth, and adults; On-Water Sailing Activities including Off The Beach racing, Keelboat racing, Ocean Racing, and Power Boating; and the Sailing Academy for performance development. Supporting infrastructure includes marina facilities with boat pens and travel lift services, the Sailability Program for sailors with disabilities, and venue hire for events. The club offers SailPass for day access and various membership categories. Key technology integrations include TopYacht for race management and handicapping, SailConnect for Australian Sailing connectivity, and MySail for crew management.
Differentiator
Problem solved
Functional benefit
Products and services
- Membership Annual membership subscriptions across multiple categories including Family, Ordinary (18-25yrs), Country, Centreboard, Associate, Social, Junior, Crew, Introductory Crew, and Reciprocal. Includes access to boat pens, moorings, marina facilities, bar and restaurant, and all club activities. Voting and non-voting options available, with applications processed monthly.
- Learn to Sail Programs Structured sailing education programs for all ages and skill levels, including Tackers (ages 7-12), Out There Sailing (ages 12-17), Adult Dinghy, Adult Keelboat, Wing Foiling, and Windsurfing courses. Part of the Sailing Academy with progression pathways from beginner to competitive.
- Sailing Academy Performance development and training academy offering coaching, class training, youth keelboat development, women's keelboat development, instructor courses, and volunteer programs. Run by qualified instructors for sailors of all levels seeking to advance skills.
- Sailability Program Volunteer-led initiative offering sailing opportunities to people with disabilities. Operates Wednesday mornings using stable dinghies to 20-foot yachts in protected waters with safety boat support. Joint initiative with Rotary Club of Melville and supported by Sailability WA plus government funding.
- Venue Hire and Functions Event venue accommodating up to 250 seated or 2,000 cocktail-style guests. Includes Ballroom, Wardroom, Promenade Marquee and Lawn, and Beachside Marquee. Services for weddings, corporate events, Christmas parties, and special occasions with dedicated Event Manager.
- Boat Facilities and Marina Services Marina facilities including water pens, hard standing for trailerable yachts and powerboats, undercover storage for racing dinghies, and marine travel lift and slipping services. Travel lift accommodates vessels from 6 to 18 metres with lift/launch, day hardstand, environmental levy, and cleaning options.
- SailPass Day membership program allowing visitors to become a member for the day and go sailing with coverage by Australian Sailing. Enables non-members to participate and try sailing before committing to full membership.
- Members Bar and Restaurant Exclusive members' dining and bar area providing social facilities for club members and their guests. Includes quarterly voucher levies and 30-day charge account options.
Quantifiable outcome
- One of Western Australia's premier yacht clubs on the Swan River with comprehensive facilities and programs
Companies that use South of Perth Yacht Club
Customer profileNamed customers5 records
Segments6 records
Ideal customer profiles4 records
South of Perth Yacht Club technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
South of Perth Yacht Club partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- Geraldton Yacht ClubcoreLong-standing partnership since 1968 for the annual Geraldton Ocean Classic ocean race. Geraldton Yacht Club assists with race coordination including the Lobster Pot Regatta in Geraldton forming part of the series. The event celebrated its 50th anniversary in 2018.
- Rotary Club of MelvillecoreCo-organizer of Sailability@SoPYC program offering sailing opportunities to people with disabilities. Rotary provides volunteer support, funding assistance, and program promotion.
- Ocean Racing WA (ORWA)coreORWA manages ocean racing events in Western Australia including the series that SoPYC's Geraldton Ocean Classic and other ocean races are part of. ORWA Board and volunteers assist with event coordination.
- Swan River SailingminorProvider of Foundation 36 yachts for Youth Keelboat State Championships. Swan River Sailing owns and operates the fleet providing equal-platform one-design racing for youth sailors under 25.
- SeldenminorSponsor of 2026 Youth Keelboat State Championships. Sponsorship helps elevate the event and support youth sailing pathways with cash prizes for 1st and 2nd place.
- Sailability WAcoreState governing body for Sailability programs supporting the Sailability@SoPYC initiative with resources, guidelines, and network connections.
- Government of Western AustraliaminorGovernment of Western Australia listed as supporter for 2025/26 Sailability Season, providing funding support for disability sailing programs.
- Australian GovernmentminorAustralian Government supporting Sailability@SoPYC program through disability and community funding initiatives.
- ONE SAILSminorONE SAILS listed as supporter for 2025/26 Sailability Season, contributing to funding and resources for the program.
- Wilson MarineminorMarine equipment supplier supporting Sailability@SoPYC program with donations and sponsorships.
- Cruising Yacht Club of AustraliaminorThe Geraldton Ocean Classic (run by SoPYC and Geraldton Yacht Club) is accepted by CYCA as an official qualifier for the Sydney to Hobart Yacht Race.
- SailGPminorSailGP Tech Tour prizes offered to 11 winning sailors from Goolugatup Sailing Carnival for behind-the-scenes experience at Oracle Perth Sail Grand Prix presented by KPMG in January.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
South of Perth Yacht Club competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights3 records
Customer concentration
South of Perth Yacht Club social profiles
Digital presenceSouth of Perth Yacht Club financial estimates
Financial estimateRevenue estimate
Valuation estimate
South of Perth Yacht Club leadership team
Management profileNumber of profiles
Profiles10 records
South of Perth Yacht Club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
South of Perth Yacht Club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about South of Perth Yacht Club
What does South of Perth Yacht Club do?
South of Perth Yacht Club operates a full-service waterfront yacht club providing marina facilities with travel lift and hardstand, structured sailing education from junior to adult levels, competitive racing across keelboat, dinghy, ocean and powerboat divisions, venue hire for weddings and corporate events, and a members' bar and restaurant. Revenue is generated through membership subscriptions, facility rental, regatta entry fees, sailing course fees, and food and beverage operations.
Is South of Perth Yacht Club a public or private company?
South of Perth Yacht Club is a private company. It is classified as management employee owned and is currently operating.
When was South of Perth Yacht Club founded?
South of Perth Yacht Club was founded in 1945. It employs 11 to 50 people.
Where is South of Perth Yacht Club based?
South of Perth Yacht Club is headquartered in Applecross, Australia, in the Oceania region.
How does South of Perth Yacht Club make money?
Six revenue lines are on record. Membership Fees are the primary driver. The others are marina and Facility Services, venue Hire and Functions, regatta and Event Fees, sailing Education Programs and food and Beverage.
Does South of Perth Yacht Club have an API?
No public API is recorded for South of Perth Yacht Club.
What industry is South of Perth Yacht Club in?
South of Perth Yacht Club's product category is Yacht Club and Sailing Services. Its primary akta.pro industry code is THAJAJAG, Sailing Experiences (Lessons, Regattas, Day Sails), with a secondary code of MPAKABAH, Sailing & Water Sports Teams/Clubs (Sailing, Rowing, Surfing). Its NAICS code is 713930 and its SIC code is 7997.