Invoke
Invoke Media Inc. is a Vancouver-based digital innovation studio founded in 2000 that helps founders, startups, and established brands design, prototype, and launch digital products using a five-stage methodology, with a notable enterprise client roster and a 2024 generative-AI video product called Chunks.
- Company typePrivate
- Founded2000
- HeadquartersVancouver, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Invoke does
Invoke Media Inc. is a Vancouver-based digital innovation studio founded in 2000 that partners with founders, entrepreneurs, and established brands to design, prototype, and launch digital products. The firm operates a five-stage development methodology (Design Concept, Proof of Concept, Prototype, MVP, and Optimization) with validation and iteration at each gate, targeting enterprise strategy and innovation teams, early-stage startups needing to reach pitch or MVP readiness, and product teams seeking augmentation. Its notable enterprise client base includes D-Wave, Toyota Financial Services, Toyota Motor North America, Boeing, KPMG, Telus, Finning, Arcteryx, BCAA, Core BTS, City of Vancouver, and Angaza, with Hootsuite cited as a historical product launch originating from the studio.
Invoke monetizes primarily through professional services on a project-based engagement model, with no publicly disclosed pricing or retainer structure. Distribution is direct and consultative, supported by case-study-driven content marketing, a company blog, and in-person participation at events such as Seattle Interactive and Config. The studio's first owned software product is Chunks, a 2024 generative-AI tool that identifies key moments in video via text prompts and outputs social-ready clips, representing a shift toward productized IP alongside the services practice. Headcount is in the 11-50 range with a single Vancouver headquarters at 333 Seymour Street, and the company is privately held with no disclosed external funding rounds, M&A, or institutional investors.
Invoke firmographics
Firmographics- Name
- Invoke
- Legal name
- Invoke Media Inc.
- Website
- https://invokemedia.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Invoke Media Inc. is a Vancouver-based digital innovation studio founded in 2000 that helps founders, startups, and established brands design, prototype, and launch digital products using a five-stage methodology, with a notable enterprise client roster and a 2024 generative-AI video product called Chunks.
- Ownership category
- akta.pro rank
Invoke industry classification
Industry- Product category
- Digital Product Development Services
- NAICS
- Computer Systems Design and Related Services (54151), Software Publishers (513210)
- SIC
- Services-Computer Programming Services (7371)
- akta.pro primary industry
- Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)
- akta.pro secondary industry
- Brand Activations & Experiential Campaign Design (MPAAAGAA)
Keywords
Where Invoke is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Invoke business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Digital Innovation Services: Project-based digital innovation studio services including design concept, proof of concept, prototyping, MVP development, and product optimization for established brands, startups, and product teams.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Invoke product offering
Product offeringCore offering
Invoke is a digital innovation studio that partners with founders, entrepreneurs, and established brands to design, prototype, build, and launch digital products through a five-stage methodology (Design Concept, Proof of Concept, Prototype, MVP, Optimization). In addition to its studio services, Invoke builds and ships its own software products, including Chunks, an AI-powered video clipping tool.
Product overview
Invoke is a digital innovation studio that offers a comprehensive five-stage product development methodology: Design Concept, Proof of Concept, Prototype, MVP (Minimum Viable Product), and Optimization. Their primary AI-powered product is Chunks, an AI tool that identifies key moments in video based on prompts and generates social-ready clips. The studio partners with founders, entrepreneurs, and established brands to build and take digital products to market, working across design, development, and optimization stages.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Innovation Studio Services End-to-end digital product development services spanning design concept, proof of concept, prototyping, MVP development, and post-launch optimization, delivered to established brands, startups, and product teams as consultative project-based engagements.
- Chunks An AI-powered tool that identifies key moments in video based on user prompts and automatically converts them into social-ready clips ready for sharing.
Quantifiable outcome
- ProximaHQ raised $1 million in seed funding after building their digital sales centre with Invoke
- +1 more outcomes
Companies that use Invoke
Customer profileNamed customers13 records
Segments3 records
Ideal customer profiles3 records
Invoke technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature3 records
Invoke partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights5 records
Invoke competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Invoke social profiles
Digital presenceInvoke financial estimates
Financial estimateRevenue estimate
Valuation estimate
Invoke leadership team
Management profileNumber of profiles
Invoke funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Invoke M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Invoke
What does Invoke do?
Invoke is a digital innovation studio that partners with founders, entrepreneurs, and established brands to design, prototype, build, and launch digital products through a five-stage methodology (Design Concept, Proof of Concept, Prototype, MVP, Optimization). In addition to its studio services, Invoke builds and ships its own software products, including Chunks, an AI-powered video clipping tool.
Is Invoke a public or private company?
Invoke is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Invoke founded?
Invoke was founded in 2000. It employs 11 to 50 people.
Where is Invoke based?
Invoke is headquartered in Vancouver, Canada, in the North America region.
How does Invoke make money?
One revenue line is on record: digital Innovation Services.
Does Invoke have an API?
No public API is recorded for Invoke.
What industry is Invoke in?
Invoke's product category is Digital Product Development Services. Its primary akta.pro industry code is BPAFAIAJ, Content Studio & Creative Resourcing (In-house/Embedded Teams), with a secondary code of MPAAAGAA, Brand Activations & Experiential Campaign Design. Its NAICS code is 54151 and its SIC code is 7371.