Emkay Investment Managers

What Emkay Investment Managers does

Emkay Investment Managers Limited (EIML) is a SEBI-registered portfolio management and investment advisory firm headquartered in Mumbai and operating as the dedicated asset management arm of Emkay Global Financial Services Ltd., a diversified capital markets group with approximately 25-30 years of operating history. The firm manages assets across Portfolio Management Services (PMS) and Category III Alternative Investment Funds (AIF), with INR 1,524 Crores in assets under management as of 30 September 2024 (the website also references over INR 1,750 Crores in some sections) distributed across 513 individual clients and 53 non-individual clients.

The product platform is layered around two proprietary methodologies — the E-Qual screening process, which the firm claims has produced zero portfolio blowouts in its equity strategies, and the Smart Alpha process, designed to mitigate selection and allocation bias. Core PMS strategies include the Emkay Capital Builder Strategy, the Emkay New Vitalised India Strategy (ENVI), India's Golden Decade of Growth Strategy, and the Emkay SMID Cap Growth Engine PMS strategy. AIF products include the Emkay Capital Builder AIF, the Emkay SMID Cap Growth Engine Fund, and the multi-series Emkay Emerging Stars Fund (Series VI currently open).

The business model is fee-based and recurring: management fees as a percentage of AUM, supplemented by performance fees, on customized investment solutions for Family Offices, HNIs, Corporates, NRIs, Insurance Companies, Trusts, and PE firms. Distribution is primarily direct sales through a National Sales Head and senior fund-manager-led client engagement, supported by content marketing (monthly EN-Sights newsletter, fund-manager-authored market outlooks, factsheets). Pricing is quote-based and not publicly disclosed, consistent with bespoke solutions for qualified investors. The firm holds SEBI PMS registration (INP000004458) and operates two Category III AIF trusts (Emerging Stars Trust registered 2017 and Emkay Investment Managers Trust registered 2024-25).

Name

Emkay Investment Managers

Legal name

Emkay Investment Managers Limited

Website

https://emkayim.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Emkay Investment Managers Limited is the SEBI-registered asset management arm of Emkay Global Financial Services, offering PMS and Category III AIF products across Indian equities for Family Offices, HNIs, Corporates, NRIs, Insurance Companies, Trusts, and PE firms.

Ownership category

akta.pro rank

Product category

Portfolio Management Services

NAICS

Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394), All Other Financial Investment Activities (52399), Open-End Investment Funds (525910)

SIC

Investment Advice (6282), Finance Services (6199)

akta.pro primary industry

Family Office Advisory & Outsourced CIO (OCIO) (FSAAADAC)

akta.pro secondary industry

OCIO Providers (Outsourced CIO) (FSAAAGAH)

Keywords

• Portfolio management services
• Alternative investment funds
• Investment advisory
• Asset management
• Equity fund management

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Portfolio Management Services (PMS) Fees: Management fees charged on assets under management for PMS strategies including Emkay Capital Builder Strategy, Emkay New Vitalised India Strategy (ENVI), and India's Golden Decade of Growth Strategy.
2. Alternative Investment Fund (AIF) Management: Management and performance fees from Category III AIF products including Emkay Capital Builder AIF, Emkay SMID Cap Growth Engine Fund, and Emkay Emerging Stars Fund.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Emkay Investment Managers Limited (EIML) is a SEBI-registered portfolio management and investment advisory firm that offers discretionary and non-discretionary Portfolio Management Services (PMS) and Category III Alternative Investment Funds (AIF) focused on Indian equities. The firm manages assets of approximately INR 1,524 Crores across 566 clients (513 individuals and 53 non-individuals) using its proprietary E-Qual screening and Smart Alpha investment processes.

Product overview

Emkay Investment Managers Limited (EIML) is a SEBI-registered portfolio management and investment advisory company offering a multi-product platform across PMS (Portfolio Management Services) and AIF (Alternative Investment Funds). The core offerings include: (1) PMS strategies under the E-QUAL model umbrella including Emkay Capital Builder Strategy, Emkay New Vitalised India Strategy (ENVI), India's Golden Decade of Growth Strategy, and Emkay SMID Cap Growth Engine PMS strategy; (2) AIF products including Emkay Capital Builder AIF, Emkay SMID Cap Growth Engine Fund, and the award-winning Emkay Emerging Stars Fund (with Series VI currently open); and (3) specialized investment solutions including Emkay GEMS and Emkay Pearls. The company's differentiated approach centers on its proprietary E-QUAL (Fortified With E-Qual) stock screening methodology which has ensured zero blowouts in portfolios, combined with a Smart Alpha process designed to mitigate selection bias and allocation bias during investing. The firm targets long-term outperformance (3-5 years+) across blue-chip large-cap, mid-cap, and small-cap segments for marquee family offices, HNIs, corporates, NRIs, insurance companies, trusts, and PE firms. Currently manages INR 1,524 Crores in assets under management.

Differentiator

Problem solved

Functional benefit

Products and services

• Emkay Capital Builder Strategy

Quantifiable outcome

• Zero blowouts in equity strategies till date through E-Qual process

Named customers6 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Emkay Global Financial Services Ltd.coreStrategic or Co-development PartnerEmkay Investment Managers Limited is the Asset Management arm of Emkay Global Financial Services Ltd. The parent company provides the institutional foundation and regulatory framework for the asset management operations.

Scale indicators2 records

Recent moves1 record

Expansion highlights4 records

Broad incumbents

• Kotak Mahindra Asset Management: Kotak AMC is one of India's largest asset managers with PMS/AIF offerings alongside mutual funds. Significantly larger and broader in scope, but competes for the same HNI/institutional PMS/AIF mandates.
• HDFC Asset Management: HDFC AMC is India's largest asset manager with PMS capabilities for HNIs and institutional clients. Dominant incumbent whose PMS business overlaps with Emkay's target segments but operates at materially larger scale.
• Sundaram Asset Management: Sundaram AMC offers PMS services targeting HNIs and family offices alongside its mutual fund business. A mid-to-large incumbent providing comparable PMS products to Indian HNI clients.
• DSP Asset Management: DSP AMC offers PMS and AIF products alongside its mutual fund business, with a focus on Indian equities. Mid-size incumbent with overlapping HNI/family office clientele.

Direct peers

• Alchemy Capital Management: Alchemy is a boutique Indian PMS and AIF manager focused on high-growth equity strategies for HNIs, family offices, and institutions. Comparable in scale, product structure, and target segment to Emkay.
• ASK Investment Managers: ASK is one of India's largest pure-play PMS/AIF boutiques, managing equity portfolios for HNIs and family offices via SEBI-registered vehicles. Highly comparable in business model, customer base, and product structure to Emkay.
• Motilal Oswal Asset Management: Motilal Oswal AMC operates a large PMS/AIF business alongside its mutual funds, with a strong focus on Indian equities. Directly comparable product set (PMS, AIF, equity strategies) and overlapping HNI/family office client base.
• Marcellus Investment Managers: Marcellus is a boutique Indian PMS/AIF manager focused on high-conviction equity portfolios for HNIs and family offices using proprietary 'Compounders' frameworks. Closely comparable boutique, fundamentals-driven equity model to Emkay.
• ValueQuest Investment Advisors: ValueQuest is a SEBI-registered PMS/AIF boutique running India equity strategies including SMID-cap funds for HNIs and family offices. Comparable product mix and target client base to Emkay.
• IIFL Asset Management: IIFL AMC runs PMS and AIF products for HNIs, family offices, and institutions, with active equity strategies. Direct competitor in Indian PMS/AIF distribution and a similar mid-to-large boutique scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/EmkayInvestment
• Facebookfacebook.com/Emkayinvestmentmanagers
• LinkedInlinkedin.com/company/emkayinvestmentmanagers

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Emkay Investment Managers