What Evolve&Amplify does

Evolve&Amplify is an independent strategy and business design consultancy headquartered in Fyshwick, Canberra, Australia, with a stated global reach. Founded in 2019 and operating with 11-50 employees, the firm helps government agencies, large enterprises, and purpose-led organizations discover, define, develop, and deliver on strategic objectives. Its core methodology integrates human-centred design, business architecture, and complexity thinking through an inside-out/outside-in hybrid approach delivered via co-design workshops and project-based engagements.

The service portfolio spans strategy execution, digital transformation, operating model design, investment roadmap prioritisation, portfolio governance, technology innovation, digital strategy, data architecture and insights, and architecture practice development. These are delivered by human-centred strategists, designers, business architects, and organisational change experts rather than a software platform. Underlying differentiators cited by the firm include business capability modelling, a hybrid design-innovation/business-architecture methodology, and contemporary design research and co-design techniques. The firm maintains an enterprise architecture toolchain partnership footprint (Avolution, Mega, Capsifi).

Evolve&Amplify operates a sales-led go-to-market, acquiring clients through direct business development, consulting proposals, and consortium delivery. Revenue is generated via quote-based, scope-tailored professional services engagements with no public pricing. The customer base is heavily anchored in Australian federal agencies (Australian Bureau of Statistics, Digital Transformation Agency, Australian Digital Health Agency, Department of Treasury, Office of the Registrar of Indigenous Corporations, Australian Fisheries Management Authority, ANZLIC, Services Australia, CASA, NIAA), supplemented by enterprise accounts (Toyota Finance Australia, Philippine Airlines, JLL, Campbell's, Landgate) and a smaller cohort of purpose-led organisations and startups. The firm is founder-owned with no disclosed external capital, and partners with a network of 10+ firms to extend capability and geographic reach into NORAM and New Zealand on a project-by-project basis.

Name

Evolve&Amplify

Legal name

Evolve&Amplify

Website

https://evolveandamplify.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Evolve&Amplify is an Australia-headquartered, independent strategy and business design consultancy that helps government agencies, large enterprises, and purpose-led organisations discover, define, develop, and deliver on strategic objectives through human-centred design and business architecture.

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Computer Systems Design and Related Services (5415)

SIC

Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Digital Strategy & Transformation (BPAHAEAA)

akta.pro secondary industry

Change Management & Transformation Leadership (EDABAAAD)

Keywords

• Strategy consulting
• Business design
• Digital transformation
• Operating model design
• Organisational change

Headquarters

HQ city

Fyshwick

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Strategy and Business Design Consulting: Professional consulting services including strategy execution, digital transformation, operating model design, and organisational change advisory. Revenue is generated through project-based engagements with government, industry, and purpose-led organisations.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Evolve&Amplify is an independent strategy and business design consultancy that helps government agencies, large corporations, and purpose-led organisations discover, define, develop, and deliver on strategic objectives. Its work spans strategy execution (capability modelling, operating model design, portfolio governance, investment roadmaps) and digital transformation (digital strategy, technology innovation, data architecture and insights, architecture practice development), delivered by human-centred strategists, designers, business architects, and organisational change experts.

Product overview

Evolve&Amplify is an independent strategy and business design consultancy offering advisory services rather than a software product. The company provides a unified set of consulting services centered on strategy execution and digital transformation, including strategic advice and training, strategic design, operating model design, investment roadmap, portfolio governance, technology innovation, digital strategy, data architecture and insights, and architecture practice development. These services are delivered through human-centred strategists, designers, business architects, and organisational change experts.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategy Execution
• Digital Transformation

Quantifiable outcome

• Reduced strategic planning complexity through capability-driven approaches providing holistic organisational views
• +2 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Mesh DigitalcoreStrategic or Co-development PartnerDigital marketing and technology partner collaborated with on Philippine Airlines digital customer experience strategy engagement. Mesh Digital LLC worked alongside Evolve+Amplify across North American and Asian offices to deliver customer experience transformation.
• S2E TransformationminorStrategic or Co-development PartnerTransformation consultancy partner listed on about page as part of Evolve+Amplify's partner ecosystem to expand offerings and provide comprehensive solutions.
• Morris & PipercoreStrategic or Co-development PartnerAdvisory consultancy partner and also a client of Evolve+Amplify. The firm engaged Evolve+Amplify for strategic growth planning and subsequently became a partner in expanding service offerings to government grant consultancy clients.
• MaddocksminorImplementation/ SI/ Consulting PartnerLegal and advisory firm listed as partner to expand comprehensive solutions for clients requiring multidisciplinary expertise.
• AitherminorStrategic or Co-development PartnerAdvisory and consulting firm partnered to expand service offerings in policy and strategy advisory.
• exhalepeopleminorStrategic or Co-development PartnerPeople and culture consultancy partnered to expand HR and organisational change capabilities.
• AgoraminorGTM or Marketing PartnerTraining and education platform (Agora Insights/Courses) partnered to deliver thought leadership and professional development programs.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Slalom: Boutique, regionally-anchored consulting firm that combines strategy, digital transformation and human-centred design across government and enterprise clients, a close size and model analogue.
• Credera: Boutique management and technology consultancy focused on strategy, transformation, and data, with similar cross-sector reach and human-centred delivery ethos.
• West Monroe: Mid-sized consultancy combining business and technology advisory with deep industry verticals, comparable to E+A in headcount, multi-disciplinary model, and government/enterprise mix.
• Thoughtworks: Global technology strategy and engineering consultancy that blends design thinking with delivery, very similar in scale and methodology positioning to E+A, serving government and enterprise transformation programs.
• IBRS Advisory: Australia-based IT strategy and enterprise architecture advisory firm serving federal, state, and large enterprise clients, with comparable methodology around EA, operating model, and digital transformation.

Broad incumbents

• McKinsey & Company: Global strategy incumbent with an Australian public sector and digital practice, often the comparator for senior-level operating model and transformation engagements E+A pursues.
• Boston Consulting Group (BCG): Global strategy incumbent with BCG Platinion and BCG GAMMA units that compete for the same digital, technology, and operating model transformation mandates.
• Accenture: Global consulting and systems integrator with a large Australian government and digital transformation practice; competes with E+A on enterprise architecture and operating model design at the top end of the market.
• KPMG Australia: Big 4 firm with significant federal government consulting practice and a dedicated digital transformation and enterprise architecture capability, frequently co-bidding against E+A.
• Deloitte (Deloitte Digital): Big 4 firm with deep Australian federal government advisory, digital transformation, and enterprise architecture offerings that frequently compete with boutique strategy houses like E+A.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/evolveandamplify

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Evolve&Amplify