Forbes Hungary

What Forbes Hungary does

Forbes Hungary (Forbes Magyarország) is the licensed Hungarian edition of the global Forbes media brand, operating as a digital-first business journalism outlet headquartered in Budapest. Launched in 2019 and operating through the legal entity Mediarey Hungary Services Zrt., the company serves Hungarian business professionals, entrepreneurs, investors, and affluent readers with daily coverage of business, finance, technology, and lifestyle content via its flagship Forbes.hu online portal and a monthly print magazine (Forbes Magazin). The content platform is built on a WordPress-based CMS with multimedia capabilities, distributing editorial content alongside a weekly personal-finance podcast (Forbes Money), curated email newsletters, and annual editorial franchises such as the 30 Under 30 Hungary list and the Power Women Summit.

The company's revenue model rests on three streams: recurring subscriptions for digital and print magazine access, advertising and sponsored ("támogatói tartalom") branded content partnerships, and ticketed/sponsored live events such as the Forbes Power Women's Summit and Brand Club gatherings. Audience development is multi-channel — Forbes.hu, a YouTube channel (@forbesmagyarorszag), podcast distribution on Spotify/Apple Podcasts, and active social media accounts on Facebook, LinkedIn, and Instagram. Customer segmentation is horizontal, targeting Hungarian executives, startup founders, and high-net-worth readers seeking region-specific business intelligence backed by the global Forbes brand reputation.

Operationally, Forbes Hungary operates with a small team (11–50 employees) and has no disclosed external funding, ownership changes, M&A activity, or proprietary technology platforms beyond standard WordPress publishing infrastructure. The company holds no disclosed patents, AI/ML capabilities, or technology partnerships, and runs no public API or SDK. No audited financials are available in the provided data.

Name

Forbes Hungary

Legal name

Mediarey Hungary Services Zrt.

Website

https://forbes.hu

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Forbes Hungary is the licensed Hungarian edition of Forbes, operating Forbes.hu, a monthly print magazine, a financial podcast, and live events serving Hungarian business professionals, entrepreneurs, and affluent readers with local business journalism.

Ownership category

akta.pro rank

Product category

Business News Media

NAICS

Periodical Publishers (513120), Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Periodicals: Publishing Or Publishing & Printing (2721), Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro primary industry

News, Politics & Current Affairs Magazines (MPAJAEAO)

akta.pro secondary industry

Consumer Lifestyle & Fashion Magazines (MPAJAEAA)

Keywords

• Business journalism
• Financial news media
• Magazine publishing
• Digital news subscription
• Business events

Headquarters

HQ city

Budapest

HQ country

Hungary

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Subscription/Magazine Sales: Forbes Magyarország operates a subscription model offering both digital and print magazine editions. The publication offers premium content behind paywalls and sells annual/monthly subscriptions for magazine access.
2. Advertising: The publication generates revenue through advertising placements, sponsored content (támogatói tartalom), and branded content partnerships with corporate clients.
3. Events and Conferences: Forbes Hungary organizes events including the Forbes Power Women's Summit, startup competitions, and other business networking events that generate revenue through tickets and sponsorships.

Pricing tiers

Distribution channels5 records

Marketing channels6 records

Core offering

Forbes Hungary is the Hungarian edition of the global Forbes business media brand, operating a digital-first business news platform (forbes.hu) supplemented by a monthly print magazine, the Forbes Money weekly podcast, curated email newsletters, annual ranking lists (including 30 Under 30 and Power Women), and live business events. The publication delivers Hungarian business, finance, technology, lifestyle, and investigative journalism content to Hungarian executives, entrepreneurs, investors, and affluent readers via subscription, advertising, and event revenue streams.

Product overview

Forbes Hungary operates as a digital-first media platform offering a comprehensive portfolio of business journalism products. The core offering consists of the Forbes.hu online portal delivering daily news in business, finance, technology, and lifestyle categories, supplemented by the monthly Forbes Magazin print edition. Additional products include the Forbes Money weekly podcast focused on personal finance and markets, subscription-based premium content services, curated email newsletters, and annual ranking lists such as the Forbes 30 Under 30 Hungary and Power Women Summit. The portfolio also includes live events and conferences serving the Hungarian business community.

Differentiator

Problem solved

Functional benefit

Products and services

• Forbes.hu Online Portal The main digital news platform covering Hungarian business, finance, technology, lifestyle, and current affairs content, available to readers via the forbes.hu website.
• Forbes Magazin (Print Magazine) Monthly print edition of Forbes Hungary featuring in-depth business stories, interviews, and exclusive content, distributed via subscription and newsstands across Hungary.
• Forbes Money Podcast Weekly financial podcast covering personal finance topics, market analysis, and investment advice, hosted by Peller András, distributed via Spotify and other podcast platforms.
• Előfizetés (Subscription Service) Premium subscription service offering exclusive content, ad-free reading experience, and member benefits with digital and print+digital tiers on annual billing cadence.
• Forbes Lists (Ranglisták) Annual ranking lists including '30 sikeres magyar 30 alatt' (30 Under 30), 'Top Creators', 'Bank Power Ranking', and 'Power Women Summit' that profile Hungarian business leaders and entrepreneurs.
• Hírlevelek (Newsletters) Email newsletter services delivering curated business and finance news to subscribers.
• Forbes Események (Events) Live events and conferences including the Forbes Power Women Summit and Forbes Brand Club networking gatherings for the Hungarian business community.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves6 records

Expansion highlights5 records

Regional players

• Napi.hu: Hungarian daily business and economic news site serving the same domestic business-professional readership through digital publishing and advertising.
• Portfolio.hu: Leading Hungarian business and financial news outlet targeting the same executive, investor and finance audience, competing directly for readers, advertisers and business-event revenue.
• HVG: Established Hungarian weekly business and current-affairs magazine with print and digital editions, directly overlapping Forbes Hungary's business-journalism and magazine model.
• Világgazdaság: Hungarian business and economics daily competing for the same domestic business-news audience and advertisers as Forbes Hungary.

Direct peers

• Business Insider: Digital-first business news publisher with subscription paywalls and multimedia content, comparable to Forbes Hungary's digital publishing and premium-subscription approach.
• Fortune: Global business magazine and digital publisher built on lists, rankings and premium business journalism plus paid events, closely mirroring Forbes Hungary's editorial and monetization model.

Broad incumbents

• The Economist: Premium business and current-affairs periodical with subscriptions, podcasts and events targeting affluent professional readers, overlapping Forbes Hungary's premium positioning.
• Bloomberg: Large business and financial media company covering the same subject matter across digital, print and events, though far broader and with proprietary data terminals.
• Forbes (US): The global Forbes brand and licensor, operating the same business-media franchise (rankings, magazine, events, digital) at global scale that Forbes Hungary replicates locally.

Others

• Manager Magazin (Bloomberg-linked local editions): Represents localized international business-magazine editions targeting national executive audiences, thematically comparable to the licensed-brand local-edition model Forbes Hungary uses.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xinstagram.com/forbeshungary
• YouTubeyoutube.com/@forbesmagyarorszag
• Facebookfacebook.com/ForbesMagyarorszag
• LinkedInlinkedin.com/company/forbes-magyarorsz%C3%A1g/?originalSubdomain=ie

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Forbes Hungary