Hasbuilt Projects
Hasbuilt Projects is a privately held Sydney-based commercial fit-out and design-build firm delivering office design, fit-outs, and refurbishments up to 2,500sqm for enterprise and mid-market clients in financial services, legal, insurance, property, and investment.
- Company typePrivate
- Founded2016
- HeadquartersNorth Sydney, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Hasbuilt Projects does
Hasbuilt Projects is a Sydney-based commercial office fit-out and design-build firm founded in November 2016 by Tony El-Hasrouny. The company delivers end-to-end services across three core offerings: Design & Construction, Office Fit-Outs, and Office Refurbishments, executing projects ranging from approximately 100sqm boutique suites up to 2,500sqm floor plates with disclosed project values from roughly A$146,380 to over A$2,122,205. As of December 2022 the firm had delivered A$45 million in cumulative project value across enterprise customers in financial services, legal, insurance, property, investment, and healthcare, including AXA, Five V Capital, Queensland Investment Corp, Steadfast Group, Longton Legal, and Sharesies Australia.
The business is organized around a principal-led, direct-to-client model. Sales are conducted face-to-face with founders, the Associate Director, and Client Relationship Managers rather than through account managers, and the operating geography is New South Wales, Australia, with a headquarters and design studio in North Sydney and a second office and studio in Parramatta. The technical offering centers on human-centric, future-focused design methodologies augmented by 3D renders and walkthroughs included as part of the design package; the firm operates with 10 full-time staff and a flexible layer of up to 40 contractors.
Hasbuilt earns revenue through one-time project fees for design-build, fit-out, and refurbishment engagements. Pricing is custom and quote-driven rather than tiered, with transparent budget breakdowns provided before commencement. The go-to-market is sales-led and relationship-driven, supported by organic content marketing (blog, Facebook, Instagram, LinkedIn) and a small set of strategic partnerships, most notably with developer Terraform Capital and design partner Alkimi Studio on a multi-suite program at 171 Clarence Street, Sydney. The company is privately held with no disclosed external funding, parent entity, or subsidiaries.
Hasbuilt Projects firmographics
Firmographics- Name
- Hasbuilt Projects
- Legal name
- Hasbuilt Projects
- Website
- https://hasbuiltprojects.com.au
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hasbuilt Projects is a privately held Sydney-based commercial fit-out and design-build firm delivering office design, fit-outs, and refurbishments up to 2,500sqm for enterprise and mid-market clients in financial services, legal, insurance, property, and investment.
- Ownership category
- akta.pro rank
Hasbuilt Projects industry classification
Industry- Product category
- Commercial Office Fit-Out Services
- NAICS
- Commercial and Institutional Building Construction (236220), Building Finishing Contractors (2383), Interior Design Services (54141)
- akta.pro primary industry
- Commercial Interior Fit-Out (Offices & Corporate) (IMAFANAA)
- akta.pro secondary industry
- Interior Design Services (BPAHAKAB)
Keywords
Where Hasbuilt Projects is headquartered
LocationHeadquarters
- HQ city
- North Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Hasbuilt Projects business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Design & Construction Services: One-time project fees for office design and construction services, including custom turn-key solutions that suit client needs, timeline, and budget.
- Office Fit-Outs: Project-based fees for transforming or creating office spaces to meet practical and aesthetic needs of businesses.
- Office Refurbishments: One-time fees for transforming existing workspaces to better suit client needs, whether maximizing space or rebranding entire areas.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Hasbuilt Projects product offering
Product offeringCore offering
Hasbuilt Projects designs and constructs commercial office interiors for businesses across the Sydney metropolitan area. Its three core service lines are Design & Construct (turn-key design and construction from concept to completion), Office Fit-Outs (transformation of new or existing premises into branded, functional workplaces), and Refurbishments (modernization of existing workspaces), delivered by a small in-house team supplemented by contractors on projects up to 2,500 sqm.
Product overview
Hasbuilt Projects is a Sydney-based commercial office fit-out and design company offering a unified portfolio of services organized around three core offerings: Design & Construction (turn-key solutions from concept through execution), Office Fit-Outs (complete interior transformations), and Refurbishments (workspace modernization). The company executes large-scale commercial projects up to 2,500m2, with completed projects spanning boutique suites (e.g., Terraform Suite series, Nesova Suite series) to entire floor plates. The company was established in November 2016 by founder Tony El-Hasrouny and has delivered over $45 million in projects as of December 2022. Key personnel include founder Tony El-Hasrouny, Associate Director Kenny Lau, Construction Manager Stefan Francisco, and Client Relationship Managers Nicole Dwyer (Sydney & North Sydney) and Helen Nguyen (Western Sydney).
Differentiator
Problem solved
Functional benefit
Products and services
- Design & Construction Full-service commercial office design and construction from concept to completion, including vision conceptualization, budget planning, and innovative execution for businesses commissioning new or transformed workplaces.
- Office Fit-Outs End-to-end office fit-out services transforming new or existing premises into functional, aesthetically designed workspaces that reflect client brand and support business operations.
- Refurbishments Office refurbishment services to transform existing workspaces, maximizing space utilization and rebranding environments while maintaining functionality for businesses modernizing their premises.
- Terraform Suite Project Series Premium multi-suite office fit-out project series developed in collaboration with Terraform Capital, Alkimi Studio, and APG Australia, featuring boutique suites ranging from 135sqm to 223sqm at 171 Clarence Street, Sydney.
- Nesova Suite Project Series Commercial office fit-out project series at 1 Elizabeth Plaza, North Sydney, delivering modern workspaces with contemporary aesthetics, meeting rooms, and collaborative breakout spaces.
Quantifiable outcome
- $45 million in projects delivered as of December 2022
- +1 more outcomes
Companies that use Hasbuilt Projects
Customer profileNamed customers21 records
Segments2 records
Ideal customer profiles2 records
Hasbuilt Projects technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Hasbuilt Projects partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- Paolo Pianezze ArchitectminorCollaborated with Hasbuilt Projects on the Five V Capital office fit-out project at 243 Liverpool Road, Darlinghurst. Paolo Pianezze Architect contributed architectural expertise to the 740sqm sophisticated and timeless workplace design.
- Terraform CapitalcoreMultiple collaborations on Terraform Suite projects at 171 Clarence Street, Sydney. Has delivered Terraform Suite 5.01, 5.02, 5.03, 6.01, 6.02, and 6.03. Terraform Capital appears to be a key developer partner for commercial office developments.
- Alkimi StudiocoreDesign partner on multiple Terraform Suite projects (5.01, 5.02, 5.03, 6.01, 6.02, 6.03) at 171 Clarence Street, Sydney. Contributed design expertise for premium office spaces with sophisticated palettes and contemporary design.
- APG AustraliacorePartner on Terraform Suite projects at 171 Clarence Street, Sydney. Contributed to premium office design projects alongside Terraform Capital and Alkimi Studio.
- TOGA AustraliaminorPartnership with TOGA Australia to deliver design and construction of Level 2 common lobby corridor, bathroom amenities, and tailored tenant suite at 127 York Street, Sydney for Sharesies Australia.
Scale indicators3 records
Recent moves9 records
Expansion highlights5 records
Hasbuilt Projects competitors and assessment
Company assessmentDirect peers
- Shape Australia: One of Australia's largest commercial fit-out and refurbishment specialists, headquartered in Sydney with national reach. Shape directly competes with Hasbuilt for the same enterprise office fit-out mandates in financial services, legal, and professional services segments.
- Schiavello Construction: Australian commercial construction and office fit-out firm with integrated furniture manufacturing. Schiavello competes in the same Sydney commercial fit-out space as Hasbuilt, particularly on larger enterprise mandates where integrated furniture + fit-out capability is valued.
- Unispace: Global workplace strategy and office fit-out firm with Australian operations in Sydney. Unispace targets the same enterprise clients as Hasbuilt for office design, fit-out, and refurbishment, particularly multinational corporate accounts.
- FDC Construction: Australian multi-sector construction firm with a Sydney fit-out and refurbishment division. FDC competes for mid-market and enterprise commercial fit-out mandates similar to Hasbuilt's customer base.
- Construction Control: Sydney-based commercial fit-out and refurbishment contractor. Construction Control competes directly with Hasbuilt in the office fit-out segment across financial services, legal, and professional services clients.
- Ganellen: Australian commercial construction firm with a strong Sydney presence in fit-out, refurbishment, and new builds. Ganellen competes with Hasbuilt for enterprise office transformation projects across multiple sectors.
- Buildcorp Interiors: Sydney-headquartered construction firm with a dedicated interior fit-out and refurbishment division. Buildcorp competes with Hasbuilt on commercial office fit-outs in the Sydney market.
- Podium Projects: Boutique Sydney commercial fit-out and refurbishment firm with comparable size and service model to Hasbuilt — competing for similar mid-to-large enterprise office projects with a design-led positioning.
- Stylecraft Commercial: Australian commercial furniture and fit-out provider with Sydney presence, serving corporate office clients. Overlaps with Hasbuilt on integrated office fit-out mandates requiring furniture, fixtures, and design.
- Hammond Projects: Australian commercial fit-out and construction firm with strong enterprise client base. Competes with Hasbuilt for Sydney office fit-out and refurbishment work, particularly in the legal and financial services sectors.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Hasbuilt Projects social profiles
Digital presenceHasbuilt Projects financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hasbuilt Projects leadership team
Management profileNumber of profiles
Profiles7 records
Hasbuilt Projects funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hasbuilt Projects M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hasbuilt Projects
What does Hasbuilt Projects do?
Hasbuilt Projects designs and constructs commercial office interiors for businesses across the Sydney metropolitan area. Its three core service lines are Design & Construct (turn-key design and construction from concept to completion), Office Fit-Outs (transformation of new or existing premises into branded, functional workplaces), and Refurbishments (modernization of existing workspaces), delivered by a small in-house team supplemented by contractors on projects up to 2,500 sqm.
Is Hasbuilt Projects a public or private company?
Hasbuilt Projects is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hasbuilt Projects founded?
Hasbuilt Projects was founded in 2016. It employs 11 to 50 people.
Where is Hasbuilt Projects based?
Hasbuilt Projects is headquartered in North Sydney, Australia, in the Oceania region.
How does Hasbuilt Projects make money?
Three revenue lines are on record. Design & Construction Services are the primary driver. The others are office Fit-Outs and office Refurbishments.
Who are Hasbuilt Projects's main competitors?
Direct peers on record are Shape Australia, Schiavello Construction, Unispace, FDC Construction, Construction Control, Ganellen, Buildcorp Interiors, Podium Projects, Stylecraft Commercial and Hammond Projects.
Does Hasbuilt Projects have an API?
No public API is recorded for Hasbuilt Projects.
What industry is Hasbuilt Projects in?
Hasbuilt Projects's product category is Commercial Office Fit-Out Services. Its primary akta.pro industry code is IMAFANAA, Commercial Interior Fit-Out (Offices & Corporate), with a secondary code of BPAHAKAB, Interior Design Services. Its NAICS code is 236220.