De Hooge Waerder
De Hooge Waerder is a privately held Dutch multi-disciplinary professional services firm with approximately 190 employees across five offices in North Holland, providing accounting, tax, legal, audit, corporate finance, HR/payroll, ICT, and sustainability advisory services to SMEs, entrepreneurs, and mid-market companies in the Netherlands, with international reach via the Nexia global network.
- Company typePrivate
- Founded1980
- HeadquartersAlkmaar, Netherlands
- Headcount101–250
- GTM typeB2B
- OfferingServices
What De Hooge Waerder does
De Hooge Waerder is a privately held Dutch multi-disciplinary professional services firm headquartered in Alkmaar, North Holland, with five offices across the province (Alkmaar, Amsterdam, Haarlem, Beverwijk, and Heerhugowaard) and approximately 190 employees. The firm operates under De Hooge Waerder Groep, a holding entity with wholly-owned subsidiaries dedicated to accounting (regional BV's), audit (De Hooge Waerder Registeraccountants BV, Spaarne Audit BV), legal services (De Hooge Waerder Juristen BV), ICT services (De Hooge Waerder ICT BV), corporate finance (DHW Corporate Finance BV), and international advisory (Nexia DHW BV). Spaarne Accountants & Adviseurs BV is a retained sub-brand acquired via M&A.
The firm's core offering is an integrated suite spanning accounting (financial administration, management information, VAT filing, annual accounts, staff detachment), tax advisory (advice, optimization, estate planning, appeals), legal services (labor, corporate, construction, rental, contract law), audit and assurance, corporate finance (financing, M&A buy/sell, valuation, recovery), HR/payroll administration, ICT strategy and integration consulting, and sustainability advisory covering CSRD/VSME/ESG reporting and CO2 footprint analytics. The technology layer revolves around an Online Boekhouden distribution and integration platform that resells and implements six third-party cloud accounting suites (Exact Online, WeFact, Trifact365, VisionPlanner, Speedbooks, Afas Online) and provides API-driven integration with major Dutch banks (ABN AMRO, ING, Rabobank, SNS, Knab, Triodos, Bunq), payment gateways (Mollie, Payt), e-commerce platforms (WooCommerce, Shopify, Bol.com, Magento, Prestashop, Lightspeed, Mijnwebwinkel), and time/project tools (Timechimp). The firm is a member of the Nexia International network, giving it access to 26,150+ professionals across 123 countries for cross-border client work.
Revenue is generated across two principal mechanics: (1) subscription-based online accounting software distribution at €7–€25/month consumer-tier SaaS pricing, with the firm acting as systems integrator and ongoing support layer, and (2) professional services billings across the firm-wide advisory portfolio, served through direct office-based relationships targeting SME and mid-market Dutch clients across all growth phases. Customer segmentation is horizontal by company size tier — starters, growing SMEs, successful SMEs, medium-sized enterprises, and large/mature enterprises — with an additional international business segment supplied through the Nexia DHW JV. International reach is enabled via Nexia rather than through direct overseas offices.
De Hooge Waerder firmographics
Firmographics- Name
- De Hooge Waerder
- Legal name
- DE HOOGE WAERDER GROEP
- Website
- https://dehoogewaerder.nl
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- De Hooge Waerder is a privately held Dutch multi-disciplinary professional services firm with approximately 190 employees across five offices in North Holland, providing accounting, tax, legal, audit, corporate finance, HR/payroll, ICT, and sustainability advisory services to SMEs, entrepreneurs, and mid-market companies in the Netherlands, with international reach via the Nexia global network.
- Ownership category
- akta.pro rank
De Hooge Waerder industry classification
Industry- Product category
- Accounting & Advisory Services
- NAICS
- Business Support Services (5614)
- SIC
- Services-Management Services (8741)
- akta.pro primary industry
- Professional Employer Organization (PEO) / Co-Employment Services (BPACAHAB)
Keywords
Where De Hooge Waerder is headquartered
LocationHeadquarters
- HQ city
- Alkmaar
- HQ country
- Netherlands
- HQ region
- Europe
Offices5 records
Markets served
De Hooge Waerder business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others
Revenue model
- Accounting Services: Financial administration, management information, annual accounts compilation, VAT filing, and detacherment services for businesses.
- Tax Advisory: Tax advice, tax optimization, estate and financial planning, and objection/appeal procedures.
- Legal Services: Legal services covering labor law, corporate law, construction law, rental law, and contract law.
- Audit Services: Audit/assurance, reporting, subsidy audits, and specific audit procedures.
- Corporate Finance: Financing, acquisitions (buy/sell), business valuation, and recovery services.
- HR/Personnel Services: Payroll administration, personnel administration, recruitment & selection, talent management, and disability management.
- ICT Services: Business process optimization, systems integration, ICT strategy, and online accounting services.
- International Services: Cross-border business advisory through Nexia global network spanning 630+ offices in 123 countries.
- Sustainability Advisory: ESG reporting, CO2 footprint, subsidy scanning, and CSRD compliance services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Exact Online - Samenwerken Basis |
| Subscription | Monthly | Exact Online - Samenwerken Uitgebreid |
| Subscription | Monthly | WeFact |
| Subscription | Monthly | Trifact365 - Standaard |
| Subscription | Monthly | Trifact365 - Plus |
| Subscription | Monthly | VisionPlanner - Basic |
| Per seat | Monthly | Afas Online |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
De Hooge Waerder product offering
Product offeringCore offering
De Hooge Waerder is a Dutch professional services firm offering integrated accounting, tax advisory, legal, audit, corporate finance, HR/payroll, ICT consulting, international business and sustainability advisory services to SMEs and mid-market companies across North Holland. The firm bundles professional advisory with implementation and support of cloud-based online accounting platforms (Exact Online, WeFact, Afas Online, Trifact365, VisionPlanner, Speedbooks) and ESG/CSRD reporting tooling, and uses the Nexia International network to deliver cross-border engagements.
Product overview
De Hooge Waerder is a Dutch professional services firm offering an integrated portfolio of accounting, tax advisory, legal, audit, corporate finance, HR/personnel, ICT, international business, and sustainability advisory services across five offices in North Holland (Alkmaar, Beverwijk, Haarlem, Heerhugowaard, Amsterdam) with approximately 190 employees. The ICT services division provides online accounting solutions through multiple software platforms (Exact Online, WeFact, Trifact365, VisionPlanner, Speedbooks, Afas Online) with integrations to major Dutch banks and e-commerce platforms. The sustainability practice offers ESG impact reporting via proprietary methodology and partner platforms (ESG MKB, SUB | Sustainable Boost). The firm is a member of the Nexia International network, providing global reach across 123 countries.
Differentiator
Problem solved
Functional benefit
Brands
- Spaarne Accountants & Adviseurs: Accounting firm operating under De Hooge Waerder Group
- Spaarne Audit
Products and services
- Accountants / Accounting Services Outsourced financial administration, management information, VAT filing, annual accounts compilation and staff detachment/detacherment for Dutch businesses, primarily SMEs.
- Belastingadviseurs / Tax Advisory Tax advice, tax optimization, estate and financial planning, and objection and appeal procedures for businesses and entrepreneurs.
- Juristen / Legal Services Legal advisory across labor law, corporate law, construction law, rental law and contract law, delivered through the firm's Juristen BV subsidiary.
- Audit Services Statutory and non-statutory audits, financial reporting, audits in changing regulatory environments, subsidy audits and specific audit engagements.
- Corporate Finance Advisory on financing, acquisitions (buy and sell side), business valuation and recovery/restructuring for SMEs and mid-market companies.
- Personeel / HR & Payroll Services Personnel administration, payroll processing, salary administration, personnel information systems, recruitment & selection, job profiling, talent management and disability/absence management.
- ICT Services Business process optimization, system and data integration via API, ICT strategy development and implementation/support of online accounting solutions for SME clients.
- Online Boekhouden (Online Accounting) Cloud-based online accounting service for businesses covering financial administration, invoicing, scan & recognition, e-invoicing (Peppol/UBL), document management and financial dashboards, with implementation, integration and ongoing support by De Hooge Waerder.
- International Business Advisory (Nexia DHW) Cross-border advisory for Dutch and international businesses covering international tax, foreign employment, VAT on foreign deliveries and international establishment, leveraging Nexia's 630+ offices in 123 countries.
- Sustainability / ESG Advisory Sustainability advisory including ESG impact reporting (VSME), CO2 footprint analysis (including scope 3), subsidy scanning, sustainable investment guidance and CSRD compliance support.
Quantifiable outcome
- Professional service delivery meeting highest quality standards through NBA and other professional body memberships
Companies that use De Hooge Waerder
Customer profileNamed customers1 record
Segments6 records
Ideal customer profiles3 records
De Hooge Waerder technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration27 records
Feature3 records
De Hooge Waerder partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Nexia InternationalcoreDe Hooge Waerder is a member of Nexia, a leading worldwide network of independent accounting and advisory firms. Through this partnership, they provide international services accessing over 26,150 professionals across 630+ offices in 123 countries.
- Nexia DHW (DHW International)coreInternational division of De Hooge Waerder operating under the Nexia brand to serve clients with cross-border business needs, export advisory, foreign employment, and international establishment support.
- ESG MKBminorPartnership for ESG reporting services, providing accessible ESG impact reports for SME clients to demonstrate environmental, social, and governance performance to stakeholders.
- SUB | Sustainable BoostminorCollaboration for sustainability platform offering CSRD, VSME, ESG, and CO2 compliance tools. Provides automated ESG and CO2 footprint calculations including scope 3 emissions.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
De Hooge Waerder competitors and assessment
Company assessmentBroad incumbents
- KPMG Meijburg & Co: Dutch tax and advisory practice of KPMG, serving larger corporates and SMEs with deep tax expertise; broader incumbent with significantly greater scale and brand.
- Deloitte Netherlands: Big 4 firm with comprehensive Dutch practice spanning audit, consulting, financial advisory and tax — competing for both SME and mid-market mandates.
- EY Netherlands: Big 4 firm with full-service audit, tax, legal and consulting offerings across the Netherlands; broader incumbent competing for the same client wallet from the top down.
Direct peers
- CROP accountants & adviseurs: Dutch regional accounting and advisory firm serving SMEs and mid-market with integrated accounting, tax, legal and HR services; directly comparable multi-discipline model.
- BDO Netherlands: Mid-market accounting, tax and advisory firm with nationwide Dutch presence and global BDO network. Closely comparable multi-discipline service model targeting Dutch SMEs and mid-market companies.
- Grant Thornton Netherlands: Mid-tier advisory firm serving Dutch mid-market and SMEs with audit, tax and advisory services, comparable in scale and client segment to De Hooge Waerder.
- Accon avm: Dutch regional accounting and advisory firm with multi-office presence serving SMEs across accounting, tax, legal and HR/payroll — direct head-to-head competitor in the North Holland SME segment.
- HLB Netherlands: Dutch accounting and advisory network with regional offices offering integrated SME services, comparable to DHW's multi-office, multi-discipline model in North Holland.
- Baker Tilly Netherlands: Dutch mid-market accounting and advisory firm with similar SME and mid-market focus, full-service portfolio (accounting, tax, legal, corporate finance) and Baker Tilly International network membership.
- Mazars Netherlands: Mid-tier accounting and advisory firm operating across the Netherlands with a comparable multi-service offering (audit, tax, consulting) for mid-market clients.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
De Hooge Waerder social profiles
Digital presenceDe Hooge Waerder compliance and trust
Trust signalCompliance8 records
De Hooge Waerder financial estimates
Financial estimateRevenue estimate
Valuation estimate
De Hooge Waerder leadership team
Management profileNumber of profiles
Profiles7 records
De Hooge Waerder subsidiaries and ownership
Company hierarchySubsidiaries9 records
De Hooge Waerder funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
De Hooge Waerder M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about De Hooge Waerder
What does De Hooge Waerder do?
De Hooge Waerder is a Dutch professional services firm offering integrated accounting, tax advisory, legal, audit, corporate finance, HR/payroll, ICT consulting, international business and sustainability advisory services to SMEs and mid-market companies across North Holland. The firm bundles professional advisory with implementation and support of cloud-based online accounting platforms (Exact Online, WeFact, Afas Online, Trifact365, VisionPlanner, Speedbooks) and ESG/CSRD reporting tooling, and uses the Nexia International network to deliver cross-border engagements.
Is De Hooge Waerder a public or private company?
De Hooge Waerder is a private company. It is classified as management employee owned and is currently operating.
When was De Hooge Waerder founded?
De Hooge Waerder was founded in 1980. It employs 101 to 250 people.
Where is De Hooge Waerder based?
De Hooge Waerder is headquartered in Alkmaar, Netherlands, in the Europe region.
How does De Hooge Waerder make money?
Nine revenue lines are on record. Accounting Services are the primary driver. The others are tax Advisory, legal Services, audit Services, corporate Finance, HR/Personnel Services, ICT Services, international Services and sustainability Advisory.
Who are De Hooge Waerder's main competitors?
Broad incumbents on record are KPMG Meijburg & Co, Deloitte Netherlands and EY Netherlands. Direct peers are CROP accountants & adviseurs, BDO Netherlands, Grant Thornton Netherlands, Accon avm, HLB Netherlands, Baker Tilly Netherlands and Mazars Netherlands.
Does De Hooge Waerder have an API?
No public API is recorded for De Hooge Waerder.
What industry is De Hooge Waerder in?
De Hooge Waerder's product category is Accounting & Advisory Services. Its primary akta.pro industry code is BPACAHAB, Professional Employer Organization (PEO) / Co-Employment Services. Its NAICS code is 5614 and its SIC code is 8741.