Creative Chaos
- Company typePrivate
- Founded2004
- HeadquartersFrankston, Australia
- Headcount1–10
- GTM typeB2B
- OfferingServices
Creative Chaos firmographics
Firmographics- Name
- Creative Chaos
- Legal name
- Creative Chaos Pty Ltd
- Website
- https://creativechaos.com.au
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Creative Chaos industry classification
Industry- Product category
- Web Design and Development Services
- NAICS
- Graphic Design Services (541430), Graphic Design Services (54143)
- SIC
- Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)
- akta.pro secondary industries
- Creative Boutique Agencies (MPAAAAAB), Creative Concepting & Campaign Development (BPAFAEAD)
Keywords
Where Creative Chaos is headquartered
LocationHeadquarters
- HQ city
- Frankston
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Creative Chaos business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Web Design and Development: Project-based one-time fees for custom website design and development. Deposits required for projects over 2 hours, with balance due upon delivery.
- Web Hosting: Annual recurring revenue from web hosting services with off-site backup products. Servers hosted via third party providers in Australia and USA data centers.
- Maintenance and Support: Monthly subscription contracts for website maintenance, content updates, software updates, newsletters, and tech support. Minimum 3-month contract terms.
- SEO Services: Monthly recurring contracts for search engine optimization services with 3-month minimum commitment. Includes monthly ranking reports and optimization work.
- Domain Name Registration: Annual domain registration and renewal services through ICANN and auDA accredited registrars.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom Web Design - Quote-based |
| Subscription | Annual | Web Hosting - Annual Subscription |
| Subscription | Monthly | Maintenance and Support - Monthly |
| Subscription | Monthly | SEO Services - Monthly |
| Other | Pay-as-you-go | Deposit and Payment Terms |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Creative Chaos product offering
Product offeringCore offering
Creative Chaos is a Frankston, Victoria-based web design agency delivering custom website design, web development, ecommerce platform builds, SEO, graphic design/branding, website maintenance, tech support, and web hosting/email services to small and medium sized businesses. The firm is a Certified Google Partner for SEO/AdWords and specialises as a leading VPASP/VPCart shopping cart developer with over 10 years of exclusive experience.
Product overview
Creative Chaos is a web design agency offering a comprehensive suite of digital services for small to medium sized businesses. Their core offerings include custom Web Design and Web Development services, supplemented by Ecommerce Solutions for online retail. The company specializes in VPASP/VPCart eCommerce platform development. Additional services include Search Engine Optimisation (certified Google Partners), Graphic Design & Branding, Website Maintenance & Support, Tech Support, and Web Hosting & Email. The services are delivered as individual offerings that can be combined based on client needs, with particular emphasis on responsive design, SEO preparation, and ongoing maintainability.
Differentiator
Problem solved
Functional benefit
Products and services
- Web Design Services Custom-built, modern, stylish responsive web design services tailored to each customer's individual needs, requirements and budget, with all sites prepared for SEO and ongoing maintainability. Targeted at small and medium sized businesses.
- Web Development Services Custom web development for website customization, adding functionality, or changing site operations; developers work with clients to implement custom features and functionality. For businesses needing bespoke site behaviour or features.
- Ecommerce Solutions Ecommerce-enabled websites providing ability to reach global audiences 24/7 with product catalogues, shopping cart, real-time transaction processing, custom shipping tables, and instant payment gateway support. Specializes in VPASP/VPCart shopping cart platform.
- Search Engine Optimisation (SEO) Certified Google Partner-led SEO services using white hat techniques including targeted keyword optimisation, website structure analysis, content optimisation, meta tag adjustments, directory submissions, social bookmarking, and monthly ranking reports. Sold on monthly recurring contracts with 3-month minimum term.
- Graphic Design and Branding Corporate identity and logo creation and refresh, plus print design services including business cards, brochures, letterheads, flyers, posters, and other marketing materials. Printing of artwork can also be arranged.
- Website Maintenance and Support Ongoing website maintenance and support plans including content updates, functionality testing, performance analysis, software updates, newsletters, and website management. Available for any website regardless of original designer. Monthly subscription contracts with 3-month minimum term.
- Tech Support Personalised technical support for computer setup, email client configuration, and website editing assistance, available both in person and remotely.
- Web Hosting and Email Website hosting and email hosting services with servers across Australia and USA data centres, offering 99% uptime guarantee, bandwidth management with $1/GB overage, and SLA compensation tiers. Annual subscription billed in advance.
- VPASP/VPCart Developer Services Specialist VPCart/VPASP Shopping Cart developers providing full site development, installation, upgrades, template design, custom features, payment gateway development, custom shipping calculations, and ongoing maintenance for the VPASP ecommerce platform.
Quantifiable outcome
- Beachkit grew to become one of the biggest online retailers in Australia in the beach goods sector
- +2 more outcomes
Companies that use Creative Chaos
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles2 records
Creative Chaos technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature4 records
Creative Chaos partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights3 records
Creative Chaos competitors and assessment
Company assessmentBroad incumbents
- WPP: Global advertising and creative services holding company. Operates in the same broad advertising/marketing services space but at enterprise scale and across much wider service lines.
- Accenture Song: Global experience and creative agency arm of Accenture covering digital design, ecommerce and marketing technology. Operates in the same digital creative services category as Creative Chaos, but with enterprise clients and global reach.
- Dentsu: Global advertising and marketing services group with digital, creative and media capabilities. Industry-level overlap with Creative Chaos's creative and SEO/AdWords services, but at vastly different scale and client tier.
- Webcentral Group: Larger Australian web services provider (formerly Melbourne IT) offering domains, hosting, web design and digital marketing. Overlaps with Creative Chaos's hosting and design services but at significantly greater scale and breadth.
Direct peers
- Squareweave: Australian boutique web design and development agency delivering custom websites, ecommerce and digital marketing to SMBs. Directly comparable in scale, offering and client segment.
- Luminary: Melbourne-based digital agency offering web design, development, SEO and digital strategy to mid-market clients. Closely comparable in service mix, geography and customer tier to Creative Chaos.
- Big Wave Digital: Australian digital agency specialising in website design, SEO, AdWords and ecommerce for small to medium businesses. Directly overlaps with Creative Chaos's core offering and customer profile.
- Bambrick: Australian digital agency providing web design, development, hosting and online marketing services. Comparable service portfolio and SMB focus.
Emerging players
- 99designs: Australian-headquartered global design marketplace connecting clients with freelance designers for logos, branding and web design. Competes for the same SMB design budget but via a marketplace model rather than agency services.
Regional players
- Foolscap Studio: Australian creative and design studio offering branding, graphic design and digital services to SMBs and mid-market clients. Overlaps with Creative Chaos's graphic design and branding offering within the same Australian market.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Creative Chaos social profiles
Digital presenceCreative Chaos compliance and trust
Trust signalCompliance1 record
Creative Chaos financial estimates
Financial estimateRevenue estimate
Valuation estimate
Creative Chaos leadership team
Management profileNumber of profiles
Profiles1 record
Creative Chaos funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Creative Chaos M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Creative Chaos
What does Creative Chaos do?
Creative Chaos is a Frankston, Victoria-based web design agency delivering custom website design, web development, ecommerce platform builds, SEO, graphic design/branding, website maintenance, tech support, and web hosting/email services to small and medium sized businesses. The firm is a Certified Google Partner for SEO/AdWords and specialises as a leading VPASP/VPCart shopping cart developer with over 10 years of exclusive experience.
Is Creative Chaos a public or private company?
Creative Chaos is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Creative Chaos founded?
Creative Chaos was founded in 2004. It employs 1 to 10 people.
Where is Creative Chaos based?
Creative Chaos is headquartered in Frankston, Australia, in the Oceania region.
How does Creative Chaos make money?
Five revenue lines are on record. Web Design and Development is the primary driver. The others are web Hosting, maintenance and Support, SEO Services and domain Name Registration.
Who are Creative Chaos's main competitors?
Broad incumbents on record are WPP, Accenture Song, Dentsu and Webcentral Group. Direct peers are Squareweave, Luminary, Big Wave Digital and Bambrick. 99designs is listed as an emerging player. Foolscap Studio is listed as a regional player.
Does Creative Chaos have an API?
No public API is recorded for Creative Chaos.
What industry is Creative Chaos in?
Creative Chaos's product category is Web Design and Development Services. Its primary akta.pro industry code is MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX), with a secondary code of MPAAAAAB, Creative Boutique Agencies. Its NAICS code is 541430 and its SIC code is 7311.