The Grow CFO
- Company typePrivate
- Founded2016
- HeadquartersBrisbane, Australia
- Headcount1–10
- GTM typeB2B
- OfferingServices
The Grow CFO firmographics
Firmographics- Name
- The Grow CFO
- Legal name
- The Grow CFO
- Website
- https://growcfoco.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
The Grow CFO industry classification
Industry- Product category
- Fractional CFO Services
- SIC
- Services-Management Consulting Services (8742), Finance Services (6199)
- akta.pro primary industry
- Outsourced Finance & CFO Services (BPAHABAE)
- akta.pro secondary industry
- Corporate Development & Portfolio Optimization (BPAHADAK)
Keywords
Where The Grow CFO is headquartered
LocationHeadquarters
- HQ city
- Brisbane
- HQ country
- Australia
- HQ region
- Oceania
Markets served
The Grow CFO business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Fractional CFO Services: Part-time/contract CFO services providing strategic financial guidance, planning, and oversight to businesses that cannot afford or do not require a full-time CFO. Services include financial strategy development, cash flow management, profit improvement, and business growth planning delivered on a flexible part-time basis.
- Wealth Dynamics Profile Token: Digital assessment product providing personalized wealth dynamics profile revealing individual strengths and ideal path to wealth creation. Sold as a one-time token purchase for $89, delivered digitally after purchase.
- Cash Flow Calculator: Digital financial tool helping businesses calculate cash flow with more certainty. Sold as a one-time purchase for $7.
- Revenue Model Tester: Digital tool for testing and validating business revenue models. Sold as a one-time purchase for $7.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Wealth Dynamics Token - Personal assessment for individual wealth path |
| One time/ perpetual license | Pay-as-you-go | Cash Flow Calculator - Tool for calculating cash flow certainty |
| One time/ perpetual license | Pay-as-you-go | Revenue Model Tester - Tool for testing revenue models |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
The Grow CFO product offering
Product offeringCore offering
The Grow CFO provides part-time (fractional) CFO advisory services to small and medium-sized Australian businesses, delivered through its proprietary Growth Wheel framework spanning six pillars: Goals & Strategies, Cash Management, Profit Improvement, Financial Reporting, Revenue Model, and Systems & Processes. Complementing the advisory engagement, the company sells standalone digital products (Wealth Dynamics Token, Cash Flow Calculator, Revenue Model Tester) through its online shop.
Product overview
The Grow CFO is a fractional CFO service provider offering a suite of financial advisory and consulting services. The core offering consists of six interconnected service pillars—Goals & Strategies, Cash Management, Profit Improvement, Financial Reporting, Revenue Model, and Systems & Processes—organized around the company's proprietary 'Growth Wheel' framework and triple bottom line philosophy (people, planet, profit). Complementing the consulting services, the company sells digital products including the Wealth Dynamics Token ($89), Cash Flow Calculator ($7), and Revenue Model Tester ($7) through its online shop. The services are primarily delivered as professional advisory engagements rather than standalone software products.
Differentiator
Problem solved
Functional benefit
Products and services
- Fractional CFO Services (Growth Wheel) Part-time/contract CFO advisory service providing strategic financial guidance, cash flow management, profit improvement, financial reporting, revenue modelling, and systems optimization to Australian SMBs that cannot afford or do not require a full-time CFO.
- Wealth Dynamics Token Personalized digital assessment that reveals an individual's strengths and ideal path to wealth creation, helping entrepreneurs and finance teams align with natural talents for optimal business performance.
- Cash Flow Calculator Calculator tool that helps businesses calculate cash flow with more certainty for improved financial planning.
- Revenue Model Tester Assessment tool for evaluating and testing the effectiveness and suitability of a business's revenue model.
Companies that use The Grow CFO
Customer profileSegments6 records
Ideal customer profiles1 record
The Grow CFO technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
The Grow CFO partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- B1G1 (Buy 1 Give 1)coreB1G1 is a social impact initiative that enables businesses to give back for every transaction. Grow CFO partners with B1G1 to support Sustainable Development Goals including education (SDG 4), clean water (SDG 6), climate action (SDG 13), gender equality (SDG 5), and other global causes. This partnership reflects Grow CFO's commitment to triple bottom line business practices balancing people, planet, and profit.
- Grow Group GlobalminorParent company affiliation. Grow CFO is proudly part of Grow Group Global, a group of companies providing financial services to businesses.
- Direct ManagementminorRelated bookkeeping brand under the same group. Direct Management provides bookkeeping services, complementing Grow CFO's fractional CFO offerings.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
The Grow CFO competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
The Grow CFO social profiles
Digital presenceThe Grow CFO financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Grow CFO leadership team
Management profileNumber of profiles
Profiles1 record
The Grow CFO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Grow CFO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Grow CFO
What does The Grow CFO do?
The Grow CFO provides part-time (fractional) CFO advisory services to small and medium-sized Australian businesses, delivered through its proprietary Growth Wheel framework spanning six pillars: Goals & Strategies, Cash Management, Profit Improvement, Financial Reporting, Revenue Model, and Systems & Processes. Complementing the advisory engagement, the company sells standalone digital products (Wealth Dynamics Token, Cash Flow Calculator, Revenue Model Tester) through its online shop.
Is The Grow CFO a public or private company?
The Grow CFO is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Grow CFO founded?
The Grow CFO was founded in 2016. It employs 1 to 10 people.
Where is The Grow CFO based?
The Grow CFO is headquartered in Brisbane, Australia, in the Oceania region.
How does The Grow CFO make money?
Four revenue lines are on record. Fractional CFO Services are the primary driver. The others are wealth Dynamics Profile Token, cash Flow Calculator and revenue Model Tester.
Does The Grow CFO have an API?
No public API is recorded for The Grow CFO.
What industry is The Grow CFO in?
The Grow CFO's product category is Fractional CFO Services. Its primary akta.pro industry code is BPAHABAE, Outsourced Finance & CFO Services, with a secondary code of BPAHADAK, Corporate Development & Portfolio Optimization. Its SIC code is 8742.