Faculdade Focus

What Faculdade Focus does

Faculdade Focus is a Brazilian higher education institution headquartered at Rua Maranhão, 924, Centro, Cascavel, Paraná, offering undergraduate (Graduação), postgraduate (Pós-Graduação), MBA, and university extension (Extensão Universitária) programs delivered primarily via EAD (Educação a Distância) distance learning and semipresencial (blended) modalities. The institution holds MEC (Ministério da Educação) accreditation in the EAD modality under Portaria nº 314 of March 2, 2020, and several programs have received strong MEC concept ratings — Pedagogia at Concept 5 and Automação Industrial and Gestão Pública at Concept 4. The product catalog spans ten visible undergraduate programs including licenciaturas (Pedagogia, Matemática, História, Ciências Biológicas, Letras Português-Inglês), bacharelados (Engenharia de Produção, Educação Física), and tecnólogos (Gestão Pública, Automação Industrial, Estética e Cosmética), with postgraduate programs starting at 12x R$29.90/month.

The underlying technology is a proprietary EAD platform with a Virtual Learning Environment (AVA) supporting 100% digital educational materials, weekly live interactive classes, a 24-hour virtual library, the NAIA intensive student support center, and a Brinquedoteca Virtual for pedagogy students. Delivery is augmented by Polo de Apoio Virtual (Virtual Support Centers) for students outside geographic coverage of physical campuses and by an online vestibular (entrance exam) system enabling fully remote enrollment. Several licensure programs — including Ciências Biológicas, Matemática, Letras, História, Educação Física, and Automação Industrial — are operated through a 2025 partnership with Centro Universitário UniBTA IM under Decree 12.456/2025 and Parceria 003/2025, where UniBTA provides the academic framework and Faculdade Focus contributes marketing and student services.

The business model is a direct-to-consumer monthly subscription tuition model priced per program tier (technology programs at R$89.90/month, undergraduate degrees at R$119.90/month, bachelor degrees at R$139.90/month after promotional discount), with payment options including PIX (20% discount), credit card installments, and boleto (5% discount). GTM is digital-first: the website functions as both information portal and e-commerce enrollment platform, complemented by WhatsApp-based customer service and email communications. The institution claims to have served more than 79,000 students cumulatively across Brazil, serving primary segments of undergraduate degree-seeking students, postgraduate/MBA professionals, and extension-course learners, with horizontal (mass-market) segmentation across these personas.

Name

Faculdade Focus

Legal name

Faculdade Focus

Website

https://faculdadefocus.com.br

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Faculdade Focus is a Brazilian MEC-accredited higher education institution offering undergraduate, postgraduate, MBA, and extension programs via EAD and semipresencial modalities, serving individual students across Brazil through a tuition-based direct-to-consumer model.

Ownership category

akta.pro rank

Headquarters

HQ city

Cascavel

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Tuition Fees - Undergraduate Programs: Monthly or semester-based tuition payments from undergraduate (graduação) students. Pricing varies by program type: technology programs priced at R$89.90/month after discount, undergraduate degrees at R$119.90/month after discount, and bachelor degrees at R$139.90/month after discount. Payment options include PIX (20% discount), credit card, and boleto (5% discount).

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Faculdade Focus is a private Brazilian higher education institution offering undergraduate programs (Licenciatura, Bacharelado, and Tecnólogo), postgraduate programs, MBAs, and university extension courses delivered via EAD (distance learning) and semi-presencial formats. The institution also distributes digital educational content through eBooks and serves over 79,000 students with MEC accreditation (Portaria nº 314) granted on March 2, 2020.

Product overview

Faculdade Focus is a higher education institution offering a unified educational platform with multiple product lines: Graduação (undergraduate programs including Bacharelado, Licenciatura, and Tecnólogo degrees in EAD and Semipresencial formats), Pós-Graduação (postgraduate specializations), MBA programs, Extensão Universitária (continuing education), and eBook digital content. The institution partners with Centro Universitário UniBTA for several programs including History, Mathematics, Biological Sciences, Portuguese and English Languages, Physical Education, and Industrial Automation degrees. Key programs include Pedagogia (MEC Concept 5), Automação Industrial (MEC Concept 4), and Gestão Pública, all offered primarily in distance learning formats with varying intensities of online vs. in-person components.

Differentiator

Problem solved

Functional benefit

Products and services

• Graduação (Undergraduate Programs)

Quantifiable outcome

• Over 79,000 students trained across Brazil
• +1 more outcomes

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Centro Universitário UniBTA IMcoreStrategic or Co-development PartnerPartnership for offering undergraduate degree programs including Ciências Biológicas, Matemática, Letras Português e Inglês, História, Educação Física Bacharelado, and Automação Industrial. Programs follow Decree 12.456/2025 and Parceria 003/2025 guidelines. UniBTA IM provides institutional framework while Faculdade Focus handles marketing and student services.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Anima Educação: Brazilian higher education group operating multiple brands (Univeritas, Univates, São Judas, etc.) across presencial and EAD modalities. Comparable MEC-rated course offering but with a multi-brand portfolio and broader geographic coverage.
• Yduqs (Estácio / Wyden / Ibmec): Second-largest Brazilian for-profit higher education group operating Estácio, Wyden, Ibmec, and other brands with large EAD portfolios. Comparable degree catalog and target student segments, but with materially larger marketing and operational footprint.
• Cogna Educação (Kroton): Largest Brazilian EAD higher education operator under the Kroton brand, serving millions of students across all states. Directly comparable business model (EAD undergraduate/postgraduate tuition) but operates at vastly greater scale and with nationwide brand recognition.
• FMU / Universidade Anhembi Morumbi: São Paulo–based group offering EAD and presencial programs across graduação, pós-graduação, and MBA. Comparable product architecture and target students but operates primarily in São Paulo and at larger scale.

Direct peers

• Gran Faculdade / Gran Centro Universitário: Brazilian faculdade known for EAD and semi-presencial programs at competitive price points across pedagogy, engineering, and technology fields. Directly comparable in price tier (sub-R$150/month), MEC accreditation, and distance-learning model.
• Universidade Cruzeiro do Sul: EAD and semi-presencial faculdade with a multi-state presence and similar MEC-rated undergraduate programs in pedagogia, engineering, and technology. Direct competitor in the same price and modality tiers.
• Unicesumar: Brazilian centro universitário with strong EAD/semipresencial presence, a similar MEC accreditation footprint, and overlapping offerings in pedagogia, tecnologia, and engineering courses. Direct competitor for the same value-conscious undergraduate segment.
• Universidade Uninter: Pure-play EAD universidade also based in southern Brazil, with comparable size and a national distance-learning footprint. Closest direct competitor given shared EAD-only model and overlapping course catalog.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/faculdadefocus

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Faculdade Focus