What BusinessGreen.com does

BusinessGreen.com is a UK-based digital media platform founded in October 2007 by James Murray, focused on news, analysis, opinion, and intelligence products for the sustainable business and green economy sector. Published by Incisive Business Media Limited (part of the Incisive Media-owned Arc network), the platform is headquartered at New London House, 172 Drury Lane, London, and operates with a small editorial team of 1–10 employees led by Editor-in-Chief James Murray, Editor Michael Holder, and Intelligence Editor Stuart Stone. The audience spans sustainability executives, green entrepreneurs, investors, policymakers, and campaigners seeking intelligence on net zero transition, clean technology, sustainable finance, and environmental policy. Recognized as Europe's leading green business publication and AOP Digital Publisher of the Year (2020), BusinessGreen combines daily editorial coverage with structured intelligence products and a recurring events franchise.

The platform's product surface consists of four subscription tiers — BG News (£599/year, single-user news and newsletters), BG Intelligence (£999/year, premium intelligence service with policy briefings, trend reports, case studies, and whitepapers, launched March 2023), BG Corporate (multi-user enterprise access to news), and BGi Corporate (enterprise intelligence access including an annual editorial Q&A briefing). These are complemented by owned events including the annual UK Green Business Awards and the Women in Green Business Awards (third annual in October 2026), plus content initiatives such as Workforce 2030 (green-skills), Net Zero Now, the Editor's Blog, and a Webinar Hub hosting sponsored discussions. The underlying technology is a digital publishing platform with newsletter distribution and multi-channel social presence across LinkedIn, X, Bluesky, Facebook, and Instagram.

BusinessGreen's revenue model is anchored in annual recurring subscriptions across individual and corporate tiers, supplemented by sponsored webinar revenue and event-related income (sponsorships, ticketing, awards). Distribution combines self-serve online subscription acquisition with direct enterprise sales engagement for corporate memberships. The named member base includes large enterprises and NGOs such as Apple, BBC, Coca-Cola, Greenpeace, GSK, Land Securities, National Trust, and Unilever, with no revenue figures publicly disclosed. The business operates as a privately held subsidiary within Incisive Media's broader media portfolio, with no external venture capital or private equity investment identified.

Name

BusinessGreen.com

Legal name

Incisive Business Media Limited

Website

https://businessgreen.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

BusinessGreen is a UK-based digital media platform providing news, analysis, and intelligence on sustainable business and the green economy. Founded in 2007, it serves sustainability professionals, investors, and policymakers through tiered subscriptions, events, and content initiatives.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Operations, Infrastructure, Others

Revenue model

1. BG News Subscription: Single-user access to BusinessGreen news content, newsletters, and content archive at £599 annually. Provides unlimited access to news content and daily/weekly newsletters.
2. BG Intelligence Subscription: Full access to premier information service for UK's green economy at £999 annually. Includes policy briefings, trend reports, case studies, fortnightly Editor's Briefings, and whitepapers.
3. BG Corporate Membership: Multi-user access to BG news for entire teams or businesses. Pricing upon request. Includes unlimited named users or IP access.
4. BGi Corporate Membership: Full access to BG Intelligence for entire team plus one annual dedicated Q&A briefing between organization and editorial team. Enterprise pricing upon request.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels11 records

Core offering

BusinessGreen is a subscription-based digital media and intelligence platform that delivers news, analysis, opinion, and in-depth research on the green economy and sustainable business. It serves sustainability professionals through tiered individual memberships (BG News at £599/year, BG Intelligence at £999/year) and corporate memberships providing multi-user enterprise access. The platform also operates annual awards ceremonies (UK Green Business Awards, Women in Green Business Awards) and a webinar hub.

Product overview

BusinessGreen operates as a media and information platform for the green economy, structured as a subscription-based service with tiered membership levels. The core offering consists of BG News (basic membership), BG Intelligence (premium intelligence service), and BG Corporate (enterprise multi-user access). The platform complements its editorial coverage with owned events including the UK Green Business Awards and Women in Green Business Awards, plus content initiatives such as Webinar Hub, Workforce 2030, and Net Zero Now. The portfolio is published by Incisive Business Media Limited.

Differentiator

Problem solved

Functional benefit

Brands

• BusinessGreen Intelligence: Premier information service for the UK's green economy featuring trend reports, case studies, whitepapers, and exclusive analysis.
• UK Green Business Awards
• Women in Green Business Awards
• Workforce 2030
• Net Zero Now
• Editor's Blog
• Webinar Hub

Products and services

• BG News Subscription Single-user membership providing unlimited access to BusinessGreen news content, daily/weekly newsletters, and content archive at £599 annually. Targeted at individual sustainability professionals and consumers.
• BG Intelligence Subscription Premium intelligence service for the UK's green economy priced at £999 annually. Includes policy briefings, trend reports, case studies, fortnightly Editor's Briefings, and whitepapers for individual subscribers.
• BG Corporate Membership Multi-user enterprise access to BG News content, newsletters, and archive for entire teams or organizations. Pricing upon application. Includes unlimited named users or IP-based access. Targeted at enterprise sustainability teams and corporate members.
• BGi Corporate Membership Full BG Intelligence access for entire teams plus one annual dedicated Q&A briefing between the organization and BusinessGreen's editorial team. Enterprise pricing upon application.
• UK Green Business Awards Annual awards ceremony held during London Climate Action Week that recognizes outstanding achievements in the UK's green economy and sustainable business across multiple categories.
• Women in Green Business Awards Annual awards ceremony celebrating women advancing sustainability and promoting diversity, equity, and inclusion in the net zero transition. Includes judging panel, nominations, and a ceremony.
• Webinar Hub Online platform hosting BusinessGreen's sponsored webinars and virtual events such as the Spotlight series, covering topics like carbon removals markets, corporate sustainability strategies, and sector-specific trends.

Named customers8 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor.

• EcologiminorStrategic or Co-development PartnerBusinessGreen hosted a webinar in association with Ecologi focused on building credible carbon credit portfolios, featuring expert speakers on carbon offsetting strategies and portfolio development.
• ChargeUKminorStrategic or Co-development PartnerBusinessGreen published analysis from ChargeUK and LCP Delta on the EV charging sector's potential £15.5bn boost to the UK economy by 2035, demonstrating collaborative industry research.
• LCP DeltaminorStrategic or Co-development PartnerJoint research publication with LCP Delta on EV charging sector economic impact and market analysis.
• CBI EconomicsminorStrategic or Co-development PartnerBusinessGreen reported on CBI Economics study showing UK net zero economy tops £105bn and supports 1.1 million jobs, demonstrating economic analysis partnerships.
• Bridge2FoodminorGTM or Marketing PartnerBusinessGreen covered Bridge2Food Europe 2026 conference exploring trends transforming the future of food, demonstrating event partnership coverage.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• ESG Today: Digital ESG and sustainable business news platform serving corporate sustainability and investment professionals, with a comparable content-led, audience-driven model though more focused on US/global markets.

Direct peers

• edie: UK-based B2B media brand covering sustainable business, energy, and the net zero economy, with a membership model, awards, and editorial content directly comparable to BusinessGreen's offerings.
• Environmental Finance: Subscription-based information service covering sustainable finance, ESG investing, and the green economy — directly comparable business model serving investors and corporate sustainability functions.
• Carbon Brief: UK-based digital publication specializing in climate science, energy policy, and the net zero transition — covers an overlapping subject area and audience of policymakers, professionals, and informed sustainability readers.
• GreenBiz: US-headquartered digital media platform covering sustainable business and the clean economy, with events, newsletters, and membership products serving a similar sustainability executive audience to BusinessGreen.
• ENDS Report: Long-established UK subscription-based publication covering environmental policy, regulation, and sustainable business — the closest direct competitor serving UK environmental and sustainability professionals.

Regional players

• Utility Week: UK trade publication covering the water and energy sectors with overlapping coverage of UK energy policy, regulation, and the net zero transition — a UK regional peer with adjacent subject coverage.

Broad incumbents

• BloombergNEF: Bloomberg's global research provider on energy, transport, industry, and the low carbon economy — a broad incumbent serving institutional investors and corporate strategy teams with much deeper research resources.
• S&P Global Sustainable1: S&P Global's sustainability intelligence and data platform serving enterprise customers with ESG data, ratings, and research — a much larger incumbent targeting overlapping sustainability executives and corporate buyers.
• Reuters Events: Sustainability: Sustainability-focused events, webinars, and editorial coverage operated by Reuters, the global incumbent news organization — competing for the same enterprise sustainability audience with a much larger editorial and events platform.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/BusinessGreen
• Facebookfacebook.com/Businessgreen
• LinkedInlinkedin.com/groups/1931321/profile
• Instagraminstagram.com/_businessgreen_

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BusinessGreen.com