Rohn Industries

What Rohn Industries does

Rohn Industries is a privately held recycling services provider headquartered in Bloomington, Minnesota, operating continuously since 1983 across the Upper Midwest region of the United States. The company serves manufacturing and industrial businesses along with printing and packaging companies, handling recyclable waste streams including paper, cardboard, plastic, printing byproducts, manufacturing scrap, and packaging materials. Its core offering is the design and operation of customized recycling programs, beginning with a complimentary on-site recycling evaluation that assesses waste streams, sustainability objectives, and operational requirements before program deployment.

The company markets two branded sub-programs—GreenSmartSM, an employee education and awareness initiative, and GreenFuel, a sustainability and revenue-maximization program—both registered as intellectual property. Its go-to-market is enterprise field sales targeting businesses throughout Minnesota and neighboring states, supported by a website-based lead capture mechanism (the free recycling evaluation form). The revenue model is managed services-style: Rohn designs and runs the recycling program and, per its value proposition, enables clients to generate revenue from recyclable materials rather than simply paying for disposal. Distribution is regional and direct, with channel-style affiliations with Shred Right and Green Shred 4 Good for complementary document destruction services.

Leadership consists of at least one named executive, Craig Mandery as Chief Operating Officer. The firm employs 51–100 people, is Minnesota-owned, and is not publicly listed. No software platform, technology stack details, funding history, M&A activity, or AI/ML capabilities are disclosed in available material; Rohn Industries operates as a traditional regional services business whose primary differentiation is longevity, consultative program design, and branded sustainability programs.

Name

Rohn Industries

Legal name

Rohn Industries

Website

https://rohnindustries.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

51–100 employees

Short description

Rohn Industries is a privately held Minnesota-based recycling services provider founded in 1983 that designs and operates customized recycling programs for manufacturing, industrial, printing, and packaging businesses across the Upper Midwest, supported by its GreenSmart and GreenFuel branded programs.

Ownership category

akta.pro rank

Product category

Commercial Recycling Services

NAICS

Waste Management and Remediation Services (562)

akta.pro primary industry

Recycled Fiber, Recovered Paper & Secondary Fiber Trading (IMAMAIAK)

akta.pro secondary industry

Recycled Corrugated Products (Boxes, Sheets) (IMAMAKAH)

Keywords

• Commercial recycling services
• Paper and cardboard recycling
• Manufacturing waste recycling
• Printing waste recycling
• Sustainability program consulting

Headquarters

HQ city

Bloomington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain

Revenue model

1. Recycling Services: Provides tailored recycling solutions for businesses, helping them reduce waste, conserve resources, and create new revenue streams. Services include comprehensive waste stream assessment, sustainability goal alignment, and operational requirement evaluation to develop customized recycling programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Rohn Industries designs and operates customized recycling programs for businesses that generate paper, cardboard, plastic, printing, manufacturing, and packaging waste. Programs are built around a complimentary on-site evaluation and are reinforced by two proprietary offerings: GreenSmartSM (employee education and awareness) and GreenFuel™ (a sustainability and revenue-recovery orientation). Services cover the Upper Midwest including Minnesota, Wisconsin, Iowa, Illinois, North Dakota, and South Dakota.

Product overview

Rohn Industries offers a unified recycling solutions platform focused on single-source recycling services for businesses in the Upper Midwest. The core offering consists of customized recycling programs for paper, cardboard, plastic, printing, manufacturing, and packaging materials. The portfolio includes two branded programs: GreenSmartSM for employee education and awareness, and GreenFuel™ for maximizing sustainability and revenue. The company also provides complimentary recycling evaluations as a gateway service to their customized recycling solutions.

Differentiator

Problem solved

Functional benefit

Brands

• GreenSmart: Employee awareness and education program designed to help clients improve their sustainability and bottom line.
• GreenFuel

Products and services

• Customized Recycling Programs Tailored recycling programs for businesses that generate paper, cardboard, plastic, printing waste, manufacturing waste, and packaging waste, built around a complimentary on-site evaluation of the client's waste profile.
• GreenSmartSM Program Proprietary employee education and awareness program designed to train client staff on proper recycling practices and improve workplace recycling outcomes.
• GreenFuel™ Program Proprietary program focused on maximizing sustainability outcomes and potential revenue recovery from clients' recyclable material streams as part of their customized recycling plan.
• Free Recycling Evaluation Complimentary on-site assessment service that reviews a business's recycling and waste profile and recommends a customized recycling program from Rohn Industries.

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered minor.

• Shred RightminorChannel Partner/ Reseller/ DistributorAffiliated partner providing document destruction services; appears on Rohn Industries website footer as a connected service offering, suggesting a complementary relationship for businesses needing secure document destruction alongside recycling services.
• Green Shred 4 GoodminorChannel Partner/ Reseller/ DistributorAffiliated partner organization; featured alongside Shred Right in the company footer as a complementary environmental initiative, providing secure document destruction services with sustainability focus.

Scale indicators2 records

Recent moves2 records

Direct peers

• Shred-it: Information destruction services company that also recycles shredded paper. Conceptually parallel to Rohn's Shred Right partnership, addressing the document destruction + recycling bundle for commercial clients.
• Casella Waste Systems: Regional vertically-integrated solid waste, recycling, and resource management services company serving the Northeast U.S. Most directly comparable to Rohn in being a regionally focused recycler building density through customized commercial recycling programs.
• GreenWaste Recovery: California-based recycling and waste diversion company serving commercial and residential customers. Comparable as a regional recycler providing customized recycling programs for businesses generating paper, cardboard, and mixed recyclables.

Broad incumbents

• Republic Services: Second-largest U.S. waste and recycling hauler with strong commercial and industrial recycling programs. Overlaps with Rohn in serving manufacturers and printers needing paper/cardboard recycling solutions, but operates nationally with significantly larger fleet.
• Stericycle: Specialized waste services company with regulated waste, document destruction, and recycling offerings. Comparable in providing bundled B2B sustainability services, though with different primary verticals.
• Waste Management, Inc. Largest North American waste services company offering recycling, hauling, and disposal at national scale. Competes with Rohn for enterprise manufacturing and commercial recycling contracts but at far broader geographic and operational scale.

Emerging players

• TerraCycle: Specialty recycler focused on hard-to-recycle materials and corporate sustainability programs. Adjacent peer addressing similar sustainability-driven client needs but with a different material focus.
• Rubicon Technologies: Tech-enabled waste and recycling marketplace serving haulers and commercial customers. Adjacent competitor pursuing software-driven differentiation in an industry where Rohn currently competes on service customization rather than technology.

Others

• Cascadia Consulting Group: Environmental consulting firm supporting recycling program design and sustainability planning for businesses and governments. Tangentially comparable to Rohn's customized recycling program design service offering.

Regional players

• Eureka Recycling: Minneapolis-based nonprofit recycler serving the Twin Cities metro. Operates in the same regional geography as Rohn and overlaps in paper/cardboard recycling services for businesses, though with more residential focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/RohnInd
• LinkedInlinkedin.com/company/rohn-industries

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rohn Industries