What ProQuote Solutions does

ProQuote Solutions operates as a Canadian-based, privately held software company specializing in Configure Price Quote (CPQ) solutions for B2B manufacturers, distributors, technical integrators, and wholesalers. Operating as a brand of IMPAC Systems & Marketing (a division of 1208795 Ontario Inc.), headquartered in Oakville, Ontario, the company has been active in the CPQ market for over 25 years with a self-reported 98% customer retention rate. Its core offering, ProQuote 3.0, is available in two editions: an MS-Office Edition for on-premise Client/Server or Terminal Services deployment, and a browser-based ProQuote .NET edition, both built on Microsoft technology and (since late 2022) deployable via Microsoft Azure Virtual Desktop with Azure SQL.

The product portfolio is modular, comprising an Online Price Book with bundling and audit trails, a Quotations Module with pick-and-click configuration and revision tracking, a Contacts/Customer Editor, a Reporting and Analytics module, and the proprietary PQ-Sure implementation methodology. ProQuote differentiates through deep ERP and CRM integrations (SYSPRO, Great Plains Dynamics, Infor SX, Bluelink, ACT!, Microsoft Dynamics CRM, Goldmine, Microsoft Outlook), multi-currency and multi-language support, and a Base Model configuration approach for complex manufactured products. The go-to-market is sales-led and direct, with phone, email, demo scheduling, and content marketing (whitepapers, blog, YouTube videos) targeting mid-market and enterprise customers ranging from 3-user teams to 300+ user deployments.

The revenue model blends software licensing (on-premise perpetual or subscription-based Azure cloud pricing) with professional services revenue from implementation, customization, and integration work, structured across three service tiers with annual or multi-year contracts. No public revenue, funding, or M&A activity is disclosed; the company is founder/operator-controlled with no institutional investors identified. Pricing is quote-based with no published rate cards, and customer acquisition leans heavily on consultation-driven enterprise sales supported by lead magnets such as "The 5 minute Guide to Sales Quoting Success."

Name

ProQuote Solutions

Legal name

1208795 Ontario Inc.

Website

https://proquote-solutions.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

ProQuote Solutions is a Canadian privately held software company offering purpose-built CPQ (Configure Price Quote) software for B2B manufacturers, distributors, technical integrators, and wholesalers, deployed on-premise or via Microsoft Azure, with deep ERP and CRM integrations and an implementation-led sales motion.

Ownership category

akta.pro rank

Headquarters

HQ city

Oakville

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Software Licensing: ProQuote software is available in MS-Office Edition (on-premise networked Client/Server or Terminal Services/Remote Desktop) or browser-based ProQuote .NET. Licensing includes initial software deployment with on-premise or subscription pricing options. Three service levels available with expert technical support included.
2. Professional Services: Implementation services including consulting, training, customizations, and needs analysis. The PQ-Sure methodology provides a structured approach to implementation with dedicated consultants who develop understanding of business sales quoting and estimating processes.
3. Integration and Customization: Additional fees for integration work connecting ProQuote to CRM (ACT!, Microsoft Dynamics CRM, Goldmine, Microsoft Outlook) and ERP systems (SYSPRO, Great Plains Dynamics, Infor SX, Bluelink), as well as custom functionality development.
4. Cloud/Subscription Pricing: Azure Virtual Desktop deployment offers subscription-based cloud pricing model that eliminates upfront infrastructure investment and ongoing hardware/software maintenance costs. Azure SQL is included as a managed service.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

ProQuote is a purpose-built CPQ (Configure, Price, Quote) sales quotation software that enables manufacturers, distributors, technical integrators, and wholesalers to generate, revise, track, and manage professional sales quotations from first issue through order acceptance. The software is available in two editions — MS-Office Edition for on-premise or Terminal Services deployment and browser-based ProQuote .NET — with optional cloud deployment via Microsoft Azure Virtual Desktop and integrations to major CRM and ERP systems.

Product overview

ProQuote Solutions offers ProQuote 3.0 as a unified CPQ (Configure, Price, Quote) software platform designed for manufacturers, distributors, technical integrators, and wholesalers. The platform is available in two editions: MS-Office Edition and browser-based ProQuote .NET. The core product is supported by modular components including the Online Price Book (centralized product and pricing database), Quotations Module (quote creation and management), Contacts/Customer Editor (contact database with CRM integration), and Reporting Module (performance tracking and forecasting). The platform is delivered alongside the PQ-Sure Implementation Process—a consulting and deployment methodology that combines strategy, training, and ongoing support. Customers can also access a free Sales Quoting Success Whitepaper as a marketing resource. ProQuote can be deployed on-premise, via Azure Virtual Desktop cloud, or integrated with ERP and CRM systems.

Differentiator

Problem solved

Functional benefit

Brands

• ProQuote: Proprietary sales quoting software solution that allows licensees and users to establish an online price book of products and services, generate, revise and track professional proposals and quotes, establish a database of contacts, and benefit from reporting tools.

Products and services

• ProQuote 3.0 (CPQ Software) Purpose-built Configure, Price, Quote (CPQ) software that enables businesses to build, modify, manage, and track professional sales quotations from first issue through order acceptance. Available in MS-Office Edition (on-premise networked Client/Server or Terminal Services/Remote Desktop) and browser-based ProQuote .NET. For B2B sales teams at manufacturers, distributors, technical integrators, and wholesalers.
• ProQuote on Azure Virtual Desktop Cloud-hosted deployment of ProQuote CPQ software on Microsoft Azure Virtual Desktop with Azure SQL managed database, Windows 10/11 Multi-Session support, and access from any device or location. Offered as a subscription alternative to on-premise installation for businesses that want to avoid infrastructure investment.
• PQ-Sure Implementation Services Five-stage proprietary implementation methodology (Understand, Plan, Design, Implement, Adapt) delivered by dedicated ProQuote consultants, covering needs analysis, training, customizations, and integration with CRM/ERP systems to ensure successful CPQ deployment and ROI.

Quantifiable outcome

• Time savings - The program paid for itself in less than twelve months through time saved and margin management
• +2 more outcomes

Named customers20 records

Segments5 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature8 records

Partnerships

Three partnerships are on record, tiered core and minor.

• SYSPROcoreTechnology or IntegrationProQuote integrated with SYSPRO ERP solution via a re-designed Order Transfer module that makes use of SYSPRO's integration capabilities. The connector reads Bill-to and Ship-to data from SYSPRO, transfers accepted quotes to orders, sends stock and non-stock product information, writes new customer information to SYSPRO, and updates product information/costing from SYSPRO to ProQuote. Automatic nightly transfers ensure ProQuote has current data.
• Microsoft AzurecoreTechnology or IntegrationProQuote runs on Azure Virtual Desktop providing cloud-based deployment capabilities. Azure SQL provides managed database services. Azure enables scalable virtual desktop environments with Windows 10/11 Multi-Session capability for multiple concurrent users.
• Pioneer Business SystemsminorImplementation/ SI/ Consulting PartnerProQuote partnered with Pioneer Business Systems to implement a connector between ProQuote and SYSPRO's ERP solution in a specific customer case study example.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ProQuote Solutions