Rede Frota

What Rede Frota does

Rede Frota is a Brazilian fleet management and payment platform that connects transportation companies (transportadoras) with a nationwide network of credentialed fuel stations. Originated in 2012 as an internal cost-control system within Grupo Marajó's fuel station network, the platform was first commercialized to an external customer in September 2015 and pivoted in February 2018 into a full payment solution offering credit to independent truckers at Marajó stations. As of 2024, the platform serves more than 97,000 transportadoras, 2,000+ credentialed fuel stations, and supports 100,000+ truck drivers with banking accounts through its Frotabank sub-brand. The company remains privately held under Grupo Marajó, headquartered in Goiânia, Goiás, with 11-50 employees and no disclosed external funding rounds.

The core Rede Frota fleet management system combines fuel expense tracking, invoice management, route planning, and business intelligence dashboards, and supports three fuel authorization methods: vehicle plate plus password, a mobile app with temporary per-transaction passwords, and physical Visa debit cards with PINs. The platform delivers 95% of fuel invoices directly inside the portal for customer verification and ships upgrades on a 15-day cadence. Frotabank extends the platform into fleet banking, offering Visa debit cards for vehicles, freight payment processing for third-party drivers, and integrations with major Brazilian TMS (Transportation Management Systems). Adjacent modules include installment financing for tires and maintenance inputs (up to 10 installments), PIX payment processing, digital credit notes (Nota a Prazo Digital) for fuel stations, and receivables anticipation.

Rede Frota operates a hybrid go-to-market combining sales-led outreach (dedicated consultants and WhatsApp contact), inside sales (phone and signup forms), and product-led growth (self-serve portal, mobile apps, and TMS integrations). The company earns revenue through transaction fees on fuel payments acting as intermediary between transportadoras and stations, banking fees from Frotabank, interest and fees on credit extended to transportadoras, and station-side services including receivables anticipation and PIX processing. Pricing is quote-based and not publicly disclosed; customer segmentation is anchored to diesel consumption tiers ranging from under 5,000 liters per month to above 250,000 liters per month, with a minimum six-truck requirement to join.

Name

Rede Frota

Legal name

Rede Frota Solutions Ltda.

Website

https://redefrota.com.br

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Brazilian fleet management and payment platform connecting over 97,000 transportation companies with 2,000+ credentialed fuel stations, offering multi-channel fuel authorization, invoice management, credit services, and integrated banking through its Frotabank sub-brand.

Ownership category

akta.pro rank

Product category

Fleet Management and Fuel Payment Platform

NAICS

Fuel Dealers (45721), Fuel Dealers (457210)

akta.pro industry

PRIMARYTLABAMAA

Fuel Card & Fleet Payment Programs

Transportation & Logistics/Fleet Leasing, Rental & Management/Fleet Fuel, Toll & Expense Management Programs

SECONDARYTLABAMAJ

Fleet Maintenance & Repair Spend Payments (Service Network Cards, Pay-at-the-Pump/Shop)

Transportation & Logistics/Fleet Leasing, Rental & Management/Fleet Fuel, Toll & Expense Management Programs

SECONDARYEUALAIAD

Commercial & Fleet Fueling (Cardlock, On-Site Tanks, Bulk Delivery)

Energy, Utilities & Environment/Oil & Gas (Upstream, Midstream, Downstream and Refining)/Downstream Fuels Marketing & Retail (Service Stations, Branded Fuels)

Keywords

• Fleet management software
• Fuel payment platform
• Transportation fintech
• Fleet expense management
• Corporate fuel cards

Headquarters

HQ city

Goiânia

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Fuel Transaction Processing: Rede Frota acts as a payment intermediary between transportadoras and fuel stations, processing fuel transactions and earning a transaction fee or spread on the payment processing.
2. Frotabank Financial Services: Banking services for fleets including Visa debit cards, freight payment processing, and financial services for third-party truck drivers with Frotabank accounts. Generates revenue through banking fees and transaction processing.
3. Credit and Financing: Provides credit and payment terms to transportadoras, including personalized credit and installment plans for inputs like tires and maintenance costs. Revenue from interest and financing fees.
4. Fuel Station Services: Services to fuel stations including receivables anticipation, PIX payment processing, and digital credit note management with D+1 payment terms.

Go-to-market motion3 records

Distribution channels6 records

Marketing channels10 records

Core offering

Rede Frota provides a fleet management and fuel payment platform that connects Brazilian transportation companies with a network of 2,000+ accredited fuel stations. Transportadoras use the platform to authorize fuel purchases (via Plate+Password, mobile app, or physical card), receive digital invoices, monitor consumption analytics, and access credit/financing. Fuel stations use the platform to process sales, manage receivables, and accept PIX and credit term payments. The Frotabank sub-brand extends the platform with Visa debit cards and TMS-integrated freight payment.

Product overview

Rede Frota is a unified fleet management and payment platform for the Brazilian transport and fuel industries. The core offering consists of the Rede Frota fleet management system, which connects transport companies to over 2,000 accredited fuel stations nationwide. The platform supports multiple payment methods (plate + password, app authorization, and physical cards) and delivers comprehensive expense tracking, invoice management, and consumption analytics. The Frotabank sub-brand extends the platform with Visa debit cards for broader trip expense management and TMS-integrated freight payment. Additional modules include installment financing for tires and maintenance, digital payment terms management for stations, receivables anticipation, and Pix integration. The platform also offers a driver mobile app and a web portal for administrators to monitor fleet performance.

Differentiator

Problem solved

Functional benefit

Brands

• Frotabank: Digital banking services including Visa debit cards for fleet vehicles, accounts for truckers, and freight payment solutions.
• Pega Pontos

Products and services

• Rede Frota Fleet Management System (Sistema de Gestão de Frotas)

Quantifiable outcome

• 95% of fuel invoices delivered within the portal for customer verification
• +4 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature11 records

Partnerships

Four partnerships are on record, tiered core, minor and major.

• Rede Marajó (Grupo Marajó)coreStrategic or Co-development Partner · 1 January 2012Rede Frota originated from Rede Marajó in 2012. Rede Marajó is a fuel station network and the parent company/group. Rede Frota was initially created for internal use by Marajó companies (Transportadora Marajó) before becoming a separate platform. The relationship is that of a parent company providing the foundation and initial fuel station network for Rede Frota's expansion.
• FrotabankcoreStrategic or Co-development PartnerFrotabank is Rede Frota's associated banking service that provides Visa debit cards for fleet vehicles, freight payment processing for third-party truck drivers, and other financial services. It is an integral part of Rede Frota's financial services offering, allowing transportadoras to manage all fleet costs including fuel and freight payments through a unified banking platform.
• Pega PontosminorStrategic or Co-development PartnerPega Pontos is a loyalty program associated with Rede Frota, part of the broader ecosystem of services under the Grupo Marajó. It provides loyalty/rewards functionality for users of the Rede Frota platform.
• TMS (Transportation Management Systems) ProvidersmajorTechnology or IntegrationRede Frota integrates with the major TMS (Transportation Management Systems) in the Brazilian market. This integration allows transportadoras to make freight payments directly through their existing TMS systems using Rede Frota/Frotabank services, streamlining payment to over 100,000 truck drivers.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Ticket Log (Edenred): Brazil's largest fleet management and fuel card platform operated by Edenred. Directly competes with Rede Frota in fleet fuel payment, expense control, and management for transportadoras, with a much larger fuel station acceptance network.
• TruckPag: Brazilian fleet management and payment platform for truckers and transportadoras. Closely comparable to Rede Frota in target customer, payment mechanic, and management tooling, with similar scope of fuel station network integration.

Emerging players

• OTG (Omni Táxi Aéreo / Omni Fleet Payment): Brazilian fleet payment and management solutions provider for commercial vehicles. Overlap with Rede Frota in fleet card, expense tracking, and station network integration for transportadoras.
• GoodCard: Brazilian fleet fuel card and management platform for transportadoras. Comparable to Rede Frota in target customer base and core value proposition of fuel control and expense management.
• Toro Corretora / Toro Fleet: Brazilian fintech with fleet and transportation credit products. Comparable to Rede Frota's credit and financing features for transportadoras, particularly in tires and maintenance inputs.

Broad incumbents

• Abastece Aí (Ipiranga): Ipiranga's fleet fuel payment and management app for Brazilian drivers and transport companies. Competes with Rede Frota in fleet fueling, levered by Ipiranga's owned fuel station network and broader retail fuel footprint.
• Shell Fleet Solutions: Shell's global fleet card and management program with a Brazilian presence. Targets commercial fleets for fuel and expense management with deep fuel station acceptance, comparable to Rede Frota's enterprise fleet offering.
• WEX Inc. Global fleet payment and fuel card provider with presence across the Americas. Comparable to Rede Frota in fleet fuel card mechanics, expense management, and TMS integration, but at vastly larger scale.
• Comdata (U.S. Bank): Major fleet and fuel card provider in the Americas, now part of U.S. Bank. Comparable to Rede Frota in fleet payment infrastructure, fuel station network partnerships, and fleet management software for enterprise fleets.
• Cartao BNDES / Banco do Brasil Frota: Brazilian banks and government-backed fleet financing/payment products. Adjacent competitor to Rede Frota's credit and payment services for transportadoras, with very different scale and balance-sheet advantages.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCkRfHtCH9FNRNJTLMSYFBKA
• Facebookfacebook.com/redefrotaoficial1
• LinkedInbr.linkedin.com/company/rede-frota-solutions
• Instagraminstagram.com/redefrotaoficial
• TikToktiktok.com/@redefrota
• Xx.com/frotarede

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rede Frota