R.E.A.L Elevator Solutions, Inc.
R.E.A.L Elevator Solutions, Inc. is a private Carolinas-based residential elevator and accessibility lift company founded in 2001, designing, installing, and servicing hydraulic, winding drum, pneumatic vacuum, and LULA elevators for homeowners, builders, and remodelers across North and South Carolina.
- Company typePrivate
- Founded2001
- HeadquartersRaleigh, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What R.E.A.L Elevator Solutions, Inc. does
R.E.A.L Elevator Solutions, Inc. is a private Carolinas-based residential elevator and accessibility lift installer founded in 2001 by Tommy Faulkner and operating as a division of Southeast Elevator. The company designs, sells, and installs custom residential elevators in hydraulic, winding drum, and pneumatic vacuum (PVE) configurations, alongside Limited Use/Limited Access (LULA) elevators for light-commercial applications, vertical platform lifts, stairlifts, dumbwaiters, and the Versa Lift attic storage lift. Most products are US-manufactured through a long-standing alliance with Custom Elevator Manufacturing, Inc., and all units comply with ASME A17.1/CSA B44 and A18.1 safety standards; the firm also carries Certified Aging-in-Place Specialist (CAPS) credentials.
The business earns revenue through one-time product sales (hardware manufactured by Custom Elevator or others such as the Cambridge Elevators sub-brand), professional installation and renovation services coordinated with builders, architects, and remodelers, and recurring service and maintenance contracts structured across multiple plan tiers with 24/7 support. The firm operates two offices (Raleigh, NC and Emerald Isle, NC), runs a single-state-region direct-to-consumer sales motion in North and South Carolina, and reports having completed 3,000+ elevator and lift installations across more than two decades.
Customer segments are residential and split between aging-in-place homeowners, new-construction homeowners, existing-home retrofit projects, and coastal property owners in markets such as Myrtle Beach, Charleston, Hilton Head, Emerald Isle, and Johns Island. The headcount is reported at 1-10, pricing is quote-based and not publicly disclosed, and the firm has bootstrapped operations since inception with no disclosed external funding.
R.E.A.L Elevator Solutions, Inc. firmographics
Firmographics- Name
- R.E.A.L Elevator Solutions, Inc.
- Legal name
- R.E.A.L Elevator Solutions, Inc.
- Website
- https://realelevators.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- R.E.A.L Elevator Solutions, Inc. is a private Carolinas-based residential elevator and accessibility lift company founded in 2001, designing, installing, and servicing hydraulic, winding drum, pneumatic vacuum, and LULA elevators for homeowners, builders, and remodelers across North and South Carolina.
- Ownership category
- akta.pro rank
R.E.A.L Elevator Solutions, Inc. industry classification
Industry- Product category
- Residential Elevators
- NAICS
- Elevator and Moving Stairway Manufacturing (333921)
- akta.pro primary industry
- Elevator, Escalator & Vertical Transportation Installation/Service (IMAFALAI)
- akta.pro secondary industries
- Accessibility & Platform Lift Service (Wheelchair/Vertical Platform Lifts) (BPABAIAI), Stair Lifts, Platform Lifts & Residential Elevator Services (HSABAJAD), Stair Lifts & Residential Platform Lifts (HSAPANAC), Dumbwaiter & Material Lift Service & Maintenance (BPABAIAJ)
Keywords
Where R.E.A.L Elevator Solutions, Inc. is headquartered
LocationHeadquarters
- HQ city
- Raleigh
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
R.E.A.L Elevator Solutions, Inc. business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales
Revenue model
- Elevator and Lift Product Sales: Direct sales of residential elevators including hydraulic, winding drum, pneumatic vacuum, and accessibility lifts to homeowners. Products are custom manufactured and installed in residential properties.
- Installation Services: Professional installation services including site assessment, custom design, professional installation coordinating with builders and architects, and post-installation testing and walkthroughs.
- Service and Maintenance Contracts: Ongoing service and maintenance including inspections, preventive maintenance plans, repairs, and 24/7 call support. Multiple maintenance plan levels available with priority scheduling and discounted parts pricing.
- Accessibility Lift Products: Sales of wheelchair lifts, vertical platform lifts, stairlifts, and Versa Lift attic storage lifts as alternative accessibility solutions.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
R.E.A.L Elevator Solutions, Inc. product offering
Product offeringCore offering
R.E.A.L Elevator Solutions sells, installs, and services residential elevators (hydraulic, winding drum, pneumatic vacuum, LULA), accessibility lifts (wheelchair/platform lifts, stairlifts, Versa Lift attic lifts), and dumbwaiters for homeowners in North and South Carolina. The company provides end-to-end services including free in-person consultations, custom design, professional installation coordinated with builders and architects, and ongoing preventive maintenance contracts.
Product overview
R.E.A.L Elevator Solutions is a residential elevator company offering a comprehensive portfolio of accessibility solutions. The core offering centers on custom residential elevators available in three main drive technologies: Hydraulic (top-of-the-line, quiet operation), Winding Drum (space-efficient, machine room-less), and Pneumatic Vacuum (shaftless, self-supporting). The company also offers LULA elevators for light commercial applications, accessibility lifts including vertical platform lifts, stairlifts, and Versa attic lifts, as well as dumbwaiters. All products are complemented by professional installation, renovation, and ongoing service/maintenance services. The company partners with Custom Elevator Manufacturing and offers the Cambridge Elevators sub-brand. Most products are US-manufactured.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Elevators Custom residential elevator systems for new construction and existing home retrofits, available in multiple drive configurations with custom cab styles, finishes, and door configurations. Sold and installed for homeowners in North and South Carolina.
- Hydraulic Elevators Top-of-the-line residential hydraulic elevators with 950 lb weight capacity, known for reliability, ease of maintenance, and quiet operation comparable to household appliances. Designed for homeowners seeking a proven elevator drive system.
- Winding Drum Elevators Space-efficient residential elevators with equipment placed at the top of the hoistway, eliminating the need for a separate machine room. Ideal for coastal floodplain applications, with 950 lb weight capacity and 40 feet per minute speed.
- Pneumatic Vacuum Elevators (PVE) Self-supporting round shaftless elevators manufactured in Miami, FL, available in 30, 37, or 52 inch diameters to accommodate 1-3 people. Low maintenance, eco-friendly, and ASME certified.
- Limited Use - Limited Access (LULA) Elevators Passenger elevators bridging commercial and residential lift categories with up to 1400 lb capacity, designed for churches, schools, lodges, restaurants, and small public buildings, as well as larger residential applications. Meets ASME 17.1 Safety Code.
- Vertical Platform Lifts (Wheelchair Lifts) Weather-resistant wheelchair lifts for indoor and outdoor use, providing mobility access to porches, decks, garages, and interior levels. Designed for homeowners seeking an accessibility alternative to a full residential elevator.
- Stairlifts Safe and economical stair lift solutions for accessing multiple floors of the home, available for indoor and outdoor installation. Targeted at homeowners needing a budget accessibility option.
- Versa Lift Attic Storage Lift Electric attic lift for home organization and storage, allowing users to send items between floors with push-button operation. Targeted at homeowners seeking practical home-organization solutions.
- Dumbwaiters Small freight elevators for moving items between floors of the home, completing the residential lift solutions portfolio. Targeted at homeowners seeking convenience in moving groceries, laundry, or other items between levels.
- Cambridge Elevators Home elevator brand featuring automatic sliding doors, infrared safety light curtains, and quiet operation with standard and custom finish options. Backed by a 3-year limited factory parts warranty.
- Service and Maintenance Plans Ongoing inspection, preventive maintenance, and repair services for residential elevators and accessibility lifts across North and South Carolina, with multiple plan levels, priority scheduling, discounted parts pricing, and 24/7 call support. Sold as a recurring service contract.
- Renovation Services Home elevator addition and remodeling services for existing homes, including interior and exterior installations, with design assistance and contractor coordination. Targeted at homeowners retrofitting existing properties.
Quantifiable outcome
- 3,000+ elevators and lifts installed since 2001
- +1 more outcomes
Companies that use R.E.A.L Elevator Solutions, Inc.
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles4 records
R.E.A.L Elevator Solutions, Inc. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
R.E.A.L Elevator Solutions, Inc. partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Custom Elevator Manufacturing, Inc.coreFounded in early 2002 by Tommy Faulkner and industry veterans, Custom Elevator Manufacturing provides high-quality residential elevators to R.E.A.L. The partnership has grown stronger over 20+ years, with both companies working together to support common goals centered on client satisfaction. Custom Elevator Manufacturing introduced the first roped hydraulic residential elevator to the US market in 1987.
- Southeast ElevatorcoreR.E.A.L Elevator Solutions operates as a Division of Southeast Elevator, extending the parent company's reach and expertise in residential elevator solutions across the Carolinas.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
R.E.A.L Elevator Solutions, Inc. competitors and assessment
Company assessmentDirect peers
- Inclinator Company of America: One of the oldest U.S. residential elevator and dumbwaiter manufacturers, selling and installing custom home elevators across the country. Directly comparable to R.E.A.L's core residential elevator installation and service offering.
- Waupaca Elevator Company: U.S. manufacturer of residential elevators, dumbwaiters, and accessibility lifts with dealer/installer network. Overlaps directly with R.E.A.L's hydraulic, winding drum, and accessibility lift installation business.
- Symmetry Elevating Solutions: Residential elevator specialist offering custom home elevators, dumbwaiters, and accessibility lifts through regional dealers. Directly comparable product mix and consultative dealer model to R.E.A.L.
- Pneumatic Vacuum Elevators (PVE): Manufacturer of self-supporting round pneumatic vacuum elevators sold through authorized dealers; R.E.A.L is an authorized PVE dealer in the Carolinas. Directly comparable on the pneumatic vacuum product line.
- Bella Elevator: Residential elevator manufacturer and dealer offering custom cabs, hydraulic drives, and accessibility solutions. Directly comparable to R.E.A.L's home elevator design, sales, and installation business.
- Bruno Independent Living Aids: Leading manufacturer of stair lifts, vertical platform lifts, and home accessibility products sold through a dealer network. Directly comparable to R.E.A.L's stairlift and vertical platform lift offerings for aging-in-place customers.
- Harmar Mobility: Manufacturer of stair lifts, vertical platform lifts, and residential accessibility equipment distributed through dealers. Overlaps with R.E.A.L's accessibility lifts and dumbwaiter product lines.
Others
- Cambridge Elevators: Sub-brand carried by R.E.A.L featuring automatic sliding doors, infrared safety curtains, and custom finishes; comparable product positioning to R.E.A.L's other residential elevator offerings.
- Custom Elevator Manufacturing, Inc. Sister-company and strategic manufacturing partner since 2002; supplies residential elevator equipment to R.E.A.L. Highly comparable product technology, but operates upstream as a manufacturer rather than a dealer/installer.
Broad incumbents
- Southeast Elevator: Parent company of R.E.A.L Elevator Solutions; broader regional elevator company offering residential and likely commercial services across the Southeast. Overlapping offerings and shared ownership with R.E.A.L.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
R.E.A.L Elevator Solutions, Inc. social profiles
Digital presenceR.E.A.L Elevator Solutions, Inc. compliance and trust
Trust signalCompliance6 records
R.E.A.L Elevator Solutions, Inc. financial estimates
Financial estimateRevenue estimate
Valuation estimate
R.E.A.L Elevator Solutions, Inc. leadership team
Management profileNumber of profiles
Profiles1 record
R.E.A.L Elevator Solutions, Inc. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
R.E.A.L Elevator Solutions, Inc. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about R.E.A.L Elevator Solutions, Inc.
What does R.E.A.L Elevator Solutions, Inc. do?
R.E.A.L Elevator Solutions sells, installs, and services residential elevators (hydraulic, winding drum, pneumatic vacuum, LULA), accessibility lifts (wheelchair/platform lifts, stairlifts, Versa Lift attic lifts), and dumbwaiters for homeowners in North and South Carolina. The company provides end-to-end services including free in-person consultations, custom design, professional installation coordinated with builders and architects, and ongoing preventive maintenance contracts.
Is R.E.A.L Elevator Solutions, Inc. a public or private company?
R.E.A.L Elevator Solutions, Inc. is a private company. It is classified as corporate owned and is currently operating.
When was R.E.A.L Elevator Solutions, Inc. founded?
R.E.A.L Elevator Solutions, Inc. was founded in 2001. It employs 1 to 10 people.
Where is R.E.A.L Elevator Solutions, Inc. based?
R.E.A.L Elevator Solutions, Inc. is headquartered in Raleigh, United States, in the North America region.
How does R.E.A.L Elevator Solutions, Inc. make money?
Four revenue lines are on record. Elevator and Lift Product Sales are the primary driver. The others are installation Services, service and Maintenance Contracts and accessibility Lift Products.
Who are R.E.A.L Elevator Solutions, Inc.'s main competitors?
Direct peers on record are Inclinator Company of America, Waupaca Elevator Company, Symmetry Elevating Solutions, Pneumatic Vacuum Elevators (PVE), Bella Elevator, Bruno Independent Living Aids and Harmar Mobility. Others are Cambridge Elevators and Custom Elevator Manufacturing, Inc.. Southeast Elevator is listed as a broad incumbent.
Does R.E.A.L Elevator Solutions, Inc. have an API?
No public API is recorded for R.E.A.L Elevator Solutions, Inc..
What industry is R.E.A.L Elevator Solutions, Inc. in?
R.E.A.L Elevator Solutions, Inc.'s product category is Residential Elevators. Its primary akta.pro industry code is IMAFALAI, Elevator, Escalator & Vertical Transportation Installation/Service, with a secondary code of BPABAIAI, Accessibility & Platform Lift Service (Wheelchair/Vertical Platform Lifts). Its NAICS code is 333921.