direnc.net

What direnc.net does

Direnc.net is a Turkey-headquartered e-commerce marketplace specializing in electronic components, development boards, modules, robotics, and test equipment, operated by the legal entity İNT-EL INTERNATIONAL ELEKTRONİK SANAYİ VE TİCARET LİMİTED ŞİRKETİ and headquartered in Maltepe, Istanbul. The platform is built on the T-Soft third-party e-commerce system and presents more than 50 product categories spanning Arduino, Raspberry Pi, ESP-WiFi, sensors, displays, ICs, passives, motors, power supplies, soldering tools, 3D printers, and professional test instruments priced from sub-1 TL components to 97,000+ TL Fluke multimeters. Authorized/brand-recognized distribution for Arduino (official Turkey distributor), Raspberry Pi, Espressif, STM, Microchip, Fluke, Hantek, WaveShare, and Nextion anchors the catalog breadth.

The business operates a dual-channel model: a retail storefront (direnc.net) targeting individual makers, hobbyists, engineers, educational institutions, and SMEs, and a dedicated wholesale channel ([email protected]) for industrial and commercial bulk buyers with contact-based pricing. A physical retail/store-pickup location in Istanbul supplements online ordering with an in-store collection workflow. The company also sells a private-label line of DirencNet-branded development boards, modules, cables, and accessories. Marketing is digital-first across the storefront, blog (blog.direnc.net), YouTube (DirencNet101), and major Turkish social channels, and an AI chatbot called DirencNet Assistant is deployed on the platform for customer support.

Founded in 1979, Direnc.net employs 11–50 people, remains privately held with no disclosed institutional capital, parent, or subsidiary structure, and operates exclusively within Turkey with no cross-border logistics disclosed. Revenue, headcount trends, and ownership details are not publicly disclosed, limiting visibility into underlying scale; the business model is fundamentally transactional (unit-based hardware sales) with margin levers in wholesale volume, private-label SKUs, and brand-authenticity trust signals.

Name

direnc.net

Legal name

İNT-EL INTERNATIONAL ELEKTRONİK SANAYİ VE TİCARET LİMİTED ŞİRKETİ

Website

https://direnc.net

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

11–50 employees

Short description

Direnc.net is a Turkey-based e-commerce marketplace selling electronic components, development boards, robotics products, and test equipment to makers, engineers, educational institutions, SMEs, and industrial buyers, operating a retail storefront, a dedicated wholesale channel, and a physical store in Istanbul.

Ownership category

akta.pro rank

Product category

Electronic Components Distribution

SIC

Electronic Components, Nec (3679), Wholesale-Electronic Parts & Equipment, Nec (5065)

akta.pro primary industry

PCB, Prototyping Boards & Etching Supplies Retail (CRACAKAF)

Keywords

• Electronic components
• Development boards
• Robotics supplies
• Single board computers
• Sensors and modules

Headquarters

HQ city

Istanbul

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Retail Electronics Component Sales: Direct product sales of electronic components, development boards (Arduino, Raspberry Pi), sensors, modules, and accessories to individual customers and businesses through online storefront. Unit-based pricing with products ranging from sub-1 TL to high-value items like professional test equipment.
2. Wholesale/Bulk Component Sales: Bulk component sales for commercial and industrial buyers through dedicated wholesale channel. Contact via [email protected] for bulk pricing inquiries. Offers volume discounts across all product categories.
3. Private Label/Brand Products: Sale of DirencNet branded products including development boards, modules, cables, and accessories under own brand label, indicating some degree of product development or customization.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Direnc.net is an online retail and wholesale marketplace that sells electronic components, development boards, sensors, modules, robotics parts, test instruments, soldering and 3D-printing equipment, and educational electronics kits to hobbyists, professional engineers, educational institutions, and commercial buyers in Turkey. The platform also distributes own-brand (DirencNet-branded) development boards, modules, cables, and accessories under private label.

Product overview

Direnc.net is Turkey's leading e-commerce platform for electronic components and robotics products. The platform operates as a comprehensive online marketplace offering thousands of electronic components and development tools across multiple categories. The product portfolio includes Arduino development boards and accessories, Raspberry Pi single-board computers, ESP-WiFi modules, wireless communication modules (Bluetooth, RFID, GSM/GPS, LoRaWAN), development boards (LattePanda, NVIDIA Jetson, STM, BBC Micro:Bit), LCD and display products (Nextion HMI, OLED, TFT), sensors and modules, measurement instruments (oscilloscopes, multimeters), soldering equipment, 3D printers and CNC machines, motors and motor drivers, robotics and drone components, microcontrollers (PIC, AVR, STM), integrated circuits, semiconductors, passive components (resistors, capacitors), relays and connectors, power supplies, batteries, and hand tools. The company serves both retail and wholesale customers with an extensive catalog covering electronics prototyping, development, and production needs.

Differentiator

Problem solved

Functional benefit

Products and services

• Arduino Development Boards and Accessories Complete range of Arduino-original and compatible development boards, shields, sensors, modules, wireless communication add-ons, motor and relay shields, LilyPad variants, books, and education sets sold to hobbyists, students, and engineers for prototyping.
• Raspberry Pi Single Board Computers and Accessories Single-board computers including Raspberry Pi 5, Pi 4, Pi 3 and Pi main boards, plus LCDs, cases, power adapters, cameras, cooling solutions, cables, sensors, and accessories for SBC-based projects and education.
• ESP Wi-Fi Modules Espressif ESP32 and ESP8266 modules, development boards, LCD displays, sensors, relay cards, and Wi-Fi antennas for IoT and wireless application development.
• Wireless Communication Modules Bluetooth, RFID (13.56 MHz and 125 kHz), GSM/GPS/GPRS, LoRaWAN, Xbee/ZigBee, RF modules, ready-made RF receivers, antennas, SMA connectors/cables, and smart-home modules for wireless connectivity projects.
• Development Boards (non-Arduino/RPi) Single-board computers and development platforms including LattePanda, NVIDIA Jetson, STM, BBC Micro:Bit, Orange Pi, Asus, Texas Instruments boards, and Wi-Fi/Bluetooth/IoT developer cards.
• LCD and Display Products Nextion HMI TFT LCDs, WaveShare HMI TFT, OLED, character LCD, graphic LCD, TFT/COG/e-Paper displays, 7-segment displays, and dot matrix displays in various sizes for HMI and embedded display applications.
• Sensors and Sensor Modules Power, pressure/force, gas, distance/motion, color/light, MEMS/tilt, temperature/humidity, pH/liquid, microphone/biomedical, proximity, ultrasonic, laser, Hall effect, current, weight, RTC, camera, and other sensor modules plus converter modules (USB/RS232/RS485).
• Measurement and Test Instruments Oscilloscopes, digital multimeters, LCR meters, clamp meters, logic analyzers, function generators, and other measurement instruments from Hantek, Fluke, and other brands for professional testing and design verification.
• Soldering Equipment and Consumables Soldering stations, soldering irons, hot-air rework stations, solder wire, solder paste, flux, soldering tips, and desoldering tools from Weller, Ersa, FNIRSI, and other brands.
• 3D Printers, Filaments, and CNC Machines 3D printers and printer parts, PLA/PETG filaments, CNC machines, laser cutters, and related accessories for prototyping and fabrication workflows.
• Motors and Motor Drivers DC motors, stepper motors, servo motors, brushless motors, motor drivers, gearboxes, linear actuators, fans, and encoder motors for robotics and automation projects.
• Robotics, Drone, and Educational Kits Drone components including Pixhawk flight controllers, motors and propellers, robotic wheels, robotic sensors, educational STEM kits, and coding learning materials.
• Microcontrollers (Discrete ICs) Microchip PIC, Atmel AVR/ATmega/ATtiny, STM32, and other microcontroller families in DIP and SMD packages for embedded designs.
• Integrated Circuits (ICs) Voltage regulators (LM/78xx/79xx series), logic gates (74xx/40xx), op-amps, optocouplers, power management ICs, memory ICs, and specialized ICs for circuit design.
• Semiconductors (Discrete) BJT, MOSFET, and IGBT transistors; regular, Schottky, Zener, rectifier, and bridge diodes; semiconductor power modules.
• LED Products SMD LEDs, through-hole LEDs (3mm, 5mm, 10mm), power LEDs, RGB LEDs, LED drivers, and LED accessories for indication and lighting projects.
• Passive Components SMD and through-hole resistors (multiple wattages), electrolytic/ceramic/tantalum/film capacitors, inductors, crystals, and fuses.
• Relays and Connectors Electromechanical relays (Panasonic, Omron, Finder, Tianbo), relay modules, PCB connectors, terminal blocks, pin headers, and waterproof connectors for switching and wiring applications.
• Power Supplies, Adapters, and Batteries Adjustable power supplies, switch-mode adapters, DC/DC converters, inverters, LiPo and Li-ion batteries, solar panels, and battery accessories.
• Hand Tools and Lab Accessories Hand drills, microscopes, antistatic products, pliers, screwdrivers, crimping tools, wire strippers, and thermal printers for electronics labs and assembly benches.
• PCBs, Breadboards, and Prototyping Hardware Copper-clad boards, perforated boards, PCB drills, breadboards, jumper wires, and PCB etching equipment for prototyping.
• Wholesale / Bulk Component Sales Program Dedicated wholesale/bulk procurement program accessed via [email protected], providing volume-discounted pricing across product categories for commercial and industrial buyers.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Robotistan: Turkey-based electronics component and maker marketplace offering Arduino, Raspberry Pi, sensors, and robotics products. Closest direct domestic competitor to Direnc.net in both B2C retail and educational segment.

Broad incumbents

• Mouser Electronics: Global authorized distributor of electronic components with millions of SKUs and extensive datasheet infrastructure. Competes with Direnc.net for Turkish engineering and industrial buyers, particularly on breadth and authenticity.
• Digi-Key Electronics: Global broad-line electronic component distributor serving engineers and procurement. Operates as a comparable B2B/B2C component marketplace to Direnc.net with much larger scale and English-language platform.
• SparkFun Electronics: US-based maker/hobbyist electronics retailer and open-source hardware creator with comparable product breadth across dev boards, sensors, and tutorials. Comparable GTM to Direnc.net's maker/educator segments.
• Adafruit: US-based open-source hardware retailer with strong maker community, tutorials, and proprietary branded products. Comparable to Direnc.net in maker-focused retail and content/community-led growth.
• Farnell / element14: Global electronics component distributor with strong Raspberry Pi and Arduino authorized presence. Comparable to Direnc.net on authorized distribution relationships and engineering customer base.
• LCSC Electronics: China-based large-scale electronic component distributor with strong passives and discrete semiconductor catalog. Competes with Direnc.net on commodity component pricing for Turkish B2B buyers.
• Arrow Electronics: Global enterprise-grade electronic component distributor serving industrial and OEM customers. Comparable to Direnc.net's wholesale/industrial channel but at vastly larger scale.

Emerging players

• Seeed Studio: China-based maker/IoT hardware platform offering development boards, modules, and fusion services. Comparable to Direnc.net on dev boards and IoT modules with a more manufacturing-integrated model.
• Pololu: US-based retailer and manufacturer of motors, motor drivers, sensors, and robotics components. Comparable to Direnc.net on motors and robotics subcategories, with some product overlap.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/direncnet
• YouTubeyoutube.com/channel/UCxRw-hMXV8lqYlxS3fQHQGw
• Facebookfacebook.com/direncnet
• Instagraminstagram.com/direncnet
• LinkedInlinkedin.com/company/direnc-net

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about direnc.net