Senior Homes

Name

Senior Homes

Legal name

Senior Homes bv

Website

https://seniorhomes.be

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Senior Living / Assisted Living Residences

NAICS

Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Other Residential Care Facilities (623990)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Luxury / High-End Assisted Living Communities (HLADABAD)

akta.pro secondary industries

Senior & Assisted Living Residential Property Management (BPAJAFAE), Senior Living & Assisted Living Facility Construction (IMAFACAJ), Senior Living & 55+ Community Brokerage (BPAJAAAH)

Keywords

• Assisted living residences
• Senior housing development
• Elder care services
• Residential property investment
• Senior living apartments

Headquarters

HQ city

Deinze

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Apartment Rental: Rental income from assisted living apartments at daily rates including services
2. Property Sales: Sale of assisted living apartments in full ownership (volle eigendom)
3. Service Fees: Care and service fees including woonassistent services, meals, wellness, and other amenities
4. Investor Rentals: Apartments sold to investors with guaranteed rental returns (5-year guaranteed rental income mentioned for Pur Sang)

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Senior Homes develops, invests in, and manages recognized assisted living residences (assistentiewoningen) in Flanders, Belgium. The company offers apartments for rent (starting at €33/day including services) or full ownership purchase, targeting self-sufficient seniors aged 65+ who want to maintain independence while having access to care support. It also sells assisted living apartments to investors with guaranteed rental returns.

Product overview

Senior Homes is a specialized assisted living (assistentiewoningen) developer, investor, and operator in Flanders, Belgium. Founded in 2008, the company operates a portfolio of 14 residential locations across Flanders offering recognized assisted living apartments for rent (starting at €33/day including services) or purchase (full ownership). The product portfolio centers on the Senior Homes assisted living residences, each providing wheelchair-accessible apartments with comprehensive care and comfort services including 24/7 medical assistance, residential assistants (woonassistenten), dining facilities (brasserie), fitness, wellness (sauna, jacuzzi), and social activities. The company also offers investment opportunities in assisted living properties with guaranteed rental returns. Care services are delivered through partner Umanis. Key residences include Residentie Pur Sang (Waregem), Residentie Clarenhof (Nieuwpoort), Residentie Rialto (Oostende), and others across Flanders.

Differentiator

Problem solved

Functional benefit

Products and services

• Residentie Leiedam The first Senior Homes residence located in Deinze, offering assisted living apartments with care services, wellness facilities, fitness, and a brasserie for self-sufficient seniors aged 65+.
• Residentie Keizerhof Assisted living residence in Oudenaarde offering apartments with comprehensive care and comfort services, centrally located near market and supermarkets.
• Residentie Vijverhof Assisted living residence in Zwevegem with 68 recognized assisted living apartments, featuring private terraces, a brasserie, underground parking, garden, and communal facilities.
• Residentie Prinsenhof Assisted living residence in Aalst consisting of 39 assisted living apartments with a beautiful interior garden, located in the heart of Aalst.
• Residentie 't Withof Assisted living residence in Rumbeke with 53 recognized assisted living apartments, offering 1 or 2 bedroom apartments ranging from 69 to 130m² with terraces from 11m² to 80m². Features brasserie, wellness with sauna and jacuzzi, and fitness facilities.
• Residentie Stuyvenberg Assisted living residence in Varsenare offering wheelchair-accessible apartments with comprehensive care services.
• Residentie Clarenhof Assisted living residence in Nieuwpoort with 110 recognized assisted living apartments distributed across five residential blocks. Located in the former Arme Klaren monastery, featuring Brasserie Clarenhof, fitness, wellness, hairdresser, and kinesiology facilities. Includes 24/7 nursing care.
• Residentie Kasselrij Assisted living residence in Vichte offering apartments with care services, located in the heart of Vichte with easy access to shops and nature.
• Residentie Ten Ede Assisted living residence in Wetteren offering rural living with scenic walking routes and comprehensive care services.
• Residentie Rialto Assisted living residence in Oostende with 80 recognized assisted living apartments, restaurant, fitness, and wellness facilities. Located in the city center near shops and attractions.
• Residentie Pur Sang Luxury assisted living residence in Waregem with 93 recognized assisted living apartments, featuring 1, 2, or 3 bedrooms, a private outdoor pool, fitness, wellness with sauna and jacuzzi, hair salon, beauty salon, and Brasserie Le Bridon. Built in partnership with Jan De Nul Group with energy-efficient heat pumps.
• Residentie Beau de l'Air Assisted living residence in Knokke with 55 spacious, bright apartments, located near the beach and city center. Features wellness, fitness, green courtyard, and comprehensive care services through Umanis.
• Villa Moeie Assisted living residence in Eeklo offering apartments with care services in a peaceful setting.
• Umanis Care Services Umanis is the care services partner for Senior Homes residences, providing 24/7 crisis care with medical intervention, residential assistants present 6/7 days, administrative support, comfort services, shopping service, animation and events, fitness, wellness, meals in the brasserie or apartment, laundry, ironing, cleaning and handyman services.
• Assisted Living Investment Program Long-term investment opportunity in recognized assisted living apartments with guaranteed rental returns and societal value, including potential 5-year guaranteed rental income for properties like Pur Sang. Available via the seho-invest.be platform.

Quantifiable outcome

• Apartments available for rent starting at €33/day including all services
• +2 more outcomes

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• UmaniscoreStrategic or Co-development PartnerUmanis is the operating partner for assisted living residence services, providing care and comfort services tailored to residents. They offer 24/7 medical emergency response, residential care coordination, and comfort services. Umanis is part of the Senior Homes Group and handles the operational management of care services across residences.
• Jan De Nul GroupminorOthersJan De Nul Group is a construction partner for the Pur Sang residence in Waregem. They use innovative and ecological construction methods and thoughtful material choices to meet the highest standards of quality, insulation, and energy efficiency.
• VZW VijverhofminorOthersVZW Vijverhof is a partner responsible for care and service provision to seniors in the Vijverhof residence. They work with Senior Homes on safety and wellbeing of residents.
• Sky High MediaminorOthersDrone footage provider for promotional videos of residences.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Armonea (Colisée Group): Belgian-headquartered operator of assisted living and residential care facilities, now part of the Colisée Group. Most direct comparable to Senior Homes in Belgian market, with overlapping 'assistentiewoning'-style product and care service model across Flanders and Wallonia.
• Vulpia (Vulpia Belgium): Belgian senior living operator running a portfolio of residential care and assisted living homes across Belgium. Closely comparable service mix (housing + care + service fees) and Flemish geographic overlap, with similar mid-to-upper tier positioning.
• Anima Care (Anima Familiezorg): Belgian organization providing assisted living services, home care and residential support for seniors. Comparable service mix and target residents, with Belgian-wide coverage including Flanders.
• Notaris Woning & Zorgvastgoed (Vesta / Senior Living Group): Belgian group operating multiple recognized assisted living residences (assistentiewoningen) and care communities. Direct operator peer with comparable resident profile, regulatory framework, and Flemish market exposure.

Broad incumbents

• Clariane (formerly Korian): Pan-European leader in senior care and assisted living (formerly Korian), with established Belgian operations. Comparable product (assisted living residences, nursing care) but operates at significantly larger scale across multiple countries.
• Orpea Belgium: Major French-origin European senior care group with a Belgian footprint in assisted living and nursing homes. Competes in similar resident segments but at much broader scale and with more institutionalized care services.
• DomusVi Belgium: European senior care operator with a Belgian subsidiary providing assisted living and residential care. Overlapping resident profile and service offering with Senior Homes, but operating as part of a larger multi-country group.

Others

• Aedifica: Belgian healthcare REIT investing in senior living, assisted living, and nursing home real estate. Not a direct operator competitor but a capital provider/buyer of senior housing assets in Belgium — a likely counterparty or competitor for Senior Homes' investor sale model.
• Cofinimmo (Healthcare): Belgian REIT with a significant healthcare real estate segment including senior housing. Comparable through the assisted living asset class in Belgium; not an operator but a key capital markets peer influencing senior housing investment dynamics.

Regional players

• Residentie Savoye: Belgian assisted living residence operator (Knokke area) offering premium apartments with care services. Comparable luxury positioning in coastal Belgium, competing for similar high-end senior residents in the Flanders coast region.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Senior Homes