Wirtz Realty Corporation

Name

Wirtz Realty Corporation

Legal name

Wirtz Realty Corporation

Website

https://wirtzresidential.com

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Residential Multifamily Housing Rentals

NAICS

Residential Property Managers (531311)

SIC

Operators Of Apartment Buildings (6513)

akta.pro primary industry

Multifamily Apartment Property Management (BPAJAFAA)

Keywords

• Residential apartment rentals
• Multifamily property management
• Chicago Lakeview housing
• Luxury apartment leasing
• Pet-friendly apartments

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Others

Revenue model

1. Residential Rent Collection: Monthly rental income from residential apartment units across eight properties in Chicago's Lakeview neighborhood. Tenants pay rent monthly with standard residential lease agreements.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Wirtz Realty Corporation owns and rents eight pet-friendly residential apartment buildings in Chicago's Lakeview neighborhood (with one in Albany Park), offering studio to six-bedroom units in vintage, historic, and luxury high-rise buildings. The company leases units directly to consumers via standard residential leases, manages properties through Willow Bridge Property Company, and supports residents with SecureCafe and Rise Buildings online platforms for leasing, rent payment, and service requests.

Product overview

Wirtz Realty Corporation, through its Lakeview Collection brand, operates a portfolio of seven pet-friendly apartment buildings in Chicago's Lakeview and Albany Park neighborhoods. The collection offers a range of housing options from efficient studio units to expansive duplex penthouses, spanning vintage units with historic characteristics as well as new construction and recently renovated homes. Buildings include 3240 North Lake Shore Drive (vintage with large units), 3260 & 3270 North Lake Shore Drive (luxury with penthouse options), 2950 North Sheridan Road (20-story high rise with 82 units), 2970 North Sheridan Road (vintage studios/1BR), 3000 North Sheridan Road (historic with 24-hour doorman), 529-41 West Wellington Avenue (walkup vintage), and Cullom & Kedvale (Albany Park vintage). Properties are professionally managed by Willow Bridge with resident access via SecureCafe and Rise Buildings platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• 3240 North Lake Shore Drive Vintage apartment building offering 1, 3, 4, 5, and 6 bedroom apartments with a mix of historic charm and modern upgrades, including some of the largest units in the collection.
• 3260 & 3270 North Lake Shore Drive Historic luxury apartment building complex home to impressive penthouse units, offering vintage and renovated apartments in 1, 2, and 3 bedroom configurations.
• 2950 North Sheridan Road 20-story luxury rental high rise with 82 residences, offering convertible, 1, 2, and 3 bedroom apartments combining intimate living with premium amenities.
• 2970 North Sheridan Road Vintage property offering upgraded and standard studio and one bedroom apartments in a classic Chicago apartment setting.
• 3000 North Sheridan Road Historic building with standard and renovated apartments offering 1, 2, 3, and 4 bedroom units, featuring views and 24-hour door attendant service.
• 529-41 West Wellington Avenue The only walk-up building in the collection, offering vintage and renovated studio, 1, and 2 bedroom apartment homes.
• Cullom & Kedvale Albany Park neighborhood property offering well-maintained vintage 1 and 2 bedroom apartment homes.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

One partnership is on record.

• Willow BridgecoreImplementation/ SI/ Consulting PartnerWillow Bridge is the property management company that manages Lakeview Collection properties on behalf of the Wirtz family. They handle professional management including resident satisfaction, onsite management, leasing, and maintenance services.

Scale indicators3 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Related Companies: Large diversified real estate firm with a multifamily and affordable housing platform operating affordable and market-rate rental properties nationally; comparable as an institutional owner-operator competing for premium urban renters.
• AvalonBay Communities: Public multifamily REIT that owns and operates upscale urban and suburban apartment communities, with a presence in downtown Chicago; comparable as a larger institutional owner-operator pursuing premium urban rents similar to Lakeview Collection.
• Bozzuto Group: Privately held multifamily owner, developer, and manager operating luxury and mixed-income apartment communities across the US; comparable as a large multifamily operator with professional management capabilities similar to the Willow Bridge arrangement.
• Greystar Real Estate Partners: Largest US apartment manager and operator with thousands of multifamily units including in Chicago; comparable as a professional third-party operator that institutional and private owners (like Wirtz via Willow Bridge) engage to run rental portfolios.
• Mid-America Apartment Communities (MAA): Public multifamily REIT focused on upscale apartment communities across the Sun Belt and select urban markets; comparable as a large institutional owner-operator pursuing premium rents through location and amenity differentiation.

Regional players

• CA Residential (CA Ventures): Chicago-headquartered multifamily owner, developer, and operator with student and conventional rental housing concentrated in the Midwest; comparable as a Chicago-based multifamily owner-operator targeting similar urban renter segments.

Direct peers

• The Habitat Company: Chicago-based owner, developer, and manager of multifamily residential properties including Lakeview high-rises; directly competes for the same pool of Chicago renters and serves as the closest local-market peer.
• Kettler Management: Privately held multifamily owner, developer, and manager operating apartment communities in select urban and suburban markets; comparable as a similarly sized private multifamily operator with a professional management platform.
• Equity Residential: One of the largest publicly traded multifamily REITs in the US with a meaningful Chicago portfolio including Lakeview/East Lakeview high-rise assets; directly comparable as a large-scale owner-operator of urban apartment buildings serving the same renter base as Wirtz Realty.

Others

• Willow Bridge Property Company: Professional third-party property management firm that already manages Wirtz's Lakeview Collection portfolio; comparable as the operational backbone and as a peer in the Chicago multifamily management market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/wirtz-realty-corporation

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wirtz Realty Corporation