Oslo Business Region

What Oslo Business Region does

Oslo Business Region, now operating as Oslo&Co, is the official business development and promotion agency of the City of Oslo, Norway. Founded around 2014, the organization operates on behalf of the municipal government to strengthen and promote Oslo internationally by attracting international investors, skilled talent, and visitors while supporting Oslo-based businesses in their international growth efforts. Its functional scope covers investor attraction and facilitation, talent attraction, visitor and tourism promotion, and business development support for Oslo-based companies. The organization maintains its headquarters at Rådhusgata 23, 0158 Oslo, and operates with a small team of 1-10 employees.

Oslo&Co's portfolio consists of the core agency function plus named sub-brand initiatives. These include the Oslo Outlook publication series (with Oslo Outlook #4 released in 2025 covering competitiveness in a changing economy) and The Oslo Brand, a dedicated international positioning and branding program. Distribution is executed through the agency's website (osloandco.no), email newsletter, social media, and direct engagement with target audiences. The agency also participates in events and conferences and coordinates joint efforts with external stakeholders to strengthen Oslo's international position.

As a municipal agency, Oslo&Co does not operate a commercial revenue model. It is funded through municipal appropriations and does not sell products or services on a transactional basis; its "customer segments" — investors, talents, visitors, and Oslo-based businesses — are target audiences for promotional activity rather than paying customers. The agency rebranded from Oslo Business Region to Oslo&Co in 2025, consolidating its identity as the city's unified promotion body.

Name

Oslo Business Region

Legal name

Oslo&Co

Website

https://oslobusinessregion.no

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Oslo Business Region (Oslo&Co) is the City of Oslo's official business development and promotion agency, working to attract international investors, talent, and visitors to Oslo while supporting local businesses' international growth. Founded around 2014, it operates as a small municipal agency with 1-10 employees.

Ownership category

akta.pro rank

Product category

Economic Development Services

NAICS

Office Administrative Services (5611)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Economic Development & Business Licensing (Local) (BPAIACAN)

Keywords

• Economic development services
• Business promotion agency
• Investor attraction
• Talent attraction services
• Startup ecosystem support

Headquarters

HQ city

Oslo

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Distribution channels2 records

Marketing channels4 records

Core offering

Oslo&Co (formerly Oslo Business Region) is the official business development and promotion agency operating on behalf of the City of Oslo. The agency works to strengthen and promote Oslo internationally by attracting international investors, talents, and visitors, while supporting Oslo-based businesses in their growth and international expansion efforts. It provides arenas, networks, and tools to help startups launch and grow their business ideas.

Product overview

Oslo&Co (formerly Oslo Business Region) is a single unified business development and promotion agency operating on behalf of the city of Oslo. The organization encompasses the core agency function of strengthening and promoting Oslo internationally, along with branded initiatives including the Oslo Brand positioning program and the Oslo Outlook publication series covering economic and competitiveness analysis. The portfolio consists of the core agency services plus named sub-brand programs for international promotion and economic reporting.

Differentiator

Problem solved

Functional benefit

Products and services

• Oslo&Co (formerly Oslo Business Region) The official business development and promotion agency of Oslo, working on behalf of the city to strengthen and promote Oslo internationally by attracting investors, talents, and visitors while supporting Oslo-based businesses in international growth. Develops arenas, networks, and tools to support startups to successfully launch and grow their business ideas.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Stockholm Business Region: Municipal business development agency for the City of Stockholm with the same mandate of attracting investors, talent, and businesses to the region. Directly comparable as a Nordic capital-city economic development peer.
• Copenhagen Capacity: Official investment promotion agency for the Greater Copenhagen region, focused on attracting foreign investment, talent, and companies. Directly comparable mandate, structure, and geographic positioning.
• Helsinki Business Hub: City of Helsinki's international business development agency focused on attracting investments and helping international companies establish in Helsinki. Closely aligned mandate and operating model.
• Invest in Finland: National investment promotion agency focused on attracting foreign direct investment into Finland. Highly comparable in function — promoting a Nordic country to international investors and businesses.
• Amsterdam Trade & Invest (Amsterdam InBusiness): Official foreign investment agency of the Amsterdam Metropolitan Area, focused on attracting international companies and talent. Directly comparable municipal-level economic development agency.
• Berlin Partner: Business development agency for Berlin, supporting companies, investors, and talents in the Berlin-Brandenburg region. Closely comparable in scope and city-promotion mandate.
• Greater Zurich Area: Swiss investment promotion agency covering the Greater Zurich Area, focused on attracting international companies and talent. Comparable economic development function with strong tech positioning.

Broad incumbents

• Business Finland: National-level Finnish government organization for innovation funding, trade, travel, and investment promotion. Comparable as a broader-scope Nordic counterpart that performs similar functions at the national scale.
• London & Partners: Mayoral-led business growth and destination agency for London, promoting the city internationally for trade, investment, and tourism. Comparable as a larger, well-established city promotion agency.

Emerging players

• Munich Startup: Startup ecosystem platform for Munich, focused on connecting founders, talent, and investors. Comparable in supporting the startup-attract and business-promotion mission at the city level.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/oslobizreg
• LinkedInlinkedin.com/company/oslo-business-region

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oslo Business Region