Artal
Artal is a Saudi Arabia-based, Jeddah-headquartered IT solutions provider delivering subscription-based financial, technical support, AI, CRM, hosting, and cybersecurity services to enterprise clients, with WatchArea as its proprietary AI and computer vision product integrated with ERP functions.
- Company typePrivate
- Founded2019
- HeadquartersJeddah, Saudi Arabia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Artal does
Artal is a privately held Saudi Arabian IT solutions company headquartered in Jeddah that markets itself under the trade name "Artal Business" and operates legally as "Artal by Mumizat Art." The firm offers an integrated suite of subscription-based technology services to business clients, including financial solutions, 24/7 technical support, AI services, customer relationship management (CRM), hosting, and cyber security assessment and managed services. The website targets primarily enterprise and mid-market customers in Saudi Arabia through direct sales, demo requests, free trials, phone, and email outreach.
The company's core technical offering is WatchArea, a computer vision product that combines AI with ERP business functions and is described as a mature solution for real-world automation, security, and analytics use cases. WatchArea handles image, video, and structured data modalities, claims multimodal AI integration, supports automated collection of high-quality training data, controlled and secured data collection, and continuous data collection to improve AI models. Other services (financial tools, CRM, hosting, cybersecurity, technical support) are positioned as broader portfolio pillars rather than standalone software products, suggesting a services-led model rather than a SaaS-led model.
Commercially, Artal generates revenue via recurring subscription contracts across its service lines, supported by a sales-led enterprise go-to-market motion and a partner ecosystem (six partner logos displayed). The firm reports headcount of 11–50 employees, claims 1,540 projects and 1,540 customers on its website, and lists Raymond Debbane as chief executive officer. No venture capital, private equity, or institutional investment is disclosed; ownership structure is not publicly detailed beyond the Mumizat Art affiliation in the footer.
Artal firmographics
Firmographics- Name
- Artal
- Legal name
- Artal by Mumizat Art
- Website
- https://artalgroup.sa
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Artal is a Saudi Arabia-based, Jeddah-headquartered IT solutions provider delivering subscription-based financial, technical support, AI, CRM, hosting, and cybersecurity services to enterprise clients, with WatchArea as its proprietary AI and computer vision product integrated with ERP functions.
- Ownership category
- akta.pro rank
Artal industry classification
Industry- Product category
- Enterprise IT and Business Technology Services
- NAICS
- Computer Systems Design Services (541512)
- SIC
- Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Enterprise Architecture & Technology Roadmapping (BPAEAAAC)
- akta.pro secondary industry
- Enterprise Architecture & IT Operating Model (BPAHAEAB)
Keywords
Where Artal is headquartered
LocationHeadquarters
- HQ city
- Jeddah
- HQ country
- Saudi Arabia
- HQ region
- Middle East
Offices1 record
Markets served
Artal business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales
Revenue model
- Financial Solutions: Revenue generated from providing innovative financial tools and solutions to help organizations manage their financial resources efficiently.
- Technical Support Services: 24/7 technical support services ensuring systems run smoothly, generating recurring service revenue.
- AI Services: Implementation of AI technologies to enhance business operations, including computer vision product WatchArea.
- CRM Solutions: Comprehensive CRM solutions to improve customer engagement, generating service-based revenue.
- Hosting Services: Secure and reliable hosting solutions tailored to business needs.
- Cyber Security Services: Comprehensive cyber security evaluations and ongoing management services.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Artal product offering
Product offeringCore offering
Artal Business is a Saudi Arabia-based provider of integrated business technology solutions, delivering financial solutions, 24/7 technical support, AI services, CRM solutions, secure hosting, and cybersecurity assessment and managed services. Its flagship product, WatchArea, is a mature computer vision platform that combines AI with ERP business functions to support real-world automation, security, and analytics use cases, with automated training data collection and continuous model improvement. The company serves business enterprises in Saudi Arabia through direct sales, demo requests, and free-trial engagements under the legal entity Artal by Mumizat Art.
Product overview
Artal is a unified business technology platform offering integrated financial solutions, technical support, AI services, CRM, hosting, and cybersecurity services. The core product portfolio includes WatchArea, a computer vision AI product that combines with ERP functions for automation and analytics. Services are delivered as an integrated suite rather than standalone modules, with the company positioning itself as a go-to tech partner for innovative financial and technical solutions.
Differentiator
Problem solved
Functional benefit
Brands
- WatchArea: A mature computer vision product combining AI with ERP business functions, designed for real world automation/security/analytics use cases.
Products and services
- WatchArea
Companies that use Artal
Customer profileSegments2 records
Ideal customer profiles2 records
Artal technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature1 record
Artal partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights4 records
Artal competitors and assessment
Company assessmentDirect peers
- Ejada Systems: Ejada is a leading Saudi/MENA IT services and systems integration firm offering digital transformation, managed services, and enterprise solutions — directly comparable to Artal's broad IT services portfolio with regional focus.
- Thiqah Business Services: Thiqah is a Saudi-based provider of business and IT services including managed services and digital solutions, directly comparable to Artal's domestic IT services and hosting/support portfolio targeting Saudi enterprises.
- 2P (Second Pass IT Services): 2P is a Saudi IT services and solutions provider offering enterprise IT, managed services, and digital transformation to Saudi businesses — closely comparable in size, geography, and service breadth to Artal.
Emerging players
- 3i Vision (3ivision Technology): 3i Vision is referenced alongside WatchArea on Artal's site, indicating a partnership around the AI computer vision product. As a computer vision/AI player, it is an emerging peer in the same AI-ERP automation category where WatchArea competes.
- Sirar by STC: Sirar is STC's cybersecurity subsidiary offering managed security services and assessments in Saudi Arabia — comparable to Artal's Cyber Security Assessment and Managed Services offering, though backed by the larger STC ecosystem.
- Cequens: Cequens is a MENA-based communications and digital engagement platform serving enterprises with messaging, customer engagement, and cloud communications — partially comparable to Artal's CRM and hosting solutions in customer engagement use cases.
Broad incumbents
- Elm Company: Elm is a large, publicly listed Saudi digital solutions provider specializing in government and enterprise IT, cybersecurity, and digital transformation — a broader incumbent operating in many of the same service categories as Artal but at much larger scale.
- Saudi Business Machines (SBM): SBM is IBM's principal systems integrator in Saudi Arabia, delivering enterprise IT infrastructure, managed services, and cybersecurity to large Saudi organizations — directly comparable to Artal's IT integration and managed services offering but at significantly larger scale.
Regional players
- NETSOL Technologies: NETSOL provides enterprise IT solutions and digital services with significant Saudi and MENA presence, including financial and asset management software — comparable to Artal's mix of financial solutions and IT services, though NETSOL is more software-product-focused and regional in scope.
- GTS (Global Technology Solutions): GTS is a regional systems integrator serving Saudi Arabia and the wider Middle East with IT infrastructure, managed services, and enterprise solutions — comparable to Artal's IT services/hosting portfolio but operating across multiple MENA geographies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
Artal social profiles
Digital presenceArtal financial estimates
Financial estimateRevenue estimate
Valuation estimate
Artal leadership team
Management profileNumber of profiles
Profiles1 record
Artal funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Artal M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Artal
What does Artal do?
Artal Business is a Saudi Arabia-based provider of integrated business technology solutions, delivering financial solutions, 24/7 technical support, AI services, CRM solutions, secure hosting, and cybersecurity assessment and managed services. Its flagship product, WatchArea, is a mature computer vision platform that combines AI with ERP business functions to support real-world automation, security, and analytics use cases, with automated training data collection and continuous model improvement. The company serves business enterprises in Saudi Arabia through direct sales, demo requests, and free-trial engagements under the legal entity Artal by Mumizat Art.
Is Artal a public or private company?
Artal is a private company. It is classified as corporate owned and is currently operating.
When was Artal founded?
Artal was founded in 2019. It employs 11 to 50 people.
Where is Artal based?
Artal is headquartered in Jeddah, Saudi Arabia, in the Middle East region.
How does Artal make money?
Six revenue lines are on record. Financial Solutions are the primary driver. The others are technical Support Services, AI Services, CRM Solutions, hosting Services and cyber Security Services.
Who are Artal's main competitors?
Direct peers on record are Ejada Systems, Thiqah Business Services and 2P (Second Pass IT Services). Emerging players are 3i Vision (3ivision Technology), Sirar by STC and Cequens. Broad incumbents are Elm Company and Saudi Business Machines (SBM). Regional players are NETSOL Technologies and GTS (Global Technology Solutions).
Does Artal have an API?
No public API is recorded for Artal.
What industry is Artal in?
Artal's product category is Enterprise IT and Business Technology Services. Its primary akta.pro industry code is BPAEAAAC, Enterprise Architecture & Technology Roadmapping, with a secondary code of BPAHAEAB, Enterprise Architecture & IT Operating Model. Its NAICS code is 541512 and its SIC code is 7371.