Metalrota
Metalrota is an industrial engineering firm that manufactures and supplies various traction systems for battery-operated vehicles.
- Company typePrivate
- Founded1965
- HeadquartersModena, Italy
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Metalrota does
Metalrota is an Italian industrial engineering firm founded in 1965 and headquartered in Modena, Italy. According to the firmographics record, the company manufactures and supplies traction systems designed for battery-operated vehicles, positioning it as a specialized B2B component supplier within the electric mobility and industrial material-handling equipment value chains. The firm operates as a privately held for-profit entity with a workforce of 51 to 100 employees and maintains a corporate web presence at metalrota.it.
The company's product focus — traction systems explicitly for battery-operated rather than internal-combustion platforms — indicates a deliberate orientation toward electrified drivetrains, a category spanning electric forklifts, automated guided vehicles (AGVs), warehouse robotics, and light electric industrial vehicles. Its Modena base situates Metalrota within Italy's established mechanical engineering and automotive supply corridor, a regional cluster long associated with tier-1 automotive and industrial component manufacturing. With nearly six decades of continuous operation since founding, the firm presents as a legacy specialist rather than an emerging entrant in its niche.
The available source material is thin: the corporate website returned only a loading/verification placeholder during data collection, and no third-party disclosures on revenue, customers, leadership, partnerships, certifications, or recent strategic actions were captured. Consequently, the company's revenue model, customer composition, geographic footprint, and recent strategic direction cannot be substantiated from the supplied data, and any assessment of these dimensions is constrained accordingly.
Metalrota firmographics
Firmographics- Name
- Metalrota
- Legal name
- Metalrota Srl
- Website
- https://www.metalrota.it
- Company type
- Private
- Founded year
- 1965
- Headcount range
- 51–100 employees
- Short description
- Metalrota is an industrial engineering firm that manufactures and supplies various traction systems for battery-operated vehicles.
- Ownership category
- akta.pro rank
Metalrota industry classification
Industry- Product category
- Electric Vehicle Traction Systems
- NAICS
- Mechanical Power Transmission Equipment Manufacturing (333613)
- SIC
- Motors & Generators (3621), Electrical Industrial Apparatus (3620)
- akta.pro primary industry
- Clutch, Torque Converter & Flywheel Manufacturing (IMACAHAI)
Keywords
Where Metalrota is headquartered
LocationHeadquarters
- HQ city
- Modena
- HQ country
- Italy
- HQ region
- Europe
Markets served
Metalrota business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Infrastructure
Metalrota product offering
Product offeringCore offering
Metalrota is an industrial engineering firm that manufactures and supplies various traction systems for battery-operated vehicles. Founded in 1965 and headquartered in Modena, Italy, the company produces physical traction components that power electric and battery-powered vehicle applications for industrial and commercial customers.
Differentiator
Problem solved
Functional benefit
Products and services
- Traction Systems for Battery-Operated Vehicles Various traction systems designed for battery-operated vehicles, manufactured by Metalrota as an industrial engineering firm based in Modena, Italy. These systems are intended for integration by vehicle manufacturers and producers of electric/battery-powered mobility platforms.
Companies that use Metalrota
Customer profileIdeal customer profiles1 record
Metalrota technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Metalrota partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights1 record
Metalrota competitors and assessment
Company assessmentDirect peers
- Bonfiglioli: Bonfiglioli is an Italian industrial group headquartered near Bologna that designs and manufactures gearmotors, gearboxes, and mechatronic drive solutions for industrial automation, mobile machinery, and electric mobility. It is directly comparable to Metalrota as a peer Italian mechanical power transmission specialist serving electrified and traction applications.
- Carraro Group: Carraro is an Italian manufacturer of drivetrain systems, axles, and transmissions for agricultural, construction, and specialty vehicles, with growing activity in electrified powertrains. It is directly comparable to Metalrota as a peer Italian drivetrain and traction-system supplier targeting vehicle electrification programs.
- Motovario: Motovario is an Italian manufacturer of gear reducers, gearmotors, and mechatronic drive systems for industrial and mobile applications. It is directly comparable to Metalrota as a peer Italy-based mechanical power transmission specialist with overlapping product scope in traction and gearbox assemblies.
- Brevini Group: Brevini Group is an Italian manufacturer of gear reducers, planetary drives, and power transmission solutions for industrial, marine, and mobile applications. It is directly comparable to Metalrota as a peer Italian mechanical power transmission specialist with overlapping expertise in traction and drivetrain components.
- Reggiana Riduttori: Reggiana Riduttori is an Italian manufacturer of gear reducers and planetary gearboxes for industrial, marine, and renewable energy applications. It is directly comparable to Metalrota as a peer Italian mechanical power transmission specialist serving similar precision drivetrain and traction-system end markets.
- Tramec: Tramec is an Italian manufacturer of mechanical components and drivetrain solutions including gearboxes, shafts, and traction-related parts for industrial and vehicle applications. It is directly comparable to Metalrota as a peer Italy-based mid-sized supplier of mechanical power transmission and traction components.
Broad incumbents
- ZF Friedrichshafen: ZF is a global tier-1 automotive supplier with extensive e-drive and electric axle product lines serving passenger car and commercial vehicle OEMs. It is comparable to Metalrota as a broad incumbent competing in the same electric traction system category, though at vastly larger scale and with full-system integration capabilities.
- BorgWarner: BorgWarner is a global automotive supplier with a substantial electric drive product portfolio including e-motors, e-axles, and integrated drive modules. It is comparable to Metalrota as a broad incumbent operating in the same EV traction-system space, though serving much larger OEM platforms worldwide.
- Dana Incorporated: Dana Incorporated is a global supplier of drivetrain, sealing, and thermal-management technologies with significant electric vehicle product lines including e-axles and integrated drive units. It is comparable to Metalrota as a broad incumbent in the EV traction and drivetrain category, particularly for light vehicle and commercial vehicle applications.
- GKN Automotive: GKN Automotive is a global leader in automotive driveline technology, with established eDrive systems serving major OEMs across passenger and all-wheel-drive applications. It is comparable to Metalrota as a broad incumbent in electric traction systems, though operating at substantially larger scale and global footprint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks4 records
Key highlights4 records
Customer concentration
Metalrota financial estimates
Financial estimateRevenue estimate
Valuation estimate
Metalrota leadership team
Management profileNumber of profiles
Metalrota funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Metalrota M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Metalrota
What does Metalrota do?
Metalrota is an industrial engineering firm that manufactures and supplies various traction systems for battery-operated vehicles. Founded in 1965 and headquartered in Modena, Italy, the company produces physical traction components that power electric and battery-powered vehicle applications for industrial and commercial customers.
When was Metalrota founded?
Metalrota was founded in 1965. It employs 51 to 100 people.
Where is Metalrota based?
Metalrota is headquartered in Modena, Italy, in the Europe region.
Who are Metalrota's main competitors?
Direct peers on record are Bonfiglioli, Carraro Group, Motovario, Brevini Group, Reggiana Riduttori and Tramec. Broad incumbents are ZF Friedrichshafen, BorgWarner, Dana Incorporated and GKN Automotive.
Does Metalrota have an API?
No public API is recorded for Metalrota.
What industry is Metalrota in?
Metalrota's product category is Electric Vehicle Traction Systems. Its primary akta.pro industry code is IMACAHAI, Clutch, Torque Converter & Flywheel Manufacturing. Its NAICS code is 333613 and its SIC code is 3621.