redrover
Redrover is a South Korean 3D animation studio and stereoscopic display technology company that produces and globally distributes animated feature films and TV series while licensing proprietary 3D/4D hardware and software to cinema operators, broadcasters, and consumer electronics manufacturers.
- Company typePrivate
- Founded2004
- HeadquartersSeongnam, South Korea
- Headcount51–100
- GTM typeB2B
- OfferingServices
What redrover does
Redrover (레드로버) is a South Korean 3D animation studio and stereoscopic display technology company founded in 2004 and listed on KOSDAQ since 2010, headquartered in Gwangju, Gyeonggi-do with 51-100 employees. The company produces and globally distributes 3D animated feature films and TV series — most notably The Nut Job (2014), The Nut Job 2 (2017), Spark (2016), Bolts & Blip, Bubble Bubble Marin, and Beet Party — while operating a parallel proprietary 3D technology stack that includes stereoscopic monitors, autostereoscopic (glasses-free) displays, 3D broadcast camera rigs, 4D cinema control systems, and 3D production software, backed by over 50 patents originating from university research initiated in 2000.
The company's commercial model combines several revenue streams: theatrical distribution via Hollywood partners (Open Road Films for North America, Weinstein Company internationally), broadcast and streaming licensing to global networks (Disney, BBC Kids, Nickelodeon, KBS, EBS, Canal+, BSkyB, Mango TV), exclusive 4D cinema system construction under contract with Lotte Cinema, OEM content bundling with LG Electronics and Nintendo (Europe), defense-sector hardware sales, and CG/VFX production services. In 2015 the company received a 341 billion KRW strategic investment from China's Suning Universal Media and established a Shanghai joint venture for China-market distribution, marking its most significant international expansion move.
Redrover serves enterprise customers across multiple segments: theater and exhibition operators (4D/5D venue construction), global media and entertainment distributors (theatrical and broadcast licensing), consumer electronics manufacturers (glasses-free 3D display integration), government and defense agencies (designated defense-procurement 3D monitors), and educational institutions (3D educational content via Kyowon partnership). Geographic reach spans North America, Europe, the Middle East, South America, Oceania, and most of Asia, with content distributed in 100-170+ countries depending on title.
redrover firmographics
Firmographics- Name
- redrover
- Legal name
- REDROVER
- Website
- https://redrover.co.kr
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Redrover is a South Korean 3D animation studio and stereoscopic display technology company that produces and globally distributes animated feature films and TV series while licensing proprietary 3D/4D hardware and software to cinema operators, broadcasters, and consumer electronics manufacturers.
- Ownership category
- akta.pro rank
redrover industry classification
Industry- Product category
- 3D Animation Production
- NAICS
- Audio and Video Equipment Manufacturing (334310)
- SIC
- Services-Motion Picture & Video Tape Production (7812), Household Audio & Video Equipment (3651)
- akta.pro primary industry
- Animated Series Production (TV/Streaming) (MPADACAG)
- akta.pro secondary industries
- Stereo 3D VFX & Conversion (Stereoscopy, Depth, Reprojection) (MPAHABAJ), VR/XR Hardware & Accessories (Headsets, Controllers, Trackers, Haptics) (MPAFAGAG)
Keywords
Where redrover is headquartered
LocationHeadquarters
- HQ city
- Seongnam
- HQ country
- South Korea
- HQ region
- Asia
Offices1 record
Markets served
redrover business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain
Revenue model
- Theatrical Animation Distribution: Production and global theatrical release of animated feature films through major Hollywood distributors. Revenue comes from box office proceeds split with distributors. Films include Nut Job (2014), Nut Job 2 (2017), and Spark (2016), distributed by Open Road Films in North America and Weinstein Company internationally.
- Content Licensing & IP Royalties: Licensing of owned animation IP (characters, story rights) to third parties for TV broadcasting, streaming, merchandise, and adaptations across global markets. Includes deals with Disney, BBC Kids, KBS, EBS, JKN Global, and others.
- 4D Cinema & Special Venue Systems: Design, construction, and installation of 4D cinema systems and special video experience venues (4D/5D theaters). Exclusive contracts with Lotte Cinema for 4D theater construction globally. Also builds VR technology centers and specialized viewing facilities.
- 3D Hardware Sales: Manufacturing and sale of 3D stereoscopic hardware products including monitors (8–40 inch), projectors, autostereoscopic displays, stereoscopic microscopes, and 3D broadcast equipment. Includes defense sector sales (3D stereoscopic monitors designated as defense procurement items).
- TV Animation Production: Production of TV animation series (e.g., Bolts & Blip, Beet Party, Bubble Bubble Marin) for domestic and international broadcasters. Revenue from production contracts and broadcast licensing fees.
- Software & Technology Licensing: Licensing of proprietary 3D/4D software tools (3D animation production software, 4D controller software, 3D presentation video production programs) to other studios and hardware manufacturers.
- CG & VFX Production Services: CG and visual effects production services for third-party film, advertising, and media projects.
- Content Licensing to Hardware Partners: Bundled content deals with hardware manufacturers, such as pre-installed animation content on LG smart TVs and smartphones (Beet Party on LG smart devices).
Go-to-market motion2 records
Distribution channels7 records
Marketing channels4 records
redrover product offering
Product offeringCore offering
Redrover is a 3D animation studio that produces and globally distributes animated feature films (Nut Job, Nut Job 2, Spark) and TV series (Bolts & Blip, Bubble Bubble Marin, Beet Party), developed on proprietary 3D stereoscopic technology. The company also manufactures 3D hardware (monitors, projectors, glasses-free displays), installs 4D cinema systems under exclusive contract with Lotte Cinema, and licenses its technology to consumer electronics manufacturers such as LG Electronics.
Product overview
Redrover is a 3D Animation Studio that functions as a comprehensive digital content and technology company. The core portfolio includes theatrical and TV animated properties (NUTJOB, NUTJOB 2, SPARK, Bolts & Blip, Bubble Bubble Marin, BEET PARTY) distributed globally through major platforms. Supporting these content IPs is a suite of 3D technology products including stereoscopic monitors, glasses-free 3D displays, broadcasting camera rig systems, and 4D cinema solutions. The company also develops VR technology and content, and provides animation/CG&VFX production services along with content licensing.
Differentiator
Problem solved
Functional benefit
Products and services
- NUTJOB (넛잡) 3D animated feature film released in 2014, achieving North American box office No.2 ranking for Korean films and distributed across 140+ countries via Weinstein Company (international) and Open Road Films (North America).
- NUTJOB 2 (넛잡 2) Sequel to NUTJOB, released in 2017, achieving a record-breaking 4,003 North American theater releases (largest for a Korean film) and sold to 170 countries worldwide with global box office exceeding USD 1.2 billion.
- SPARK
Quantifiable outcome
- North America box office No.2 ranking for a Korean film (Nut Job, 2014)
- +6 more outcomes
Companies that use redrover
Customer profileNamed customers18 records
Segments5 records
Ideal customer profiles4 records
redrover technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
redrover partnerships and signals
Strategic signalPartnerships
21 partnerships are on record, tiered minor and core.
- JKN Global Media (Thailand)minorTV animation series video rights and licensing agreement for multiple Redrover titles in Thailand through JKN Global Media.
- Weinstein Company (USA)coreNorth American theatrical distribution partner for 'Nut Job'. Weinstein Company distributed Nut Job in North America through Open Road Films, achieving 3,472 theaters and No.2 box office ranking.
- Open Road Films (USA)coreNorth American theatrical distributor for Nut Job and Nut Job 2. Open Road Films is a major Hollywood studio-backed distributor, releasing Nut Job in 3,472 North American theaters (2014) and Nut Job 2 in 4,003 screens (2017).
- Buena Vista (Disney subsidiary)coreSouth America TV broadcasting and VOD rights licensing agreement for 'Beet Party' through Walt Disney Company's Buena Vista subsidiary.
- Warner Bros. / Gulfstream Pictures (USA)coreJoint venture establishment for global film and animation co-development and production. Warner Bros. partnered through Gulfstream Pictures for international animation co-production with Redrover.
- Saiban Brands (USA)minorUS broadcast partner for 'Bolts & Blip', airing the series across the United States through Saiban Brands.
- YOOPA Channel (Canada)minorTV broadcasting rights agreement with Canadian YOOPA channel for 'Beet Party' distribution.
- Guangzhou International TV Festival (China)minorStrategic partnership with Guangzhou International TV Festival for the 'Nut Job' project, supporting Chinese market entry and festival promotion.
- LG ElectronicscoreMultiple partnerships: (1) True3D PT software licensing for LG Cinema 3D notebooks, (2) content licensing agreement for Bolts & Blip on LG devices, (3) Beet Party content bundled with LG Smart TV and smartphone platforms.
- I3DS Korea (International 3D Society Korea)minorParticipation as a board member in I3DS Korea, the Korean branch of the International 3D Society. Board members include MBC, EBS, Lotte Cinema, and Redrover.
- 3NET / NBCUniversal-Sony-Discovery (USA)core3NET, the US's largest 3D TV broadcaster (joint venture of NBCUniversal, Sony, Discovery), aired 'Bolts & Blip' across the US (premiere September 25, 2011). This was the first 3D broadcast deal between a Korean animation company and a US 3D broadcaster.
- Lotte Cinema (Korea)coreExclusive global contract for 4D cinema system construction and installation. Lotte Cinema 4D theaters built exclusively by Redrover under this partnership.
- KOTRA (Korea Trade-Investment Promotion Agency)minorSelected as a participant in KOTRA's US procurement market entry support program, helping Redrover access US government and commercial procurement opportunities.
- Kyowon (교원공제회) / KyowonnaraminorJoint production and joint commercialization agreement for 3D educational content and 3D education system with Kyowon, Korea's major educational content provider.
- G3C (Global 3D Consortium)minorFounding member of the Global 3D Consortium (G3C), a consortium of 24 companies including 21 venture companies and 3 venture capital firms, launched to promote 3D technology standardization and commercialization across Korea.
- INITION Ltd. (UK)minorExclusive 3D equipment supply agreement with INITION Ltd., a UK-based 3D technology company, for distribution of Redrover's 3D hardware in European markets.
- KOCCA (Korea Creative Content Agency)coreKOCCA selected 'Bolts & Blip' as a global animation project and 'Nut Job' as a global frontier animation business entity, providing government-backed support for international market development.
- Korea Film Council (영화진흥위원회)coreSelected as the lead developer for the stereoscopic filming system project by the Korean Film Council, supporting R&D for 3D film production technology.
- US Variation LLCminorPartnership agreement with US Variation for distribution of Redrover's 3D technology and content in the American market.
- ETRI (Korea Electronics and Telecommunications Research Institute)minorPartnership with ETRI for hospital pilot projects involving 3D display technology applications in medical settings.
- Toonbox Entertainment (Canada)coreStrategic business partnership agreement with Toonbox Entertainment, a leading North American animation studio. Toonbox co-produced 'Bolts & Blip' with Redrover. In 2012, Redrover entered aequity investment agreement with Toonbox Entertainment, deepening the strategic relationship.
Scale indicators13 records
Recent moves7 records
Expansion highlights6 records
redrover competitors and assessment
Company assessmentDirect peers
- Aardman Animations: Independent UK animation studio producing globally distributed feature films and TV series with proprietary stop-motion and CG pipelines. Closely comparable independent-studio operating model to Redrover.
- Mondo TV: Italy-based animation production and distribution company that is an active broadcast partner for Redrover's Bubble Bubble Marin. Operates a similar model of producing and globally licensing animated kids/family content.
- RealD: US-based 3D cinema technology company that licenses stereoscopic 3D systems to exhibitors. Directly comparable to Redrover's stereoscopic 3D display and cinema technology stack, including glasses and projection systems.
- Toonbox Entertainment: Canadian animation studio that co-produced Bolts & Blip with Redrover and entered into an equity investment agreement in 2012. Operates as an independent animation studio with comparable TV/feature production profile.
- Studio Ghibli: Japan-based independent animation studio with globally distributed feature film IP and a vertically integrated production model. Directly comparable as an independent animation studio with proven international theatrical and licensing success.
Broad incumbents
- DreamWorks Animation: US-based major animated feature film studio (owned by NBCUniversal) with a global theatrical and licensing footprint. Comparable as a broad incumbent in the animated feature film and global IP licensing space.
- CJ ENM: South Korea-based entertainment conglomerate spanning film production, broadcast, and animation. Operates in the same domestic Korean market as Redrover with a broader portfolio of media and entertainment assets.
- IMAX Corporation: Global premium large-format cinema technology company with proprietary projection and screen systems. Comparable as a premium cinema technology incumbent whose venue platform overlaps with Redrover's 4D theater systems.
- Illumination: US-based major animated feature film studio (owned by NBCUniversal) producing globally distributed theatrical animation. A broad incumbent in the same competitive set for global animated feature releases.
- Pixar Animation Studios: US-based major animated feature film studio (owned by Disney) and global benchmark for theatrical animation. Comparable as a broad incumbent in the same animated feature film category.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
redrover social profiles
Digital presenceredrover compliance and trust
Trust signalCompliance4 records
redrover financial estimates
Financial estimateRevenue estimate
Valuation estimate
redrover leadership team
Management profileNumber of profiles
redrover subsidiaries and ownership
Company hierarchySubsidiaries4 records
redrover funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
redrover M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about redrover
What does redrover do?
Redrover is a 3D animation studio that produces and globally distributes animated feature films (Nut Job, Nut Job 2, Spark) and TV series (Bolts & Blip, Bubble Bubble Marin, Beet Party), developed on proprietary 3D stereoscopic technology. The company also manufactures 3D hardware (monitors, projectors, glasses-free displays), installs 4D cinema systems under exclusive contract with Lotte Cinema, and licenses its technology to consumer electronics manufacturers such as LG Electronics.
Is redrover a public or private company?
redrover is a private company. It is classified as public and is currently operating.
When was redrover founded?
redrover was founded in 2004. It employs 51 to 100 people.
Where is redrover based?
redrover is headquartered in Seongnam, South Korea, in the Asia region.
How does redrover make money?
Eight revenue lines are on record. Theatrical Animation Distribution is the primary driver. The others are content Licensing & IP Royalties, 4D Cinema & Special Venue Systems, 3D Hardware Sales, TV Animation Production, software & Technology Licensing, CG & VFX Production Services and content Licensing to Hardware Partners.
Who are redrover's main competitors?
Direct peers on record are Aardman Animations, Mondo TV, RealD, Toonbox Entertainment and Studio Ghibli. Broad incumbents are DreamWorks Animation, CJ ENM, IMAX Corporation, Illumination and Pixar Animation Studios.
Does redrover have an API?
No public API is recorded for redrover.
What industry is redrover in?
redrover's product category is 3D Animation Production. Its primary akta.pro industry code is MPADACAG, Animated Series Production (TV/Streaming), with a secondary code of MPAHABAJ, Stereo 3D VFX & Conversion (Stereoscopy, Depth, Reprojection). Its NAICS code is 334310 and its SIC code is 7812.