Human Nature

What Human Nature does

Human Nature, Inc. is a Cincinnati, Ohio-based landscape architecture and environmental planning studio founded in 1995 by Christopher Manning (FASLA) and Gary Wolnitzek. The firm operates as a private, founder-owned professional services practice employing approximately 13 professionals, with no external institutional investment or parent company. Its work is anchored by a "place-specific design" philosophy that tailors each project to the unique cultural and environmental context of its community, paired with a deep community engagement process.

The firm delivers services across five integrated practice areas: Parks & Preserves, Green Infrastructure, Trails & Greenways, Institutions & Campuses, and Urban Design & Planning. Underlying capabilities include GIS analysis, 3D modeling, LEED certification expertise, and SITES (Sustainable Sites Initiative) accreditation. The leadership team holds specialized credentials including FASLA, PLA, LEED-AP, SITES AP, and LFA designations, and supports certifications in horticulture, urban design, and environmental planning. Work spans the Greater Cincinnati region and selected international projects, including a master planning engagement in Amsterdam.

Human Nature operates a sales-led B2B go-to-market, sourcing projects through direct client engagement, public procurement, RFPs, and client referrals. Customers include government agencies, municipalities, educational institutions, and private developers. Revenue is generated through project-based fees, master planning contracts, and construction administration services, with pricing determined by project scope, complexity, and timeline on a quote basis. Marketing is conducted through a website portfolio, LinkedIn, Instagram, and Facebook channels, with limited formal sales infrastructure beyond the founders and principals' direct relationships.

Name

Human Nature

Legal name

Human Nature, Inc.

Website

https://humannature.cc

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Human Nature, Inc. is a Cincinnati-based landscape architecture and environmental planning studio founded in 1995, serving municipalities, universities, and private developers with parks, trails, green infrastructure, campus, and urban design services through a 13-person professional team.

Ownership category

akta.pro rank

Product category

Landscape Architecture Services

NAICS

Landscape Architectural Services (541320), Landscape Architectural Services (54132)

akta.pro primary industry

Landscape Architecture & Site Design (BPAHAKAC)

akta.pro secondary industry

Outdoor Kitchens & Living Space Build-Out (Softscape Integration) (HSAIABAH)

Keywords

• Landscape architecture services
• Environmental planning design
• Urban design planning
• Green infrastructure design
• Parks and trails design

Headquarters

HQ city

Cincinnati

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Landscape Architecture Services: Professional consulting services for parks, public spaces, campuses, trails, greenways, and urban design projects. Revenue generated through project-based fees, master planning contracts, and construction administration services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Human Nature, Inc. is a landscape architecture and environmental planning studio that provides professional design services for public open spaces. The firm delivers integrated practice areas including parks and preserves, green infrastructure, trails and greenways, institutional campus planning, and urban design, serving municipalities, educational institutions, and private developers through project-based consulting engagements.

Product overview

Human Nature, Inc. is a landscape architecture and environmental planning studio founded in 1995, offering five integrated service areas: Parks & Preserves, Green Infrastructure, Trails & Greenways, Institutions & Campuses, and Urban Design & Planning. The firm employs a 'place-specific design' philosophy, tailoring each project to the unique spirit of its community. Their service offerings are not separate products but rather interconnected practice areas that work together—green infrastructure planning supports parks and trail projects, while urban design and campus planning incorporate greenway and ecological considerations. The studio operates from Cincinnati, Ohio, serving regional and international clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Parks & Preserves Design

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Vacant Lots: OccupiedminorStrategic or Co-development PartnerStudio initiative co-founded by Principal Ryan Geismar that transforms blighted urban land into vibrant community assets. Represents a creative community development venture separate from Human Nature's primary professional services practice.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• LandDesign: Multi-office landscape architecture and urban design firm of similar scale serving public, institutional, and private development clients with comparable integrated services.
• Andropogon Associates: Philadelphia-based ecological landscape architecture studio of comparable scale, focused on green infrastructure, restoration, and sustainable site design with a similar mission-driven practice philosophy.
• W Architecture & Landscape Architecture: New York-based landscape architecture firm of comparable size focused on public realm, parks, and urban design with a strong portfolio of waterfront and community projects.
• MKSK Studios: Columbus, Ohio-based landscape architecture and urban design firm of similar size and regional footprint, serving comparable municipal, institutional, and private developer clients across the Midwest.

Broad incumbents

• James Corner Field Operations: High-profile New York-based landscape architecture and urban design firm known for the High Line and large-scale public realm projects; directly comparable in urban design and parks focus.
• Stantec: Global engineering, architecture, and environmental services firm with a large landscape architecture practice that competes for institutional, municipal, and developer-led site design work.
• Sasaki Associates: International planning, urban design, and landscape architecture practice with strong campus and open space planning practices; comparable in master planning scope.
• SWA Group: Major international landscape architecture, urban design, and planning firm; competes for the same high-profile park and public realm commissions Human Nature targets.
• OLIN: Larger, nationally recognized landscape architecture and urban design practice operating from Philadelphia, with overlapping urban design, parks, and campus planning expertise.
• AECOM: Global infrastructure consulting firm with a sizable landscape architecture and urban design practice competing for large municipal and campus commissions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/humannatureinc
• Instagraminstagram.com/human_nature_inc
• LinkedInlinkedin.com/company/human-nature-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Human Nature